Royal Avenue, Belfast
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Royal Avenue is a street in the heart of Belfast city centre, Northern Ireland. It runs for about 500 metres from the junction with Castle Place and Donegall Place to the junction with Donegall Street. It lies between the Cathedral Quarter and the Smithfield and Union Quarter of the city. It has been the city's principal shopping thoroughfare since its establishment in 1881. Today Royal Avenue is one of Belfast's main commercial centres and is home to the £40 million shopping complex
CastleCourt CastleCourt is a shopping centre on Royal Avenue in Belfast, Northern Ireland. It is Northern Ireland's fourth largest shopping centre. As of 2007, it had approximately 16 million visits a year, and sale densities ranked in the top 10% in the U ...
.


Location

Beginning from the Donegall Place junction with Castle Place and Castle Street, which is the hub of Belfast city centre, the road runs north to the North Street crossing where the former Bank of Ireland once stood. A fire in summer of 2018 caused the front part of the building to burn leaving only the back of the building standing. Royal Avenue then angles northeast to the Donegall Street intersection continuing in a northeasterly direction as
York Street York Street, also known as the Jakemans Stadium for sponsorship purposes, is a football stadium in Boston, England, and was the former home of Boston United. Originally called Shodfriars Lane, football was first played on the site since the la ...
. Looking south on Royal Avenue, there is an imposing vista of
Belfast City Hall Belfast City Hall (; Ulster-Scots: ) is the civic building of Belfast City Council located in Donegall Square, Belfast, Northern Ireland. It faces North and effectively divides the commercial and business areas of the city centre. It is a Grad ...
and
Donegall Square Donegall Square is a square in the centre of Belfast, Northern Ireland. At its centre is Belfast City Hall, the headquarters of Belfast City Council. Name Each side of the square is named according to its geographical location, i.e. Donegal ...
. The
Anglican Anglicanism, also known as Episcopalianism in some countries, is a Western Christianity, Western Christian tradition which developed from the practices, liturgy, and identity of the Church of England following the English Reformation, in the ...
St. Anne's Cathedral in Donegall Street is adjacent to its northern end. It has many
Victorian Victorian or Victorians may refer to: 19th century * Victorian era, British history during Queen Victoria's 19th-century reign ** Victorian architecture ** Victorian house ** Victorian decorative arts ** Victorian fashion ** Victorian literatur ...
and
Edwardian In the United Kingdom, the Edwardian era was a period in the early 20th century that spanned the reign of King Edward VII from 1901 to 1910. It is commonly extended to the start of the First World War in 1914, during the early reign of King Ge ...
buildings, including the
Belfast Central Library Belfast Central Library is a public library in Royal Avenue, Belfast, Northern Ireland. Opened in 1888, it was one of the first major public library buildings in Ireland. A competition for the design of the building was won by architect Will ...
and the Haymarket Building, along with newer, modern structures and shopping complexes. At the northern end was the headquarters for the ''
Belfast Telegraph The ''Belfast Telegraph'' is a daily newspaper published in Belfast, Northern Ireland, by Independent News & Media, which also publishes the Irish Independent, the Sunday Independent and various other newspapers and magazines in Ireland. Its e ...
'' newspaper. Like the rest of the city centre, Royal Avenue has seen much redevelopment since the Troubles officially ended in 1998, and the city embarked on a major urban renewal project.


