Tunç Erem (born 1938) is a
Turkish academic in international
marketing
Marketing is the act of acquiring, satisfying and retaining customers. It is one of the primary components of Business administration, business management and commerce.
Marketing is usually conducted by the seller, typically a retailer or ma ...
and
international trade
International trade is the exchange of capital, goods, and services across international borders or territories because there is a need or want of goods or services. (See: World economy.)
In most countries, such trade represents a significan ...
and
strategic management
In the field of management, strategic management involves the formulation and implementation of the major goals and initiatives taken by an organization's managers on behalf of stakeholders, based on consideration of Resource management, resources ...
.
Erem was born in
Istanbul
Istanbul is the List of largest cities and towns in Turkey, largest city in Turkey, constituting the country's economic, cultural, and historical heart. With Demographics of Istanbul, a population over , it is home to 18% of the Demographics ...
in 1938. After finishing
Robert College
The American Robert College of Istanbul ( or ), often abbreviated as Robert or RC, is a Selective school, highly selective, Independent school, independent, mixed-sex education, co-educational, Education in Turkey#Private schools, private Second ...
High School in Istanbul, he graduated from the college of
Business Administration
Business administration is the administration of a commercial enterprise. It includes all aspects of overseeing and supervising the business operations of an organization.
Overview
The administration of a business includes the performance o ...
of
Roosevelt University
Roosevelt University is a private university in Chicago, Illinois, United States. Founded in 1945, the university was named in honor of United States President Franklin Delano Roosevelt and First Lady Eleanor Roosevelt. The university enrolls arou ...
,
Chicago, Illinois
Chicago is the List of municipalities in Illinois, most populous city in the U.S. state of Illinois and in the Midwestern United States. With a population of 2,746,388, as of the 2020 United States census, 2020 census, it is the List of Unite ...
,
U.S.
The United States of America (USA), also known as the United States (U.S.) or America, is a country primarily located in North America. It is a federal republic of 50 states and a federal capital district, Washington, D.C. The 48 contiguous ...
in 1962 with a
BS degree. He received his
doctorate
A doctorate (from Latin ''doctor'', meaning "teacher") or doctoral degree is a postgraduate academic degree awarded by universities and some other educational institutions, derived from the ancient formalism '' licentia docendi'' ("licence to teach ...
from the
Istanbul Academy of Economic and Commercial Sciences in 1968. Erem was awarded the title of
associate professor
Associate professor is an academic title with two principal meanings: in the North American system and that of the ''Commonwealth system''.
In the ''North American system'', used in the United States and many other countries, it is a position ...
in 1971, and in 1977 a full professorship at the Istanbul Academy of Economic and Commercial Sciences.
Erem's research interests include
international marketing
Global marketing is defined as “marketing on a worldwide scale reconciling or taking global operational differences, similarities and opportunities to reach global objectives".
Global marketing is also a field of study in general business mana ...
, strategic management and international trade. He has represented Turkey at various international conferences pertinent to these research interests, and is the author of numerous articles published in international or national journals or conference proceedings. Erem has also written three books on marketing management.
From 1977 to 1978, Erem was
dean of the College of Business Administration of the Istanbul Academy of Economic and Commercial Sciences. Between 1999 and 2002, Erem served as the dean of the
Faculty of Economics and Administrative Sciences of
Marmara University
Marmara University (Turkish language, Turkish: ''Marmara Üniversitesi'') is a Public university, public research university in Istanbul, Turkey. The university, named after the Sea of Marmara, was founded as a university in 1982. However, its ...
. He was elected rector by the teaching faculty of the university in June 2002 and remained in office until July 2006 following the election of a successor by the university faculty.
Erem is listed as a member of the Board of Trustees of the American Turkish Friendship Council.
External links
Biography in TurkishAmerican Turkish Friendship Council Board of Trustees
{{DEFAULTSORT:Erem, Tunc
1938 births
Living people
Turkish business theorists
Turkish social scientists
20th-century Turkish non-fiction writers
Roosevelt University alumni
Robert College alumni
Academic staff of Marmara University