Passoã Bottle
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Passoã is a passion-fruit
liqueur A liqueur ( , ; ) is an alcoholic drink composed of Liquor, spirits (often rectified spirit) and additional flavorings such as sugar, fruits, herbs, and spices. Often served with or after dessert, they are typically heavily sweetened and un-age ...
made in
France France, officially the French Republic, is a country located primarily in Western Europe. Overseas France, Its overseas regions and territories include French Guiana in South America, Saint Pierre and Miquelon in the Atlantic Ocean#North Atlan ...
, with
passion fruit ''Passiflora edulis'', commonly known as passion fruit, is a vine species of passion flower native to the region of southern Brazil through Paraguay to northern Argentina. It is cultivated commercially in tropical and subtropical areas for its ...
being the main ingredient. Invented in 1985, the brand was owned by
Rémy Cointreau Rémy Cointreau is a French, family-owned business group specialized in the production and distribution of alcoholic beverages. The group's products include cognac (Rémy Martin, Louis XIII), triple sec ( Cointreau), the Greek spirit Metaxa, rum ...
group. In December 2016 Passoã SAS was established as a result of a joint venture between
Lucas Bols Lucas Bols N.V. is a Dutch public company in the business of production, distribution, sales and marketing of alcoholic beverages. It claims to be the oldest distillery brand in the world. Its brand portfolio consists of Bols, Galliano, Vacca ...
and Rémy Cointreau. The product was launched in 1986 in the European market and in 1994 worldwide, and has been a nationally best-selling liqueur in several national markets, including Puerto Rico, the Netherlands and Belgium. The liqueur, in the form of a red liquid, comes in a black bottle and has an alcohol volume of 14.9 to 20% - depending on the country. The original version of Passoã contains passion-fruit juice from Brazil. Passoã has also developed ready-to-serve cocktails: Cosmopolitan, Caipirinha and Zombie fire. The most popular cocktail made with Passoã is the Porn Star Martini, with vanilla vodka and
prosecco Prosecco (, ) is an Italian wine, Italian Denominazione di origine controllata#Denominazione di origine controllata (DOC), DOC or Denominazione di origine controllata#Denominazione di origine controllata e garantita (DOCG), DOCG white wine pro ...
on the side. One can also pair Passoã with water or with tonic. The name "Passoã" is an instance of
foreign branding In advertising and marketing, foreign branding is the use of foreign or foreign-sounding brand names for companies, goods, and services to imply they are of foreign origin, generally to make them appear to come from a place that seems attractively ...
; though it uses the Portuguese character ''ã'', there is no such word in the language. The Portuguese word for passion fruit is ''maracujá'', while the word for "passion" is ''paixão''.


See also

*
List of liqueurs This is a list of liqueurs brands. Liqueurs are alcoholic beverages that are bottled with added sugar and have added flavours that are usually derived from fruits, herbs, or nuts. Liqueurs are distinct from eaux-de-vie, fruit brandy, and flavo ...


References


External links


Official website
French liqueurs Fruit liqueurs {{Distilled-beverage-stub