NickRewind (formerly The '90s Are All That, The Splat, and NickSplat) was an American late night

programming block Block programming (also known as a strand in British broadcasting) is the arrangement of programs on radio or television so that those of a particular genre, theme, or target audience are united. Overview Block programming involves scheduling a ...

that aired nightly over the channel space of TeenNick. The block showed

rerun A rerun or repeat is a rebroadcast of an episode of a radio or television program. The two types of reruns are those that occur during a hiatus and those that occur when a program is syndicated. Variations In the United Kingdom, the word "repe ...

s of mid-late 1980s, 1990s, and early-mid 2000s children's programming, mostly shows that aired on

Nickelodeon Nickelodeon (nicknamed Nick) is an American pay television channel and the flagship property of the Nickelodeon Group, a sub-division of the Paramount Media Networks division of Paramount Global. Launched on April 1, 1979, as the first ca ...

during their original runs. Collectively under all of its various brands, TeenNick's overnight classic programming block ran from July 25, 2011 to January 31, 2022. The block was preceded by ''The '90s Are All That'', which debuted the night of July 25, 2011 (early July 26) and was inspired by a large amount of interest in classic Nickelodeon series from the 1990s by users of

social media Social media are interactive technologies that facilitate the Content creation, creation, information exchange, sharing and news aggregator, aggregation of Content (media), content (such as ideas, interests, and other forms of expression) amongs ...

outlets such as

Facebook Facebook is a social media and social networking service owned by the American technology conglomerate Meta Platforms, Meta. Created in 2004 by Mark Zuckerberg with four other Harvard College students and roommates, Eduardo Saverin, Andre ...

. From October 7, 2011 to October 23, 2011, the block aired in an earlier time slot, from 10 p.m. to midnight. Response to the debut was very positive;

hashtag A hashtag is a metadata tag operator that is prefaced by the hash symbol, ''#''. On social media, hashtags are used on microblogging and photo-sharing services–especially Twitter and Tumblr–as a form of user-generated tagging that enable ...

s pertaining to the block became trending topics on

Twitter Twitter, officially known as X since 2023, is an American microblogging and social networking service. It is one of the world's largest social media platforms and one of the most-visited websites. Users can share short text messages, image ...

and the

Nielsen Ratings Nielsen Media Research (NMR) is an American firm that measures media audiences, including television, radio, theatre, films (via the AMC Theatres MAP program), and newspapers. Headquartered in New York City, it is best known for the Nielsen rat ...

for TeenNick on the debut night increased to between eight and 60 times the ratings TeenNick received in previous weeks, beating numerous higher-profile

basic cable Cable television first became available in the United States in 1948. By 1989, 53 million American households received cable television subscriptions, with 60 percent of all U.S. households doing so in 1992. A 2021 Pew Research Center survey found ...

programs in the same time slot. Beginning October 5, 2015, the block expanded to eight hours (10 p.m. to 6 a.m.) and began airing a broader variety of series. Renamed as "The Splat", the block's name and logo came from Nickelodeon's logo from 1984; a white brush-printed wordmark on an amorphous orange background (often manifested as a "splat" shape, but which was frequently rendered in many others). To align itself with Nickelodeon's cross-platform branding, the block changed its name to NickSplat on May 1, 2017. The block would adopt its final name on March 18, 2019, and would end on January 31, 2022, returning TeenNick to 24-hour programming. The

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channel for the block continues to post compilation content from past Nickelodeon shows.

History

2011–15: As The '90s Are All That

The final week of 2011, dubbed "Party Like It's the '90s", featured shows originally featured in the 1995 through 1999 incarnation of

SNICK SNICK (short for Saturday Night Nickelodeon) was a two-hour programming block on the American children's cable television network Nickelodeon, aimed towards preteen and teen audiences, older than the target audiences of most Nickelodeon progra ...

. '' KaBlam!'' and ''

Animorphs ''Animorphs'' is a science fantasy series of youth books written by Katherine Applegate and her husband Michael Grant, writing together under the name K. A. Applegate, and published by Scholastic. It is told in first person, with all si ...

'' were excluded and replaced with other SNICK programs of the era. This also included '90s Nick IDs. The December 31 edition, called "Stick Clark's New Year's Sticking Eve", featured the revival of "U-Dip," another ''Nick in the Afternoon'' feature, as an homage of the large list of objects dropped on New Year's Eve across the United States. Nickelodeon's trademark slime won the vote. The block started at 10 pm and ended at 2 am, with a re-air from 2 am–6 am, to accommodate the occasion.NICKELODEON DECKS THE HALLS WITH NEW HOLIDAY-THEMED PREMIERES OF BUBBLE GUPPIES, T.U.F.F. PUPPY, FANBOY AND CHUM CHUM AND YO GABBA GABBA!, BEGINNING FRIDAY, DECEMBER 9. ''Nickelodeon'' press release. Retrieved December 13, 2011.

2015–19: As The Splat/NickSplat

On September 11, 2015, the block's

page announced a new program block called "The Splat". It was later confirmed that The Splat would launch on October 5, 2015, and run for eight hours. The same general format and program library were being used, with less repetition of series; whereas The '90s Are All That aired most of its shows five days a week, The Splat added a few shows into the rotation that had either not yet been seen on the previous block or had only aired as special presentations, no longer airing them on a set weekly schedule. These programs also included programs that originally aired in the 1980s and the 2000s. On November 23, The Splat and

Nick at Nite Nick at Nite (stylized as nick@nite since 2009) is an American nighttime programming block on Nickelodeon. List of programs broadcast by Nick at Nite, The block's programming broadcasts from prime time to Late-night television, late night, with ...

simulcast a '' Double Dare'' reunion show upon the series' 30th anniversary. The special featured the cast of ''All That'' participating in a new first-run episode of the game; to accommodate the simulcast, ''The Splat'' began airing an hour earlier than usual. To align itself with Nickelodeon's cross-platform branding, The Splat was renamed NickSplat on May 1, 2017.

