is an English-language fashion magazine, launched in June 2009, and currently based in
London
London is the Capital city, capital and List of urban areas in the United Kingdom, largest city of both England and the United Kingdom, with a population of in . London metropolitan area, Its wider metropolitan area is the largest in Wester ...
. It is a biannual publication and is available in print, as well as online,
iPad
The iPad is a brand of tablet computers developed and marketed by Apple Inc., Apple that run the company's mobile operating systems iOS and later iPadOS. The IPad (1st generation), first-generation iPad was introduced on January 27, 2010. ...
and
iPhone
The iPhone is a line of smartphones developed and marketed by Apple that run iOS, the company's own mobile operating system. The first-generation iPhone was announced by then–Apple CEO and co-founder Steve Jobs on January 9, 2007, at ...
and for download on the magazine's website.
According to its website, its goal is "showcasing a dynamic and diverse array of ideas and talent" in art and fashion. In a recent survey conducted by the magazine, its readership is 45% male, 55% female, and the median age is 28 years. 56% earn more than £125,000 ($189,300 USD) a year. The magazine was distributed in 2012 with 115,000 copies into 43 countries, and has recently arrived in
China
China, officially the People's Republic of China (PRC), is a country in East Asia. With population of China, a population exceeding 1.4 billion, it is the list of countries by population (United Nations), second-most populous country after ...
and
Brazil
Brazil, officially the Federative Republic of Brazil, is the largest country in South America. It is the world's List of countries and dependencies by area, fifth-largest country by area and the List of countries and dependencies by population ...
.
Its Editor-in-Chief and Creative Director is Raoul Keil, its Fashion Editor is Huma Humayun, and its Online Editor is Kelsey Barnes.
History
''Schön!'' began as an online magazine intended to showcase the work of the online creative community Nineteen74.com, a 2009 Official
Webby Honoree. It reflected the community's global scale by featuring articles, photos and work from each of the continents from which members of the community hailed. In the first few issues, features and articles were organized in terms of their continent of origin, but as the online community grew, so did the scope of the magazine. More recently, the magazine has dropped such formatting.
The magazine has included models such as
Andrej Pejic
Andrej is the form of the given name Andrew used in Slovak, Croatian and Slovene.
Notable individuals with the given name Andrej
*Andrej Babiš (born 1954), Czech politician
*Andrej Bajuk (1943–2011), Slovene politician and economist
*Andrej ...
,
Tony Ward, and Victoria's Secret Angel
Alessandra Ambrosio
Alessandra Corine Ambrósio (; born 11 April 1981) is a Brazilian model. She is known for her work with Victoria's Secret and was chosen as the first spokesmodel for the company's Pink (Victoria's Secret), PINK line. She was a Victoria's Secret A ...
. Celebrities such as
Kathy Griffin
Kathleen Mary Griffin (born November 4, 1960) is an American comedian and actress who has starred in television series, comedy specials and has released multiple comedy albums. In 2007 and 2008, Griffin won Primetime Emmy Awards for her rea ...
,
Ivana Baquero, and
Maddie Ziegler
Madison Nicole Ziegler (; born September 30, 2002) is an American actress and dancer. She appeared in Lifetime (TV network), Lifetime's reality show ''Dance Moms'' from 2011 (at age 8) until 2016, and starred in a series of music videos by Si ...
have appeared in recent issues.
Issues
*''Schön!'' 1: Enlighten Your Senses, cover art - "Geometric Homicide" by Robert G. Bartholot
*''Schön!'' 2: Be Intoxicated, cover art - "Solweig" by Cyril Lagel
*''Schön!'' 3: Get Hypnotized, cover art - "Me" by Bruna Rotunno
*''Schön!'' 4: Be Thrilled, cover art - "The Six Continents" by
Dimitris Theocharis
*''Schön!'' 5: Rock Your World, cover art - "Alessandra the Great" by Jannis Tsipoulanis
*''Schön!'' 6: Taste It, cover art - "Blink" by
Dimitris Theocharis
*''Schön!'' 7: Get Addicted, cover art - "Loren" by Jannis Tsipoulanis
*''Schön!'' 8: Just a Dream?, cover art - "Wunderkinder" by Jannis Tsipoulanis
*''Schön!'' 9: Tony Ward, cover art - "Tony Ward" by
Dimitris Theocharis
*''Schön!'' 10: More Future Please!, cover art - "Mrs. Indiana Jones" by Jannis Tsipoulanis
*''Schön!'' 11: Sparkle!, cover art - "Lightness of Being" by
Chris Levine
*''Schön!'' 12: Let the Sun Shine, cover art - "Miami Bitch" by
Dimitris Theocharis
*''Schön!'' 13: Lucky Thirteen, dual covers - "Flesh, Flags and Fatigues" by Tiziano Magni and "My Name is Neff -
Garrett Neff" by Phillip Mueller
*''Schön!'' 14: Strike!, dual covers - "Allure" by Christos Karantzolas and "Undercover" by Matthew Lyn
*''Schön!'' 15: Sam Webb by Dimitris Theocharis and
Daisy Lowe by Yuval Hen
*''Schön!'' 16:
David Gandy by Dimitris Theocharis and Kat Cordts by Pierre Dal Corso
*''Schön!'' 17:
Crystal Renn
Crystal Renn (born June 18, 1986) is an American model and author.
