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A Reagan Democrat is a traditionally Democratic voter in the United States, referring to
working class The working class is a subset of employees who are compensated with wage or salary-based contracts, whose exact membership varies from definition to definition. Members of the working class rely primarily upon earnings from wage labour. Most c ...
residents who supported Republican presidential candidates
Ronald Reagan Ronald Wilson Reagan (February 6, 1911 – June 5, 2004) was an American politician and actor who served as the 40th president of the United States from 1981 to 1989. He was a member of the Republican Party (United States), Republican Party a ...
in the
1980 Events January * January 4 – U.S. President Jimmy Carter proclaims a United States grain embargo against the Soviet Union, grain embargo against the USSR with the support of the European Commission. * January 6 – Global Positioning Sys ...
and/or the
1984 Events January * January 1 – The Bornean Sultanate of Brunei gains full independence from the United Kingdom, having become a British protectorate in 1888. * January 7 – Brunei becomes the sixth member of the Association of Southeas ...
United States presidential elections, and/or
George H. W. Bush George Herbert Walker BushBefore the outcome of the 2000 United States presidential election, he was usually referred to simply as "George Bush" but became more commonly known as "George H. W. Bush", "Bush Senior," "Bush 41," and even "Bush th ...
in the
1988 United States presidential election Presidential elections were held in the United States on November 8, 1988. The Republican Party's ticket of incumbent Vice President George H. W. Bush and Indiana Senator Dan Quayle defeated the Democratic ticket of Massachusetts Governor M ...
. The term remains part of the lexicon in American political jargon because of Reagan's continued widespread popularity among a large segment of the electorate.


