"Technologic" is a song by French duo

Daft Punk Daft Punk were a French electronic music duo formed in 1993 in Paris by Thomas Bangalter and Guy-Manuel de Homem-Christo. They achieved popularity in the late 1990s as part of the French house movement, combining house music, funk, disco, tech ...

from their third studio album, '' Human After All'' (2005). It was released as the second single on 14 June 2005. The

music video A music video is a video that integrates a song or an album with imagery that is produced for promotion (marketing), promotional or musical artistic purposes. Modern music videos are primarily made and used as a music marketing device intended to ...

for "Technologic" was directed by Daft Punk.

Composition

In the song, an electronically transposed voice chants technological commands. For example, "Touch it, bring it, pay it, watch it, turn it, leave it, start, format it" are spoken in rhythm to a beat. A portion of the vocals were altered and sampled in the

Busta Rhymes Trevor George Smith Jr. (born May 20, 1972), known professionally as Busta Rhymes, is an American rapper, singer and actor. Chuck D of Public Enemy gave him the moniker Busta Rhymes, after National Football League, NFL and Canadian Football Lea ...

single " Touch It", produced by

Swizz Beatz Kasseem Daoud Dean (born September 13, 1978), known professionally as Swizz Beatz, is an American rapper and record producer. Born and raised in the Bronx borough of New York City, Dean embarked on his musical career as a DJ in 1994. At the age ...

. Subsequently, elements of both "Technologic" and "Touch It" were featured in Daft Punk's live album '' Alive 2007''.''Alive 2007'' (

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Virgin Records Virgin Records is a British record label owned by Universal Music Group. They were originally founded as a British independent record label in 1972 by entrepreneurs Richard Branson, Simon Draper, Nik Powell, and musician Tom Newman (musician), ...

, a division of EMI Music France. 2007. A portion of the vocals were also altered for the Hannah Wants single "Rhymes", which reached number 13 on the UK Singles Chart in 2015. A portion of the vocals were sampled in

Dua Lipa Dua Lipa ( ; born22 August 1995) is an English and Albanian singer, songwriter and actress. List of awards and nominations received by Dua Lipa, Her accolades include seven Brit Awards and three Grammy Awards. Lipa worked as a model before v ...

's performance of her song, " Hallucinate", during her Studio 2054 livestream concert on 27 November 2020. and later on her Future Nostalgia Tour performance of the same song.

Music video

The

for "Technologic" is the third directed by Daft Punk, following " Fresh" and " Robot Rock". The video features Guy-Manuel de Homem-Christo and

Thomas Bangalter Thomas Bangalter (; born 3 January 1975) is a French musician. He is best known as one half of the former French house music duo Daft Punk, alongside Guy-Manuel de Homem-Christo. He has recorded and released music as a member of the trio Music S ...

on a pyramid-themed stage playing the bass guitars shown in the single cover. The lyrics flash as individual words of text on a television monitor set on the stage. The video features a robot character that appears to chant the lyrics of the song. The character is situated in front of the flashing screen between the duo and later appears in a darkened room watching itself on television. The robot was created by

Tony Gardner Tony Gardner (born 10 January 1964) is an English actor and doctor. He sits on the national governing body of the actors' trade union Equity. Early life and education He attended St Augustine's Catholic College in Trowbridge. Career Gardne ...

and his team at Alterian, Inc. The music video is included in the CD and

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edition of the album '' Musique Vol. 1 1993–2005''. The pyramid design used in the video is similar to the scheme used in Daft Punk's live performances during the Alive 2006/2007 tour. The flashing lyrical text is integrated with the live version of "Technologic" on a large

light-emitting diode A light-emitting diode (LED) is a semiconductor device that emits light when current flows through it. Electrons in the semiconductor recombine with electron holes, releasing energy in the form of photons. The color of the light (corre ...

display used for their shows. Homem-Christo stated, "In the 'Technologic' video, this little robot sin the pyramid and we thought it would be funny to have the two of us in the bigger pyramid."Daft Punk ends its must-see U.S. tour at Vegoose
lasvegascitylife.com. Retrieved on 9 February 2008.

Other media

The song was featured in an

iPod The iPod is a series of portable media players and multi-purpose mobile devices that were designed and marketed by Apple Inc. from 2001 to 2022. The iPod Classic#1st generation, first version was released on November 10, 2001, about mon ...

advertisement shown in the summer of 2005. It was also featured in an ad for the

Motorola Motorola, Inc. () was an American multinational telecommunications company based in Schaumburg, Illinois. It was founded by brothers Paul and Joseph Galvin in 1928 and had been named Motorola since 1947. Many of Motorola's products had been ...

E398 mobile-phone, aired in early 2005 in

Brazil Brazil, officially the Federative Republic of Brazil, is the largest country in South America. It is the world's List of countries and dependencies by area, fifth-largest country by area and the List of countries and dependencies by population ...

. Additionally, the song was featured in an episode of '' The O.C.''. In 2009, it was used in a Lincoln MKS commercial, and in a series of TV advertisements for the

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. It is a playable track on the

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games '' Tap Tap Revenge'' and ''Tap Tap Dance'', and was sampled for the video game DJ Hero. In an episode of the TV show '' America's Best Dance Crew'', crew Kaba Modern performed to a master mix of this song on 7 February 2008. "Technologic" was also featured in the game '' Dance Central 2''. The song is interpolated in the 2024 single "

Guess Guessing is the act of drawing a swift conclusion, called a guess, from data directly at hand, which is then held as probable or tentative, while the person making the guess (the guesser) admittedly lacks material for a greater degree of certaint ...

" by

Charli XCX Charlotte Emma Aitchison (born 2 August 1992), known professionally as Charli XCX, is a British singer and songwriter. She began posting songs on Myspace in 2008 before entering the London rave scene. Signing a recording contract with Asylum Re ...

Track listings

Charts

References

External links

* * {{Authority control 2005 singles 2005 songs Daft Punk songs Electronic rock songs Songs written by Guy-Manuel de Homem-Christo Songs written by Thomas Bangalter Virgin Records singles