School Of Communications And Arts, University Of São Paulo
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The School of Communications and Arts (Portuguese: ''Escola de Comunicações e Artes'') at the
University of São Paulo The Universidade de São Paulo (, USP) is a public research university in the Brazilian state of São Paulo, and the largest public university in Brazil. The university was founded on 25 January 1934, regrouping already existing schools in ...
is an institution of higher education and research in the field of
Arts The arts or creative arts are a vast range of human practices involving creativity, creative expression, storytelling, and cultural participation. The arts encompass diverse and plural modes of thought, deeds, and existence in an extensive ...
and
Communication Communication is commonly defined as the transmission of information. Its precise definition is disputed and there are disagreements about whether Intention, unintentional or failed transmissions are included and whether communication not onl ...
located in
São Paulo São Paulo (; ; Portuguese for 'Paul the Apostle, Saint Paul') is the capital of the São Paulo (state), state of São Paulo, as well as the List of cities in Brazil by population, most populous city in Brazil, the List of largest cities in the ...
,
Brazil Brazil, officially the Federative Republic of Brazil, is the largest country in South America. It is the world's List of countries and dependencies by area, fifth-largest country by area and the List of countries and dependencies by population ...
. It was established on June 15, 1966 as ''School of Cultural Communication''.


Majors

University of São Paulo's undergraduate courses are spread over 36 Schools, each school with its own departments. Students that choose majors in communication and arts will have the great majority of classes in the School of Communications and Arts - although they may take subjects in different schools. ECA offers majors in all the following areas: *Dramatic Arts *Plastic Arts *Audiovisual Arts *Library Sciences *Editorial Business *Journalism *Music *Marketing, Advertisement and Publicity *Public Relations *Tourism In total,
University of São Paulo The Universidade de São Paulo (, USP) is a public research university in the Brazilian state of São Paulo, and the largest public university in Brazil. The university was founded on 25 January 1934, regrouping already existing schools in ...
School of Communications and Arts has 22
undergraduate Undergraduate education is education conducted after secondary education and before postgraduate education, usually in a college or university. It typically includes all postsecondary programs up to the level of a bachelor's degree. For example, ...
courses, from which 15 are devoted to Arts:
Scenic Design Scenic design, also known as stage design or set design, is the creation of scenery for theatrical productions including Play (theatre), plays and Musical theatre, musicals. The term can also be applied to film and television productions, wher ...
, Theater Direction, Theater Acting, Theory of Theater,
Sculpture Sculpture is the branch of the visual arts that operates in three dimensions. Sculpture is the three-dimensional art work which is physically presented in the dimensions of height, width and depth. It is one of the plastic arts. Durable sc ...
,
Engraving Engraving is the practice of incising a design on a hard, usually flat surface by cutting grooves into it with a Burin (engraving), burin. The result may be a decorated object in itself, as when silver, gold, steel, or Glass engraving, glass ar ...
,
Multimedia Multimedia is a form of communication that uses a combination of different content forms, such as Text (literary theory), writing, Sound, audio, images, animations, or video, into a single presentation. T ...
, Inter-media,
Painting Painting is a Visual arts, visual art, which is characterized by the practice of applying paint, pigment, color or other medium to a solid surface (called "matrix" or "Support (art), support"). The medium is commonly applied to the base with ...
,
Chant A chant (from French ', from Latin ', "to sing") is the iterative speaking or singing of words or sounds, often primarily on one or two main pitches called reciting tones. Chants may range from a simple melody involving a limited set of no ...
and Lyrical Art,
Musical composition Musical composition can refer to an Originality, original piece or work of music, either Human voice, vocal or Musical instrument, instrumental, the musical form, structure of a musical piece or to the process of creating or writing a new pie ...
,
Musical Instruments A musical instrument is a device created or adapted to make musical sounds. In principle, any object that produces sound can be considered a musical instrument—it is through purpose that the object becomes a musical instrument. A person who pl ...
,
Conducting Conducting is the art of directing a musical performance, such as an orchestral or Choir, choral concert. It has been defined as "the art of directing the simultaneous performance of several players or singers by the use of gesture." The primary d ...
and graduation in
Art Education Visual arts education is the area of learning that is based upon the kind of art that one can see, visual arts—drawing, painting, sculpture, printmaking, and design in jewelry, pottery, weaving, fabrics, etc. and design applied to more practi ...
, Acting Performances,
Fine Arts In European academic traditions, fine art (or, fine arts) is made primarily for aesthetics or creativity, creative expression, distinguishing it from popular art, decorative art or applied art, which also either serve some practical function ...
and
Music Music is the arrangement of sound to create some combination of Musical form, form, harmony, melody, rhythm, or otherwise Musical expression, expressive content. Music is generally agreed to be a cultural universal that is present in all hum ...
; five are devoted for Social Communication, there are four options:
Journalism Journalism is the production and distribution of reports on the interaction of events, facts, ideas, and people that are the "news of the day" and that informs society to at least some degree of accuracy. The word, a noun, applies to the journ ...
,
Publishing Publishing is the activities of making information, literature, music, software, and other content, physical or digital, available to the public for sale or free of charge. Traditionally, the term publishing refers to the creation and distribu ...
,
Advertising Advertising is the practice and techniques employed to bring attention to a Product (business), product or Service (economics), service. Advertising aims to present a product or service in terms of utility, advantages, and qualities of int ...
and
Public Relations Public relations (PR) is the practice of managing and disseminating information from an individual or an organization (such as a business, government agency, or a nonprofit organization) to the public in order to influence their perception. Pu ...
; besides the courses of
Librarianship Library and information science (LIS)Library and Information Sciences is the name used in the Dewey Decimal Classification for class 20 from the 18th edition (1971) to the 22nd edition (2003). are two interconnected disciplines that deal with inf ...
,
Tourism Tourism is travel for pleasure, and the Commerce, commercial activity of providing and supporting such travel. World Tourism Organization, UN Tourism defines tourism more generally, in terms which go "beyond the common perception of tourism as ...
and Audio-visual. Furthermore, ECA operates the School of Drama (EAD), a traditional school of theater known for its "Actor Performance" course.