2019–22: As NickRewind

On March 18, 2019, the block, along with its social media presences, was officially renamed "NickRewind". On January 31, 2022, the branding ended, though traditional TeenNick content had begun to air overnights in mid-December 2021. Although there was no initial announcement, the end of the block was confirmed by NickRewind's Twitter account on February 2, 2022, with viewers directed to watch the block's programming on

Pluto TV Pluto TV is an American free ad-supported streaming television service owned and operated by the Paramount Streaming division of Paramount Global. Founded by Tom Ryan (business executive), Tom Ryan, Ilya Pozin and Nick Grouf in 2013 and based in ...

(which had been carrying much of the same content as NickRewind since May 2019) and

Paramount+ Paramount+ (formerly known as CBS All Access in the United States and 10 All Access in Australia) is an American Video on demand#Subscription models, subscription video on-demand Over-the-top media service, over-the-top Streaming media, stream ...

. Meanwhile, Nickelodeon will keep its NickRewind social media pages on Twitter, Facebook, Instagram and YouTube channel open for fans, with the YouTube channel concentrating more on live-action Nickelodeon shows made post-2000, such as ''iCarly'', ''Victorious'' and ''Sam & Cat''.

2023–present: Pluto TV revival as 90s Kids

On October 17, 2023, Nickelodeon launched a linear channel on the

Paramount Paramount (from the word ''paramount'' meaning "above all others") may refer to: Entertainment and music companies * Paramount Global, also known simply as Paramount, an American mass media company formerly known as ViacomCBS. **Paramount Picture ...

-owned FAST service

titled 90s Kids, which features the same programming and on-air branding as NickRewind but with a new name and logo. Regular programs on the channel include ''

Rugrats ''Rugrats'' is an American animated television series created by Arlene Klasky, Gábor Csupó, and Paul Germain for Nickelodeon. The series focuses on a group of toddlers, most prominently Tommy, Chuckie, Phil, and Lil, and their day-to-d ...

'', ''

Hey Arnold! ''Hey Arnold!'' is an American animated sitcom created by Craig Bartlett for Nickelodeon. It originally aired from October 7, 1996, to June 8, 2004. The show centers on fourth grader Arnold Shortman, who lives with his grandparents in an inner ...

'', '' Doug'' and ''

CatDog ''CatDog'' is an American animated television series created by Peter Hannan for Nickelodeon. The series follows the zany hijinks of orange-furred conjoined brothers of different species, with one half of the resultant animal being a cat and t ...

'', all of which received frequent airplay on the former block. Another Pluto TV channel, titled 90s Kids 2, was silently launched on April 1, 2025 to coincide with Nickelodeon's 46th anniversary. The second channel features 1990s series seldom-aired on the block, including '' GUTS'', '' KaBlam!'' and ''

The Amanda Show ''The Amanda Show'' is an American sketch comedy and variety show television series created by Dan Schneider and starring Amanda Bynes that aired on Nickelodeon from October 16, 1999, to September 21, 2002. A spin-off of '' All That'', ano ...

'', alongside 2000s series such as ''

Drake & Josh ''Drake & Josh'' is an American teen sitcom created by Dan Schneider for Nickelodeon. The series follows teenage stepbrothers Drake Parker (Drake Bell) and Josh Nichols (Josh Peck) as they live together despite their opposite personalities. Na ...

'', ''

Zoey 101 ''Zoey 101'' is an American comedy-drama television series created by Dan Schneider for Nickelodeon. It aired from January 9, 2005, to May 2, 2008, spanning a total of 61 episodes across four seasons. It focuses on the lives of Zoey Brooks ( J ...

'' and ''Rugrats'' spin-off '' All Grown Up!''.

Programming

Media and merchandise

As part of the launch of "The '90s Are All That" in 2011, the block had its own dedicated website, which featured clips, the schedule, and voting sections. In September 2015, along with the announcement of the block's relaunch as "The Splat", a new keyboard app was announced to be released to the Apple App Store and Google Play. Titled "The Splat Emoji Keyboard" and developed by Snaps Media, the app features pictures and GIFs of 90s Nicktoons characters and various objects. The app was released in October 2015, coinciding with the launch of The Splat.

International versions

United Kingdom

In 2016,

Nickelodeon UK Nickelodeon (commonly shortened to Nick) is a British pay television network. It launched on 1 September 1993, as a localised version of the Nickelodeon, American channel of the same name in the United Kingdom and launched in Ireland in 2004. I ...

launched a British version of "NickSplat". Instead of it being a block, it's an online-only service on Nick.co.uk. For a limited time in 2017, Nicktoons UK broadcast some of the shows from the block.

Netherlands & Flanders

On December 12, 2016, Nickelodeon Netherlands & Flanders launched a Dutch version of "NickSplat" simply called "Splat". The block airs on weeknights at midnight since the channel was extended to 24/7 programming. The block was ended in 2021.

Russia

In 2019, a YouTube channel of the same name was created, where archival shows and clips were posted there up until February 22, 2022.

Latin America

In August 2020,

Nickelodeon Latin America Nickelodeon is a Hispanic/Latin American pay television channel, counterpart of the American network of the same name. It is owned by Paramount Networks Americas and was launched on 20 December 1996. Aside from airing Nick and Nick Jr. content ...

launched a localized version of "NickRewind" airing older Nickelodeon shows from the 90s to the 2010s, it only aired for a month.

Germany

A NickRewind branded channel has been available on

since August 3, 2020.

Australia