Link Conexión Aérea, S.A. de C.V., operating as TAR Aerolíneas, is an airline in Mexico based in the city of

Querétaro Querétaro (), officially the Free and Sovereign State of Querétaro ( es, Estado Libre y Soberano de Querétaro, links=no; Otomi: ''Hyodi Ndämxei''), is one of the 32 federal entities of Mexico. It is divided into 18 municipalities. Its capi ...

, the capital city of the homonymous state. It operates scheduled flights to 34 national destinations. Its inaugural flight occurred on March 3, 2014, between

and Guadalajara. The company currently operates a fleet of 12 Embraer ERJ 145s to 19 destinations throughout

Mexico Mexico ( Spanish: México), officially the United Mexican States, is a country in the southern portion of North America. It is bordered to the north by the United States; to the south and west by the Pacific Ocean; to the southeast by Guate ...

. Its headquarters and main operational base is in Querétaro, with Guadalajara,

Monterrey Monterrey ( , ) is the capital and largest city of the northeastern state of Nuevo León, Mexico, and the third largest city in Mexico behind Guadalajara and Mexico City. Located at the foothills of the Sierra Madre Oriental, the city is ancho ...

and

Puerto Vallarta Puerto Vallarta ( or simply Vallarta) is a Mexican beach resort city situated on the Pacific Ocean's Bahía de Banderas in the Mexican state of Jalisco. Puerto Vallarta is the second largest urban agglomeration in the state after the Guadalaj ...

serving as focus cities.

History

TAR began in October 2011, owned by the MAFRA Group (Grupo MAFRA). In April 2012 the Mexican government granted permission to make scheduled regular flight services to Link Corporación Áerea. In September 2012, Link purchased three Embraer ERJ 145 jets, with a capacity of 50 passengers, to be delivered in February 2014, to begin scheduled flight services. The airline started services in March 2014, as ''TAR Aerolíneas'' with a direct flight between Quéretaro and Puerto Vallarta. TAR's aim is to become the strongest regional airline in the country, with a cellular multiregional growth strategy. With the development of regional routes, TAR aims to develop a strong presence in different regions including the Yucatán Peninsula, the Gulf of México, the Mid North region, the Pacific, and the South. With just two years of service, TAR Airlines beat its competitor Aeromar by getting more domestic passengers on flights than Aeromar, which has been operating for more than 29 years.

Destinations

TAR Aerolineas ERJ-145LR (XA-SFH) at CJS

TAR Aerolíneas ERJ-145LR (XA-AFH) at GDL

TAR Aerolineas serves the following destinations within Mexico: It was announced in September 2016 that the airline will begin international service from Querétaro to

San Antonio, Texas ("Cradle of Freedom") , image_map = , mapsize = 220px , map_caption = Interactive map of San Antonio , subdivision_type = Country , subdivision_name = United States , subdivision_type1= State , subdivision_name1 = Texas , subdivision_t ...

soon. However, there was no further information in regards to the service, to date.

Fleet

The TAR Aerolineas fleet consists of the following aircraft (as of November 2022):

References

Mexican companies established in 2012 Airlines established in 2012 Airlines of Mexico Querétaro {{Mexico-airline-stub