
A union organizer (or union organiser in
Commonwealth spelling) is a specific type of
trade union
A trade union (British English) or labor union (American English), often simply referred to as a union, is an organization of workers whose purpose is to maintain or improve the conditions of their employment, such as attaining better wages ...
member (often elected) or an appointed union official.
In some unions, the organizer's role is to recruit groups of workers under the
organizing model
The organizing model, as the term refers to trade unions (and sometimes other social-movement organizations), is a broad conception of how those organizations should recruit, operate, and advance the interests of their members, though the specific ...
. In other unions, the organizer's role is largely that of servicing members and enforcing work rules, similar to the role of a
shop steward. In some unions, organizers may also take on industrial/legal roles such as making representations before
Fair Work Commission, tribunals, or
court
A court is an institution, often a government entity, with the authority to adjudicate legal disputes between Party (law), parties and Administration of justice, administer justice in Civil law (common law), civil, Criminal law, criminal, an ...
s.
In
North America
North America is a continent in the Northern Hemisphere, Northern and Western Hemisphere, Western hemispheres. North America is bordered to the north by the Arctic Ocean, to the east by the Atlantic Ocean, to the southeast by South Ameri ...
, a union organizer is a union representative who "organizes" or unionizes non-union
companies
A company, abbreviated as co., is a legal entity representing an association of legal people, whether natural, juridical or a mixture of both, with a specific objective. Company members share a common purpose and unite to achieve specifi ...
or worksites. Organizers primarily exist to assist non-union workers in forming chapters of locals, usually by leading them in their efforts.
Methodology
Organizers employ various methods to secure recognition by the employer as being a legitimate union, the ultimate goal being a
collective bargaining agreement
A collective agreement, collective labour agreement (CLA) or collective bargaining agreement (CBA) is a written contract negotiated through collective bargaining for employees by one or more trade unions with the management of a company (or with an ...
. The methods can be classified as being either top-down organizing or bottom-up organizing.
Top-down organizing focuses on persuading
management
Management (or managing) is the administration of organizations, whether businesses, nonprofit organizations, or a Government agency, government bodies through business administration, Nonprofit studies, nonprofit management, or the political s ...
through salesmanship or pressure tactics. The salesmanship may include offering access to resources such as to a well-trained and skilled supply of labor or access to union
cartels. Pressure tactics may include
picketing with the intention of embarrassing management or disrupting business, as well as assisting the government in investigating
employment law
Labour laws (also spelled as labor laws), labour code or employment laws are those that mediate the relationship between workers, employing entities, trade unions, and the government. Collective labour law relates to the tripartite relationship be ...
and
labor law violations. A strict enforcement of these laws might result in fines and might serve to hurt the violator's chances in a competitive
bidding process. Top-down organizing is generally considered easier than bottom-up and is practiced more in the
construction
Construction are processes involved in delivering buildings, infrastructure, industrial facilities, and associated activities through to the end of their life. It typically starts with planning, financing, and design that continues until the a ...
industry.
Bottom-up organizing focuses on the workers and usually involves a certification process, normally overseen by a labor relations board such as the
NLRB in the U.S. The process entails either a secret ballot election or, in some cases, a card-signing effort (called card check). In either case, should a majority of the employees agree to union representation, the results bind the company to recognize and negotiate with the union. Normally, both sides are given a chance to campaign for or against unionization, though management has a decided advantage due to their greater access to the employees, as well as management's inherent ability to discipline or terminate employees. It is in this electioneering model where the organizer really organizes: arranging meetings, devising strategy, and developing an internal structure known as an organizing
committee
A committee or commission is a body of one or more persons subordinate to a deliberative assembly or other form of organization. A committee may not itself be considered to be a form of assembly or a decision-making body. Usually, an assembly o ...
. It is from the pool of
activists recruited to the organizing committee that the union typically later draws its shop stewards. Though some mistake organizing as strictly being a recruitment effort, numerous obstacles emerge which require more than simple enlistment and promotion of the union. During organizing, management has greater means to reward or punish workers, far overshadowing methods available to the union.
[Diamond and Sneiderman, ''Organizing Guide for Local Unions,'' 1992, p. 52.][La Botz, ''A Troublemaker's Handbook,'' 1991, p. 8; Kelber, ''My 70 Years in the Labor Movement,'' 2006, p. 29-30; Murolo and Chitty, ''From The Folks Who Brought You The Weekend,'' 2001, p. 176.] For this reason, in most countries, laws such as the U.S.