History

The upper part was formerly named John Street, and the lower part was named Hercules Street after Sir Hercules Langford. Royal Avenue was established in 1881."Belfast History Through the Years"
''Rushlight Magazine''
Since that time, it has served as Belfast's principal shopping thoroughfare, and today it is lined with many leading department stores and top name shops. The city's most prestigious and elegant hotel, the
Grand Central Hotel The Grand Central Hotel, later renamed the Broadway Central Hotel, was a hotel at 673 Broadway at West 3rd Street, in Manhattan, New York City, that was famous as the site of the murder of financier James Fisk in 1872 by Edward S. Stokes. ...
, was on the street before it was demolished in the late 1980s to make room for the £40 million shopping complex, Westfield CastleCourt. The site on which it was built by John Robb was originally intended to be a central railway terminus; however, due to hesitation on the part of town councillors, Robb constructed a 200-room luxury hotel instead. The hotel, which first opened its doors on 1 June 1893, became the "social hub of Belfast" and provided a temporary home for many illustrious guests, including King
Leopold III of Belgium Leopold III (3 November 1901 – 25 September 1983) was King of the Belgians from 23 February 1934 until his abdication on 16 July 1951. At the outbreak of World War II, Leopold tried to maintain Belgian neutrality, but after the Battle of Belgi ...
,
Sir Winston Churchill Sir Winston Leonard Spencer Churchill (30 November 1874 – 24 January 1965) was a British statesman, military officer, and writer who was Prime Minister of the United Kingdom from 1940 to 1945 (Winston Churchill in the Second World War, ...
,
Gene Autry Orvon Grover "Gene" Autry (September 29, 1907 – October 2, 1998), nicknamed the Singing Cowboy, was an American actor, musician, singer, composer, rodeo performer, and baseball team owner, who largely gained fame by singing in a Crooner ...
,
Bob Hope Leslie Townes "Bob" Hope (May 29, 1903 – July 27, 2003) was an American comedian, actor, entertainer and producer with a career that spanned nearly 80 years and achievements in vaudeville, network radio, television, and USO Tours. He appeared ...
,
The Beatles The Beatles were an English Rock music, rock band formed in Liverpool in 1960. The core lineup of the band comprised John Lennon, Paul McCartney, George Harrison and Ringo Starr. They are widely regarded as the Cultural impact of the Beatle ...
, and the
Rolling Stones The Rolling Stones are an English Rock music, rock band formed in London in 1962. Active for over six decades, they are one of the most popular, influential, and enduring bands of the Album era, rock era. In the early 1960s, the band pione ...
. The latter's presence inside the hotel in the mid-1960s nearly provoked a riot as hundreds of fans gathered in Royal Avenue to catch a glimpse of the bandmembers, who watched the chaotic scene taking place below from the hotel's upper windows."The Grand Central Hotel, Royal Avenue"
. Richard Graham. 6 November 2008.
A year after the hotel closed down in 1971, it was converted into a fortified military barracks serving as battalion headquarters for regiments in the
British Army The British Army is the principal Army, land warfare force of the United Kingdom. the British Army comprises 73,847 regular full-time personnel, 4,127 Brigade of Gurkhas, Gurkhas, 25,742 Army Reserve (United Kingdom), volunteer reserve perso ...
that were based in Belfast city centre.Chartres, John; Henshaw, Bert; Dewar, Michael (1986). ''Northern Ireland Scrapbook''. London: Arms and Armour Press. p.65 The former hotel's Bridal Suite became the Army's operational centre for over ten years. Royal Avenue was filmed from a horse-drawn tramcar on 27 May 1901. The film is extant and shows the street bustling with shoppers, workers, trams, carts, bicycles, and wagons. During the
