RedOctane, Inc. was an American electronic entertainment company best known for producing the
''Guitar Hero'' series, beginning in November 2005. RedOctane became a wholly owned subsidiary of
Activision
Activision Publishing, Inc. is an American video game publisher based in Santa Monica, California. It serves as the publishing business for its parent company, Activision Blizzard, and consists of several subsidiary studios. Activision is one o ...
in 2006. In February 2010, Activision closed the RedOctane division.
History
RedOctane was founded in 1999 by the brothers Kai Huang and Charles Huang. They got their beginnings operating the world's first online video game rental service, called WebGameZone. They soon began to create game accessories such as the Red Octane Ignition
dance mat,
joystick
A joystick, sometimes called a flight stick, is an input device consisting of a stick that pivots on a base and reports its angle or direction to the device it is controlling. Also known as the control column, it is the principal control devic ...
s, and other accessories to build upon already-existing musical games. After soon realizing that their game accessories were tied to the launch dates of the games they were producing for, Red Octane began producing games. Their first original game was a
PlayStation 2
The PlayStation 2 (PS2) is a home video game console developed and marketed by Sony Interactive Entertainment, Sony Computer Entertainment. It was first released in Japan on 4 March 2000, in North America on 26 October, in Europe on 24 Novembe ...
port of
Roxor Games' arcade rhythm game ''
In the Groove''.
RedOctane teamed with developer
Harmonix Music Systems
Harmonix Music Systems, Inc., doing business as Harmonix, is an American video game developer company based in Boston, Massachusetts. The company was established in May 1995 by Alex Rigopulos and Eran Egozy. Harmonix is perhaps best known as bein ...
to release ''
Guitar Hero
''Guitar Hero'' is a series of rhythm games first released in 2005, in which players use a guitar-shaped game controller to simulate playing primarily lead guitar, lead, bass guitar, bass, and rhythm guitar across numerous songs. Players match ...
'' in November 2005 for the PlayStation 2. The game was successful, and RedOctane released a sequel in 2006 for the PlayStation 2 and
Xbox 360
The Xbox 360 is a home video game console developed by Microsoft. As the successor to the Xbox (console), original Xbox, it is the second console in the Xbox#Consoles, Xbox series. It was officially unveiled on MTV on May 12, 2005, with detail ...
.
In May 2006, video game publisher
Activision
Activision Publishing, Inc. is an American video game publisher based in Santa Monica, California. It serves as the publishing business for its parent company, Activision Blizzard, and consists of several subsidiary studios. Activision is one o ...
announced plans to acquire RedOctane, completing the deal on June 6, 2006. Activision reportedly paid RedOctane
$99.9 million in cash and common stock in the acquisition.
After the Activision buy-out and a split from Harmonix, who went on to develop competing game ''
Rock Band
''Rock Band'' is a series of rhythm games first released in 2007 and developed by Harmonix. Based on their previous development work from the Guitar Hero, ''Guitar Hero'' series, the main ''Rock Band'' games have players use game controllers mod ...
'', RedOctane utilized Activision owned
Neversoft
Neversoft Entertainment, Inc. was an American video game developer based in Woodland Hills, California. The studio was founded by Joel Jewett, Mick West and Chris Ward in July 1994 and was acquired by Activision in October 1999. Initially, the st ...
, the team responsible for the
Tony Hawk
Anthony Frank Hawk (born May 12, 1968), nicknamed Birdman, is an American professional skateboarder, entrepreneur, and the owner of the skateboard company Birdhouse. A pioneer of modern vertical skateboarding, Hawk completed the first docume ...
skateboarding video game franchise, to take the helm on ''
Guitar Hero III: Legends of Rock'',
which became available in November 2007.
Gaming news site Kotaku called ''
Guitar Hero
''Guitar Hero'' is a series of rhythm games first released in 2005, in which players use a guitar-shaped game controller to simulate playing primarily lead guitar, lead, bass guitar, bass, and rhythm guitar across numerous songs. Players match ...
'' an "instant cult classic". In its 26 first months after release, ''Guitar Hero'' generated over $1B in sales.
RedOctane released ''
Guitar Hero World Tour
''Guitar Hero World Tour'' is a 2008 rhythm game developed by Neversoft and published by Activision. It is the fourth main installment and the sixth overall installment in the Guitar Hero, ''Guitar Hero'' series. The game was launched in North A ...
'' in October 2008.
On February 11, 2010, Activision announced the closure of their RedOctane division.
References
{{Authority control
Defunct Activision subsidiaries
Former Vivendi subsidiaries
Dance pads
Defunct video game companies of the United States
Video game companies established in 1999
Video game companies disestablished in 2010
Defunct companies based in the San Francisco Bay Area
American companies established in 1999
American companies disestablished in 2010
1999 establishments in California
2010 disestablishments in California