WOOD-TV (channel 8) is a
television station
A television station is a set of equipment managed by a business, organisation or other entity such as an amateur television (ATV) operator, that transmits video content and audio content via radio waves directly from a transmitter on the earth's s ...
licensed to
Grand Rapids, Michigan
Grand Rapids is the largest city and county seat of Kent County, Michigan, United States. With a population of 198,917 at the 2020 United States census, 2020 census and estimated at 200,117 in 2024, Grand Rapids is the List of municipalities ...
, United States, serving as the
NBC
The National Broadcasting Company (NBC) is an American commercial broadcast television and radio network serving as the flagship property of the NBC Entertainment division of NBCUniversal, a subsidiary of Comcast. It is one of NBCUniversal's ...
affiliate for
West Michigan
West Michigan and Western Michigan are terms for a region in the U.S. state of Michigan's Lower Peninsula. Generally, it refers to the Grand Rapids- Muskegon-Holland area, and more broadly to most of the region along the Lower Peninsula's Lake ...
. It is owned by
Nexstar Media Group
Nexstar Media Group, Inc. is an American publicly traded media company with headquarters in Irving, Texas, Midtown Manhattan, and Chicago. The company is the largest television station owner in the United States, owning 197 television station ...
alongside
Battle Creek
Battle Creek is a city in northwestern Calhoun County, Michigan, United States, at the confluence of the Kalamazoo River, Kalamazoo and Battle Creek River, Battle Creek rivers. As of the 2020 United States census, 2020 census, the city had a tota ...
–licensed dual
ABC affiliate/
CW owned-and-operated station
In the broadcasting industry, an owned-and-operated station (frequently abbreviated as an O&O) usually refers to a television or radio station owned by the network with which it is associated. This distinguishes such a station from an network af ...
WOTV (channel 41) and
Class A MyNetworkTV
MyNetworkTV (stylized as mynetworkTV; unofficially abbreviated MNT or MNTV) is an American commercial broadcast television syndication service and former television network owned by Fox Corporation, operated by its Fox Television Stations ...
affiliate
WXSP-CD (channel 15). The three stations share studios on College Avenue Southeast in Grand Rapids; WOOD-TV's transmitter is located southwest of
Middleville.
In addition to its main signal, WOOD-TV operates Class A digital
translator
Translation is the communication of the meaning of a source-language text by means of an equivalent target-language text. The English language draws a terminological distinction (which does not exist in every language) between ''trans ...
WOGC-CD (
UHF
Ultra high frequency (UHF) is the ITU designation for radio frequencies in the range between 300 megahertz (MHz) and 3 gigahertz (GHz), also known as the decimetre band as the wavelengths range from one meter to one tenth of a meter ...
channel 25), licensed to
Holland
Holland is a geographical regionG. Geerts & H. Heestermans, 1981, ''Groot Woordenboek der Nederlandse Taal. Deel I'', Van Dale Lexicografie, Utrecht, p 1105 and former provinces of the Netherlands, province on the western coast of the Netherland ...
with a transmitter in
Zeeland
Zeeland (; ), historically known in English by the Endonym and exonym, exonym Zealand, is the westernmost and least populous province of the Netherlands. The province, located in the southwest of the country, borders North Brabant to the east ...
. There is also a digital repeater on channel 34, also licensed to Grand Rapids, with a transmitter in the
Wolf Lake section of
Egelston Township.
History
The station signed on the air on August 15, 1949, as WLAV-TV, originally broadcasting on VHF channel 7; it was the fourth television station in Michigan and the first located outside of
Detroit
Detroit ( , ) is the List of municipalities in Michigan, most populous city in the U.S. state of Michigan. It is situated on the bank of the Detroit River across from Windsor, Ontario. It had a population of 639,111 at the 2020 United State ...
. The station was originally owned by Grand Rapids businessman Leonard Adrian Versluis, who in 1940 had also signed on Grand Rapids' second radio station, WLAV (1340 AM, now
WJRW). In 1951, Versluis sold the television station to Grandwood Broadcasting for $1.37 million. The Bitner Group subsidiary was also owner of
WOOD
Wood is a structural tissue/material found as xylem in the stems and roots of trees and other woody plants. It is an organic materiala natural composite of cellulosic fibers that are strong in tension and embedded in a matrix of lignin t ...
