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The Sistema Brasileiro de Televisão (; SBT ; "Brazilian Television System") is a Brazilian
free-to-air Free-to-air (FTA) services are television (TV) and radio services broadcast in unencrypted form, allowing any person with the appropriate receiving equipment to receive the signal and view or listen to the content without requiring a subscri ...
television network A television broadcaster or television network is a telecommunications network for the distribution of television show, television content, where a central operation provides programming to many television stations, pay television providers or ...
founded on Wednesday, 19 August 1981, by the businessman and television personality
Silvio Santos Senor Abravanel (; 12 December 1930 – 17 August 2024), known professionally as Silvio Santos, was a Brazilian television presenter and business magnate. Widely regarded as the greatest personality in Television in Brazil, Brazilian television, ...
. The company was established after a public tender by the Brazilian Federal Government to form two new networks, created from revoked concessions of the defunct Tupi and
Excelsior Excelsior may refer to: Arts and entertainment Literature and poetry * "Excelsior" (Longfellow), an 1841 poem by Henry Wadsworth Longfellow * "Excelsior", an 1877 picture book in verse by Bret Harte, published as an advertisement for the Sa ...
networks. The SBT was founded on the same day that the concession agreement was signed, and that the act was broadcast
live Live may refer to: Arts, entertainment, and media Films * ''Live!'' (2007 film), 2007 American film * ''Live'' (2014 film), a 2014 Japanese film * ''Live'' (2023 film), a Malayalam-language film *'' Live: Phát Trực Tiếp'', a Vietnamese-langua ...
by the network, so that this was his first program aired. Before acquiring the concessions of the four stations that were to form the SBT, Grupo Silvio Santos had since 1976 the concession of
Rio de Janeiro Rio de Janeiro, or simply Rio, is the capital of the Rio de Janeiro (state), state of Rio de Janeiro. It is the List of cities in Brazil by population, second-most-populous city in Brazil (after São Paulo) and the Largest cities in the America ...
's channel 11, known as TVS Rio de Janeiro (now SBT Rio), which was a fundamental step to give life to the SBT. In April 2018, the SBT was the second-most watched television network in Brazil, behind Globo. Throughout its existence, the network always occupied the space in the audience ranking, except between 2007 and 2014, when the Record network took its place. The SBT has a total of 114
broadcast Broadcasting is the data distribution, distribution of sound, audio audiovisual content to dispersed audiences via a electronic medium (communication), mass communications medium, typically one using the electromagnetic spectrum (radio waves), ...
television station A television station is a set of equipment managed by a business, organisation or other entity such as an amateur television (ATV) operator, that transmits video content and audio content via radio waves directly from a transmitter on the earth's s ...
s ( O&Os and
affiliates In the broadcasting industry (particularly in North America, and even more in the United States), a network affiliate or affiliated station is a local broadcaster, owned by a company other than the owner of the network, which carries some or al ...
) throughout the Brazilian territory, and is also available through
pay television Pay television, also known as subscription television, premium television or, when referring to an individual service, a premium channel, refers to Subscription business model, subscription-based television services, usually provided by multichan ...
operators (
cable Cable may refer to: Mechanical * Nautical cable, an assembly of three or more ropes woven against the weave of the ropes, rendering it virtually waterproof * Wire rope, a type of rope that consists of several strands of metal wire laid into a hel ...
and
satellite A satellite or an artificial satellite is an object, typically a spacecraft, placed into orbit around a celestial body. They have a variety of uses, including communication relay, weather forecasting, navigation ( GPS), broadcasting, scient ...
),
free-to-air Free-to-air (FTA) services are television (TV) and radio services broadcast in unencrypted form, allowing any person with the appropriate receiving equipment to receive the signal and view or listen to the content without requiring a subscri ...
signal on satellite receivers and also through
streaming media Streaming media refers to multimedia delivered through a Computer network, network for playback using a Media player (disambiguation), media player. Media is transferred in a ''stream'' of Network packet, packets from a Server (computing), ...
in their
mobile application A mobile application or app is a computer program or software application designed to run on a mobile device such as a phone, tablet, or watch. Mobile applications often stand in contrast to desktop applications which are designed to run on d ...
( Android,
iOS Ios, Io or Nio (, ; ; locally Nios, Νιός) is a Greek island in the Cyclades group in the Aegean Sea. Ios is a hilly island with cliffs down to the sea on most sides. It is situated halfway between Naxos and Santorini. It is about long an ...
and
Windows Windows is a Product lining, product line of Proprietary software, proprietary graphical user interface, graphical operating systems developed and marketed by Microsoft. It is grouped into families and subfamilies that cater to particular sec ...
), applications for
smart TV A smart TV, also known as a connected TV (CTV or, rarely, CoTV), is a traditional television set with integrated Internet and interactive Web 2.0 features that allow users to stream music and videos, browse the internet, and view photos. Smart T ...
s and its website. Also on their website, its programming is available in
video on demand Video on demand (VOD) is a media distribution system that allows users to access videos, television shows and films Digital distribution, digitally on request. These multimedia are accessed without a traditional video playback device and a typica ...
for free, also available from the video-sharing site
YouTube YouTube is an American social media and online video sharing platform owned by Google. YouTube was founded on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim who were three former employees of PayPal. Headquartered in ...
since 2010. In March 2017, the 43 channels of the SBT on YouTube accumulated 20 million subscribers and 70 billion minutes watched. The SBT broadcasts their programming a wide variety of television genres, whereas its own material generally stand adjacent to the
entertainment Entertainment is a form of activity that holds the attention and Interest (emotion), interest of an audience or gives pleasure and delight. It can be an idea or a task, but it is more likely to be one of the activities or events that have deve ...
. Foreign programming, mainly the
telenovela A telenovela is a type of a television serial drama or soap opera produced primarily in Latin America. The word combines ''tele'' (for "television") and ''novela'' (meaning "novel"). Similar Drama (film and television), drama genres around the w ...
s produced by the networks owned by the Mexican conglomerate
Televisa Grupo Televisa, S.A.B., simply known as Televisa, is a Mexican telecommunications and broadcasting company. A major Latin American mass media corporation, it often presents itself as the largest producer of Spanish-language content. In April ...
, are part of their program schedule. It is the only commercial television broadcaster in Brazil which airs
children's programming Children's television series (or children's television shows) are Television show, television programs designed specifically for Child, children. They are typically characterised by easy-going content devoid of sensitive or adult themes and are ...
, even arranging a partnership with
The Walt Disney Company The Walt Disney Company, commonly referred to as simply Disney, is an American multinational mass media and entertainment conglomerate headquartered at the Walt Disney Studios complex in Burbank, California. Disney was founded on October 16 ...
, in which the company provides two hours of daily programming for the network. The network also possess times for the
television news News broadcasting is the medium of broadcasting various news events and other information via television, radio, or the internet in the field of broadcast journalism. The content is usually either produced locally in a radio studio or tel ...
, producing in all three daily newscasts, a weekly news program and a weekly newscast. The network owns the CDT da Anhanguera, a television complex located at the kilometer 18 of the
Rodovia Anhanguera The Rodovia Anhanguera (official designation SP-330) (In English: Anhanguera Highway) is a highway in the state of São Paulo, Brazil. It is one of the country's busiest transportation corridors. A 2005 survey conducted amongst Brazilian truck d ...
, in
Osasco Osasco () is a municipality in the state of São Paulo in Brazil, located in the Greater São Paulo area and ranking fifth in population among São Paulo municipalities. According to the IBGE 2015, Osasco currently has the ninth highest gross do ...
,
São Paulo São Paulo (; ; Portuguese for 'Paul the Apostle, Saint Paul') is the capital of the São Paulo (state), state of São Paulo, as well as the List of cities in Brazil by population, most populous city in Brazil, the List of largest cities in the ...
, occupying an area of 231 thousand square meters. This is the third largest television complex in size installed in
Latin America Latin America is the cultural region of the Americas where Romance languages are predominantly spoken, primarily Spanish language, Spanish and Portuguese language, Portuguese. Latin America is defined according to cultural identity, not geogr ...
, being smaller only than the studios of
TV Azteca Televisión Azteca, S.A.B. de C.V., commonly known as TV Azteca, is a Mexican multimedia conglomerate owned by Grupo Salinas. It is the second-largest mass media company in Mexico after Televisa. It primarily competes with Televisa as well as so ...
, in Mexico, and the
Estúdios Globo Estúdios Globo (Globo Studios, in English) is Grupo Globo's television production arm and Latin America's largest audio-visual production center. Before its current name, it was also known as Central Globo de Produção (Globo Production Cente ...
.