Overview

During the 1980 election a dramatic number of voters in the United States, disillusioned with the economic malaise of the 1970s and the presidency of
Jimmy Carter James Earl Carter Jr. (October 1, 1924December 29, 2024) was an American politician and humanitarian who served as the 39th president of the United States from 1977 to 1981. A member of the Democratic Party (United States), Democratic Party ...
(even more than four years earlier under moderate Republican
Gerald Ford Gerald Rudolph Ford Jr. (born Leslie Lynch King Jr.; July 14, 1913December 26, 2006) was the 38th president of the United States, serving from 1974 to 1977. A member of the Republican Party (United States), Republican Party, Ford assumed the p ...
), supported Reagan, a former Democrat and California governor. Reagan's optimistic tone managed to win over a broad set of voters to an almost unprecedented degree (for a Republican since moderate war hero
Dwight D. Eisenhower Dwight David "Ike" Eisenhower (born David Dwight Eisenhower; October 14, 1890 – March 28, 1969) was the 34th president of the United States, serving from 1953 to 1961. During World War II, he was Supreme Commander of the Allied Expeditionar ...
's victories in 1952 and 1956) across the board but did not make particular demographic inroads with Democratic voters, with the possible exception of national security voters (a focused yet relatively small group, difficult to find decisive empirical support for and identified in 1980 with Democrat Henry "Scoop" Jackson, a Reagan ally for a brief period after 1980 until his death in 1983). The term Reagan Democrat is sometimes used to describe moderate Democrats who are more conservative than liberal on certain issues like national security and immigration. The term Reagan Democrat also refers to the vast sway that Reagan held over the
House of Representatives House of Representatives is the name of legislative bodies in many countries and sub-national entities. In many countries, the House of Representatives is the lower house of a bicameral legislature, with the corresponding upper house often ...
during his presidency, even though the house had a Democratic majority during both of his terms. The term also hearkens back to
Richard Nixon Richard Milhous Nixon (January 9, 1913April 22, 1994) was the 37th president of the United States, serving from 1969 until Resignation of Richard Nixon, his resignation in 1974. A member of the Republican Party (United States), Republican ...
's
silent majority The silent majority is an unspecified large group of people in a country or group who do not express their opinions publicly. The term was popularized by U.S. President Richard Nixon in a televised address on November 3, 1969, in which he said, "A ...
, a concept that Reagan himself used during his political campaigns in the 1970s. Democratic pollster
Stan Greenberg Stanley Bernard Greenberg (born May 10, 1945) is an American pollster and political strategist affiliated with the Democratic Party. Greenberg is a founding partner of Greenberg Quinlan Rosner Research (GQR) and Democracy Corps, political consu ...
issued a study of Reagan Democrats, analyzing white ethnic voters (largely unionized auto workers) in
Macomb County, Michigan Macomb County ( ) is a county on the eastern shore of the U.S. state of Michigan. It is part of the Detroit metropolitan area, bordering Detroit to the north and containing many of its northern suburbs. Its seat of government is Mt. Clemens, ...
, just north of
Detroit Detroit ( , ) is the List of municipalities in Michigan, most populous city in the U.S. state of Michigan. It is situated on the bank of the Detroit River across from Windsor, Ontario. It had a population of 639,111 at the 2020 United State ...
. The county voted 63 percent for John F. Kennedy in 1960 but 66 percent for Reagan in 1984. He concluded that Reagan Democrats no longer saw the Democratic Party as champions of their working-class aspirations but instead saw them as working primarily for the benefit of others: the very poor, feminists, the unemployed, African Americans, Latinos, and other groups. In addition, Reagan Democrats enjoyed gains during the period of economic prosperity that coincided with the Reagan administration following the malaise of the
Carter administration Jimmy Carter's tenure as the List of presidents of the United States, 39th president of the United States began with Inauguration of Jimmy Carter, his inauguration on January 20, 1977, and ended on January 20, 1981. Carter, a Democratic Party ...
. They also supported Reagan's strong stance on national security and opposed the 1980s Democratic Party on such issues as pornography, crime, and high taxes.Greenberg (1996) Greenberg periodically revisited the voters of Macomb County as a barometer of public opinion until he conducted a 2008 exit poll that found "nearly 60 percent" of Macomb County voters were comfortable' with Mr. Obama", drawing the conclusion that Macomb County had "become normal and uninteresting" and "illustrates America's evolving relationship with race". As such, Greenberg stated in an op-ed for ''
The New York Times ''The New York Times'' (''NYT'') is an American daily newspaper based in New York City. ''The New York Times'' covers domestic, national, and international news, and publishes opinion pieces, investigative reports, and reviews. As one of ...
'': "I'm finished with the Reagan Democrats of Macomb County in suburban Detroit after making a career of spotlighting their middle-class anger and frustrations about race and Democratic politicians." Obama ultimately won Macomb County by a comfortable 53–45% margin that year, the same margin he won nationally. In 2016, Macomb County voted for
Donald Trump Donald John Trump (born June 14, 1946) is an American politician, media personality, and businessman who is the 47th president of the United States. A member of the Republican Party (United States), Republican Party, he served as the 45 ...
, and did so again in 2020 and 2024. Reagan biographer Craig Shirley wrote extensively about Reagan Democrats. His 1980 election account "Rendezvous with Destiny" clearly distinguishes the appearance of
blue-collar A blue-collar worker is a person who performs manual labor or skilled trades. Blue-collar work may involve skilled or unskilled labor. The type of work may involve manufacturing, retail, warehousing, mining, carpentry, electrical work, custodia ...
crossovers for Reagan during the 1980 Wisconsin primaries at a Reagan event in Milwaukee's "ethnic Mecca" Serb Hall. He writes: "A young Democrat, Robert Ponasik, stood on a chair furiously waving a handmade sign that proclaimed, 'Cross Over for Reagan'. Of the reaction to Reagan in Serb Hall, Lynn Sherr of ABC reported, 'In judging from the way they showed up at a long-time Democratic meeting hall ... a large number of blue-collar voters could go for Reagan.