(1300 AM), the first radio station in Grand Rapids.
Grandwood had originally applied for its television license back in 1948, but the application just barely made a deadline prior to the
Federal Communications Commission
The Federal Communications Commission (FCC) is an independent agency of the United States government that regulates communications by radio, television, wire, internet, wi-fi, satellite, and cable across the United States. The FCC maintains j ...
's freeze on new television
construction permit
Planning permission or building permit refers to the approval needed for construction or expansion (including significant renovation), and sometimes for demolition, in some jurisdictions.
House building permits, for example, are subject to bu ...
s. In fact, the application for WLAV-TV had been one of the last construction permits issued before the freeze. Grandwood eventually grew tired of waiting and cut a deal with Versluis to buy the station. On October 19, WLAV-TV changed its call letters to WOOD-TV to match its radio sister and began airing from a new transmitter in northeastern Grand Rapids.
During the FCC's licensing freeze the commission developed channel allocation and separation to eliminate interference between stations with the same frequency. As a result, WOOD-TV was reassigned to channel 8 to avoid interference with
WLS-TV
WLS-TV (channel 7) is a television station in Chicago, Illinois, United States, serving as the market's ABC network outlet. It has been owned and operated by the network's ABC Owned Television Stations division since the station's inception. ...
and
WXYZ-TV
WXYZ-TV (channel 7) is a television station in Detroit, Michigan, United States, affiliated with American Broadcasting Company, ABC. It is owned by the E. W. Scripps Company alongside independent station WMYD (channel 20). The two stations shar ...
on channel 7 in
Chicago
Chicago is the List of municipalities in Illinois, most populous city in the U.S. state of Illinois and in the Midwestern United States. With a population of 2,746,388, as of the 2020 United States census, 2020 census, it is the List of Unite ...
and
Detroit
Detroit ( , ) is the List of municipalities in Michigan, most populous city in the U.S. state of Michigan. It is situated on the bank of the Detroit River across from Windsor, Ontario. It had a population of 639,111 at the 2020 United State ...
. It moved to channel 8 and increased its transmitter power from 28,000 to 100,000
watt
The watt (symbol: W) is the unit of Power (physics), power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantification (science), quantify the rate of Work ...
s on December 8, 1953. The channel change was promoted as "Mark the date: We move to Channel Eight on December Eight". In 1955, it moved to its current facilities in the Heritage Hill section of Grand Rapids, where its new studios replaced the
Bissell mansion (of
Bissell vacuum fame) and are across the street from the Voigt House Victorian Museum. All of the Bitner Group's stations were then sold, for a then-record-breaking $16 million, to
Time Inc. in 1957, who later subordinated their acquisition under its in 1961 established subsidiary
Time-Life, Inc.– as Time–Life Broadcasting, Inc. at first.
WOOD-TV has been an NBC affiliate from the very beginning, although it had a secondary affiliation with
CBS until WKZO-TV (channel 3, now
WWMT
WWMT (channel 3) is a television station licensed to Kalamazoo, Michigan, United States, serving West Michigan as an affiliate of CBS. The station is owned by Sinclair Broadcast Group, and maintains studios on West Maple Street in Kalamazoo ...
) in
Kalamazoo
Kalamazoo ( ) is a city in Kalamazoo County, Michigan, United States, and its county seat. At the 2020 United States census, 2020 census, Kalamazoo had a population of 73,598. It is the principal city of the Kalamazoo–Portage metropolitan are ...
expanded its signal to cover the greater Grand Rapids/Tri-Cities area, turning West Michigan into one vast television market. It also had secondary affiliations with
ABC and
DuMont; however, the DuMont affiliation would end in 1956 when that network ceased operations, and the ABC affiliation was terminated in 1962 when
WZZM-TV (channel 13) began operations.
