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Spam Cube, Inc was a
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startup company A startup or start-up is a company or project undertaken by an entrepreneur to seek, develop, and validate a scalable business model. While entrepreneurship refers to all new businesses, including self-employment and businesses that never intend ...
based in the midtown area of New York City. The company invented and manufactured the Spam Cube, a
SaaS Software as a service (SaaS ) is a software licensing and delivery model in which software is licensed on a subscription basis and is centrally hosted. SaaS is also known as "on-demand software" and Web-based/Web-hosted software. SaaS is co ...
(Security As A Service) network security hardware device for consumers that blocked spam e-mail, computer viruses and
phishing Phishing is a type of social engineering where an attacker sends a fraudulent (e.g., spoofed, fake, or otherwise deceptive) message designed to trick a person into revealing sensitive information to the attacker or to deploy malicious softwar ...
. The company invented a SaaS delivery platform technology that enables any home networking embedded device such as a Broadband cable modem, DSL modem,
Wireless router A wireless router is a device that performs the functions of a router and also includes the functions of a wireless access point. It is used to provide access to the Internet or a private computer network. Depending on the manufacturer and mod ...
or Femtocell to offer network Security As A Service technology that blocks spam e-mail, computer viruses and phishing. The Spam Cube SaaS platform gave the consumer the choice to select spam e-mail, computer viruses, and phishing blocking technology that was powered by either
McAfee McAfee Corp. ( ), formerly known as McAfee Associates, Inc. from 1987 to 1997 and 2004 to 2014, Network Associates Inc. from 1997 to 2004, and Intel Security Group from 2014 to 2017, is an American global computer security software company head ...
or
Symantec Symantec may refer to: *An American consumer software company now known as Gen Digital Inc. *A brand of enterprise security software purchased by Broadcom Inc. Broadcom Inc. is an American designer, developer, manufacturer and global supplier ...
managed enterprise Security As A Service technology.


Trademark Issues

In May 2006, the company ran into a costly legal battle with Hormel Foods over its trademark "Spam Cube". Hormel Foods claimed that the company's "Spam Cube" brand name was causing confusion amongst consumers and that consumers were not able to tell the difference between the Spam Cube, a cube-shaped home network security device, and Hormel's cube-shaped SPAM canned meat product. In February 2008, the company won the legal battle against Hormel Foods in the United States. The SPAM trademark dispute was widely publicized since the dispute would have forced the company into bankruptcy had Hormel Foods won.


Competitors

Three years after Spam Cube released its technology,
Cisco Systems Cisco Systems, Inc., commonly known as Cisco, is an American-based multinational corporation, multinational digital communications technology conglomerate (company), conglomerate corporation headquartered in San Jose, California. Cisco develo ...
teamed up with
Trend Micro is an American-Japanese multinational cyber security software company with global headquarters in Tokyo, Japan and Irving, Texas, United State.Other regional headquarters and R&D centers are located around East Asia, Southeast Asia, Europe, an ...
to manufacture the Linksys Home Network Defender. Linksys and Trend Micro competed directly with Spam Cube for market share in the embedded device SaaS market.


See also

*
Anti-spam appliances Anti-spam appliances are software or hardware devices integrated with on-board software that implement e-mail spam filtering and/or anti-spam for instant messaging (also called "spim") and are deployed at the gateway or in front of the mail serve ...


References

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External links


Spam Cube, Inc , Home PagePicture of Spam Cube article on the front page of the March 30 edition of the New York TimesNY1 interview with David J. Soares, CBDO of Spam CubeABC News interview with Joseph P. Marino, CEO of Spam CubeSpam Cube's LinkedIn Company Profile
Companies based in New York City Networking companies of the United States Companies established in 2003 Privately held companies based in New York (state)