Reagan Democrats in the 1990s

The demographic shift that Reagan tapped into continued into the 1990s after he left office. The Democrats responded with new themes. This is evidenced by the rise of
Bill Clinton William Jefferson Clinton (né Blythe III; born August 19, 1946) is an American politician and lawyer who was the 42nd president of the United States from 1993 to 2001. A member of the Democratic Party (United States), Democratic Party, ...
to the presidency during the 1992 presidential election. In that campaign, candidate Clinton billed himself as "a different kind of Democrat", and forswore many older Democratic Party policies in favor of centrist
Third Way The Third Way is a predominantly centrist political position that attempts to reconcile centre-right and centre-left politics by advocating a varying synthesis of Right-wing economics, right-wing economic and Left-wing politics, left-wing so ...
policies that were championed by the
Democratic Leadership Council The Democratic Leadership Council (DLC) was a non-profit 501(c)(4) corporation that was active from 1985 to 2011. Founded and directed by Al From, it argued that the United States Democratic Party should shift away from the leftward turn it had ...
in hopes of reconnecting with many working-class voters who had voted Republican in presidential campaigns since 1968—the silent majority of Nixon and the Reagan Democrats. Many self-styled Reagan Democrats claim to be
fiscal conservatives In American political theory, fiscal conservatism or economic conservatism is a political and economic philosophy regarding fiscal policy and fiscal responsibility with an ideological basis in capitalism, individualism, limited government, ...
but still support many aspects of the core programs of the
New Deal The New Deal was a series of wide-reaching economic, social, and political reforms enacted by President Franklin D. Roosevelt in the United States between 1933 and 1938, in response to the Great Depression in the United States, Great Depressi ...
and the
Great Society The Great Society was a series of domestic programs enacted by President Lyndon B. Johnson in the United States between 1964 and 1968, aimed at eliminating poverty, reducing racial injustice, and expanding social welfare in the country. Johnso ...
while also supporting Reagan's strong defense policies and his optimism in American culture. They still voted for Democratic politicians in the legislative and state elections until mid-1990s. Some elements of the
Tea Party movement The Tea Party movement was an American fiscally conservative political movement within the Republican Party that began in 2007, catapulted into the mainstream by Congressman Ron Paul's presidential campaign. The movement expanded in resp ...
fit this sketch but many other independents and Democrats could fall into the same category as well. One of the most prominent self-styled Reagan Democrats includes the one-time Virginia Senator
Jim Webb James Henry Webb Jr. (born February 9, 1946) is an American politician and author. He has served as a United States senator from Virginia, Secretary of the Navy, Assistant Secretary of Defense for Reserve Affairs, Counsel for the United States ...
(who was in office from 2007 to 2013), whom columnist David Paul Kuhn asserts is the quintessential Reagan Democrat and one of the last of an "endangered species" within the Democratic Party. In 2012, conservative commentator
George Will George Frederick Will (born May 4, 1941) is an American libertarian conservative writer and political commentator. He writes columns for ''The Washington Post'' on a regular basis and provides commentary for '' NewsNation''. In 1986, ''The Wall ...
, observing the long-term movements of partisanship, said: "White voters without college education—economically anxious and culturally conservative—were called 'Reagan Democrats' when they were considered only seasonal Republicans because of Ronald Reagan. Today they are called the Republican base."


