Reddi-Wip
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Reddi-Wip is an American brand of sweetened
whipped cream Whipped cream is liquid heavy cream that is whipped by a whisk or mixer until it is light and fluffy and holds its shape, or by the expansion of dissolved gas, forming a firm colloid. It is often sweetened, typically with white sugar, and ...
propelled from its container by
nitrous oxide Nitrous oxide (dinitrogen oxide or dinitrogen monoxide), commonly known as laughing gas, nitrous, or nos, is a chemical compound, an oxide of nitrogen with the formula . At room temperature, it is a colourless non-flammable gas, and has a ...
. It is produced by
Conagra Brands Conagra Brands, Inc. (formerly ConAgra Foods) is an American Fast-moving consumer goods, consumer packaged goods holding company headquartered in Chicago, Illinois. Conagra makes and sells products under various brand names that are available in ...
and is sold in varieties such as Original, Extra Creamy, Fat Free, Zero Sugar, and
Barista A barista (; ; from the Italian/Spanish for "bartender") is a person, usually a coffeehouse employee, who prepares and serves espresso-based coffee drinks. Etymology and inflection The word ''barista'' comes from Italian where it means a male ...
. In 2019, two new plant-based varieties, Non-Dairy
Coconut The coconut tree (''Cocos nucifera'') is a member of the palm tree family ( Arecaceae) and the only living species of the genus ''Cocos''. The term "coconut" (or the archaic "cocoanut") can refer to the whole coconut palm, the seed, or the ...
and Non-Dairy
Almond The almond (''Prunus amygdalus'', syn. ''Prunus dulcis'') is a species of tree native to Iran and surrounding countries, including the Levant. The almond is also the name of the edible and widely cultivated seed of this tree. Within the genus ...
, were released. Both products are
dairy-free Milk allergy is an adverse immune reaction to one or more proteins in cow's milk. Among the possible symptoms is anaphylaxis, a potentially life-threatening condition that requires treatment with epinephrine, among other measures. However, ...
and plant-based. Reddi-Wip was packaged in
Chicago, Illinois (''City in a Garden''); I Will , image_map = , map_caption = Interactive Map of Chicago , coordinates = , coordinates_footnotes = , subdivision_type = Country , subdivision_name ...
, by Hunt-Wesson Foods and
Beatrice Foods Beatrice Foods Company was a major American food processing company founded in 1894. In 1987, its international food operations were sold to Reginald Lewis, a corporate attorney, creating TLC Beatrice International, after which the majority of ...
at Brookhill Farms Dairy until 1982, when operations were moved to
Holland, Michigan Holland is a city in the western region of the Lower Peninsula of the U.S. state of Michigan. It is situated near the eastern shore of Lake Michigan on Lake Macatawa, which is fed by the Macatawa River (formerly known locally as the Black River). ...
, and later sold to Conagra Brands. In 2007, Conagra relocated the production of Reddi-Wip to its
Indianapolis, Indiana Indianapolis (), colloquially known as Indy, is the state capital and most populous city of the U.S. state of Indiana and the seat of Marion County. According to the U.S. Census Bureau, the consolidated population of Indianapolis and Mari ...
facility. Reddi-Wip remains one of Conagra Brands' major brands and is the second most eaten brand of
whipped topping Whipped cream is liquid heavy cream that is whipped by a whisk or mixer until it is light and fluffy and holds its shape, or by the expansion of dissolved gas, forming a firm colloid. It is often sweetened, typically with white sugar, and ...
in the United States behind
Cool Whip Cool Whip is an American brand of imitation whipped cream, referred to as a '' whipped topping'' by its manufacturer, Kraft Heinz. It is used in North America as a topping for desserts, and in some no-bake pie recipes as a convenience food or ing ...
.


History

During the food rationing era of World War II, Aaron S. "Bunny" Lapin invented Sta-Whip as a cream substitute using
vegetable oil Vegetable oils, or vegetable fats, are oils extracted from seeds or from other parts of fruits. Like animal fats, vegetable fats are ''mixtures'' of triglycerides. Soybean oil, grape seed oil, and cocoa butter are examples of seed oils, or fat ...
. In 1948, he invented Reddi-Wip in collaboration with Aaron Block, using real
cream Cream is a dairy product composed of the higher-fat layer skimmed from the top of milk before homogenization. In un-homogenized milk, the fat, which is less dense, eventually rises to the top. In the industrial production of cream, this process ...
. They developed a new
valve A valve is a device or natural object that regulates, directs or controls the flow of a fluid (gases, liquids, fluidized solids, or slurries) by opening, closing, or partially obstructing various passageways. Valves are technically fittings ...
more suitable for dispensing whipped cream, with fluting to create a pattern and a tilt-to-open design that preserves the propellant. Other similar products were on the market at the time, including the non-dairy Rich's Whip Topping and Delsoy Presto Whip, which were developed at
Henry Ford Henry Ford (July 30, 1863 – April 7, 1947) was an American industrialist, business magnate, founder of the Ford Motor Company, and chief developer of the assembly line technique of mass production. By creating the first automobile that mi ...
's
soybean The soybean, soy bean, or soya bean (''Glycine max'') is a species of legume native to East Asia, widely grown for its edible bean, which has numerous uses. Traditional unfermented food uses of soybeans include soy milk, from which tofu an ...
laboratories. Delsoy Presto Whip was packed in pressurized cans that had been developed for military
insecticide Insecticides are substances used to kill insects. They include ovicides and larvicides used against insect eggs and larvae, respectively. Insecticides are used in agriculture, medicine, industry and by consumers. Insecticides are claimed to b ...
sprays during the war. Lapin applied and received a patent for "dispensing valves for gas pressure containers". He achieved national
distribution Distribution may refer to: Mathematics *Distribution (mathematics), generalized functions used to formulate solutions of partial differential equations * Probability distribution, the probability of a particular value or value range of a vari ...
in 1954, selling his company in 1963. In 1968,
Hunt-Wesson Hunt's is the name of a brand of preserved tomato products owned by Conagra Brands. The company was founded in 1888, in Sebastopol, California, as the Hunt Bros. Fruit Packing Co., by Joseph and William Hunt. The brothers relocated to nearby San ...
acquired Reddi-Wip from Marcus Lipsky, Lapin's brother-in-law. Lipsky was an associate of Chicago mobster Ross Prio. In 1983, then Reddi-Wip brand owner Hunt-Wesson Foods briefly experimented with
amaretto Amaretto (Italian for "a little bitter") is a sweet Italian liqueur that originated in Saronno. Depending on the brand, it may be made from apricot kernels, bitter almonds, peach stones, or almonds, all of which are natural sources of the benz ...
and
butterscotch Butterscotch is a type of confectionery whose primary ingredients are brown sugar and butter, but other ingredients are part of some recipes, such as corn syrup, cream, vanilla, and salt. The earliest known recipes, in mid-19th century Yorkshir ...
flavors. Norton-Simon merged with
Beatrice Foods Beatrice Foods Company was a major American food processing company founded in 1894. In 1987, its international food operations were sold to Reginald Lewis, a corporate attorney, creating TLC Beatrice International, after which the majority of ...
in 1985 and was subsequently acquired in 1990 by
Conagra Conagra Brands, Inc. (formerly ConAgra Foods) is an American consumer packaged goods holding company headquartered in Chicago, Illinois. Conagra makes and sells products under various brand names that are available in supermarkets, restaurants, ...
, Norton-Simon's corporate heir.


References


External links

* {{DEFAULTSORT:Reddi-Wip Products introduced in 1948 Brand name dairy products Conagra Brands brands Milk substitutes