History


Before the SBT

Rede Tupi, the channel 4 in São Paulo, began operations in 1950. In 1962 (when he began his first TV program),
Silvio Santos Senor Abravanel (; 12 December 1930 – 17 August 2024), known professionally as Silvio Santos, was a Brazilian television presenter and business magnate. Widely regarded as the greatest personality in Television in Brazil, Brazilian television, ...
produced his own programs on Tupi, TV Paulista and on
Rede Globo TV Globo (stylized as tvglobo; , ), formerly known as Rede Globo de Televisão (; shortened to Rede Globo) or simply known as Globo, is a Brazilian free-to-air television network, launched by media proprietor Roberto Marinho on 26 April 1965 ...
beginning in 1965. Soon enough, he started plans to have his own television channel. His production company, Estudios Silvio Santos Cinema e Televisao, was successful on Tupi, Globo and (since 1972) on Record (where he then owned half of the company's stock). In 1976, with help from humorist and friend Manuel de Nóbrega (who had a show on Rede Globo and was part of ''Baú da Felicidade''), Santos obtained a license for his own station:
Rio de Janeiro Rio de Janeiro, or simply Rio, is the capital of the Rio de Janeiro (state), state of Rio de Janeiro. It is the List of cities in Brazil by population, second-most-populous city in Brazil (after São Paulo) and the Largest cities in the America ...
's channel 11, known as "TV Studios" or "TVS". Soon after its launch, its flagship program ('' Programa Silvio Santos'' on Sundays) plus the late night ''Silvio Santos Diferente'' on weekdays began to be broadcast (Santos left Globo the same year). Other programs soon began, as the network gained support from city residents who sought an alternative to Globo, Tupi, Bandeirantes and
TV Rio TV Rio was a Brazilian television station based in the city of Rio de Janeiro, capital of the state of the same name. It operated on VHF channel 13 and was founded by businessman João Batista do Amaral, its owner between 1955 and 1972. It was par ...
(the city's network, related to TV Record along with TVS). The new channel debuted on 14 May 1976, with a logo of a gold circle with the number 11 slanted in gold, which featured in the first Scanimate idents and promos for the channel - making it a pioneer station in the country when it came to computer animation. While during its early years the network studios were based in Rio, all program production for TVS transferred to São Paulo in 1978–79. When Rede Tupi went out of business in 1980, Santos obtained three stations from the network: the
São Paulo São Paulo (; ; Portuguese for 'Paul the Apostle, Saint Paul') is the capital of the São Paulo (state), state of São Paulo, as well as the List of cities in Brazil by population, most populous city in Brazil, the List of largest cities in the ...
's channel 4, the
Porto Alegre Porto Alegre (, ; , ; ) is the capital and largest city of the Brazilian Federative units of Brazil, state of Rio Grande do Sul. Its population of roughly 1.4 million inhabitants (2022) makes it the List of largest cities in Brazil, 11th-most p ...
's channel 5 and the
Belém Belém (; Portuguese for Bethlehem; initially called Nossa Senhora de Belém do Grão-Pará, in English Our Lady of Bethlehem of Great Pará), often called Belém of Pará, is the capital and largest city of the state of Pará in the north of B ...
's channel 5. The SBT was created, launching on 19 August 1981, but using the TVS name until 1990 for some of its stations. Until the formation of the SBT, the Silvio Santos Group also had a station named TVS in
Nova Friburgo Nova Friburgo (; ; ), commonly referred to as just Friburgo, is a List of municipalities in Rio de Janeiro, municipality in the state of Rio de Janeiro (state), Rio de Janeiro in southeastern Brazil. It is located in the mountainous region, in th ...
, serving viewers in the northern and western parts of the state, this was also its first branch station, having opened in 1979. In 1978,
Minas Gerais Minas Gerais () is one of the 27 federative units of Brazil, being the fourth largest state by area and the second largest in number of inhabitants with a population of 20,539,989 according to the 2022 Brazilian census, 2022 census. Located in ...
' TV Alterosa became one of the SBT's broadcast-affiliate networks, the first affiliate station for the channel. Some later affiliates were adopted from Rede Tupi after its closure on 18 July 1980, by order of Brazilian Minister of Communications Haroldo de Matos, who the following year would order SBT to begin transmissions. When Tupi closed, ''Programa Silvio Santos'' moved to Record but continued simulcasting Sundays on the TVS Channels 11 and 3, as well as on yet another SS Group station - Channel 9, purchased from TV Continental. Santos began the network's expansion efforts, convincing stations to become the SBT and Record affiliates. The official launch of the network on 19 August 1981, also marked the debut of its first presentation package using its famous circle logo (similar to the one used till today by the
American Broadcasting Company The American Broadcasting Company (ABC) is an American Commercial broadcasting, commercial broadcast Television broadcaster, television and radio Radio network, network that serves as the flagship property of the Disney Entertainment division ...
) and dual branding (the SBT being the official name of the network while TVS being the station branding in its three founding stations), and it was the only network launch to be held in
Brasília Brasília ( ; ) is the capital city, capital of Brazil and Federal District (Brazil), Federal District. Located in the Brazilian highlands in the country's Central-West Region, Brazil, Central-West region, it was founded by President Juscelino ...
and broadcast directly from the federal capital city. The first idents were similar to ABC's ''Still the One'' idents of 1979, used by the
Nine Network Nine Network (stylised 9Network, and commonly known as Channel Nine or simply Nine) is an Australian commercial free-to-air television network. It is owned by parent company Nine Entertainment and is one of the five main free-to-air television ...
in Australia in 1980. The Matos decision also gave the network the Sumare studios of Tupi for drama production. By the time of the 1981 launch the SBT had 18 affiliate channels nationwide.