Departments

*Department of Acting Performances – CAC *Department of Fine Arts – CAP *Department of Librarianship and Documentation – CBD *Department of Communication and Arts – CCA *Department of Journalism and Publishing – CJE *Department of Music – CMU *Department of Public Relations, Advertising and Propaganda and Tourism – CRP *Department of Cinema, Radio and Television – CTR *School of Drama – EAD (technical school)


Reputation

The school is currently ranked in the 46th position worldwide for the communication subject according to QS University Rankings - information from the 2014 ranking.


Student organizations


CALC

CALC (Centro Academico Lupe Cotrim) is the Student Union responsible for representing the school's students in the university system.


Ecatletica

Organization responsible for providing training in a variety of sports for ECA students. It was created in 1971 within the Student Union but in 1990 it became an independent organization.


ECA Junior

ECA Junior is an Advertising company ran by students of the Department of Public Relations, Advertising, Propaganda and Tourism. It was created in the 1990s by students in the major of Social Communication Advertising and Publicity. The organization is supported by major Brazilian companies like
Petrobras Petróleo Brasileiro S.A., better known by and Trade name, trading as the portmanteau Petrobras (), is a Brazilian state-owned enterprise, majority state-owned multinational corporation in the petroleum industry headquartered in Rio de Janeiro. ...
and it aims at providing advertising services to small companies unable to afford the high cost of traditional advertising.


See also

* Renata Pallottini * Lupe Cotrim * Grupo Poéticas Digitais


References

{{DEFAULTSORT:Communications and Arts University of São Paulo Art schools in Brazil