National Labor Relations Act
The National Labor Relations Act of 1935, also known as the Wagner Act, is a foundational statute of United States labor law that guarantees the right of private sector employees to organize into trade unions, engage in collective bargaining, an ...
, guarantee the rights of workers to seek union membership and forbid management's use of undue influence such as bribes or threats. Nonetheless, such charges are hard to prove and the labor movement believes the entire process to be slanted against them in enforcement and interpretation of labor laws.
Sometimes, organizing involves legal wrangling over issues such as voter eligibility. In such cases, issues are often settled by appeal to the Labor Board who serves, essentially, as a referee during the process. Intrigue during heated campaigns is not uncommon. In various cases, one or both sides have used spying and information-gathering techniques tantamount to
industrial espionage.
Cause within a cause
Within the labor movement, organizing is the cause within the cause. In most industrialized nations, there has been a steady decline in union membership and in the influence of organized labor since the 1950s. A response to this decline has been a renewed organizing effort. The heads of unions are well aware of the problem. In the U.S., many labor activists have blamed
John Sweeney, the former (1995–2009) President of the
AFL–CIO, for not doing enough to organize. In fact, this has been cited as the genesis of the split within the American labor movement that led to the formation of the
Change to Win Federation (a rival
umbrella organization
An umbrella organization is an association of (often related, industry-specific) institutions who work together formally to coordinate activities and/or pool resources. In business, political, and other environments, it provides resources and iden ...
of
North America
North America is a continent in the Northern Hemisphere, Northern and Western Hemisphere, Western hemispheres. North America is bordered to the north by the Arctic Ocean, to the east by the Atlantic Ocean, to the southeast by South Ameri ...
n unions set up as an alternative to the AFL–CIO in 2005), by Change to Win advocates at least. Many unions see organizing as a way to ensure the future of their organization. Unions who emphasize organizing and are
expansionist are said to have the "organizing model." By contrast, other unions are said to have the "
servicing model," spending most of their resources on providing services to the existing membership (i.e., non-expansionist).
Controversies
Within the labor movement, there is some resistance to organizing, though more in deed than in word. Organizing can be seen as a drain on scarce resources with insignificant returns and with results tenuous. In
transient industries such as construction, an increase in the supply of labor from newly organized shops may cause the supply of jobs to dwindle below what an increased membership can absorb.
Most disputes between unions are
jurisdiction
Jurisdiction (from Latin 'law' and 'speech' or 'declaration') is the legal term for the legal authority granted to a legal entity to enact justice. In federations like the United States, the concept of jurisdiction applies at multiple level ...
al (territorial). Union jurisdiction is based on
geographic scope,
craft
A craft or trade is a pastime or an occupation that requires particular skills and knowledge of skilled work. In a historical sense, particularly the Middle Ages and earlier, the term is usually applied to people occupied in small scale pr ...
,
industry, historical claim, and compromise. Unions have overlapping jurisdictions. Critics within the labor movement have blamed the movement itself for the fractious effects of union-on-union
competition
Competition is a rivalry where two or more parties strive for a common goal which cannot be shared: where one's gain is the other's loss (an example of which is a zero-sum game). Competition can arise between entities such as organisms, indi ...
and perceived issues of
raiding. Expansionism and the scramble for members in organizing programs bring to light these border issues.
Opponents of organizing, mainly in
management
Management (or managing) is the administration of organizations, whether businesses, nonprofit organizations, or a Government agency, government bodies through business administration, Nonprofit studies, nonprofit management, or the political s ...
and business, argue that unionization divides employees against their employer and results in increased costs. Such accusations are not entirely without foundation: Indeed, a successful organizing campaign usually demonstrably benefits the labor at the expense of management. Critics will often circulate horror stories about plant closures and retaliatory firings to discourage union activity and uptake among the workers. Real or imagined, such horror stories are taken as warnings and have a chilling effect on voting. Though illegal, retaliatory terminations remain a problem for organizers to overcome. Fear is the leading obstacle to organizing.