Due to a now-repealed FCC rule in place at the time (which prohibited TV and radio stations in the same market but under different ownership from sharing the same callsign), the station's call letters were changed to WOTV on July 1, 1972, when WOOD radio was sold. Time-Life also sold most of its television stations to
McGraw-Hill
McGraw Hill is an American education science company that provides educational content, software, and services for students and educators across various levels—from K-12 to higher education and professional settings. They produce textbooks, ...
that year (initially intending to include WOTV in the deal, though it was retained), but held on to WOTV until 1983 when it was sold to
LIN Broadcasting
LIN Media was an American holding company founded in 1994 that operated 43 television stations. All except one were affiliates of the television in the United States#Major broadcast networks, six major U.S. television networks. One of the re ...
. On June 1, 1992, the station reclaimed its original WOOD-TV callsign with WOOD radio's permission (the above-mentioned FCC callsign rule had been repealed by that time). The station then donated the WOTV calls to WUHQ, the ABC affiliate for the southern portion of the Southwestern Michigan
market
Market is a term used to describe concepts such as:
*Market (economics), system in which parties engage in transactions according to supply and demand
*Market economy
*Marketplace, a physical marketplace or public market
*Marketing, the act of sat ...
with whom it had recently signed a
local marketing agreement
In North American broadcasting, a local marketing agreement (LMA), or local management agreement, is a contract in which one corporation, company agrees to operate a radio station, radio or television station owned by another party. In essence, it ...
(LMA).
In 1994, LIN Broadcasting spun off its television division into a separate company known as LIN TV Corporation, but WOOD-TV was not included in the transaction. Instead, the station became wholly owned by
AT&T
AT&T Inc., an abbreviation for its predecessor's former name, the American Telephone and Telegraph Company, is an American multinational telecommunications holding company headquartered at Whitacre Tower in Downtown Dallas, Texas. It is the w ...
(which also owned a 45 percent interest in LIN TV at the time), when that company absorbed the remainder of LIN Broadcasting in 1995; however, LIN TV continued to manage both WOOD-TV and WOTV. LIN TV reacquired WOOD-TV and its LMA with WOTV in 1999 when AT&T sold-off its stake in the company to
Hicks, Muse, Tate & Furst. LIN TV eventually purchased WOTV outright in 2001.
On March 21, 2014, it was announced that
Media General
Media General, Inc. was an American media company based in Richmond, Virginia. The company's origins can be traced back to 1887 when Richmond attorney Joseph Bryan acquired ''The Richmond Daily Times'', which later became ''The Richmond Times-D ...
would acquire LIN. The deal closed on December 19, bringing WOOD, along with WOTV and
WXSP-CD, under common ownership with CBS affiliate
WLNS-TV
WLNS-TV (channel 6) is a television station in Lansing, Michigan, United States, affiliated with CBS. It is owned by Nexstar Media Group, which provides certain services to dual ABC/ CW+ affiliate WLAJ (channel 53) under a shared services agr ...
in
Lansing
Lansing () is the capital city of the U.S. state of Michigan. The most populous city in Ingham County, parts of the city extend into Eaton County and north into Clinton County. It is the sixth-most populous city in Michigan with a popul ...
.
On January 27, 2016, Media General announced that it had entered into a definitive agreement to be acquired by
Nexstar Broadcasting Group. The combined company will be known as Nexstar Media Group, and will own 171 stations, including WOOD-TV, serving an estimated 39% of households.
The acquisition was completed on January 17, 2017.
On December 3, 2018, Nexstar announced it would acquire the assets of Tribune Media (owners of
Fox affiliate
WXMI) for $6.4 billion in cash and debt. Nexstar is precluded from acquiring WXMI directly or indirectly, as FCC regulations prohibit common ownership of more than two stations in the same media market, or two or more of the four highest-rated stations in the market. As such, Nexstar was required to sell either WXMI, WOOD and/or WOTV to separate, unrelated companies to address the ownership conflict. A sale of WXSP-CD was not required, as WXSP does not rank among the four highest-rated stations in the Grand Rapids–Kalamazoo–Battle Creek market and is not subject to FCC duopoly rules as it is licensed as a Class A low-power station.
On March 20, 2019, it was announced Nexstar would keep both the WOOD-TV/WOTV duopoly and WXSP-CD and sell WXMI to the
Cincinnati
Cincinnati ( ; colloquially nicknamed Cincy) is a city in Hamilton County, Ohio, United States, and its county seat. Settled in 1788, the city is located on the northern side of the confluence of the Licking River (Kentucky), Licking and Ohio Ri ...