1907 Belfast Dock strike The Belfast Dock strike or Belfast lockout took place in Belfast, Ireland from 26 April to 28 August 1907. The strike was called by Liverpool-born trade union leader James Larkin who had successfully organised the dock workers to join the Nationa ...
, Royal Avenue was used as one of the principal thoroughfares for the passage of
traction engines A traction engine is a steam-powered tractor used to move heavy loads on roads, plough ground or to provide power at a chosen location. The name derives from the Latin ''tractus'', meaning 'drawn', since the prime function of any traction engi ...
driven by blackleg carters to deliver goods from the
docks The word dock () in American English refers to one or a group of human-made structures that are involved in the handling of boats or ships (usually on or near a shore). In British English, the term is not used the same way as in American Engli ...
into the city centre. The blacklegs had to be escorted by the
Royal Irish Constabulary The Royal Irish Constabulary (RIC, ; simply called the Irish Constabulary 1836–67) was the police force in Ireland from 1822 until 1922, when all of the island was part of the United Kingdom of Great Britain and Ireland, United Kingdom. A sep ...
(RIC) to prevent them from being attacked by
flying picket Picketing is a form of protest in which people (called pickets or picketers) congregate outside a place of work or location where an event is taking place. Often, this is done in an attempt to dissuade others from going in (" crossing the pic ...
s. On 29 October 1935, Royal Avenue was packed with thousands of mourners as the funeral cortege of
Edward Carson Edward Henry Carson, Baron Carson, Privy Council (United Kingdom), PC, Privy Council of Ireland, PC (Ire), King's Counsel, KC (9 February 1854 – 22 October 1935), from 1900 to 1921 known as Sir Edward Carson, was an Irish unionist politician ...
made its way along the street. The road was hit by bombs in the
Belfast Blitz The Belfast Blitz consisted of four German air raids on strategic targets in the city of Belfast in Northern Ireland, in April and May 1941 during World War II, causing high casualties. The first was on the night of 78 April 1941, a small atta ...
when the German
Luftwaffe The Luftwaffe () was the aerial warfare, aerial-warfare branch of the before and during World War II. German Empire, Germany's military air arms during World War I, the of the Imperial German Army, Imperial Army and the of the Imperial Ge ...
bombarded the city on the night of 15/16 April 1941 in an aerial attack that involved up to 200 bombers and lasted for six and a half hours; many of the buildings sustained considerable damage, although the destruction was much less severe than what was wrought in nearby Donegall and York streets. The Germans returned to bombard the city in another raid on the night of 4/5 May. Royal Avenue was spared from the excessive damage visited upon adjacent streets which were gutted by fire. It is one of the traditional routes used by the
Orange Order The Loyal Orange Institution, commonly known as the Orange Order, is an international Protestant fraternal order based in Northern Ireland and primarily associated with Ulster Protestants. It also has lodges in England, Grand Orange Lodge of ...
on their annual
12 July Events Pre-1600 * 70 – The armies of Titus attack the walls of Jerusalem after a six-month siege. Three days later they breach the walls, which enables the army to destroy the Second Temple. * 927 – King Constantine II of ...
parade.