Donald Trump and Joe Biden

The term still carries relevance, since part of this group defected to Trump in the
2016 United States presidential election United States presidential election, Presidential elections were held in the United States on November 8, 2016. The Republican Party (United States), Republican ticket of businessman Donald Trump and Indiana Governor, Indiana governor Mike P ...
, who won every swing state in the
Rust Belt The Rust Belt, formerly the Steel Belt or Factory Belt, is an area of the United States that underwent substantial Deindustrialization, industrial decline in the late 20th century. The region is centered in the Great Lakes and Mid-Atlantic (Uni ...
and became the first Republican candidate to win
Pennsylvania Pennsylvania, officially the Commonwealth of Pennsylvania, is a U.S. state, state spanning the Mid-Atlantic (United States), Mid-Atlantic, Northeastern United States, Northeastern, Appalachian, and Great Lakes region, Great Lakes regions o ...
and
Michigan Michigan ( ) is a peninsular U.S. state, state in the Great Lakes region, Great Lakes region of the Upper Midwest, Upper Midwestern United States. It shares water and land boundaries with Minnesota to the northwest, Wisconsin to the west, ...
since 1988 and the first to win
Wisconsin Wisconsin ( ) is a U.S. state, state in the Great Lakes region, Great Lakes region of the Upper Midwest of the United States. It borders Minnesota to the west, Iowa to the southwest, Illinois to the south, Lake Michigan to the east, Michig ...
since 1984. All of these states voted for Republican U.S. Presidents Ronald Reagan in 1980 and 1984 and Donald Trump in 2016 and 2024 but voted for Democratic U.S. Presidents Bill Clinton in 1992 and 1996, Barack Obama in 2008 and 2012, and Joe Biden in 2020. Following the 2016 election, which saw many Rust Belt counties turn to Trump, a Republican strategist said that the working-class Reagan Democrats who favored Trump in 2016 should now be called "Trump Republicans". Conversely, it has been suggested that Reagan Democrats did not necessarily swing the Rust Belt states in 2016 but rather that Democratic voters in those regions stayed home on election day. Trump became the first Republican presidential candidate to win all three Rust Belt states of Michigan, Pennsylvania, and Wisconsin since Reagan in 1984. In a 2021 profile with ''
Politico ''Politico'' (stylized in all caps), known originally as ''The Politico'', is an American political digital newspaper company founded by American banker and media executive Robert Allbritton in 2007. It covers politics and policy in the Unit ...
'',
Stan Greenberg Stanley Bernard Greenberg (born May 10, 1945) is an American pollster and political strategist affiliated with the Democratic Party. Greenberg is a founding partner of Greenberg Quinlan Rosner Research (GQR) and Democracy Corps, political consu ...
used the term "Biden Republican" to identify a large bloc of suburban white collar voters who chose
Joe Biden Joseph Robinette Biden Jr. (born November 20, 1942) is an American politician who was the 46th president of the United States from 2021 to 2025. A member of the Democratic Party (United States), Democratic Party, he served as the 47th vice p ...
over Trump in the
2020 United States presidential election United States presidential election, Presidential elections were held in the United States on November 3, 2020. The Democratic Party (United States), Democratic ticket of former vice president Joe Biden and California junior senator Kamala H ...
. Greenberg highlighted that these voters have been reliably Republican for decades but were inclined to vote for the Democratic nominee because of the nativism of
Trumpism Trumpism, also referred to as the Make America Great Again (MAGA) movement, is the political movement and ideology behind U.S. president Donald Trump and his political base. It comprises ideologies such as right-wing populism, right-wing ...
. Following the
2024 United States presidential election United States presidential election, Presidential elections were held in the United States on November 5, 2024. The Republican Party (United States), Republican Party's Ticket (election), ticket—Donald Trump, who was the 45th president of ...
, Trump flipped all three Rust Belt states of
Michigan Michigan ( ) is a peninsular U.S. state, state in the Great Lakes region, Great Lakes region of the Upper Midwest, Upper Midwestern United States. It shares water and land boundaries with Minnesota to the northwest, Wisconsin to the west, ...
,
Pennsylvania Pennsylvania, officially the Commonwealth of Pennsylvania, is a U.S. state, state spanning the Mid-Atlantic (United States), Mid-Atlantic, Northeastern United States, Northeastern, Appalachian, and Great Lakes region, Great Lakes regions o ...
, and
Wisconsin Wisconsin ( ) is a U.S. state, state in the Great Lakes region, Great Lakes region of the Upper Midwest of the United States. It borders Minnesota to the west, Iowa to the southwest, Illinois to the south, Lake Michigan to the east, Michig ...
again. With Trump's
Electoral College An electoral college is a body whose task is to elect a candidate to a particular office. It is mostly used in the political context for a constitutional body that appoints the head of state or government, and sometimes the upper parliament ...
victories in 2016 and 2024, he became the first Republican presidential candidate to win all three Rust Belt states twice since Reagan in 1980 and 1984.


