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''The Happiness Industry: How Government and Big Business Sold Us Well-Being'' is a 2015 book written by William Davies, in which the author proposes that the contemporary notions of happiness and well-being are being warped by the forces of numerous governmental and business institutions to transform happiness, as a concept, into something that promotes consumption.


Summary

William Davies begins his work by analyzing the philosophy of 19th century Utilitarian theorist Jeremy Bentham, who famously asserted that humanity can objectively determine ethical decisions by measuring the pleasure or pain that results as a consequence. This begins the rise of what Davies regards as "The Anti-Philosophical Agnosticism" in the psychological community, wherein happiness as a concept is warped from being a personal subjective experience to an objective quantifiable phenomenon. This "Anti-Philosophical Agnosticism" is further reflected in the works of economist
William Stanley Jevons William Stanley Jevons (; 1 September 183513 August 1882) was an English economist and logician. Irving Fisher described Jevons's book ''A General Mathematical Theory of Political Economy'' (1862) as the start of the mathematical method in ec ...
, behaviorist John Watson, and
The Chicago School of Economics The Chicago school of economics is a neoclassical school of economic thought associated with the work of the faculty at the University of Chicago, some of whom have constructed and popularized its principles. Milton Friedman and George Stigle ...
. The main problem of quantifying pleasure and happiness is there is no one factor that may be objectively observed, since emotions are by their natures subjective experiences; so, according to Davies, psychologists have used other units to measure happiness such as money, dopamine, and body language. Using quantifiable physical phenomenon to measure happiness ultimately reduces happiness to a simple utility. The promotion of this psychological perspective is leading to greater amounts of mental health problems, alienation and manipulation by political and economic elites. Davies warns that the continued expansion of mass surveillance, targeted advertising and psychological profiling is leading to a society in which individuals' emotions are constantly being manipulated by state and corporate forces to be politically docile and economically efficient.


Reception

''The Happiness Industry'' was reviewed in magazines and newspapers, including ''
The Guardian ''The Guardian'' is a British daily newspaper. It was founded in 1821 as ''The Manchester Guardian'', and changed its name in 1959. Along with its sister papers ''The Observer'' and ''The Guardian Weekly'', ''The Guardian'' is part of the Gu ...
'', ''
The Independent ''The Independent'' is a British online newspaper. It was established in 1986 as a national morning printed paper. Nicknamed the ''Indy'', it began as a broadsheet and changed to tabloid format in 2003. The last printed edition was publis ...
'', and ''
Kirkus Reviews ''Kirkus Reviews'' (or ''Kirkus Media'') is an American book review magazine founded in 1933 by Virginia Kirkus (1893–1980). The magazine is headquartered in New York City. ''Kirkus Reviews'' confers the annual Kirkus Prize to authors of fic ...
''. The book has received mostly positive reviews from critics, especially those of the political left. Literary critic
Terry Eagleton Terence Francis Eagleton (born 22 February 1943) is an English literary theorist, critic, and public intellectual. He is currently Distinguished Professor of English Literature at Lancaster University. Eagleton has published over forty books, ...
praised Davies in a review published by ''The Guardian''.


See also

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Late capitalism Late capitalism, late-stage capitalism, or end-stage capitalism is a term first used in print by German economist Werner Sombart around the turn of the 20th century. In the late 2010s, the term began to be used in the United States and Canada to ...
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Surveillance capitalism Surveillance capitalism is a concept in political economics which denotes the widespread collection and commodification of personal data by corporations. This phenomenon is distinct from government surveillance, though the two can reinforce each ...
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Positive psychology Positive psychology is the scientific study of what makes life most worth living, focusing on both individual and societal well-being. It studies "positive subjective experience, positive individual traits, and positive institutions...it aims t ...
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Big data Though used sometimes loosely partly because of a lack of formal definition, the interpretation that seems to best describe Big data is the one associated with large body of information that we could not comprehend when used only in smaller am ...
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Consumerism Consumerism is a social and economic order that encourages the acquisition of goods and services in ever-increasing amounts. With the Industrial Revolution, but particularly in the 20th century, mass production led to overproduction—the supp ...
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Criticism of capitalism Criticism of capitalism ranges from expressing disagreement with the principles of capitalism in its entirety to expressing disagreement with particular outcomes of capitalism. Criticism of capitalism comes from various political and philoso ...
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Happiness economics The economics of happiness or happiness economics is the theoretical, qualitative and quantitative study of happiness and quality of life, including positive and negative affects, well-being, life satisfaction and related concepts – typically t ...


Footnotes


External links

* {{DEFAULTSORT:Happiness Industry, The Philosophy books Books critical of capitalism Non-fiction books about consumerism 2015 non-fiction books Books about economic inequality Books about mental health Verso Books books