Roady's Truck Stops is a group of independently-owned
truck stop
A truck stop (known as a service station in the United Kingdom, a travel center by major chains in the United States and a roadhouse in rural Australia) is a commercial facility which provides refueling, rest (parking), and often ready-made f ...
s in the
United States
The United States of America (USA), also known as the United States (U.S.) or America, is a country primarily located in North America. It is a federal republic of 50 U.S. state, states and a federal capital district, Washington, D.C. The 48 ...
. As of February 2023, 316 locations are in operation in the United States. It is headquartered in
Meridian, Idaho
Meridian is a city located in Ada County, Idaho, Ada County, Idaho, United States. The population was 117,635 at the 2020 United States census, 2020 census, making it the List of cities in Idaho, 2nd most populous city in the county and Idaho a ...
.
The truck stops provide fuel, food, maintenance, and other services to truck drivers and travellers. They offer amenities such as parking for large vehicles, showers, and laundry facilities.
The company also offers a
loyalty program
A loyalty program or rewards program is a marketing strategy designed to encourage customers to continue to shop at or use the services of one or more businesses associated with the program.
Single-company vs. coalition programs
Loyalty progr ...
called Roady's Rewards, which allows drivers to earn points for purchases and redeem them for merchandise or services.
History
Roady's Truck Stops was founded on January 1, 2007, when
Great Savings Network and
TruckStops Direct merged
Mergers and acquisitions (M&A) are business transactions in which the ownership of a company, business organization, or one of their operating units is transferred to or consolidated with another entity. They may happen through direct absorpt ...
. Great Savings Network was a marketing group that worked with independent truck stops. TruckStops Direct was established in 1994 to strengthen the relationship between truck stops and trucking companies. The Roady's Truck Stop network allows independent truck stop facilities to leverage corporate buying power to get maximum return.
The founders are Scott Moscrip and Kelly Rhinehart. Both are now retired.
Humanitarian Bowl
From 2007 to 2009, Roady's Truck Stops sponsored the
Humanitarian Bowl
The Famous Idaho Potato Bowl, previously the Humanitarian Bowl (1997–2003, 2007–2010) and the MPC Computers Bowl (2004–2006), is an National Collegiate Athletic Association, NCAA-sanctioned post-season college football bowl game that has be ...
, a
college football
College football is gridiron football that is played by teams of amateur Student athlete, student-athletes at universities and colleges. It was through collegiate competition that gridiron football American football in the United States, firs ...
bowl game
In North America, a bowl game, or simply bowl, is one of a number of postseason college football games primarily played by NCAA Division I Football Bowl Subdivision (FBS) teams. For most of its history, the FBS did not use a playoff tourname ...
played in
Boise
Boise ( ) is the capital and most populous city of the U.S. state of Idaho. As of the 2020 census, there were 235,685 people residing in the city. Located on the Boise River in southwestern Idaho, it is east of the Oregon border and nor ...
at
Bronco Stadium
Albertsons Stadium is an outdoor athletic stadium in the Western United States, located on the campus of Boise State University in Boise, Idaho. It is the home of the Boise State Broncos of the Mountain West Conference. Known as Bronco Stadium f ...
on the
Boise State University
Boise State University (BSU) is a Public university, public research university in Boise, Idaho, United States. Founded in 1932 by the Episcopal Church (United States), Episcopal Church, it became an independent junior college in 1934 and has b ...
campus.
References
External links
Roady's Truck Stops Official site
See also
*
List of companies based in Idaho
{{Trucking industry in the United States
Truck stop chains
Restaurants in Idaho
Companies based in Boise, Idaho
Franchises
Gas stations in the United States
American companies established in 2007
Retail companies established in 2007
Restaurants established in 2007
Convenience stores of the United States