-based
E. W. Scripps Company, as part of the company's sale of nineteen Nexstar- and Tribune-operated stations to Scripps and
Tegna Inc.
Tegna Inc. (stylized in all caps as TEGNA) is an American publicly traded broadcast, digital media and marketing services company headquartered in Tysons, Virginia. It was created on June 29, 2015, when the Gannett Company split into two publ ...
in separate deals worth $1.32 billion.
the sale was completed on September 19, 2019.
News operation

WOOD-TV presently broadcasts 44 hours of locally produced newscasts each week (with seven hours each weekday and hours each on Saturdays and Sundays); in addition, the station produces a half-hour
public affairs program ''To the Point with Rick Albin'', which airs Sundays at 10 a.m.; a 25-minute sports highlight program ''Sports Overtime'', which airs Sundays after the 11 p.m. newscast; and ''Football Frenzy'', a weekly highlight program on Friday nights during the fall which covers
high school football
High school football, also known as prep football, is gridiron football played by High school (North America), high school teams in the United States and Canada. It ranks among the most popular high school sports, interscholastic sports in both c ...
games as well as other sports news of the day (the 11 p.m. newscast is shortened to allow ''Football Frenzy'' to air during the regular time slot).
WOOD-TV had the distinction of being one of the last remaining broadcast television stations in the United States to use the "24 Hour News Source" format, which was popular in many markets during the early 1990s, and has been used by the station since 1990. The only other stations still using the format (as of 2015) are CW affiliate
WISH-TV in
Indianapolis
Indianapolis ( ), colloquially known as Indy, is the List of capitals in the United States, capital and List of municipalities in Indiana, most populous city of the U.S. state of Indiana and the county seat of Marion County, Indiana, Marion ...
and ABC affiliate
KCRG-TV
KCRG-TV (channel 9) is a television station licensed to Cedar Rapids, Iowa, United States, serving Eastern Iowa as an affiliate of American Broadcasting Company, ABC, MyNetworkTV, and The CW. Owned by Gray Media, the station has studios on Seco ...
in
Cedar Rapids, Iowa
Cedar Rapids is a city in Linn County, Iowa, United States, and its county seat. The population was 137,710 at the 2020 United States census, 2020 census, making it the List of cities in Iowa, second-most populous city in Iowa. The city lies o ...
.
For most of the time since the mid-1980s, channel 8 has led the
Nielsen ratings
Nielsen Media Research (NMR) is an American firm that measures media audiences, including television, radio, theatre, films (via the AMC Theatres MAP program), and newspapers. Headquartered in New York City, it is best known for the Nielsen rat ...
in West Michigan. However, for most of the 1990s, it waged a spirited three-way battle for the ratings lead with WWMT and WZZM. One reason is that it is the only major station whose news department equally covers all of the vast Grand Rapids–Kalamazoo–Battle Creek market, WWMT has historically focused on the southern portion of the market (being based in Kalamazoo), while WZZM focuses mostly on the northern portion.
WOOD-TV has many firsts in the market. It was the first West Michigan station to broadcast in color. It was the first West Michigan station to use
electronic news gathering
Electronic news gathering (ENG) or electronic journalism (EJ) is usage of electronic video and audio technologies by reporters to gather and present news instead of using film cameras. The term was coined during the rise of videotape techno ...
, in 1975. Five years later, it was the first area station to air live news from outside its studios. In 1983, it introduced the area's first television
helicopter
A helicopter is a type of rotorcraft in which Lift (force), lift and thrust are supplied by horizontally spinning Helicopter rotor, rotors. This allows the helicopter to VTOL, take off and land vertically, to hover (helicopter), hover, and ...
to assist in coverage. WOOD-TV's weekday morning newscast premiered in 1984 and aired for a half-hour at 6:30. This was expanded to a two-hour format in 1995 along with the weekday noon and weekend 6 p.m. newscast expanding to an hour. As a result, ''
NBC Nightly News
''NBC Nightly News'' (titled as ''NBC Nightly News with Tom Llamas'' for its weeknight broadcasts ) is the flagship daily evening News broadcasting#Television, television news program for NBC News, the news division of the NBC television network ...
