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John David Ruari McDowall Hardie McLean (10 June 1917 – 27 March 2006) was a British typographic designer.


Early life and apprenticeship

Ruari McLean was born in
Scotland Scotland is a Countries of the United Kingdom, country that is part of the United Kingdom. It contains nearly one-third of the United Kingdom's land area, consisting of the northern part of the island of Great Britain and more than 790 adjac ...
on 10 June 1917, in
Newton Stewart Newton Stewart (Scottish Gaelic language, Gd: ''Baile Ùr nan Stiùbhartach'') is a former burgh town in the historical county of Wigtownshire in Dumfries and Galloway, southwest Scotland. The town is on the River Cree with most of the town to ...
,
Galloway Galloway ( ; ; ) is a region in southwestern Scotland comprising the counties of Scotland, historic counties of Wigtownshire and Kirkcudbrightshire. It is administered as part of the council areas of Scotland, council area of Dumfries and Gallow ...
. He was educated at the Dragon School and
Eastbourne College Eastbourne College is a co-educational Private schools in the United Kingdom, fee-charging school in the English Public school (United Kingdom), public school tradition, for boarding school, boarding and Day school, day pupils aged 13–18, in ...
. He was apprenticed in the printing trade at the Shakespeare Head Press,
Oxford Oxford () is a City status in the United Kingdom, cathedral city and non-metropolitan district in Oxfordshire, England, of which it is the county town. The city is home to the University of Oxford, the List of oldest universities in continuou ...
, where he worked on limited edition fine books. He went on to train in Germany and at the Edinburgh School of Printing, and worked at Waterlow and Sons Printing in
Dunstable Dunstable ( ) is a market town and civil parish in Bedfordshire, England, east of the Chiltern Hills, north of London. There are several steep chalk escarpments, most noticeable when approaching Dunstable from the north. Dunstable is the fou ...
, Bedfordshire and at ''The Studio'' magazine. In 1938 he joined the J. Walter Thompson advertising agency, later moving to Lund Humphries printing in
Bradford Bradford is a city status in the United Kingdom, city in West Yorkshire, England. It became a municipal borough in 1847, received a city charter in 1897 and, since the Local Government Act 1972, 1974 reform, the city status in the United Kingdo ...
, Yorkshire. McLean was profoundly influenced by the work of
Jan Tschichold Jan Tschichold (; born Johannes Tzschichhold; 2 April 1902 – 11 August 1974), also known as Iwan Tschichold or Ivan Tschichold, was a German calligrapher, typographer and book designer. He played a significant role in the development o ...
, the German
typographer Typography is the art and technique of Typesetting, arranging type to make written language legibility, legible, readability, readable and beauty, appealing when displayed. The arrangement of type involves selecting typefaces, Point (typogra ...
, and he visited him at his home in
Switzerland Switzerland, officially the Swiss Confederation, is a landlocked country located in west-central Europe. It is bordered by Italy to the south, France to the west, Germany to the north, and Austria and Liechtenstein to the east. Switzerland ...
shortly before the outbreak of the Second World War.


Wartime service

During the war, he served in the
Royal Naval Volunteer Reserve Royal may refer to: People * Royal (name), a list of people with either the surname or given name * A member of a royal family or royalty Places United States * Royal, Arkansas, an unincorporated community * Royal, Illinois, a village * Roya ...
, acting as the British Liaison Officer in the Free French mine-laying submarine, '' Rubis'', where he was in charge of the code books and, after each patrol, had to secretly report to the Admiralty on the morale of the French crew. From 1943 he was attached to Combined Operations Pilotage Parties, involved in daring explorations on enemy beaches in small craft in northern France. He served for more than a year in the Far East, his role being to reconnoitre Japanese beaches in
Burma Myanmar, officially the Republic of the Union of Myanmar; and also referred to as Burma (the official English name until 1989), is a country in northwest Southeast Asia. It is the largest country by area in Mainland Southeast Asia and ha ...
and other potential targets in
Sumatra Sumatra () is one of the Sunda Islands of western Indonesia. It is the largest island that is fully within Indonesian territory, as well as the list of islands by area, sixth-largest island in the world at 482,286.55 km2 (182,812 mi. ...
. In 1943 he was awarded the Distinguished Service Cross, having been a recipient of the
Croix de Guerre The (, ''Cross of War'') is a military decoration of France. It was first created in 1915 and consists of a square-cross medal on two crossed swords, hanging from a ribbon with various degree pins. The decoration was first awarded during World ...
in 1942, and was three times mentioned in dispatches. Ruari McLean married Antonia Maxwell Carlisle in January 1945.