Counter organizing
In bottom-up organizing, management and labor are pitted against each other and management often schedules retaliatory, aggressive tactics in an effort to break the chapter, called "
union-busting." The intention of such union-busting may be to "nip it in the bud" before getting locked into a costly collective bargaining agreement. Management may feel that the organizing campaign encourages and capitalizes upon worker disobedience and perceived disloyalty. For this reason, management may hire anti-union consultants or
lawyers known as "union-busters" or "union avoidance consultants." With the goal of thwarting organizing, union-busters typically have a two-pronged approach: firstly, management will cut deals with individual workers to betray the union and secondly, to exploit loopholes in labor law in an effort to derail or sandbag the election process. The emergence of union-busting as an industry is a relatively new phenomenon and is described in Martin Levitt's book ''Confessions of A Union Buster.'' Prior to the emergence of the union-avoidance industry, practitioners were mainly "
goon squads" also used for strike-breaking. In the U.S., the largest and most well-known "goon squad" for hire was the
Pinkerton Detective Agency, still active today, though in a different capacity. William W. Delaney's "My Father Was Killed By Pinkerton Men" is a song about the violence that often surrounded early American labor strife.
Organizing in popular culture
The most famous movie about organizing is the 1979 factually based film ''
Norma Rae'', the story of a
Jewish
Jews (, , ), or the Jewish people, are an ethnoreligious group and nation, originating from the Israelites of History of ancient Israel and Judah, ancient Israel and Judah. They also traditionally adhere to Judaism. Jewish ethnicity, rel ...
organizer from
New York City
New York, often called New York City (NYC), is the most populous city in the United States, located at the southern tip of New York State on one of the world's largest natural harbors. The city comprises five boroughs, each coextensive w ...
who came to the
American South to organize a
textile
Textile is an Hyponymy and hypernymy, umbrella term that includes various Fiber, fiber-based materials, including fibers, yarns, Staple (textiles)#Filament fiber, filaments, Thread (yarn), threads, and different types of #Fabric, fabric. ...
mill. He recruits Norma Rae, played by
Sally Field. Norma becomes a key union
activist who defies management at great personal risk.
The 1987 production of ''
Matewan'' is another factually based story of an organizer who visits a small mining town in
West Virginia
West Virginia is a mountainous U.S. state, state in the Southern United States, Southern and Mid-Atlantic (United States), Mid-Atlantic regions of the United States.The United States Census Bureau, Census Bureau and the Association of American ...
and who is able to unite rival
ethnic
An ethnicity or ethnic group is a group of people with shared attributes, which they collectively believe to have, and long-term endogamy. Ethnicities share attributes like language, culture, common sets of ancestry, traditions, society, re ...
groups against a common enemy: the company.
Both of these stories feature outsiders entering
rural
In general, a rural area or a countryside is a geographic area that is located outside towns and cities. Typical rural areas have a low population density and small settlements. Agricultural areas and areas with forestry are typically desc ...
company towns
A company town is a place where all or most of the stores and housing in the town are owned by the same company that is also the main employer. Company towns are often planned with a suite of Amenity, amenities such as stores, houses of worshi ...
and stirring workers up against exploitative management. This is a common theme in organizing. The workers are cast as simple
commoners being
oppressed by powerful managers cast in the role of
villain
A villain (also known as a " black hat", "bad guy" or "baddy"; The New Oxford Dictionary of English (1998) – p.126 "baddy (also baddie) noun (pl. -ies) ''informal'' a villain or criminal in a book, film, etc.". the feminine form is villai ...
s. The organizer is portrayed as a liberator. There is some truth in these stories since companies did, in fact, historically hire armed thugs to break up organizing drives through unethical and oppressive means.
Modern unions work within the existing system, rather than against it, through sophisticated
political
Politics () is the set of activities that are associated with decision-making, making decisions in social group, groups, or other forms of power (social and political), power relations among individuals, such as the distribution of Social sta ...
action programs. Most unions have reinvented themselves as streamlined, professional machines.
[Bai, "The New Boss," ''New York Times Magazine,'' January 30, 2005, p. 41, 42; Breslin, ''Organize or Die,'' 2003, p. 9.]
''
10,000 Black Men Named George'', released in 2002, is a movie based on the true story of
A. Philip Randolph, the famous
black
Black is a color that results from the absence or complete absorption of visible light. It is an achromatic color, without chroma, like white and grey. It is often used symbolically or figuratively to represent darkness.Eva Heller, ''P ...
organizer who organized the railroad company's largely black
Pullman Porters.
The film ''
Bread and Roses'' (2001) depicts the
Service Employees International Union's "
Justice for Janitors" campaign to organize cleaners. The story is also a love story between an
idealistic young organizer and a female Hispanic
immigrant among those he is organizing.
Both of these stories incorporate pro-union messages with ethnic determination. In the case of the Pullman Porters, Randolph is remembered as a
civil rights
Civil and political rights are a class of rights that protect individuals' political freedom, freedom from infringement by governments, social organizations, and private individuals. They ensure one's entitlement to participate in the civil and ...
hero
A hero (feminine: heroine) is a real person or fictional character who, in the face of danger, combats adversity through feats of ingenuity, courage, or Physical strength, strength. The original hero type of classical epics did such thin ...
