Salsarita's Fresh Mexican Grill is a chain of

fast casual A fast casual restaurant, found primarily in the United States and Canada, is a restaurant that does not offer full table service, but advertises higher quality food than fast-food restaurants, with fewer frozen or processed ingredients. It is a ...

Tex Mex

restaurant A restaurant is an establishment that prepares and serves food and drinks to customers. Meals are generally served and eaten on the premises, but many restaurants also offer take-out and Delivery (commerce), food delivery services. Restaurants ...

s in the

United States The United States of America (USA), also known as the United States (U.S.) or America, is a country primarily located in North America. It is a federal republic of 50 U.S. state, states and a federal capital district, Washington, D.C. The 48 ...

serving Mexican-style cuisine. Restaurant service consists of: dine-in, take-out, online ordering, 3rd Party Delivery with some locations offering Drive Thru options. The company is headquartered in

Charlotte, North Carolina Charlotte ( ) is the List of municipalities in North Carolina, most populous city in the U.S. state of North Carolina and the county seat of Mecklenburg County, North Carolina, Mecklenburg County. The population was 874,579 at the 2020 United ...

, and operates over 80 company-owned and franchised restaurants throughout

History

The chain was founded in 2000 by Bruce Willette. It was purchased by Phil Friedman in 2011. Friedman has rapidly expanded the number of Salsarita's, claiming that to achieve success, "It's finding the best operations person and then together growing and increasing same-store sales." Friedman has stated that he wants to grow Salsarita's into a super regional chain.

Salsarita's menu consists of six core items: burritos, bowls, quesoritos (A burrito stuffed with the customer's favorite fillings and covered with Salsarita’s Creamy Queso), tacos, quesadillas, and salads. The price of each item is based on the choice of Grilled Chicken, Ground Beef, Grilled Steak, Shredded Pork, Sautéed Shrimp, and Fajita Vegetables. There are seven made fresh daily salsas: Mild Salsa, Hot Salsa, Medium Salsa, Pico de Gallo, Tomatillo Salsa Verde, and Pueblo Corn Salsa, and Creamy Cholula Corn. Additional optional, fresh toppings are offered including rice, beans, shredded lettuce, diced tomatoes, diced onions, cilantro, black olives, diced jalapenos, pickled jalapenos, shredded cheese, sour cream, creamy Queso, and house made fresh guacamole. Most Salsarita's locations offer a variety of beer and wine, with a few having full-sized bars. In 2014, the chain worked with PuckerButt Pepper of South Carolina to create the "World's Hottest Burrito" using

Carolina Reaper The Carolina Reaper chili pepper is a cultivar of the ''Capsicum chinense'' plant. Developed by American breeder Ed Currie, the pepper is red and gnarled, with a bumpy texture and small pointed tail. It was the hottest chili pepper in the worl ...

peppers.

Catering

Most Salsarita's locations offer Catering that can either be delivered or picked up. Catering options include Taco Bars, Fajita Bars, Taco Salad Bars, Nacho Bars, Burrito Boxed Lunches, Taco Salad Boxed Lunches and Salsarita's signature Fiesta Packs.

References

External links

Official website
{{Fast-food chains of the United States Fast casual restaurants Mexican-American cuisine Mexican restaurants in the United States Companies based in Charlotte, North Carolina Fast-food chains of the United States Fast-food franchises Fast-food Mexican restaurants Cuisine of the Western United States Restaurants established in 2000 Restaurants in North Carolina American companies established in 2000 Tex-Mex restaurants

History

Menu

Catering

References

External links