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Sander L. van der Linden is a
social psychologist Social psychology is the scientific study of how thoughts, feelings, and behaviors are influenced by the real or imagined presence of other people or by social norms. Social psychologists typically explain human behavior as a result of the re ...
and
professor Professor (commonly abbreviated as Prof.) is an Academy, academic rank at university, universities and other post-secondary education and research institutions in most countries. Literally, ''professor'' derives from Latin as a "person who pr ...
of social psychology in society in the department of psychology at the
University of Cambridge , mottoeng = Literal: From here, light and sacred draughts. Non literal: From this place, we gain enlightenment and precious knowledge. , established = , other_name = The Chancellor, Masters and Schola ...
, England where he has directed the Cambridge Social Decision-Making Laboratory since 2016. He is also a fellow and director of studies in psychological and behavioural sciences at
Churchill College, Cambridge Churchill College is a constituent college of the University of Cambridge, England. It has a primary focus on science, engineering and technology, but still retains a strong interest in the arts and humanities. In 1958, a trust was establish ...
, a research affiliate of the
Yale Program on Climate Change Communication The Yale Program on Climate Change Communication (YPCCC) is a research center within the Yale School of the Environment that conducts scientific research on public climate change knowledge, attitudes, policy preferences, and behavior at the global, ...
at
Yale University Yale University is a private research university in New Haven, Connecticut. Established in 1701 as the Collegiate School, it is the third-oldest institution of higher education in the United States and among the most prestigious in the wo ...
and the Winton Centre for Risk and Evidence Communication at the University of Cambridge. Van der Linden studies the psychology of
social influence Social influence comprises the ways in which individuals adjust their behavior to meet the demands of a social environment. It takes many forms and can be seen in conformity, socialization, peer pressure, obedience (human behavior), obedience, lead ...
, risk, human judgment, and
decision-making In psychology, decision-making (also spelled decision making and decisionmaking) is regarded as the Cognition, cognitive process resulting in the selection of a belief or a course of action among several possible alternative options. It could be ...
. He was named a ''Rising Star'' by the
Association for Psychological Science The Association for Psychological Science (APS), previously the American Psychological Society, is an international non-profit organization whose mission is to promote, protect, and advance the interests of scientifically oriented psychology in ...
and is particularly known for his research on the psychology of social issues, such as
fake news Fake news is false or misleading information presented as news. Fake news often has the aim of damaging the reputation of a person or entity, or making money through advertising revenue.Schlesinger, Robert (April 14, 2017)"Fake news in reality ...
,
COVID-19 Coronavirus disease 2019 (COVID-19) is a contagious disease caused by a virus, the severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). The first known case was COVID-19 pandemic in Hubei, identified in Wuhan, China, in December ...
, and
climate change In common usage, climate change describes global warming—the ongoing increase in global average temperature—and its effects on Earth's climate system. Climate change in a broader sense also includes previous long-term changes to E ...
. He is recognized as an authority on understanding and dealing with
misinformation Misinformation is incorrect or misleading information. It differs from disinformation, which is ''deliberately'' deceptive. Rumors are information not attributed to any particular source, and so are unreliable and often unverified, but can turn ou ...
. In 2021, he was designated an
ISI Highly Cited The Institute for Scientific Information (ISI) was an academic publishing service, founded by Eugene Garfield in Philadelphia in 1956. ISI offered scientometric and bibliographic database services. Its specialty was citation indexing and analysis, ...
Researcher. =Research Contributions=


A Psychological Vaccine Against Misinformation

Van der Linden is most well-known and widely credited for his research program that looks at how to protect people from
fake news Fake news is false or misleading information presented as news. Fake news often has the aim of damaging the reputation of a person or entity, or making money through advertising revenue.Schlesinger, Robert (April 14, 2017)"Fake news in reality ...
and
misinformation Misinformation is incorrect or misleading information. It differs from disinformation, which is ''deliberately'' deceptive. Rumors are information not attributed to any particular source, and so are unreliable and often unverified, but can turn ou ...
. The research draws on
inoculation theory Inoculation theory is a social psychological/communication theory that explains how an attitude or belief can be protected against persuasion or influence in much the same way a body can be protected against disease–for example, through pre-exp ...
where, following the biomedical analogy, forewarning people and exposing them to a severely weakened dose of fake news can generate psychological resistance against it. He is known for co-developing the popular fake news game Bad News (video game), which simulates a social media feed and teaches people about the manipulation techniques used in the production of fake news. A more recent version of the game called "GoViral!" aims to inoculate against misinformation about
COVID-19 Coronavirus disease 2019 (COVID-19) is a contagious disease caused by a virus, the severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). The first known case was COVID-19 pandemic in Hubei, identified in Wuhan, China, in December ...
specifically and is listed as a resource by the
World Health Organization The World Health Organization (WHO) is a specialized agency of the United Nations responsible for international public health. The WHO Constitution states its main objective as "the attainment by all peoples of the highest possible level of h ...
.