1980s

During the 1980s, the SBT established itself, contracting popular hosts and airing a mix of its own and
Televisa Grupo Televisa, S.A.B., simply known as Televisa, is a Mexican telecommunications and broadcasting company. A major Latin American mass media corporation, it often presents itself as the largest producer of Spanish-language content. In April ...
programming (especially Mexican '' telenovelas'' and comedy shows such as ''
El Chavo del Ocho ''El Chavo'' ("The Kid/The Boy", Spanish also meaning " cent"), also known as ''El Chavo del Ocho'' ("The Kid/Boy from Number Eight") during its earliest episodes, is a Mexican television sitcom series created by Roberto Gómez Bolaños (Che ...
'' and '' El Chapulín Colorado''). It climbed to second place in the Brazilian ratings (except in Rio de Janeiro, where Rede Manchete occupied that position). Moreover, it hosted the Brazilian version of ''Bozo'' for kids plus even let ex-Tupi program presenters bring their shows over to the fledgling network. The SBT, together with Record (under the SBT/Record pool) broadcast the
1984 Summer Olympics The 1984 Summer Olympics (officially the Games of the XXIII Olympiad and commonly known as Los Angeles 1984) were an international multi-sport event held from July 28 to August 12, 1984, in Los Angeles, California, United States. It marked the ...
in Los Angeles, two years before its
1986 FIFA World Cup The 1986 FIFA World Cup was the 13th FIFA World Cup, a quadrennial Association football, football tournament for men's senior national teams. It was played in Mexico from 31 May to 29 June 1986. The tournament was the second to feature a 24-tea ...
coverage. 1985 would see the SBT score a historic victory with the broadcast of the Australian miniseries ''The Thorn Birds'', and TVS Channel 4 São Paulo became SBT Channel 4 São Paulo, thus becoming a truly national network with the introduction of satellite broadcasts. In March 1986, the network premiered its new talk show, ''Hebe'', with Hebe Camargo as host; the show was formerly on Rede Tupi and
Rede Bandeirantes Rede Bandeirantes (, ''Bandeirantes Network''), or simply known as Band (), is a Brazilian free-to-air television network. It began broadcasting on May 13, 1967 on VHF channel 13 in São Paulo. Its founder was businessman :pt:João Saad, Jo ...
. It became one of the network's longest-running programs, running for over 24 years; the final show was at the end of 2010, when Camargo ended her contract. She had a spin-off show, ''Hebe por Elas'' (''Hebe for All''), during the early 1990s. The death of Flavio Cavacante, one of the network's pioneer presenters, just days after his 22 May episode of his own program shocked the nation so much that on the day of his funeral the network started transmissions only in the afternoon in his honor. In 1987, Santos pursued a better-quality program lineup, while trying to attract a larger audience and better advertisers. During that year (in response to the high popularity of Rede Globo's ''Xou da Xuxa'' on weekdays), SBT began increasing its child-oriented programming with programs such as ''Oradukapeta'', ''Show Maravilha'' and the ''Do Re Mi'' series. Nearly all SBT kids' programs had female presenters (different from the format of ''Xou da Xuxa''), because ''Oradukapeta'' was hosted by Sergio Mallandro (also a ''Show de Calorous'' judge).


Ad campaigns

;American imports The 1980s was when SBT began to create American-style ad campaigns: * 1983–1987: NBC's "Be There", with visual graphics similar to Seven Network's Version of "Be There" from 1984, which became SBT's first installment of "Quem Procura Acha Aqui" * 1984–1988: NBC's first installment of "Let's All Be There"; SBT's second year of "Quem Procura Acha Aqui" * 1985–1989: NBC's second installment of "Let's All Be There"; with SBT's third and final year of "Quem Procura Acha Aqui" After acquiring the miniseries ''The Thorn Birds'', SBT would schedule it after Globo's highly-rated
soap opera A soap opera (also called a daytime drama or soap) is a genre of a long-running radio or television Serial (radio and television), serial, frequently characterized by melodrama, ensemble casts, and sentimentality. The term ''soap opera'' originat ...
'' Roque Santeiro'', with Santos promoting that viewers could watch the soap and the "sensational" miniseries immediately afterward. SBT went as far as to pre-empt ''The Thorn Birds'' with cartoons after Globo—which had long been known for the punctuality of its schedule—responded by making ''Santeiro'' intentionally overrun its timeslot (thus keeping Santos' word that ''The Thorn Birds'' would air after ''Santeiro''). SBT would also delaying an airing of the '' Rambo'' film ''
First Blood ''First Blood'' is a 1982 American war action film starring Sylvester Stallone as Vietnam War veteran John Rambo. Directed by Ted Kotcheff, the film was co-written by Michael Kozoll, William Sackheim, and Stallone, deriving from the 1972 no ...
'' with 50 minutes of dead air, after Globo scheduled a double-chapter of ''
Vale Tudo Vale Tudo or vale-tudo (; ), also known as No Holds Barred (NHB) in the United States, is an unarmed, full-contact combat sport with relatively few Regulation of sport, rules. It became popular in Brazil during the 20th century and would eventua ...
'' against it. SBT had already pre-empted its showing of the film by a week after Globo scheduled an airing of '' Rambo: First Blood Part II'' the same day to compete. 1987 also was the year that the network began to change its corporate branding from TVS to the SBT. Comedian Jô Soares was brought in from TV Globo in 1988, introducing a late-night talk program to Brazilian TV with his 11:30 PM show entitled ''Jô Soares Onze e Meia''. Also signed was Boris Casoy, who became the first
news anchor A news presenter – also known as a newsreader, newscaster (short for "news broadcaster"), anchorman or anchorwoman, news anchor or simply an anchor – is a person who presents news during a news program on TV, radio or the Internet. ...
in Brazil with his '' TJ Brasil'' newscast (which succeeded ''Noticentro'', the network's first newscast with Antonio Casale) and ex-Balão Mágico member Simony. In 1988, Santos prevented host "Gugu" Liberato from signing with Globo after Liberato hosted the SBT's big weekend hit ''Viva a Noite'' since 1986. This was widely seen as indicative that Gugu would be Santos' successor on Sunday afternoons, reinforced by the extended timeslot of Gugu's future program ''Domingo Legal''. As a result, ''Programa Sílvio Santos'' adopted the dual-presenter format, with Gugu hosting segments such as the Brazilian version of Double Dare, called ''Passa ou Repassa'' (known for its " Torta na Cara" segment) and ''Cidade contra Cidade''.


