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Powerhouse Animation Studios, Inc. is an American
animation studio An animation studio is a company producing animation, animated media. The broadest such companies conceive of products to produce, own the physical equipment for production, employ operators for that equipment, and hold a major stake in the sales ...
based in
Austin, Texas Austin ( ) is the List of capitals in the United States, capital city of the U.S. state of Texas. It is the county seat and most populous city of Travis County, Texas, Travis County, with portions extending into Hays County, Texas, Hays and W ...
. It was founded in April 2001 with a subsidiary called Powerhouse Animation
LLC A limited liability company (LLC) is the United States-specific form of a private limited company. It is a business structure that can combine the pass-through taxation of a partnership or sole proprietorship with the limited liability of a ...
, established in the summer of 2014. The company develops and produces traditional
2D animation Traditional animation (or classical animation, cel animation, or hand-drawn animation) is an animation technique in which each frame is drawn by hand. The technique was the dominant form of animation of the 20th century, until there was a shif ...
,
motion comics A motion comic (or animated comic) is a form of animation combining elements of print comic books and animation. Individual panels are expanded into a full shot while sound effects, voice acting, music, and animation are added to the original artwo ...
, motion graphics, art assets, digital paint, illustration for television series,
motion pictures A film, also known as a movie or motion picture, is a work of visual art that simulates experiences and otherwise communicates ideas, stories, perceptions, emotions, or atmosphere through the use of moving images that are generally, sinc ...
, video game cinemas, commercials, advertising campaigns, educational properties, and entertainment companies.


History

Powerhouse Animation's name is partially inspired by
Raymond Scott Raymond Scott (born Harry Warnow; September 10, 1908 – February 8, 1994) was an American composer, band leader, pianist and record producer. Known best in his time as a composer of production music, Scott is today regarded as an early ...
's song " Powerhouse", which was often placed in scores that
Carl Stalling Carl William Stalling (November 10, 1891 – November 29, 1972) was an American composer, voice actor and arranger for music in animated films. He is most closely associated with the ''Looney Tunes'' and ''Merrie Melodies'' shorts produced by War ...
wrote for
Warner Bros. Warner Bros. Entertainment Inc. (WBEI), commonly known as Warner Bros. (WB), is an American filmed entertainment studio headquartered at the Warner Bros. Studios complex in Burbank, California and the main namesake subsidiary of Warner Bro ...
shorts and has been featured in numerous animated cartoons. In 2002, Powerhouse produced the short "Heroes" which parodied the film ''
Clerks A clerk is someone who works in an office. A retail clerk works in a store. Office holder Clerk(s) may also refer to a person who holds an office, most commonly in a local unit of government, or a court. *Barristers' clerk, a manager and administ ...
'' as well as
Marvel Comics Marvel Comics is a New York City–based comic book publishing, publisher, a property of the Walt Disney Company since December 31, 2009, and a subsidiary of Disney Publishing Worldwide since March 2023. Marvel was founded in 1939 by Martin G ...
characters. After seeing the short,
Kevin Smith Kevin Patrick Smith (born August 2, 1970) is an American film director, producer, writer, and actor. He came to prominence with the low-budget buddy comedy film ''Clerks (film), Clerks'' (1994), which he wrote, directed, co-produced, and acted i ...
, the director of ''Clerks'', contacted the firm to produce an unfinished commercial from ''
Dogma Dogma, in its broadest sense, is any belief held definitively and without the possibility of reform. It may be in the form of an official system of principles or doctrines of a religion, such as Judaism, Roman Catholicism, Protestantism, or Islam ...
''. After producing the short, Smith hired Powerhouse to create an arcade machine that featured a custom video game. The game was given, as a
wrap party Wrap, as used in the phrase "That's a wrap", has been used by directors since the early days of the film industry to signal the end of filming. Since the 1920s, filmmakers have been using this phrase when principal photography is concluded and ...
present, to
Ben Affleck Benjamin Géza Affleck (born August 15, 1972) is an American actor and filmmaker. His accolades include two Academy Awards, two BAFTA Awards, and three Golden Globes. Affleck began his career as a child when he starred in the PBS educatio ...
and
Jennifer Lopez Jennifer Lynn Lopez (born July 24, 1969), also known by her nickname J.Lo, is an American singer, songwriter, actress, dancer and businesswoman. Lopez is regarded as one of the most influential entertainers of her time, credited with breaking ...
for their work on '' Jersey Girl''. In the game, the main character is Lopez trying to rescue Affleck from an unknown villain and a band of ninjas. In 2003, the firm created a 35 mm test for a feature film based on '' Clerks: The Animated Series'' for Smith. They animated '' Clerks: The Lost Scene'' which was included on the ''Clerks X: 10th Anniversary'' DVD. As writerdirector Smith explains in the introduction to the scene on the DVD, it had originally been written for ''Clerks'', but was not filmed due to budgetary costraints. In 2004, they animated the "Mr. Mom" video for the band
Lonestar Lonestar (formerly known as Texassee) is an American country music band from Nashville, Tennessee. The band consists of Drew Womack (lead vocals, acoustic guitar, electric guitar), Michael Britt (lead guitar, background vocals), Dean Sams (key ...
. The firm produces animated versions of many syndicated comic strips including ''
Dilbert ''Dilbert'' is an American comic strip written and illustrated by Scott Adams, first published on April 16, 1989. It is known for its satire, satirical office humor about a White-collar worker, white-collar, micromanagement, micromanaged offic ...
'', ''
Pearls before Swine A pearl is a hard, glistening object produced within the soft tissue (specifically the mantle) of a living shelled mollusk or another animal, such as fossil conulariids. Just like the shell of a mollusk, a pearl is composed of calcium carb ...
'', ''
Cul de Sac A dead end, also known as a ''cul-de-sac'' (; , ), a no-through road or a no-exit road, is a street with only one combined inlet and outlet. Dead ends are added to roads in urban planning designs to limit traffic in residential areas. Some d ...
'', ''
Liō ''Liō'' is a daily comic strip created by American artist Mark Tatulli and distributed by Universal Press Syndicate/Universal Uclick/Andrews McMeel Syndication since May 15, 2006. As a pantomime strip, it has an international appeal. In 2008, t ...
'', ''
Pooch Café ''Pooch Café'' is a Canadian gag-a-day comic strip written and illustrated by Paul Gilligan. It was also made into a series of online shorts with RingTales. Gilligan is also the writer for the comic ''Poptropica'', which debuted on June 9, 20 ...
'' and ''
Over the Hedge ''Over the Hedge'' is a 2006 American animated heist comedy film produced by DreamWorks Animation SKG. Based on the comic strip of the same name, the film was directed by Tim Johnson and Karey Kirkpatrick from a screenplay by Len Blum, ...
'' produced by RingTales. Powerhouse has animated over 300 ''Dilbert'' shorts. It has produced animated content for educational companies including TED-Ed, Brain Chase, Compass Learning, Ignite! Learning and the National Fire Protection Association. It produces animated content for websites, podcasts and other internet companies including several segments of the "B.S. Report Animated Archives" and "Jalen Rose Story Time" for
ESPN ESPN (an initialism of their original name, which was the Entertainment and Sports Programming Network) is an American international basic cable sports channel owned by the Walt Disney Company (80% and operational control) and Hearst Commu ...
's ''
Grantland ''Grantland'' was a sports and pop-culture blog owned and operated by ESPN. The blog was started in 2011 by veteran writer and sports journalist Bill Simmons, who remained as editor-in-chief until May 2015. ''Grantland'' was named after famed ...
'', and episodes of Kevin Smith's ''Spoilers'' series for ''
SModcast ''SModcast'' is a podcast featuring filmmaker Kevin Smith. The show was initially co-hosted with Smith's long-time producing partner Scott Mosier, although over the years, Mosier's appearances have been sporadic with a series of guest hosts taki ...
'' and
Hulu Hulu (, ) is an American Subscription business model, subscription streaming media service owned by Disney Streaming, a subsidiary of the Disney Entertainment segment of the Walt Disney Company. It was launched on October 29, 2007, initially as ...
. In November 2010, they finished working with
Disney Interactive Studios Disney Interactive Studios, Inc. was an American video game developer and publisher owned by The Walt Disney Company through Disney Interactive. Prior to its closure in 2016, it developed and distributed multi-platform video games and inter ...
to make the cutscenes for ''
Epic Mickey ''Epic Mickey'' is a 2010 platform game developed by Junction Point Studios and published by Disney Interactive Studios for the Wii. It was released in November 2010 in North America and PAL territories. The game focuses on Mickey Mouse, who a ...
'', and in 2012, '' Epic Mickey 2: The Power of Two''. In November 2013, Powerhouse worked with
Disney Interactive Media Group Disney Interactive is an American video game and internet company that oversees various websites and interactive media owned by The Walt Disney Company. History 1995–1996: Formation and beginnings In December 1994, Disney announced that it w ...
and
Disney Television Animation Disney Television Animation (DTVA; also shortened to Disney TVA), formerly known as Walt Disney Pictures Television Animation Group and Walt Disney Television Animation, is an American animation production company that serves as the television a ...
with collaboration by language instruction company
Rosetta Stone The Rosetta Stone is a stele of granodiorite inscribed with three versions of a Rosetta Stone decree, decree issued in 196 BC during the Ptolemaic dynasty of ancient Egypt, Egypt, on behalf of King Ptolemy V Epiphanes. The top and middle texts ...
to create a nine-episode season of '' It's a Small World: The Animated Series'', Based on the
Disney Parks Disney Experiences, commonly known as Disney Parks, is one of the three major divisions of the Walt Disney Company. It was founded on April 1, 1971, exactly six months before the opening of the Walt Disney World, Walt Disney World Resort. Led ...
attraction, ''
It's a Small World It's a Small World (stylized in all lowercase and in quotations or with exclamation mark) is an Old Mill boat ride located in the Fantasyland area at various Disney theme parks around the world. Versions of the ride are installed at Disney ...
''. In 2014, Powerhouse Animation Studios, Inc. opened its first satellite office in Burbank, California. Powerhouse Animation LLC, a division of parent company Powerhouse, joined The Animation Guild and became a Signatory of
IATSE The International Alliance of Theatrical Stage Employees, Moving Picture Technicians, Artists and Allied Crafts of the United States, Its Territories and Canada, known as simply the International Alliance of Theatrical Stage Employees (IATSE or ...
(International Alliance of Theatrical and Stage Employees) in May 2015. Powerhouse has produced animated advertising content for brands such as
Old Spice Old Spice is an American brand offering male grooming products including aftershaves, deodorants and antiperspirants, shampoos, body washes, shaving cream, and soaps. It is manufactured by Procter & Gamble. Old Spice was launched as Early Amer ...
,
IAMS Iams () is an American brand of dog food and cat food manufactured by Spectrum Brands in Europe and Mars, Incorporated worldwide excluding Europe. The food is formulated for the puppy/kitten, adult and mature stages of life. Veterinary formul ...
,
Disney Parks Disney Experiences, commonly known as Disney Parks, is one of the three major divisions of the Walt Disney Company. It was founded on April 1, 1971, exactly six months before the opening of the Walt Disney World, Walt Disney World Resort. Led ...
,
Disneyland Disneyland is a amusement park, theme park at the Disneyland Resort in Anaheim, California. It was the first theme park opened by the Walt Disney Company and the only one designed and constructed under the direct supervision of Walt Disney, ...
,
Metlife MetLife, Inc. is the Holding company, holding corporation for the Metropolitan Life Insurance Company (MLIC), better known as MetLife, and its affiliates. MetLife is among the largest global providers of insurance, Annuity (US financial produ ...
,
Coca-Cola Coca-Cola, or Coke, is a cola soft drink manufactured by the Coca-Cola Company. In 2013, Coke products were sold in over 200 countries and territories worldwide, with consumers drinking more than 1.8 billion company beverage servings ...
,
Oreo Oreo (; stylized in all caps) is an American brand of sandwich cookie consisting of two cocoa biscuits with a sweet fondant filling. Oreos were introduced in 1912 by Nabisco, and the brand has been owned by Mondelez International since its me ...
,
Mountain Dew Mountain Dew, stylized as Mtn Dew in some countries and colloquially known as Dew in some areas, is a soft drink brand owned by PepsiCo. The original formula was invented in 1940 by Tennessee beverage Bottler (company), bottlers Barney and A ...
, Ruffles, GoDaddy.com and many others. In 2015, they worked with Weiden+Kennedy to animate a segment for a Weight Watchers ad called "All You Can Eat" that aired during
Super Bowl XLIX Super Bowl XLIX was an American football game played to determine the champion of the National Football League (NFL) for the 2014 NFL season, 2014 season. The American Football Conference (AFC) champion 2014 New England Patriots season, New Eng ...
. Powerhouse has produced animated music videos for
Lizzo Melissa Viviane Jefferson (born April 27, 1988), known professionally as Lizzo (), is an American singer and rapper. Born in Detroit, Michigan, she moved to Houston, Texas, with her family at the age of ten. After college, she moved to Minn ...
,
The Pains of Being Pure at Heart The Pains of Being Pure at Heart are an American indie pop band from New York City. The band was formed by Kip Berman (vocals, guitar), Peggy Wang (keyboards, vocals), Alex Naidus (bass), and Kurt Feldman (drums) in 2007. Their current lineup i ...
,
Wale Wale or WALE may refer to: Places * Wale, Devon, a hamlet in England * Wale, Tomaszów Mazowiecki County, a village in Poland People * Wale (surname) *Wale (rapper), stage name of American rapper Olubowale Victor Akintimehin Radio and televisi ...
ft.
French Montana Karim Kharbouch (Moroccan Arabic, Arabic: IPA pronunciation, æɾiːm χɑɾbuːʃ born November 9, 1984), better known by his stage name French Montana, is a Moroccan-American rapper. Born and raised in Morocco, he immigrated to New York ...
,
A Sound of Thunder "A Sound of Thunder" is a science fiction short story by American writer Ray Bradbury, first published in ''Collier's'' magazine on June 28, 1952, and later in Bradbury's 1953 collection '' The Golden Apples of the Sun''. Plot summary In the y ...
and Lonestar. The firm also develops original IPs and has optioned a series to a toy company. In 2015, the company wrote, created, designed and voiced a short series for
AwesomenessTV AwesomenessTV Holdings, LLC, often shortened to Awesomeness, is an American digital media and entertainment network company owned by Paramount Global. Established in July 2012 by Brian Robbins and Joe Davola, the company operated a network init ...
/
DreamWorksTV DreamWorksTV may refer to: * DreamWorksTV (television series), a 2016 Canadian animated television series on the Family Channel * DreamWorksTV (YouTube channel), the former name of Peacock Kids, a YouTube channel that was launched in June 2014 by ...
called ''Advice Times with Grandpa Theo'' that can be seen on DreamWorksTV's
YouTube YouTube is an American social media and online video sharing platform owned by Google. YouTube was founded on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim who were three former employees of PayPal. Headquartered in ...
page. In 2017, Powerhouse worked on numerous cutscenes featured in the action-adventure game '' Agents of Mayhem''. In October 2021, the studio worked with
OfflineTV OfflineTV, LLC is an online social entertainment group of content creators based in Los Angeles, California. They produce a wide range of content, from prank videos to vlogs to the housemates playing games together. The group maintains a large f ...
to create an animated music video called "Break Out" and worked with
Sega is a Japanese video game company and subsidiary of Sega Sammy Holdings headquartered in Tokyo. It produces several List of best-selling video game franchises, multi-million-selling game franchises for arcade game, arcades and video game cons ...
to release a launch trailer for '' Super Monkey Ball: Banana Mania''. In November 2022, the ''
Sonic Frontiers is a 2022 platform game developed by Sonic Team and published by Sega. As Sonic, the player explores the Starfall Islands to collect the Chaos Emeralds, after Sonic and his friends are separated when falling through a wormhole. ''Frontiers'' ...
'' promotional short "Sonic Frontiers Prologue: Divergence" was released, featuring animation by Powerhouse Animation. In September 2023, the '' Sonic Superstars'' promotional short "Trio of Trouble" was released. In November 2023, the ''
Sonic Dream Team ''Sonic Dream Team'' is a 2023 platformer developed by Hardlight and published by Sega. An installment in the ''Sonic the Hedgehog'' series, it was released on iOS, macOS and tvOS through Apple Arcade on December 5, 2023. The game follows Sonic, ...
'' opening animation was released. In February 2017, Powerhouse Animation announced their first adult animated series for
Netflix Netflix is an American subscription video on-demand over-the-top streaming service. The service primarily distributes original and acquired films and television shows from various genres, and it is available internationally in multiple lang ...
titled ''
Castlevania ''Castlevania'' (), known in Japan as is a gothic horror action-adventure video game series and media franchise created by Konami. The series is largely set in the castle of Count Dracula, the arch-enemy of the Belmont clan of vampire hunters. ...
'' which is based on the video game franchise of the same name. In May 2018, Powerhouse announced their first series based on original property titled ''
Seis Manos ''Seis Manos'' (''Six Hands'') is an American adult animated television series created by Brad Graeber and Álvaro Rodríguez. The plot is set in the fictional town of San Simon in 1970s Mexico and revolves around three orphans trained in Chines ...
''. In March 2019, Powerhouse announced a series based on
Greek mythology Greek mythology is the body of myths originally told by the Ancient Greece, ancient Greeks, and a genre of ancient Greek folklore, today absorbed alongside Roman mythology into the broader designation of classical mythology. These stories conc ...
titled ''
Blood of Zeus ''Blood of Zeus'', formerly known as ''Gods & Heroes'', is an American adult animated fantasy action television series created and written by Charley and Vlas Parlapanides for Netflix. Produced by Powerhouse Animation Studios and animated by ...
''. In August 2019, Powerhouse announced the series '' Masters of the Universe: Revelation'' which serves as a direct sequel to the ''
He-Man and the Masters of the Universe ''He-Man and the Masters of the Universe'' (often referred to simply as ''He-Man'') is an American animated television series produced by Filmation based on Mattel's toy line ''Masters of the Universe''. The show was one of the most popular an ...
'' series. In January 2021, Powerhouse announced two series based on the
King Kong King Kong, also referred to simply as Kong, is a fictional giant monster resembling a gorilla, who has appeared in various media since 1933. The character has since become an international pop culture icon,Erb, Cynthia, 1998, ''Tracking Kin ...
and ''
Tomb Raider ''Tomb Raider'', known as ''Lara Croft: Tomb Raider'' from 2001 to 2008, is a media franchise that originated with an Action-adventure game, action-adventure video game series created by British video game developer Core Design. The franchise i ...
'' franchises titled ''
Skull Island Skull Island may refer to: Arts and entertainment * Skull Island (King Kong) Skull Island is the name most often used to describe a fictional island that first appeared in the 1933 film ''King Kong'' and later appearing in its sequels, the thr ...
'' and '' Tomb Raider: The Legend of Lara Croft'', respectively. In June 2021, the studio signed a first-look deal with Netflix. In June 2022, Powerhouse announced the series '' Castlevania: Nocturne'' which acts as a sequel to their previous ''Castlevania'' series.


Projects


Television series


Miscellaneous


References


External links

* {{Animation industry in the United States American animation studios Companies based in Austin, Texas American companies established in 2001 Mass media companies established in 2001 2001 establishments in Texas Privately held companies based in Texas