Early career

McLean joined
Penguin Books Penguin Books Limited is a Germany, German-owned English publishing, publishing house. It was co-founded in 1935 by Allen Lane with his brothers Richard and John, as a line of the publishers the Bodley Head, only becoming a separate company the ...
in 1946, with special responsibility for design of the
Puffin Puffins are any of three species of small alcids (auks) in the bird genus ''Fratercula''. These are pelagic seabirds that feed primarily by diving in the water. They breed in large colonies on coastal cliffs or offshore islands, nesting in crev ...
range, bringing Tschichold to advise on design. From 1949 he taught at the
Royal College of Art The Royal College of Art (RCA) is a public university, public research university in London, United Kingdom, with campuses in South Kensington, Battersea and White City, London, White City. It is the only entirely postgraduate art and design uni ...
, and at the same time became involved with Rev. Marcus Morris in the planning the layout of the new boys' comic, the ''
Eagle Eagle is the common name for the golden eagle, bald eagle, and other birds of prey in the family of the Accipitridae. Eagles belong to several groups of Genus, genera, some of which are closely related. True eagles comprise the genus ''Aquila ( ...
''. In 1951 he entered into partnership with George Rainbird to found the publishing company Rainbird, McLean, designing and contributing to high-quality reproductions of bird and flower books, as well as the '' About Britain'' guides. By 1958 McLean was ready to move to a smaller concern, going into partnership with Fianach Jardine and resuming general design work. He also edited 13 issues of ''Motif'', a quarterly magazine that incorporated painting and sculpture to its typographical content.


Writing on design and typography

He was a prolific collector of Victorian books and became an expert and well-known author of works on the subject. His ''Victorian Book Design and Colour Printing'' was published in 1963, with a second edition in 1972. This was followed by books on ''Victorian Bookbindings in Cloth and Leather'' (1973) and on those in paper (1983). He translated some of Tschichold's books and wrote about him in ''Jan Tschichold: Typographer'' (1975) and ''Jan Tschichold: A Life in Typography'' (1997). He later wrote his “typographical autobiography”, ''True to Type'' (2000), and ''Half Seas Under'', a record of his naval career (2003). His best-known work is ''Magazine Design'', published in 1969. McLean was of the opinion that the design and layout of magazines was of crucial importance and significance in the pre-television era, and this work became known as a practitioner's manual for those in the profession. He wrote the
Thames & Hudson Thames & Hudson (sometimes T&H for brevity) is a publisher of illustrated books in all visually creative categories: art, architecture, design, photography, fashion, film, and the performing arts. It also publishes books on archaeology, history, ...
''Manual of Typography'', published in 1980, which drew on his unusually wide experience of the subject, as did his historical survey ''How Typography Happens'', published by the
British Library The British Library is the national library of the United Kingdom. Based in London, it is one of the largest libraries in the world, with an estimated collection of between 170 and 200 million items from multiple countries. As a legal deposit li ...
in 2000. McLean was author of numerous other works, including ''Modern Book Design'' (1958), and many of these have become standard reference works.


Later work

McLean continued as a practising typographer, and was called upon by well-known British journals and magazines, such as ''
The Observer ''The Observer'' is a British newspaper published on Sundays. First published in 1791, it is the world's oldest Sunday newspaper. In 1993 it was acquired by Guardian Media Group Limited, and operated as a sister paper to ''The Guardian'' ...
's'' weekend review, ''
The Economist ''The Economist'' is a British newspaper published weekly in printed magazine format and daily on Electronic publishing, digital platforms. It publishes stories on topics that include economics, business, geopolitics, technology and culture. M ...
'', ''
New Scientist ''New Scientist'' is a popular science magazine covering all aspects of science and technology. Based in London, it publishes weekly English-language editions in the United Kingdom, the United States and Australia. An editorially separate organ ...
'' and ''The Twentieth Century''. In 1973 he moved with his wife and family and his business partner, Fianach Jardine, to the relative seclusion of Dollar, Clackmannanshire, Scotland. After moving to Scotland, he continued to be involved in major national projects, including the design of the ''Concise Scots Dictionary'' and the ''New Testament in Scots'', with which he collaborated with Jardine. Ruari McLean was Typographic Adviser to
HMSO The Office of Public Sector Information (OPSI) is the body responsible for the operation of His Majesty's Stationery Office (HMSO) and of other public information services of the United Kingdom. The OPSI is part of the National Archives of the U ...
1966–90, and much involved in assessing graphic design courses at art colleges all over Britain. From 1981 he also became a trustee of the
National Library of Scotland The National Library of Scotland (NLS; ; ) is one of Scotland's National Collections. It is one of the largest libraries in the United Kingdom. As well as a public programme of exhibitions, events, workshops, and tours, the National Library of ...
. He gave the Sanders Lectures in Bibliography at
Cambridge Cambridge ( ) is a List of cities in the United Kingdom, city and non-metropolitan district in the county of Cambridgeshire, England. It is the county town of Cambridgeshire and is located on the River Cam, north of London. As of the 2021 Unit ...
in 1983. He was appointed CBE in 1973.


Further reading

* John Randle, 'Ruari McLean 1917 – 2006', in ''Parenthesis''; 12 (2006 November), p. 44
"Ruari McLean"
Massey College in the University of Toronto.


References

{{DEFAULTSORT:McLean, Ruari 1917 births 2006 deaths Commanders of the Order of the British Empire Recipients of the Distinguished Service Cross (United Kingdom) People educated at The Dragon School People educated at Eastbourne College Academics of the Royal College of Art People from Newton Stewart Royal Navy officers of World War II British typographers and type designers Scottish publishers (people) Scottish writers Scottish company founders 20th-century Scottish businesspeople British recipients of the Croix de Guerre 1939–1945 (France)