1990s

The TVS brand was merged into the SBT brand in 1990; the name change was seen in a new campaign ad modeled on NBC's ''"Come Home to NBC"'' campaign of 1986–87, which premiered early that year, and in August on TV station identifications celebrating SBT's ninth year of broadcasts (that year, Silvio Santos sold Record as a national network) and it also broadcast the 1990 FIFA World Cup. 1991 saw the beginning of its newscast ''Aqui Agora'' and Serginho Groisman's ''Programa Livre'' variety show, just a few of the many successes for the year even as the network's São Paulo studios suffered damages due to massive floods that hit the city. In 1992, the SBT and Rede Globo (together with Manchete, Band, and SporTV) jointly broadcast the
1992 Summer Olympics The 1992 Summer Olympics (, ), officially the Games of the XXV Olympiad (, ) and officially branded as Barcelona '92, were an international multi-sport event held from 25 July to 9 August 1992 in Barcelona, Catalonia, Spain. Beginning in 1994 ...
and the
1996 Summer Olympics The 1996 Summer Olympics (officially the Games of the XXVI Olympiad, also known as Atlanta 1996 and commonly referred to as the Centennial Olympic Games) were an international multi-sport event held from July 19 to August 4, 1996, in Atlanta, ...
(together with Manchete, Record, Band, SporTV, and ESPN) nationwide, with a grand advertising campaign for the Brazil national team. Despite problems and even the transfer of talents to other stations (such as the then resurgent Rede Record), the 90s proved to be a boom for the network, beginning its second decade with 74 affiliates, bigger when it signed on. SBT invested in its own '' telenovelas'' and remakes of successful ones from foreign networks (most notably Chiquititas), variety programs, news and current affairs, and broadcast rights for sporting events (including the Copa Mercosur, Copa do Brasil and
CART A cart or dray (Australia and New Zealand) is a vehicle designed for transport, using two wheels and normally pulled by draught animals such as horses, donkeys, mules and oxen, or even smaller animals such as goats or large dogs. A handcart ...
). It signed host Carlos "Ratinho" Massa in 1998, obtained more Mexican productions and launched
game shows A game show (or gameshow) is a genre of broadcast viewing entertainment where contestants compete in a game for rewards. The shows are typically directed by a host, who explains the rules of the program as well as commentating and narrating wh ...
(such as '' Show do Milhão'') in 1999. By the end of the decade the SBT held second place in the Brazilian ratings, after Globo, strengthed by a brand new and technologically advanced television complex, the CDT da Anhanguera, inaugurated in 1996, just in time for its 15th anniversary.


Ad campaigns

;American and Australian imports The 1990s were the SBT's most fruitful decade for American-style ad campaigns: * 1987–1990: NBC's second installment of "Come Home to NBC", with ''"Vem Que é Bom"'' with the graphics of 1988's "Come Home to the Best, Only on NBC" * 1986–1991: NBC's first year of "Come Home", with ''"10 anos com você"'' (the 10th-anniversary slogan) * 1990–1991 and 1993–94: CBS's second year of "Get Ready for CBS" with ''"Se liga no SBT"''. On 20 January 1991, the Australian Network Ten launched "That's Entertainment" to coincide with a logo change, using in-house music and similar graphics * 1989–1992 and 1995: ABC's first year of "America's Watching ABC" became ''"Fique ligado no SBT"''. In 1992 Ten launched "This Is It" with its promo based on the music from "America's Watching", in a different key with different instrumentation and vocals. ;Domestic campaigns * In 1992, the one-minute spot ''"Aqui Tem"'' was launched for network-wide use. The promo featured an in-house soundtrack (with similarities to NBC's "Come Home to the Best, Only on NBC" campaign of 1988–89) and graphic elements from NBC's 1991 campaign, "The Place to Be". * In August 1996 the SBT launched a new logo (replacing its multicoloured stripes with solid colours) and relaunched "QPAA" with a new slogan, ''"Tudo Pra Você"'', for its 15th anniversary. * In 1997, the SBT made its new graphics based on ABC's 1993 campaign, "Watched by More People Than Any Other Network". * In 1998, the network released ''"A cara do Brasil"'', with graphic elements from NBC's 1987 campaign of "Come Home," and an all new soundtrack. * In 1999 the network produced ''"Na nossa frente, so você"'', with new graphics and music. The 64-second promo was used on-air for the first time in 2000; the slogan was used until 2004 with two songs composed for this. The 1st campaign spot (1999-2000) mirrored the
Nine Network Nine Network (stylised 9Network, and commonly known as Channel Nine or simply Nine) is an Australian commercial free-to-air television network. It is owned by parent company Nine Entertainment and is one of the five main free-to-air television ...
's 1997 promo spots but with an original soundtrack.