. The Justice for Janitors campaign is about immigrants' rights, as many of the organized janitors are from
Spanish-speaking or
Slavic countries. The status of the characters as
minorities paints a picture of them as being outside of, or on the margins of, the
American Dream, thus further casting workers and activists as underdogs. The underdog theme is an inspirational
archetype in
myth
Myth is a genre of folklore consisting primarily of narratives that play a fundamental role in a society. For scholars, this is very different from the vernacular usage of the term "myth" that refers to a belief that is not true. Instead, the ...
.
In the 2005 action movie ''
Four Brothers'', one of the characters is a former union activist who turns the bad guy's henchmen against him by informally organizing them against their boss based on the common organizing themes of a greater share in the
profits and respect on the job.
In the 1997 action movie ''
Grosse Pointe Blank'',
Dan Aykroyd's villainous character pursues fellow
assassin John Cusack in order to include him in a ridiculous assassins' union.
These latter two movies use organizing as a plot device, though they involve
black market
A black market is a Secrecy, clandestine Market (economics), market or series of transactions that has some aspect of illegality, or is not compliant with an institutional set of rules. If the rule defines the set of goods and services who ...
businesses and are far-fetched for this reason. Nonetheless, they demonstrate how, absent a union's presence, the same issues arise in any
vocation
A vocation () is an Work (human activity), occupation to which a person is especially drawn or for which they are suited, trained or qualified. Though now often used in non-religious contexts, the meanings of the term originated in Christianity.
...
. Also, both of the movies take place in the
Detroit
Detroit ( , ) is the List of municipalities in Michigan, most populous city in the U.S. state of Michigan. It is situated on the bank of the Detroit River across from Windsor, Ontario. It had a population of 639,111 at the 2020 United State ...
,
Michigan
Michigan ( ) is a peninsular U.S. state, state in the Great Lakes region, Great Lakes region of the Upper Midwest, Upper Midwestern United States. It shares water and land boundaries with Minnesota to the northwest, Wisconsin to the west, ...
area, a city which has produced some great organizers.
The 1992 production ''
Hoffa'', starring Jack Nicholson as famed labor leader
Jimmy Hoffa of the
Teamsters
The International Brotherhood of Teamsters (IBT) is a trade union, labor union in the United States and Canada. Formed in 1903 by the merger of the Team Drivers International Union and the Teamsters National Union, the union now represents a di ...
, begins the story where Hoffa's career began: organizing truck drivers and warehouse workers in and around Detroit. Jimmy Hoffa went on to become one of the most powerful labor leaders in U.S. history.
The 1978 movie ''
F.I.S.T'', tells the same story of Hoffa's beginnings as an organizer and of his rise to power, albeit with more liberties taken.
Sylvester Stallone
Sylvester Gardenzio "Sly" Stallone (; born July 6, 1946) is an American actor and filmmaker. In a Sylvester Stallone filmography, film career spanning more than fifty years, Stallone has received List of awards and nominations received by Syl ...
plays Hoffa as a man with good intentions, dogged on all sides, and by both sides of the law.
Both Hoffa stories feature Hoffa as a tough "man of the people" and chronicle how his organizing swelled the ranks of the Teamsters. Hoffa was notorious for taking an "ends justifies the means" approach to organizing. Hoffa's legacy remains: his son,
James P. Hoffa, is the current general president of the Teamsters.
In an episode of the popular American
sit-com ''
The Office'', the characters hold an organizing meeting that ends with a manager threatening to fire everyone involved. The character played by
comedian
A comedian (feminine comedienne) or comic is a person who seeks to entertainment, entertain an audience by making them laughter, laugh. This might be through jokes or amusing situations, or acting foolishly (as in slapstick), or employing prop c ...
Patrice O'Neal tells the boss, "This isn't over."
The
Fred Savage sitcom ''Working'' had an episode where the main character organizes his fellow workers into a union and tells management it is because he really cares about the well-being of his coworkers, exhibiting solidarity.
The song "
Solidarity Forever" by
Ralph Chaplin has become the anthem of large parts of the labor movement such as those in North America.
See also
*
Battle of the Overpass
*
Collective bargaining
Collective bargaining is a process of negotiation between employers and a group of employees aimed at agreements to regulate working salaries, working conditions, benefits, and other aspects of workers' compensation and labour rights, rights for ...