'' is preempted on weekends.
After taking over WOTV's operations, WOOD-TV then began simulcasting some of its newscasts on that station as well as airing specially produced newscasts covering Battle Creek and Kalamazoo. That station had shuttered its separate news department in 1990; despite serving the market's second-largest city, Kalamazoo, it had long been plagued by weak viewership as its reach was limited to the southern portion of the market. Since then, WOTV has largely functioned as WOOD-TV's Kalamazoo/Battle Creek bureau. In 1992, WOOD-TV launched a separate news department for WOTV. However, despite having WOOD-TV's resources behind it, it made no impact in the ratings. LIN TV finally decided to shut down WOTV's news operation permanently in August 2003. Since then, the station has
simulcast
Simulcast (a portmanteau of "simultaneous broadcast") is the broadcasting of programs or events across more than one resolution, bitrate or medium, or more than one service on the same medium, at exactly the same time (that is, simultaneously) ...
some of WOOD-TV's newscasts (currently its weekday morning, 6 p.m. and 11 p.m. newscasts), but this time without any separate opens or segments.
On October 21, 2007, WOOD-TV began offering a nightly prime time newscast at 10 p.m. on WXSP-CD, joining the longer-established 10 p.m. newscast on Fox affiliate WXMI (channel 17) and
CW affiliate WWMT-DT2. The entertainment and lifestyle magazine show ''eightWest'' premiered on October 5, 2009, and airs weekday mornings at 11 a.m. for an hour, as well as being streamed live on the station's website. Also on that date, WOOD-TV became the second station in southwestern Michigan to begin broadcasting its local newscasts in
16:9 widescreen
Widescreen images are displayed within a set of aspect ratio (image), aspect ratios (relationship of image width to height) used in film, television and computer screens. In film, a widescreen film is any film image with a width-to-height aspect ...
enhanced definition. Although not truly high definition, the broadcast matches the ratio of HD television screens. The simulcasts on WOTV were included in the upgrade. On October 22, 2011, WOOD-TV became the third television station in southwestern Michigan (behind Fox affiliate WXMI and CBS affiliate WWMT) to broadcast local newscasts in
high definition.
On September 20, 2016, WOOD-TV began a half-hour newscast at 7 p.m., becoming the first station in Grand Rapids to do so; as a result, ''
Access Hollywood
''Access Hollywood'', briefly known as ''Access'' from 2017 to 2019, is an American weekday television entertainment news program that premiered on September 9, 1996. It covers events and celebrities in the entertainment industry. It was create ...
'' moved from WOOD-TV to sister station WOTV.
Downtown studio
Starting in September 2011, WOOD-TV began broadcasting all of its newscasts during
ArtPrize from a temporary studio built inside the
Grand Rapids Art Museum
The Grand Rapids Art Museum (GRAM) is an art museum located in Grand Rapids, Michigan, United States, with collections ranging from Renaissance to Modern Art and special collections on 19th and 20th-century European and American art. Its holdin ...
. During the live broadcasts, people were encouraged to come downtown and get a behind-the-scenes look at WOOD-TV's news operation. People standing outside the museum made up the backdrop behind the anchor desk. In 2017, the station made it a year-round studio when it partnered with the Grand Rapids Art Museum to launch the Media Arts Center. The noon newscast is anchored daily from the streetside studio. Also in 2017, WOOD-TV opened a streetside studio in downtown Kalamazoo overlooking Bronson Park. The station invites school groups to both studios during the school year for the "Storm Team 8 Weather Experience", an educational multi-media show hosted by Storm Team 8 meteorologists who teach kids about weather and science.
Since 2020, operations at this downtown studio have been paused, particularly due to the
COVID-19 pandemic
The COVID-19 pandemic (also known as the coronavirus pandemic and COVID pandemic), caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2), began with an disease outbreak, outbreak of COVID-19 in Wuhan, China, in December ...
, as well as periods of general unrest downtown due to various protests.