2000s

The SBT began the decade investing in movies, broadcasting a package of
Disney The Walt Disney Company, commonly referred to as simply Disney, is an American multinational mass media and entertainment industry, entertainment conglomerate (company), conglomerate headquartered at the Walt Disney Studios (Burbank), Walt Di ...
(now affiliated with TV Globo) and
Time Warner Warner Media, LLC ( doing business as WarnerMedia) was an American multinational mass media and entertainment conglomerate owned by AT&T. It was headquartered at the 30 Hudson Yards complex in New York City. It was established as Time Warne ...
productions (the latter promoted in a one-hour network block). In 2001, the controversial
reality show Reality television is a genre of television programming that documents purportedly unscripted real-life situations, often starring ordinary people rather than professional actors. Reality television emerged as a distinct genre in the early 1990s ...
'' Casa dos Artistas'', accused by many of being a copy of
Endemol Endemol B.V. (stylized in all lowercase) was a Dutch-based media company that produced and distributed multiplatform entertainment content. The company annually produced more than 15,000 hours of programming across scripted and non-scripted gen ...
's '' Big Brother'', marked the first time SBT led the Sunday-night ratings, aside from its ''Domingo Legal'' program becoming number one in the Sunday afternoon ratings. Since 2003, with the ratings advances of Record and
Rede Bandeirantes Rede Bandeirantes (, ''Bandeirantes Network''), or simply known as Band (), is a Brazilian free-to-air television network. It began broadcasting on May 13, 1967 on VHF channel 13 in São Paulo. Its founder was businessman :pt:João Saad, Jo ...
, the SBT's ratings have declined. Two events that year marked the beginning of its problems: * Early in the year Silvio Santos gave an interview with the TV-gossip magazine ''Contigo!'', in which he stated that he was ill and had sold the SBT. Later, he claimed that this was intended as a joke. * The "Gugu-PCC scandal": On September 7 ''Domingo Legal'' aired an interview with alleged members of the criminal group PCC, threatening the deputy mayor of São Paulo and the hosts of police reality programs on the competing TV Record and RedeTV! networks. Later, it was discovered that this was a hoax; the program was judicially suspended temporarily - and therefore off-the-air for one Sunday, its audience never recovered and Gugu Liberato (its host, once seen as Santos' successor) never regained his credibility. In 2005, SBT started airing ''SBT Brasil'', bringing news back to the network's evening schedule; the news operation had been debilitated with the defection of Bóris Casoy to Record in 1997 and the subsequent cancellation of ''TJ Brasil'' in that period. For this end, SBT hired Ana Paula Padrão, who had defected from Globo. The network released campaigns poking at Globo and creating puns with her surname saying "Globo no longer has standard" ("Padrão", her surname, is "standard" in Portuguese, with the joke being a reference to Globo's quality standards). In its early years, ''SBT Brasil'' had constant airtime fluctuations (from the initial 7:15pm slot; in 2007 it aired at 9:30pm) Since then the SBT has aired the successful '' Rebelde'' and shows with child host Maisa Silva, who became popular; however, programs could change without previous announcement (even hosts were sometimes out of the loop), confusing the audience. In 2006 SBT celebrated its 25th anniversary in a deepening crisis. SBT is the second-largest network in the country, vying for leadership with Rede Record. The CDT da Anhanguera is the second-largest television-production center in Brazil, behind Projac (owned by
Rede Globo TV Globo (stylized as tvglobo; , ), formerly known as Rede Globo de Televisão (; shortened to Rede Globo) or simply known as Globo, is a Brazilian free-to-air television network, launched by media proprietor Roberto Marinho on 26 April 1965 ...
). Over 5,000 employees work around the clock at the SBT's 110 TV stations. In 2008 the network lost second place in the ratings to Record, but tied for second place the following year. In 2009 Liberato moved to Record after more than 20 years with the SBT; at the same time, the SBT signed presenters Roberto Justus and Eliana from Record. It also appeared on SKY Brasil, the last of the five major Brazilian networks to do so. Recent programs include ''What's Your Talent'', a local combination of '' Britain's Got Talent'' and '' Show de Calouros'' (created and hosted by
Silvio Santos Senor Abravanel (; 12 December 1930 – 17 August 2024), known professionally as Silvio Santos, was a Brazilian television presenter and business magnate. Widely regarded as the greatest personality in Television in Brazil, Brazilian television, ...
during the 1970s); a Brazilian version of '' 1 vs. 100''; an annual telethon, which raised R$19 million in 2009; ''
Kyle XY ''Kyle XY'' is an American science fiction television series created by Eric Bress and J. Mackye Gruber and produced by ABC Signature, ABC Studios. The central character is a teenage boy (Matt Dallas) who awakens naked in a forest outside Seattl ...
''; the reality show '' Solitary''; ''
Smallville ''Smallville'' is an American superhero fiction, superhero television series developed by writer-producers Alfred Gough and Miles Millar, based on the DC Comics character Superman created by Jerry Siegel and Joe Shuster. The series was produce ...
'', ''
Grey's Anatomy ''Grey's Anatomy'' is an American medical drama television series focusing on the personal and professional lives of surgical internship (medicine), interns, residency (medicine), residents, and attending physician, attendings at the fictional ...
'' and ''De Frente with Gabi'', a talk show featuring journalist Marilia Gabriela. TV Alagoas left the network in September 2009 and to broadcast religious programs, and SBT executive director William Stoliar sued to ensure the network's availability there. It returned to the SBT on June 1, 2010, due to viewer pressure and late rent payments by religious programs. In February 2014 the
Communist Party of Brazil The Communist Party of Brazil (, PCdoB) is a List of political parties in Brazil, political party in Brazil. The PCdoB officially adheres to Marxist–Leninist theory. It has national reach and deep penetration in the trade union and Student ...
sends to the Federal Government a questioning, for which he cut around 75 million dollars in advertising the broadcaster, because of criticism that the journalist Rachel Sheherazade makes against the Government.


2020s

While the network at large suffered from the effects of the COVID pandemic in the country, it found a renewed calling in sports. One after the other, the network pursued new sporting investments when it snagged the broadcasting rights for the
Campeonato Carioca The Campeonato Carioca (Carioca Championship), officially known as Campeonato Estadual do Rio de Janeiro (Rio de Janeiro State Championship), also commonly known as the Cariocão, is the top-flight professional state football league in the Br ...
2020 grand final, followed by a renewed commitment to the Copa Liberatores for the 2020–22 period. In 2021, left and right came contracts after contracts for sports broadcasts with SBT getting the nod as broadcaster to the 2021 Copa America, and a number of arena football and futsal events - a first in network history as SBT marked its 40th anniversary. Buoyed by the sporting successes against the competition the network revived its sports newscasts: ''Arena SBT'', which originally premiered in 2014, returned in 2020, followed by the launch the following year of ''SBT Sports''.


