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Panoramio was a geo-located tagging,
photo sharing A photograph (also known as a photo, or more generically referred to as an ''image'' or ''picture'') is an image created by light falling on a photosensitivity, photosensitive surface, usually photographic film or an electronic image sensor. Th ...
mashup active between 2005 and 2016. Photos uploaded to the site were accessible as a layer in
Google Earth Google Earth is a web mapping, web and computer program created by Google that renders a 3D computer graphics, 3D representation of Earth based primarily on satellite imagery. The program maps the Earth by superimposition, superimposing satelli ...
and
Google Maps Google Maps is a web mapping platform and consumer application offered by Google. It offers satellite imagery, aerial photography, street maps, 360° interactive panorama, interactive panoramic views of streets (Google Street View, