Proactivity or proactive behavior refers to self-initiated behavior that endeavours to solve a problem before it has occurred. Proactive behavior involves acting in advance of a future situation, rather than reacting. It refers to taking control of a situation and making early changes, rather than adjusting to a situation or waiting for something to happen.
Reactivity, as a behaviour pattern, is a habitual mode of taking one's lead from the situation or a participant, rather than taking initiative to solve the problem on your own terms. In moderation, this can be an effective expression of social
risk aversion
In economics and finance, risk aversion is the tendency of people to prefer outcomes with low uncertainty to those outcomes with high uncertainty, even if the average outcome of the latter is equal to or higher in monetary value than the more c ...
. Taken to excess, reactivity is a form of
disempowerment
Empowerment is the degree of autonomy and self-determination in people and in communities. This enables them to represent their interests in a responsible and self-determined way, acting on their own authority. It is the process of becoming strong ...
.
History
The use of the word ''proactive'' (or ''pro-active'') was limited to the domain of
experimental psychology
Experimental psychology refers to work done by those who apply experimental methods to psychological study and the underlying processes. Experimental psychologists employ human participants and animal subjects to study a great many topics, in ...
in the 1930s, and used with a different meaning. ''Oxford English Dictionary'' (OED) credits Paul Whiteley and Gerald Blankfort, citing their 1933 paper discussing proactive inhibition as the "impairment or retardation of learning or of the remembering of what is learned by effects that remain active from conditions prior to the learning".
In another related meaning, the 1946 book ''
Man's Search for Meaning
''Man's Search for Meaning'' is a 1946 book by Viktor Frankl chronicling his experiences as a prisoner in Nazi concentration camps during World War II, and describing his psychotherapeutic method, which involved identifying a purpose in life to ...
'' brought the word to the wider public domain. The author, Austrian existential
neuropsychiatrist
Neuropsychiatry or Organic Psychiatry is a branch of medicine that deals with psychiatry as it relates to neurology, in an effort to understand and attribute behavior to the interaction of neurobiology and social psychology factors. Within neurop ...
Dr.
Viktor Frankl
Viktor Emil Frankl (26 March 1905 – 2 September 1997)
was an Austrian psychiatrist who founded logotherapy, a school of psychotherapy that describes a search for a life's meaning as the central human motivational force. Logotherapy is par ...
, used the word to describe a person who took