Stations


SBT staff

; ;Hosts * Carlos Alberto de Nóbrega * Celso Portiolli * Danilo Gentili * Fabiana Karla * Gabriel Cartolano * Gaby Cabrini * Helen Ganzarolli * Leo Dias * Lucas Anderi * Luís Ricardo *
Patrícia Abravanel Patricia Abravanel Faria (born 4 October 1977) is a Brazilian television presenter and businesswoman. She is the daughter of television presenter, businessman and founder of Sistema Brasileiro de Televisão, SBT, Silvio Santos. Biography Patri ...
* Ratinho * Rebeca Abranavel * Renata Kuerten * Virginia Fonseca ;News * César Filho * Dani Brandi * Darlisson Dutra * Marcão do Povo * Simone Queiroz, in between othors ; Sports * Benjamin Back * Carlos Alberto * Kleber Gladiador * Maurício Borges * Mauro Beting * Nadine Bastos * Renata Saporito * Tiago Leifert, in between othors ;Artists * Alexandre Porpetone * Buiú * Clarisse Abujamra * Giovani Braz * Saulo Laranjeira * Tuca Laranjeira * Velson D'Souza, in between othors ;Writers * Íris Abravanel ;Directors * Aldrin Mazzei ('' Esquadrão da Moda'') * Leandro Cipoloni (National Director for Journalism) * Márcio Esquilo ('' Fofocalizando'') * Michael Utksin ('' Teleton'') * Rafael Belo * Rica Mantoanelli (National Director for Drama) * Rubens Gargalaca Jr. (''Domingo Legal'') * Silvia Abravanel (''Sábado Animado'') * Tiago Galassi (Director for Sports) * Walter Scaramuzzi ('' Programa do Ratinho'' and '' Teleton'')


Programs


History of programming

The SBT has most of its schedule dedicated to programming for children and pre-teens, and it is a popular network with young audiences. In 1998 it ran the longest children's programming block in Brazilian TV history with
TV Cultura TV Cultura, or simply Cultura, is a free Brazilian non-commercial public television network headquartered in São Paulo and a part of Father Anchieta Foundation, a non-profit foundation funded by the São Paulo State Government. It focuses on ...
, from ''Sessão Desenho'' (a cartoon block) at 7:00 AM (after the morning newscast) until 9:00 PM (when the children's
telenovela A telenovela is a type of a television serial drama or soap opera produced primarily in Latin America. The word combines ''tele'' (for "television") and ''novela'' (meaning "novel"). Similar Drama (film and television), drama genres around the w ...
'' Chiquititas'' ended). The SBT promoted the 14-hour block as "SBT Kids". While most TV stations in Brazil depend on domestic productions, the SBT relies on imports (mainly from Mexico and the US). Since 1984, ''
El Chavo del Ocho ''El Chavo'' ("The Kid/The Boy", Spanish also meaning " cent"), also known as ''El Chavo del Ocho'' ("The Kid/Boy from Number Eight") during its earliest episodes, is a Mexican television sitcom series created by Roberto Gómez Bolaños (Che ...
'' (shown in Brazil as ''Chaves'') is one of the station's most popular programs. The network had until 2014 an agreement with Warner Brothers, giving it an exclusivity deal for its sitcoms, dramas and films. Mexican ''telenovelas'' have been a staple on the SBT, reaching their peak during the early 1990s with the child-oriented '' Carrusel'', '' La usurpadora'', '' El Privilegio de Amar'' and '' Luz Clarita'' and the popular "María trilogy" ('' María Mercedes'', '' Marimar'' and ''
María la del Barrio ''María la del Barrio'' (Literal translation, Lit: ''Maria From the Hood''/English title: ''Humble Maria'') is a Mexican telenovela produced by Angelli Nesma Medina for Televisa in 1995. The series is a remake of ''Los ricos también lloran'' ...
''). Compared to subdued Brazilian telenovelas, Mexican soaps are considered tacky and exaggerated. Other 1990s hits included '' Domingo Legal'' (''Cool Sunday'') (a Sunday variety show which was the SBT's highest-rated program, surpassing ''TV Globo''), and the network was the most popular channel in Brazil for hours at a stretch. ''Domingo Legal'' was criticized for its
sensationalism In journalism and mass media, sensationalism is a type of editorial tactic. Events and topics in news stories are selected and worded to excite the greatest number of readers and viewers. This style of news reporting encourages biased or emoti ...
, and its ratings began to fall after the '' Primeiro Comando da Capital'' (PCC) scandal (see below); the show often ranks second in the ratings. Other popular programs included '' Programa do Ratinho'' (''Ratinho's Show'', with a similar format to ''
The Jerry Springer Show ''Jerry Springer'' is an American first-run syndicated talk show that was hosted by Jerry Springer. The show ran for twenty-seven seasons from September 30, 1991, to July 26, 2018, in which it broadcast 3,891 episodes. It was taped at the NB ...
''), '' Show do Milhão'' (''The Million Show'', similar to '' Who Wants to Be a Millionaire?''), '' Topa Tudo por Dinheiro'' (''Variety show large audience that was aired on Sunday night between 1991 and 2001''), ''Fantasia'' (Entertainment program where people could play games by phoning the program in order to earn money), and the Brazilian version of the Argentinean soap opera '' Chiquititas'', popular with children. For over 20 years the SBT held second place in the Brazilian television ratings (behind
Rede Globo TV Globo (stylized as tvglobo; , ), formerly known as Rede Globo de Televisão (; shortened to Rede Globo) or simply known as Globo, is a Brazilian free-to-air television network, launched by media proprietor Roberto Marinho on 26 April 1965 ...
), but in February 2007 it was outpaced by Rede Record for the first time in
São Paulo São Paulo (; ; Portuguese for 'Paul the Apostle, Saint Paul') is the capital of the São Paulo (state), state of São Paulo, as well as the List of cities in Brazil by population, most populous city in Brazil, the List of largest cities in the ...
. However, after a period of resurgence which started in 2011, SBT successfully overtook Record for second place in June 2014. Since their 1990s peak in popularity, Mexican ''telenovelas'' have been steadily declining in the ratings; the last popular Mexican soap operas were '' Carita de Ángel'' in the early 2000s and '' Rebelde'' in 2006. In 2001, SBT began remaking Mexican soaps with Brazilian actors. The first soaps (''Picara Sonhadora'' and '' Marisol'') did fairly well in the ratings; however, later soaps ('' Cristal'', ''Os Ricos Também Choram'' and ''Maria Esperança'', a version of the popular ''Maria Mercedes'') were less popular. In addition to Mexican soaps and their remakes, the channel also airs cartoons mornings and programs such as ''Ídolos'' (a Brazilian version of ''
American Idol ''American Idol'' is an American Music competition, singing competition television series created by Simon Fuller, produced by Fremantle (company), Fremantle North America and 19 Entertainment, and distributed by Fremantle North America. It a ...
'' which later moved to TV Record), a Brazilian version of '' Supernanny'', a version of '' Deal or No Deal'' (presented by Silvio Santos, who also presents many network programs), talent shows and a dating show. The network also airs movies and ''
A Praça é Nossa ''A Praça é Nossa'' (''The Square is Ours'') is a Brazilian comedy show produced and broadcast by Sistema Brasileiro de Televisão, SBT. It was created in 1956 by Manuel de Nóbrega, with the name of ''A Praça da Alegria''. It is based using ...
'' (a long-running, popular comedy program).


