GOLD101.7 (call sign: 2UUS) is a commercial radio station broadcasting in

Sydney Sydney is the capital city of the States and territories of Australia, state of New South Wales and the List of cities in Australia by population, most populous city in Australia. Located on Australia's east coast, the metropolis surrounds Syd ...

, Australia. Its main content is commercial music, in particular classic hits from the 1980s to today. The station is part of the GOLD Network (which itself is a part of ARN). GOLD’s main frequency is 101.7

MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), often described as being equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose formal expression in terms of SI base u ...

on the

FM band The FM broadcast band is a range of radio frequencies used for FM broadcasting by radio stations. The range of frequencies used differs between different parts of the world. In Europe and Africa (defined as International Telecommunication Union ( ...

, with two repeaters in the outer suburbs of Sydney: 88.3 MHz in the Macarthur region, and 99.1 MHz centred in the

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/ Hawkesbury region. It previously transmitted on 1224

kHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), often described as being equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose formal expression in terms of SI base uni ...

on the AM band; this frequency is now used by print-handicapped radio station 2RPH. The station adopted its current name of GOLD101.7 on 2 January 2025.

Music

GOLD’s former catchlines (as WSFM) were “Sydney's Classic Hits” (1999-2002)....”Good Times and Great Classic Hits” (2002-2014).....”Real music, real variety / Pure Gold” (2014-2017) & “Better Music and More of It” (2017-2025). From January 2025, its current catchline is now titled “Just Great Songs”. GOLD101.7 generally plays classic hits from the seventies onwards, as well as current hits.

History

Liverpool Broadcasting and Transmitting Co Pty Ltd was granted an AM radio licence in the late 1970s, specifically to serve the Western Suburbs of Sydney. 2WS began broadcasting at 12:24 am on 23 November 1978 – the same day all Australian AM radio stations switched from 10 kHz to 9 kHz frequencies – from temporary studios in a relocated cottage at 2 Leabons Lane, Seven Hills with a 5 kW transmitter located at nearby Prospect. The studios subsequently moved, in October 1979, into a purpose built complex behind the old cottage in Leabons Lane. The original building was demolished, with the material donated to charity. In the early 1990s the station was granted an FM licence covering the full Sydney metropolitan area. Its original FM transmitter was located in Willoughby on the

Channel 9 TV Tower The Channel 9 TV Tower also known as the Willoughby Tower or the TCN-9 TXA TV Tower, was a free-standing lattice tower located in the Sydney suburb of Willoughby at 6 Artarmon Road. It was built adjacent to its studios as the broadcast tower for ...

, later moving in with sister station, MIX106.5 (now KIIS) to

Artarmon Artarmon () is a suburb on the lower North Shore of Sydney, in the state of New South Wales, Australia, 9 kilometres north-west of the Sydney central business district, in the local government area of the City of Willoughby. History In ...

, in northern Sydney. The official callsign was changed to 2UUS (using a literal 'double-U' to compensate for the extra letter required), although the station still identified as 2WS until 2001, when they changed their on-air name to WSFM. 2WS, 1224 on the A.M. band converted to the FM band and began broadcasting as 2WS-FM on 101.7 MHz on 1 June 1993 at 8 a.m. In 2002 WSFM Studios was located in

North Ryde North Ryde is a suburb located in the Northern Sydney region of Sydney, New South Wales, Australia. North Ryde is located 15 kilometres north-west of the Sydney central business district, in the local government area of the City of Ryde. One of ...

. In 2024 it moved to new studios at Coca-Cola Place,

North Sydney North Sydney is a suburb and commercial district on the Lower North Shore of Sydney, New South Wales, Australia. And is the administrative centre for the local government area of North Sydney Council. History The Indigenous people on the s ...

. The building also houses facilities for KIIS 106.5 and CADA, both also owned by ARN. The original studios at Leabons Lane, Seven Hills are now occupied by Christian/

Adult Contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the 1980s to the present day, with varying degrees of easy listening, pop, soul ...

radio station, Hope 103.2. In November 2024, renovations to ARN’s website pages leaked a new logo for GOLD101.7 on its GOLD Network page, confirming that WSFM would be rebranded to GOLD101.7, bringing it in line with GOLD104.3 in

Melbourne Melbourne ( , ; Boonwurrung language, Boonwurrung/ or ) is the List of Australian capital cities, capital and List of cities in Australia by population, most populous city of the States and territories of Australia, Australian state of Victori ...

. On 29 November 2024, ARN announced that WSFM will officially be rebranding to GOLD101.7 from January 2025. The station will now target a younger 25-54 age demographic whilst still appealing to the station’s loyal fan base.

References

{{Sydney radio Australian Radio Network Adult contemporary radio stations in Australia Classic hits radio stations in Australia Radio stations established in 1978 Radio stations in Sydney 1978 establishments in Australia