*
Employee Free Choice Act
*
Labor history
*
Labor rights
Labor rights or workers' rights are both legal rights and human rights relating to labor relations between workers and employers. These rights are codified in national and international labor and employment law. In general, the ...
*
Labor spies
*
Labor Unions in the United States
*
NLRB election procedures
*
Newsies
*
Right to assemble
*
Strike action
Strike action, also called labor strike, labour strike in British English, or simply strike, is a work stoppage caused by the mass refusal of employees to Working class, work. A strike usually takes place in response to employee grievances. Str ...
*
Union violence
*
Union violence in the United States
People
*
Luigi Antonini
*
Harry Van Arsdale, Jr.
*
Leon E. Bates
*
Yolanda Bejarano
*
John Brophy
*
Cesar Chavez
*
Patrick Crowley
*
Johnny Dio
*
Allen Dorfman
*
Samuel Gompers
*
Joe Hill
*
Sidney Hillman
*
James Hoffa
*
Mary Harris "Mother" Jones
*
John L. Lewis
John Llewellyn Lewis (February 12, 1880 – June 11, 1969) was an American leader of Labor unions in the United States, organized labor who served as president of the United Mine Workers, United Mine Workers of America (UMW) from 1920 to 1960. ...
*
Charles O'Brien
*
A. Philip Randolph
*
Walter P. Reuther
*
Fannie Sellins
*
Frank Sheeran
*
Crystal Lee Sutton ("
Norma Rae")
*
R. J. Thomas
*
Lucille Thornburgh
*
Leonard Woodcock
Notes
References
*Bai, Matt. "The New Boss." ''New York Times Magazine.'' January 30, 2005.
*Breslin, Mark. ''Organize or Die: Marketing and Communications Strategies for Labor Leaders, Agents and Organizers.'' Castro Valley, Calif.: McAlly International Press, 2003.
*DeFreitas, Gregory. "Anxious Anniversary: Is Recession Stalking the 5-Year-Old Recovery?" ''Regional Labor Review.'' Fall 2006.
*DeFreitas, Gregory. "Can Construction Unions Organize New Immigrants? A Conversation with the Carpenters' Tony Martinez." ''Regional Labor Review.'' 9 (Fall 2006).
*Diamond, Virginia R. ''Labor Law Handbook for Organizing Unions Under the National Labor Relations Act.'' Silver Spring, Mary.: George Meany Center for Labor Studies, 1991.
*Diamond, Virginia R. and Sneiderman, Marilyn, eds. ''Organizing Guide for Local Unions.'' Silver Spring, Mary.: George Meany Center for Labor Studies, 1992.
*Kelber, Harry. ''My 70 Years in the Labor Movement.'' New York: Labor Educator, 2006.
*La Botz, Dan. ''A Troublemaker's Handbook.'' New York: Labor Notes, 1991.
*Levitt, Martin J. and Toczynski, Terry C. ''Confessions of A Union Buster.'' New York: Crown Publishing Group, 1993.
*Murolo, Priscilla and Chitty, A.B. ''From The Folks Who Brought You The Weekend: A Short, Illustrated History of the United States.'' Paperback ed. New York: The New Press, 2006.
*Office of General Counsel. National Labor Relations Board. ''A Guide to Basic Labor Law and Procedures Under the National Labor Relations Act.'' Washington, D.C.: U.S. Government Printing Office, 2007.
*Pleasure, Robert J. and Cohen, David. ''Construction Organizing: An Organizing and Contract Enforcement Guide.'' Silver Spring, Mary.: Labor's Heritage Press, 1997.
*Rundle, Michael. "Starbucks Union Battle Goes Before Labor Board." ''Metro New York.'' July 10, 2007.
*Von Drehle, David. ''Triangle: The Fire That Changed America'' New York: Grove/Atlantic, Inc., 2003.
*Fitch, Robert. ''Solidarity for Sale'' New York: PublicAffairs, 2006. ,
*United States. Congress. House of Representative
The Future of Union Organizing: Hearing Before the Subcommittee on Health, Employment, Labor and Pensions, Committee on Education and the Workforce, U.S. House of Representatives, One Hundred Thirteenth Congress, First Session, Hearing held in Washington, DC, September 19, 2013.Washington, D.C.: G.P.O., 2014.
External links
National Labor Relations BoardAFL-CIO Organizing(archived 27 June 2007)
National Labor CollegeWhat is the Employee Free Choice Act?(archived 14 July 2007)
{{Organized labor
Organization