Similar concepts internationally

* In the United Kingdom, the term "
Essex man Essex man and Mondeo man are stereotypical figures which were popularised in 1990s Britain. The "Essex man" as a political figure is an example of a type of median voter and was used to help explain the electoral successes of Conservative Prime ...
" can be used to describe a similar group of traditionally Labour-voting working-class voters who switched to voting for the Conservative Party led by
Margaret Thatcher Margaret Hilda Thatcher, Baroness Thatcher (; 13 October 19258 April 2013), was a British stateswoman who served as Prime Minister of the United Kingdom from 1979 to 1990 and Leader of the Conservative Party (UK), Leader of th ...
in the 1980s thanks to her
Right to Buy The Right to Buy scheme is a policy in the United Kingdom, with the exception of Scotland since 1 August 2016 and Wales from 26 January 2019, which gives Secure tenancy, secure tenants of Council house, councils and some housing associations the N ...
policy in particular. While no name in particular has been given to this group, the 2017 UK general election saw some
Brexit Brexit (, a portmanteau of "Britain" and "Exit") was the Withdrawal from the European Union, withdrawal of the United Kingdom (UK) from the European Union (EU). Brexit officially took place at 23:00 GMT on 31 January 2020 (00:00 1 February ...
-supporting middle or northern working-class areas swing disproportionally to the Conservative Party. For example, this was manifested in the Conservative candidates gaining part-urban Labour seats in
Stoke-on-Trent Stoke-on-Trent (often abbreviated to Stoke) is a city and Unitary authorities of England, unitary authority area in Staffordshire, England. It has an estimated population of 259,965 as of 2022, making it the largest settlement in Staffordshire ...
,
Middlesbrough Middlesbrough ( ), colloquially known as Boro, is a port town in the Borough of Middlesbrough, North Yorkshire, England. Lying to the south of the River Tees, Middlesbrough forms part of the Teesside Built up area, built-up area and the Tees Va ...
, and
Walsall Walsall (, or ; locally ) is a market town and administrative centre of the Metropolitan Borough of Walsall, in the West Midlands (county), West Midlands, England. Historic counties of England, Historically part of Staffordshire, it is located ...
in spite of the general Labour gain nationwide and in pro-
European Union The European Union (EU) is a supranational union, supranational political union, political and economic union of Member state of the European Union, member states that are Geography of the European Union, located primarily in Europe. The u ...
areas and the general losses for the Conservatives. On the other hand, Essex was dominated by the Conservatives in that election, with the party winning all 18 seats. After a larger number of northern working class areas swung to the Conservatives in the 2019 election, polling companies dubbed this group of people Workington man. The trend intensified in the 2019 UK general election, where the red wall largely voted for the Conservatives in greater numbers. This resulted in some constituencies that had been Labour for a century electing a Conservative MP, while others turned Conservative for the first time. * In Australia, the term "Howard battler" was used to refer to suburban working-class and traditionally
Labor Labour or labor may refer to: * Childbirth, the delivery of a baby * Labour (human activity), or work ** Manual labour, physical work ** Wage labour, a socioeconomic relationship between a worker and an employer ** Organized labour and the labour ...
voters who switched to the
Liberal Party The Liberal Party is any of many political parties around the world. The meaning of ''liberal'' varies around the world, ranging from liberal conservatism on the right to social liberalism on the left. For example, while the political systems ...
led by
John Howard John Winston Howard (born 26 July 1939) is an Australian former politician who served as the 25th prime minister of Australia from 1996 to 2007. He held office as leader of the Liberal Party of Australia. His eleven-year tenure as prime min ...
in the mid-1990s and carried the Liberals to victory for the first time since
Malcolm Fraser John Malcolm Fraser (; 21 May 1930 – 20 March 2015) was an Australian politician who served as the 22nd prime minister of Australia from 1975 to 1983. He held office as the leader of the Liberal Party of Australia, and is the fourth List of ...
in
1980 Events January * January 4 – U.S. President Jimmy Carter proclaims a United States grain embargo against the Soviet Union, grain embargo against the USSR with the support of the European Commission. * January 6 – Global Positioning Sys ...
. * In New Zealand, political columnist Chris Trotter has theorised about the emergence of " Waitakere Man", a traditionally blue-collar constituency who he believes switched their votes to National Party leader
John Key Sir John Phillip Key (born 9 August 1961) is a New Zealand retired politician who served as the 38th prime minister of New Zealand from 2008 to 2016 and as leader of the National Party from 2006 to 2016. Following his father's death when ...
in
2008 2008 was designated as: *International Year of Languages *International Year of Planet Earth *International Year of the Potato *International Year of Sanitation The Great Recession, a worldwide recession which began in 2007, continued throu ...
on the premises of "ambition" and "aspiration", and supposedly also represent a backlash against " political correctness gone mad".


