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Semrush Inc is an American public company that offers a
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platform known as Semrush. The platform is often used for keyword research and online ranking data, including metrics such as search volume and cost per click (CPC). The platform also collects information about online keywords gathered from
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and Bing search engines. It was released by
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-based company Semrush Inc, founded by Oleg Shchegolev and Dmitri Melnikov. As of 2022, the company has 1000+ employees and offices in Barcelona, Belgrade, Berlin, Yerevan, Limassol, Prague, Warsaw, Amsterdam, Austin, Boston, Dallas, Philadelphia, and Trevose. It went public in March 2021 and trades on .


History

Oleg Shchegolev and Dmitri Melnikov started out as SEO enthusiasts, interested in industry developments and new technologies, and wanted to create a tool to identify market trends and industry best practices. The software was released as Seodigger before becoming an extension of
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, then renamed SeoQuake Company in 2007, before landing on SEMrush. In 2016, the software broke the one million user mark with customers in more than 100 countries. In April 2018, the company received $40 million in funding as part of a financing transaction co-led by
venture capital Venture capital (often abbreviated as VC) is a form of private equity financing that is provided by venture capital firms or funds to start-up company, startups, early-stage, and emerging companies that have been deemed to have high growth poten ...
firms
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, E.ventures and Siguler Guff, in preparation for its expansion into various platforms of research, including those owned by
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,
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, and
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. In December 2020, the company rebranded with a new visual identity, updating its name from "SEMrush" to "Semrush". In March 2021, Semrush had an
initial public offering An initial public offering (IPO) or stock launch is a public offering in which shares of a company are sold to institutional investors and usually also to retail (individual) investors. An IPO is typically underwritten by one or more investme ...
and went public on
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under the symbol . The S-1 form revealed that the company had sales of $213 million and more than 82,000 customers. In June 2022, the company launched a beta tool for content generation called ''Content Outline Builder''. The tool will suggest ideas on article writing and blog posts. SEMrush also announced on June 27, 2022, that their Backlinks insights data is now integrated with SurferSEO, a marketing tool focussed on content creation.


Features

The key features of the Semrush tool include: * Google Rank Tracking * Domain Authority Tracking * Competitor Analysis * Backlink Analysis * Keyword Research * Site Audits * Keyword Click Analysis * Content Explorer * Semrush Sensor * Traffic Analytics * Site Audit


References

{{reflist, 2 Internet search Online databases Search engine optimization companies Internet terminology Search engine optimization 2008 software Internet properties established in 2008 2021 initial public offerings Companies based in Boston Companies listed on NYSE American