Soap operas

* '' Pensão da Inocência'' (1982) * '' Destino'' (1982) * '' A Força do Amor'' (1982) * '' A Leoa'' (1982) * '' Conflito'' (1982–1983) * '' Sombras do Passado'' (1983) * '' Acorrentada'' (1983) * '' A Ponte do Amor'' (1983) * '' A Justiça de Deus'' (1983) * '' Pecado de Amor'' (1983) * '' Razão de Viver'' (1983) * '' Anjo Maldito'' (1983) * '' Vida Roubada'' (1983–1984) * '' Meus Filhos, Minha Vida'' (1984–1985) * '' Jerônimo'' (1984–1985) * ''
Joana Joana is a given name, equivalent to Joanna in Catalan language, Catalan () and Portuguese language, Portuguese (). The Galician language, Galician form of the name is Xoana (). It may refer to: * Joana Angélica (1761–1822), Brazilian Conceptio ...
'' (1984–1985) * '' Jogo do Amor'' (1985) * '' Uma Esperança no Ar'' (1985–1986) * '' Cortina de Vidro'' (1989–1990) * ''
Brasileiras e Brasileiros ''Brasileiros e Brasileiras'' is a Brazilian telenovela that was in some schedules for SBT between November 5, 1990, and May 14, 1991. The show was written and directed by Walter Avancini. The show was a co-production of the Miksom. Plot In t ...
'' (1990–1991) * '' Alô, Doçura!'' (1990–1991) * '' Grande Pai'' (1991–1992) * '' A Justiça dos Homens'' (1993) * '' Éramos Seis'' (1994) * '' As Pupilas do Senhor Reitor'' (1994–1995) * '' Sangue do Meu Sangue'' (1995–1996) * '' Razão de Viver'' (1996) * '' Colégio Brasil'' (1996) * '' Antônio Alves, Taxista'' (1996) * ''Brava Gente'' (1996–1997) * '' Dona Anja'' (1996–1997) * ''Os Ossos do Barão'' (1997) * '' Chiquititas'' (1997–2001) * '' Fascinação'' (1998) * '' Teleteatro'' (1998–1999) * ''
Pérola Negra Pérola is a municipality in the state of Paraná in the Southern Region of Brazil Brazil, officially the Federative Republic of Brazil, is the largest country in South America. It is the world's List of countries and dependencies by area ...
'' (1998–1999) * '' O Direito de Nascer'' (2001) * '' Pícara Sonhadora'' (2001) * '' Amor e Ódio'' (2001–2002) * '' Marisol'' (2002) * '' Pequena Travessa'' (2002–2003) * '' Jamais te Esquecerei'' (2003) * '' Canavial de Paixões'' (2003–2004) * '' Seus Olhos'' (2004) * '' Esmeralda'' (2004–2005) * '' Os Ricos Também Choram'' (2005) * '' Cristal'' (2006) * '' Maria Esperança'' (2007) * '' Amigas & Rivais'' (2007–2008) * '' Revelação'' (2008–2009) * '' Vende-se um Véu de Noiva'' (2009) * '' Uma Rosa com Amor'' (2010) * '' Amor e Revolução'' (2011) * '' Corações Feridos'' (2012) * '' Carrossel'' (2012-2013) * '' Chiquititas'' (2013-2015) * '' Cúmplices de um Resgate'' (2015-2016) * '' Carinha de Anjo'' (2016-2018) * '' As Aventuras de Poliana'' (2018–2020) * '' Poliana Moça'' (2022-2023) * '' A Infância de Romeu e Julieta'' (2023) * '' A Caverna Encantada'' (2024)