Gateway Belief Model

Van der Linden is known for the
Gateway belief model The gateway belief model (GBM) is a dual process theory in psychology and the communication sciences. The model suggests that public perception of the degree of normative (expert) agreement – or (scientific) consensus – on societal issues, suc ...
(GBM), a dual-process theory of reasoning. The model postulates a two-step process of attitude change. In the first step, perceptions of agreement among a group of influential referents (e.g. experts) influence key private attitudes that people may hold about an issue (e.g., that
global warming In common usage, climate change describes global warming—the ongoing increase in global average temperature—and its effects on Earth's climate system. Climate change in a broader sense also includes previous long-term changes to E ...
is human-caused). In turn, these central
cognitive Cognition refers to "the mental action or process of acquiring knowledge and understanding through thought, experience, and the senses". It encompasses all aspects of intellectual functions and processes such as: perception, attention, thought, ...
and
affective Affect, in psychology, refers to the underlying experience of feeling, emotion or mood. History The modern conception of affect developed in the 19th century with Wilhelm Wundt. The word comes from the German ''Gefühl'', meaning "feeling." ...
beliefs are hypothesized to shape public attitudes and support for science. In other words, the model suggests that what underpins people's attitudes toward (often contested) science is their perception of a scientific consensus. Correcting people's (mis)perception of scientific agreement on an issue is therefore regarded as a "gateway" cognition to eliciting subsequent changes in related beliefs that people hold about contested social and scientific issues. With the consensus
heuristic A heuristic (; ), or heuristic technique, is any approach to problem solving or self-discovery that employs a practical method that is not guaranteed to be optimal, perfect, or rational, but is nevertheless sufficient for reaching an immediate, ...
as the primary mechanism for initiating the attitude change, the model finds its theoretical roots in other prominent social psychological theories such as the
heuristic-systematic model The heuristic-systematic model of information processing (HSM) is a widely recognized model by Shelly Chaiken that attempts to explain how people receive and process persuasive messages. The model states that individuals can process messages in one ...
and the
Elaboration Likelihood Model The elaboration likelihood model (ELM) of persuasion is a dual process theory describing the change of attitudes. The ELM was developed by Richard E. Petty and John Cacioppo in 1980. The model aims to explain different ways of processing stimuli ...
. The model has been applied in a variety of contexts, including climate change, vaccination, the
Brexit Brexit (; a portmanteau of "British exit") was the withdrawal of the United Kingdom (UK) from the European Union (EU) at 23:00 GMT on 31 January 2020 (00:00 1 February 2020 CET).The UK also left the European Atomic Energy Community (EAEC or ...
debate, and GMOs. One analysis from
Skeptical Science Skeptical Science (occasionally abbreviated SkS) is a climate science blog and information resource created in 2007 by Australian former cartoonist and web developer, John Cook, who received a PhD degree in cognitive science in 2016. In additio ...
of 37 published papers notes that about 86% of them support the broad tenets of the GBM.


Conspiracy theories

Van der Linden and others have surveyed more than 5,000 Americans online about their political preferences, asking them to respond to questions developed to measure conspiratorial thinking and paranoia. They found that those at extremes of the political spectrum were more conspiratorial than those in the middle. Researchers also found that conservatives were more prone to conspiracy thinking than liberals. Van der Linden speculates that this may reflect strong identification with conservative groups and values, and attempts to manage uncertainty.


Education

Van der Linden completed a postdoctoral fellowship in the department of psychology and the Woodrow Wilson School of Public Affairs at
Princeton University Princeton University is a private university, private research university in Princeton, New Jersey. Founded in 1746 in Elizabeth, New Jersey, Elizabeth as the College of New Jersey, Princeton is the List of Colonial Colleges, fourth-oldest ins ...
and was a visiting research scholar (2012-2014) at
Yale University Yale University is a private research university in New Haven, Connecticut. Established in 1701 as the Collegiate School, it is the third-oldest institution of higher education in the United States and among the most prestigious in the wo ...
. He received his Ph.D. from the
London School of Economics and Political Science , mottoeng = To understand the causes of things , established = , type = Public research university , endowment = £240.8 million (2021) , budget = £391.1 millio ...
in 2014 with a thesis titled The social-psychological determinants of climate change risk perceptions, intentions and behaviours: a national study, and earned his undergraduate degree from the
University of Amsterdam The University of Amsterdam (abbreviated as UvA, nl, Universiteit van Amsterdam) is a public research university located in Amsterdam, Netherlands. The UvA is one of two large, publicly funded research universities in the city, the other being ...
and
California State University, Chico California State University, Chico, or commonly, Chico State, is a public university in Chico, California. Founded in 1887, it is the second oldest campus in the California State University system. As of the fall 2020 semester, the university had ...
.


Career

He serves on the editorial board of ''
Psychology, Public Policy, and Law ''Psychology, Public Policy, and Law'' is a quarterly peer-reviewed academic journal published by the American Psychological Association. It publishes original empirical papers, reviews, and meta-analyses on the contribution of psychological scienc ...
'', ''
Personality and Individual Differences ''Personality and Individual Differences'' is a peer-reviewed academic journal published 16 times per year by Elsevier. It was established in 1980 by Pergamon Press and is the official journal of the International Society for the Study of Individu ...
'', ''Current Research in Social and Ecological Psychology'', and the '' Journal of Risk Research'', among other professional publications. He is the
editor-in-chief An editor-in-chief (EIC), also known as lead editor or chief editor, is a publication's editorial leader who has final responsibility for its operations and policies. The highest-ranking editor of a publication may also be titled editor, managing ...
of the ''
Journal of Environmental Psychology The ''Journal of Environmental Psychology'' is a peer-reviewed academic journal published by Elsevier. Its founding editor was David Canter (University of Liverpool) back in 1980. From 2004 to 2016, Robert Gifford (University of Victoria) was the ...
''.


Bibliography


Books


''Risk and Uncertainty in a Post-Truth Society''
(Earthscan Risk in Society), 2019.


References


External links


Cambridge Social Decision-Making Lab
{{DEFAULTSORT:van der Linden, Sander Living people Dutch social psychologists Dutch psychologists Fellows of Churchill College, Cambridge Year of birth missing (living people)