The Troubles

Throughout the Troubles, Royal Avenue was targeted by the
Provisional IRA The Provisional Irish Republican Army (Provisional IRA), officially known as the Irish Republican Army (IRA; ) and informally known as the Provos, was an Irish republican paramilitary force that sought to end British rule in Northern Ireland ...
due to its economic importance as a commercial zone and the presence of the British Army military barracks. The barracks itself was bombed many times in the mid-1970s, despite the anti-rocket metal mesh put up to fortify the edifice. Security gates placed at the junction of Royal Avenue and Donegall Place were closed every evening at 6:00 p.m., sealing off the area by what was known locally as a "ring of steel". Shortly after midnight on 25 November 1975, Francis Crossin, a 34-year-old Catholic civilian, was abducted by the notorious
Shankill Butchers The Shankill Butchers were an Ulster loyalist paramilitary gang – many of whom were members of the Ulster Volunteer Force (UVF) – that was active between 1975 and 1982 in Belfast, Northern Ireland. It was based in the Shankill area and w ...
gang. He was taken from Library Street, which leads immediately off Royal Avenue at the Central Library. Crossin was walking down the upper part of Library Street towards Royal Avenue when he was hit over the head with a
wheel brace A lug wrench, also colloquially known as a tire iron, is the name for a type of socket wrench used to loosen and tighten lug nuts on automobile wheels. In the United Kingdom and Australia, it is commonly known as a wheel brace. Forms Lug wr ...
, then dragged into a waiting black taxi where he sustained a vicious beating. He was found, with his throat deeply slashed, in an entry near Bisley Street on the
Shankill Road The Shankill Road () is one of the main roads leading through West Belfast, in Northern Ireland. It runs through the working-class, predominantly loyalist, area known as the Shankill. The road stretches westwards for about from central Belfast ...
. Crossin became the first victim of the lethal gang led by
Lenny Murphy Hugh Leonard Thompson Murphy (2 March 1952 – 16 November 1982) was a Northern Irish loyalist and UVF officer. As leader of the Shankill Butchers gang, Murphy was responsible for the murders of mainly Catholic civilians, often first kidnap ...
.Dillon, Martin (1989). ''The Shankill Butchers: the real story of cold-blooded mass murder''. New York: Routledge. p. 55 Crossin, who lived in the Suffolk district of south-west Belfast, had been walking home after spending the evening in the Holy Cross Bowling Club in the
Ardoyne Ardoyne () is a working class and mainly Roman Catholic Church, Catholic and Irish republicanism, Irish republican district in north Belfast, Northern Ireland. In 1920 the adjacent area of Marrowbone saw at multiple days of communal violence be ...
area of North Belfast from where his family originated. On 24 February 1988 two
Ulster Defence Regiment The Ulster Defence Regiment (UDR) was an infantry regiment of the British Army established in 1970, with a comparatively short existence ending in 1992. Raised through public appeal, newspaper and television advertisements,Potter p25 their offi ...
(UDR) soldiers, James Cummings and Fred Starrett, were killed when a 200-pound remote-controlled IRA bomb, hidden behind hoardings on a construction site, detonated at a Royal Avenue security gate manned by the UDR. The blast caused considerable damage to the area surrounding the bomb site.Operation Banner 1969-2007: Deaths – Roll of Honour
operationbanner.com; accessed 17 October 2015.
Royal Avenue was yet again attacked by the IRA on 1 January 1993 when an explosive device containing one pound of
Semtex Semtex is a general-purpose plastic explosive containing RDX and PETN. It is used in commercial blasting, demolition, and in certain military applications. Semtex was developed and manufactured in Czechoslovakia, originally under the name B 1 a ...
was left inside a hairdresser's salon but the device was successfully defused.O'Brien, Brendan (1995). ''The Long War: The IRA and Sinn Féin''. Dublin: O'Brien Press. p. 263