Reality and game shows

* '' Bake Off Brasil'' * '' Júnior Bake Off Brasil'' * '' Bake Off Brasil Celebrity'' * ''BBQ Brasil'' ('' BBQ Champ'') * '' Hell's Kitchen: Cozinha sob Pressão'' * ''Roda a Roda Jequiti ( Wheel of Fortune)'' * '' Programa Silvio Santos ( Takeshi's Castle)'' * ''Passa ou Repassa ( Double Dare)'' - ''(Domingo Legal)'' * ''Show do Milhão PicPay (Game Show)'' * ''Quem Arrisca Ganha Mais (Game Show)'' - ''(Domingo Legal)'' * ''Comprar É Bom, Levar É Melhor (Game Show)'' - ''(Domingo Legal)'' * ''Wall Duet Brasil ( The Wall Song)'' - ''(Ratinho)'' * ''O Melhor ( The Winner Is)'' - ''(Ratinho)'' * ''Te Devo Essa! Brasil (
Property_Brothers ''Property Brothers'' is a Canadian reality television series now produced by Scott Brothers Entertainment, and is the original show in the Property Brothers (franchise), ''Property Brothers'' franchise. The series features twin brothers Drew S ...
)'' * ''Mestres da Sabotagem ( Cutthroat Kitchen)'' * ''Ex-Maridos Contra Ex-Mulheres'' - ''(future)'' * ''O Mais Fraco Vai Embora ( Weakest Link)'' - ''(future)'' * ''Hotel dos Artistas ( El hotel de los famosos)'' - ''(future)'' * '' Famílias Frente a Frente ( Family Food Fight)'' * ''Pra Ganhar É Só Rodar'' * ''Fábrica de Casamentos'' * ''Jogo das Fichas'' * ''Bolsa Família'' * ''Nada além de Um Minuto ( Minute to Win It)'' * ''Rola ou Enrola?'' - ''(Eliana)'' * ''Fenômenos'' - ''(Eliana)'' * ''Esquadrão da Moda ( What Not to Wear)'' * ''Bomba! ( Boom!)'' - ''(Programa Silvio Santos)'' * ''Cabelo Pantene - O Reality'' ''(2017-2018)'' * '' Qual é o Seu Talento? (What's Your Talent?)'' * ''Caldeirão da Sorte'' ''(2016-2017)'' * ''Duelo de Mães'' ''(2016-2017)'' * ''Dance se Puder'' ''(2016)'' - ''(Eliana)'' * ''Máquina da Fama'' ''(2013-2017)'' * '' Esse Artista Sou Eu ( Your Face Sounds Familiar)'' ''(2014)'' * '' Os Paranormais ( Psychic Challenge)'' ''(2014)'' * ''Festival Sertanejo'' ''(2013-2014)'' * ''Menino de Ouro ( Football's Next Star)'' ''(2013-2014)'' * ''Famoso Quem? (My Name Is)'' ''(2013)'' * ''Amigos da Onça ( Impractical Jokers)'' ''(2013)'' * ''Vamos Brincar de Forca'' ''(2012-2013)'' * ''Cante se Puder ( Sing If You Can)'' ''(2011-2013)'' * ''Se Ela Dança, Eu Danço ( So You Think You Can Dance)'' ''(2011-2012)'' * ''Esquadrão do Amor'' ''(2011-2012)'' * ''Um Milhão na Mesa ( The Million Pound Drop)'' ''(2011)'' * ''Cantando no SBT'' ''(2011)'' * ''SOS Casamento'' ''(2011)'' * ''Romance no Escuro ( Dating in the Dark)'' ''(2010-2011)'' - ''(Eliana)'' * ''Solitários ( Solitary)'' ''(2010)'' * ''Meu Pai é Melhor que Seu Pai ( My Dad Is Better Than Your Dad)'' ''(2010)'' * '' Topa ou Não Topa ( Deal or No Deal)'' ''(2006-2011)'' * ''Um Contra Cem ( 1 vs. 100)'' ''(2009-2010)'' * ''Você Se Lembra? ( Amne$ia)'' ''(2009-2010)'' * ''10 Anos Mais Jovem ( 10 Years Younger)'' ''(2009)'' * ''Identidade Secreta ( Identity)'' ''(2009)'' * ''Só Falta Esposa'' ''(2009)'' * ''Astros'' (2008-2013) * '' Supernanny'' ''(2008-2010)'' * ''Nada Além da Verdade ( The Moment of Truth)'' ''(2008-2010)'' * ''Quem Manda É o Chefe'' ''(2008-2009)'' * '' High School Musical: A Seleção'' ''(2008)'' * ''Tentação (
Temptation Temptation is a desire to engage in short-term urges for enjoyment that threatens long-term goals.Webb, J.R. (Sep 2014). Incorporating Spirituality into Psychology of temptation: Conceptualization, measurement, and clinical implications. Sp ...
)'' ''(2007-2009)'' * ''Você É mais Esperto que um Aluno da Quinta Série? ( Are You Smarter than a 5th Grader?)'' ''(2007-2008)'' * ''Quem Perde, Ganha (
The Biggest Loser ''The Biggest Loser'' is a reality television format which started with the American TV show ''The Biggest Loser (American TV series), The Biggest Loser'' in 2004. The show centers on overweight and Obesity, obese contestants attempting to lose ...
)'' ''(2007)'' * ''Vinte e Um ( Twenty-One)'' ''(2007)'' * ''Namoro na TV ( The Dating Game)'' ''(2007)'' * ''Curtindo com Reais'' ''(2007)'' * ''Curtindo com Crianças'' ''(2007)'' * ''Você É o Jurado'' ''(2007)'' * '' Ídolos (SBT)'' ( Idols) ''(2006-2007)'' * ''Bailando por um Sonho'' ''(2006)'' * ''Family Feud Brasil (
Family Feud ''Family Feud'' is an American television game show created by Mark Goodson. Two families compete on each episode to name the most popular answers to survey questions in order to win cash and prizes. The show has had three separate runs, the ...
)'' ''(2005-2006)'' * ''Casamento à Moda Antiga'' ''(2005-2006)'' * ''O Grande Perdedor'' ''(2005)'' * ''O Conquistador do Fim do Mundo'' ''(2003)'' * ''Xaveco-Se Rolar...Rolou ( Singled Out)'' ''(1996-2001-2003-2004)'' * ''Todos contra Um'' ''(2002-2005)'' * '' Popstars Brasil (
Popstars ''Popstars'' is an international reality television franchise aimed to find new singing talent. Serving as a precursor to the ''Idol'' franchise, '' Popstars'' first began in New Zealand in 1999 when producer Jonathan Dowling formed the girl gr ...
)'' ''(2002-2003)'' * ''Ilha da Sedução ( Temptation Island)'' ''(2002-2003)'' * ''Sete e Meio ( Seven and a half)'' ''(2002)'' * ''Curtindo uma Viagem'' ''(2001-2002)'' * ''Casa dos Artistas ( Protagonistas)'' ''(2001-2002-2004)'' * ''Audácia (
Greed Greed (or avarice, ) is an insatiable desire for material gain (be it food, money, land, or animate/inanimate possessions) or social value, such as status or power. Nature of greed The initial motivation for (or purpose of) greed and a ...
)'' ''(2000)'' * ''Qual É a Música? ( The Singing Bee)'' ''(1999-2008)'' * ''Qual é a Musica? ( Name That Tune)'' ''(1999-2005)'' * ''Show do Milhão (Million Show)'' ''(1999-2009)'' * ''Gol Show'' ''(1997-2002)'' * ''Passe A Palavra (
Password A password, sometimes called a passcode, is secret data, typically a string of characters, usually used to confirm a user's identity. Traditionally, passwords were expected to be memorized, but the large number of password-protected services t ...
)'' ''(1995)'' * ''Nações Unidas'' ''(1992-1993)'' * ''Cidade contra Cidade'' ''(1988-1989)'' * ''TV Powww! ( TV Powww)'' ''(1984-1989)'' * ''Cinderella ( Queen for a Day)'' ''(1981-1987)'' * ''Ela Disse, Ele Disse (
Tattletales ''Tattletales'' is an American game show produced by Mark Goodson, Goodson-Bill Todman, Todman Productions in association with Fremantle (company), Fremantle. The program had two runs on the CBS daytime schedule between February 1974 and June ...
)'' ''(1975-1986)'' * ''Só Compra Quem Tem ( Sale of the Century)'' ''(1960s-1970s, TVS)'' * ''Casa dos Segredos ( Secret Story)'' ''(canceled)'' * ''Cinquenta ( 50–50)'' ''(uncertainty)''


References


External links

* {{DEFAULTSORT:Sistema Brasileiro de Televisao Television networks in Brazil Television stations in Brazil Grupo Silvio Santos Mass media in Osasco Television channels and stations established in 1981 Mass media companies established in 1981 1981 establishments in Brazil