Personal life
Renn started her modeling career in high fashion at the age of 14 after being spotted by a professional scout in her hometown in Clinton, Mississippi. Renn was tol ...
by
Ellen von Unwerth
*''Schön!'' 18:
Naomi Campbell
Naomi Elaine Campbell (born 22 May 1970) is a British supermodel. Beginning her career at the age of eight, Campbell was one of six models of her generation declared supermodels by the fashion industry and the international press. She was th ...
by
Ellen von Unwerth
*''Schön!'' 19:
Isabeli Fontana by Gustavo Zylbersztajn
*''Schön!'' 20: The Future is Now, cover art - Tian Yi & Chrystal Copland by Christos Karantzolas
*''Schön!'' 21: #HOT, four covers - Cassandra Smith by Miguel Starcevich,
Tony Ward by Paul Scala,
Sean O'Pry by Jack Waterlot,
Rihanna
Robyn Rihanna Fenty ( ; born February 20, 1988) is a Barbadian singer, businesswoman, and actress. One of the List of music artists by net worth, wealthiest musicians in the world, List of awards and nominations received by Rihanna, her vario ...
by Zoe McConnell
*''Schön!'' 22:
Coco Rocha by Rayan Ayash
*''Schön!'' 23:
Aline Weber by Tiziano Magni
*''Schön!'' 24:
Gigi Hadid
Jelena Noura "Gigi" Hadid ( ; born April 23, 1995) is an American fashion model and television personality. In 2016, she was named International Model of the Year by the British Fashion Council. Throughout her career, Hadid has made at least ...
by Rayan Ayash
*''Schön!'' 25: Eva Doll by Rayan Ayash
*''Schön!'' 26:
Lucy Liu
Lucy Alexis Liu (; born December 2, 1968) is an American actress, producer, and artist. Widely regarded as a trailblazer for Asian Americans in arts and entertainment, Asian American representation in Hollywood, Los Angeles, Hollywood, she is t ...
by Markus & Koala
*''Schön!'' 27:
Brooke Candy
Brooke Dyan Candy (born July 20, 1989) is an American rapper, singer, songwriter, and tattoo artist. Raised in the suburbs of Los Angeles, she rose to prominence after starring in Grimes' music video for " Genesis" (2012). Following its success ...
by Michael Flores & Nicola Formichetti
*''Schön!'' 28:
Maddie Ziegler
Madison Nicole Ziegler (; born September 30, 2002) is an American actress and dancer. She appeared in Lifetime (TV network), Lifetime's reality show ''Dance Moms'' from 2011 (at age 8) until 2016, and starred in a series of music videos by Si ...
by Jack Waterlot & Coline Bach
*''Schön!'' 29:
Iman by Tiziano Magni
*''Schön!'' 30:
Iggy Azalea
Amethyst Amelia Kelly (born 7 June 1990), known professionally as Iggy Azalea ( ), is an Australian rapper. Born in Sydney, Azalea moved to the United States at the age of 16 in order to pursue a career in music. She earned public recognition ...
by Jacques Dequeker
*''Schön! 31:''
Elle Fanning
Mary Elle Fanning (born April 9, 1998) is an American actress. Her works include both independent films and blockbusters, and her accolades include a National Board of Review Award, in addition to nominations for a Primetime Emmy Award and ...
by
Floria Sigismondi
Floria Sigismondi (, born 1965) is an Italian-Canadian film director, screenwriter, music video director, artist, and photographer.
She is best known for writing and directing '' The Runaways'', for directing music videos for performers includ ...
*''Schön! 32:''
Ajak Deng by Alexander Saladrigas
*''Schön! 33:'' Taja Feistner by Alexander Saladrigas
*''Schön! 34:''
Sophia Lilis by Elizaveta Porodina
*''Schön! 35:''
Rosalía (singer)
Rosalia Vila Tobella (born 25 September 1992), known mononymously as Rosalía (, ), is a Spanish pop and flamenco singer. She has been described as an "atypical pop star" due to her genre-bending musical styles. After being enthralled by Sp ...
by Vince Aung
*''Schön! 36:''
H.E.R by Oriana Layendecker
*''Schön! 37:''
Kristine Froseth by Nick Hudson (It is the magazine's tenth anniversary edition)
References
External links
Official website
{{DEFAULTSORT:Schon
Biannual magazines published in the United Kingdom
Fashion magazines published in the United Kingdom
Online magazines published in the United Kingdom
Magazines published in London
Magazines established in 2009