Royal Avenue today

Royal Avenue is one of the main commercial centres in Belfast. Shops currently on the street include branches of
Primark Primark Limited (; trading as Penneys in Ireland) is an Irish multinational fashion retailer with headquarters in Dublin, Ireland, with outlets across Europe and in the United States. The original ''Penneys'' brand is not used outside of Irel ...
, H&M, and
Schuh schuh ( ) is a Scottish footwear retailer based in Livingston, West Lothian, Scotland. It has 132 stores in the United Kingdom and Ireland. The company is predominantly a branded shoe stockist, selling over 80 brands, including: Converse, Van ...
, as well as major banks including
Santander UK Santander UK plc (, ) is a British bank, wholly owned by Banco Santander, a Spanish bank. Santander UK plc manages its affairs autonomously, with its own local management team, responsible solely for its performance. Santander UK is one of th ...
,
HSBC HSBC Holdings plc ( zh, t_hk=滙豐; initialism from its founding member The Hongkong and Shanghai Banking Corporation) is a British universal bank and financial services group headquartered in London, England, with historical and business li ...
, and the
Nationwide Building Society Nationwide Building Society is a British mutual financial institution and the largest building society in the world. As of 2024, it serves over 16 million members and operates entirely for their benefit, without shareholders. The society was e ...
. Westfield CastleCourt, a major shopping centre owned by the
Westfield Group Westfield Group was an Australian shopping centre company that existed from 1960 to 2014, when it split into two independent companies: Scentre Group, which owns and operates the Australian and New Zealand Westfield shopping centre portfolio; ...
, is also on Royal Avenue, and as of 2023, it hosts over 100 stores, including New Look,
Superdrug Superdrug Stores plc (trading as Superdrug) is a health and beauty retailer in the United Kingdom, and the second largest behind Boots UK. The company is owned by AS Watson (Health & Beauty UK) Limited which is part of the A.S. Watson Group. ...
, Burton,
Argos Argos most often refers to: * Argos, Peloponnese, a city in Argolis, Greece * Argus (Greek myth), several characters in Greek mythology * Argos (retailer), a catalogue retailer in the United Kingdom Argos or ARGOS may also refer to: Businesses ...
,
Games Workshop Games Workshop Group (often abbreviated as GW) is a British manufacturer of miniature wargames, based in Nottingham, England. Its best-known products are ''Warhammer (game), Warhammer'' and ''Warhammer 40,000''. Founded in 1975 by John Peake ...
, and
Virgin Media Virgin Media Limited is a British telecommunications company which provides telephone, television and internet services in the United Kingdom. Its headquarters are at Green Park in Reading, England. It is owned by Virgin Media O2, a 50:50 ...
. The centre occupies the former site of the Grand Central Hotel. The ornate building at 2 Royal Avenue was the former home of the Provincial Bank of Ireland which was erected in 1869. After its closure in 1989, the building was occupied until 2021 by a
Tesco Tesco plc () is a British multinational groceries and general merchandise retailer headquartered in the United Kingdom at its head offices in Welwyn Garden City, England. The company was founded by Jack Cohen (businessman), Sir Jack Cohen in ...
store. It was then refurbished as a social facility by
Belfast City Council Belfast City Council () is the Local government in Northern Ireland, local authority with responsibility for part of Belfast, the largest city of Northern Ireland. The council serves an estimated population of (), the largest of any district c ...
. Next door at 4 Royal Avenue is located the
Ulster Reform Club The Ulster Reform Club is a business, social and dining club in Northern Ireland. The club's clubhouse, which opened on New Year's Day 1885, occupies a conspicuous position on Royal Avenue in the centre of Belfast. In its décor, furnishings and ...
. It was established in 1982 through a merger of the Ulster and Reform clubs, but, tracing its roots through the latter organisation back to 1880. The
Art Deco Art Deco, short for the French (), is a style of visual arts, architecture, and product design that first Art Deco in Paris, appeared in Paris in the 1910s just before World War I and flourished in the United States and Europe during the 1920 ...
building at the junction of North Street and Royal Avenue, which was formerly the headquarters of the
Bank of Ireland Bank of Ireland Group plc () is a commercial bank operation in Ireland and one of the traditional Big Four Irish banks. Historically the premier banking organisation in Ireland, the bank occupies a unique position in Irish banking history. At ...
before being left derelict, was taken over by the
Occupy movement The Occupy movement was an international populist Social movement, socio-political movement that expressed opposition to Social equality, social and economic inequality and to the perceived lack of real democracy around the world. It aimed primar ...
in early 2012. They since took to referring to the building as the "People's Bank". The group left the building ten months later. Around 2008 calls came from certain quarters, including former
Lord Mayor of Belfast The Lord Mayor of Belfast is the leader and chairperson of Belfast City Council, elected annually from and by the city's 60 councillors. The Lord Mayor also serves as the representative of the city of Belfast, welcoming guests from across the U ...
Jim Rodgers, for the pedestrianisation of Royal Avenue following a number of road traffic accidents on the street including a
Dunmurry Dunmurry (; ) is a suburb, suburban town and townland near Belfast, Northern Ireland. Dunmurry is in the Collin (District Electoral Area), Collin electoral ward for the Local government in Northern Ireland, local government district of Belfast C ...
teenager, Ciara Park, being knocked down and killed.Latest city centre accident sparks call for pedestrian zone
The street has since been partly pedestrianised. Many scenes in the 2011 comedy film '' Killing Bono'' were shot in Royal Avenue to recreate
Dublin Dublin is the capital and largest city of Republic of Ireland, Ireland. Situated on Dublin Bay at the mouth of the River Liffey, it is in the Provinces of Ireland, province of Leinster, and is bordered on the south by the Dublin Mountains, pa ...
as it appeared in the late 1970s/early 1980s.


References


External links


1901 horse-drawn tram along Royal Avenue, 27 May 1901
on YouTube {{Northern Ireland roads 1881 establishments in Ireland Streets in Belfast Avenues (landscape)