Explanatory notes


See also

*
Conservative Democrat In American politics, a conservative Democrat is a member of the Democratic Party with more conservative views than most Democrats. Traditionally, conservative Democrats have been elected to office from the Southern states, rural areas, and t ...
*
Crossing the floor In some parliamentary systems (e.g., in Canada and the United Kingdom), politicians are said to cross the floor if they formally change their political affiliation to a political party different from the one they were initially elected under. I ...
* Crossover voting *
Democratic and liberal support for John McCain in 2008 Senator John McCain, the Republican Party (United States), Republican Party nominee, was List of John McCain presidential campaign endorsements, endorsed or supported by some members of the Democratic Party (United States), Democratic Party and ...
* Democrats for Nixon * Democrats for Trump *
The Lincoln Project The Lincoln Project is an American political action committee (PAC) founded in December 2019 by moderate conservatives and former Republican Party members who oppose U.S. President Donald Trump and Trumpism. During the 2020 presidential e ...
*
No Labels No Labels is an Politics of the United States, American political organization whose stated mission is to support centrism and Bipartisanship in United States politics, bipartisanship through what it calls the "commonsense majority". No Labels w ...
* Obama–Trump voters *
Party switching in the United States In politics of the United States, party switching is any change in Political party, party affiliation of a partisan public figure, usually one who holds an elected office. Use of the term "party switch" can also connote a transfer of holding pow ...
* Republican and conservative support for Barack Obama in 2008 * Swing voter


References


Further reading

* Borquez, Julio. "Partisan Appraisals of Party Defectors: Looking Back at the Reagan Democrats." ''American Review of Politics'' 26 (2005): 323-346
online
* Burden and Kimball (2002). ''Why Americans Split Their Tickets: Campaign, Competition, and Divided Government''. Ann Arbor, MI: The University of Michigan Press. * Coste, Françoise. "Ronald Reagan’s Northern Strategy and a new American Partisan Identity: The Case of the Reagan Democrats." ''Caliban. French Journal of English Studies'' 31 (2012): 221-23
online
* Douthat and Salam (2008). ''Grand New Party: How Republicans Can Win the Working Class and Save the American Dream''. New York City, NY: Doubleday. * * * * * *
Return to Macomb County – Democratic Defection Revisited, by Stan Greenberg, April 01, 1987From Crisis to Working Majority, by Stan Greenberg, September 21, 1991Back To Macomb: Reagan Democrats and Barack Obama, by Stan Greenberg, James Carville, Andrew Baumann, Karl Agne, and Jesse Contario, August 25, 2008
* Greenberg, Stanley B. (November 11, 2008). "Goodbye, Reagan Democrats". The New York Times. * Moore, Jonathan (1986). Campaign For President: The Managers Look at ’84. Dover, MA: Auburn House Publishing. * Schoen, Douglas (2008). Declaring Independence. New York City, NY: Random House. * Steed, Moreland, and Baker (1986). The 1984 Presidential Election in the South: Patterns of the Southern Party Politics. New York City, NY: Praeger Publishers. * Texieria, Ruy (2008). Red, Blue, & Purple America: The Future of Election Demographics. Washington, DC: Brooking Institution Press. {{DEFAULTSORT:Reagan Democrat Conservatism in the United States Factions in the Democratic Party (United States) Political history of the United States Political terminology of the United States Right-wing populism in the United States Ronald Reagan Socioeconomic stereotypes White American culture Working class in the United States Crossover voting Eponymous political ideologies