Notable former on-air staff
*
Carol Duvall
*
Alan Gionet
*
Steve Kmetko
*
Steve Osunsami
*
Janet Shamlian
*
John Stehr
*
Matt Winer
*
Ginger Zee
Controversies
In July 2022, WOOD-TV was one of two Michigan television stations to inadvertently publish test results related to the state's primary election. The webpages were picked up by conspiracy theorists as "proof" that some were engaging in "
election fraud
Electoral fraud, sometimes referred to as election manipulation, voter fraud, or vote rigging, involves illegal interference with the process of an election, either by increasing the vote share of a favored candidate, depressing the vote share o ...
" in the state. The mock results came from the
Associated Press
The Associated Press (AP) is an American not-for-profit organization, not-for-profit news agency headquartered in New York City.
Founded in 1846, it operates as a cooperative, unincorporated association, and produces news reports that are dist ...
, which transmitted them on the AP
news wire
A news agency is an organization that gathers news reports and sells them to subscribing news organizations, such as newspapers, magazines and All-news radio, radio and News broadcasting, television Broadcasting, broadcasters. A news agency ma ...
as part of a test. WOOD-TV news director later confirmed the test results were published on the station's website by accident.
On June 13, 2023, WOOD-TV assistant news director Amy Fox sent a newsroom-wide memo urging reporters to curb their coverage of
Pride Month
Pride Month, sometimes specified as LGBTQ Pride Month, is a List of month-long observances, month-long observance dedicated to the celebration of LGBTQ pride, commemorating the contributions of lesbian, gay, Bisexuality, bisexual, transgender a ...
events in the Grand Rapids area, noting that the station's prior coverage that week had upset
conservative
Conservatism is a cultural, social, and political philosophy and ideology that seeks to promote and preserve traditional institutions, customs, and values. The central tenets of conservatism may vary in relation to the culture and civiliza ...
viewers. The memo also said, "If we are covering Pride events we need to consider how to make the story balanced and get both sides of the issue."
The memo was picked up by several blogs, which caused a firestorm of social media backlash against the station and prompted a number of WOOD-TV journalists to affirm they had ignored the memo. Later that week, WOOD-TV news director Stanton Tang admitted he urged Fox to write and distribute the memo; journalists at the station called for his firing. The controversy ultimately prompted Nexstar to issue a formal apology, and Fox and Tang were removed from discussions about WOOD-TV's future Pride Month news coverage. Two weeks after the investigation started, Fox and Tang were fired, along with Madeline Odle and Luke Stier, two longtime executive producers who disagreed with the memo.
Technical information
Subchannels
The station's signal is
multiplexed
In telecommunications and computer networking, multiplexing (sometimes contracted to muxing) is a method by which multiple analog or digital signals are combined into one signal over a shared medium. The aim is to share a scarce resource— ...
:
Translators
* 34
Grand Rapids
Grand Rapids is the largest city and county seat of Kent County, Michigan, United States. With a population of 198,917 at the 2020 United States census, 2020 census and estimated at 200,117 in 2024, Grand Rapids is the List of municipalities ...
* 25
Holland
Holland is a geographical regionG. Geerts & H. Heestermans, 1981, ''Groot Woordenboek der Nederlandse Taal. Deel I'', Van Dale Lexicografie, Utrecht, p 1105 and former provinces of the Netherlands, province on the western coast of the Netherland ...
Analog-to-digital conversion
WOOD-TV became the first station in the market to broadcast a high definition digital signal on VHF channel 7 on August 14, 1999. The station shut down its analog signal, over
VHF channel 8, at 10 a.m. on June 12, 2009, as part of the
federally mandated transition from analog to digital television.
List of Digital Full-Power Stations
/ref> The station's digital signal remained on its pre-transition VHF channel 7, using virtual channel
In most telecommunications organizations, a virtual channel is a method of remapping the ''program number'' as used in H.222 Program Association Tables and Program Mapping Tables to a channel number that can be entered as digits on a receiver's ...
8.
References
External links
*
{{NXST TV
1949 establishments in Michigan
Bounce TV affiliates
Defy (TV network) affiliates
Laff (TV network) affiliates
NBC affiliates
Nexstar Media Group
Television channels and stations established in 1949
OOD-TV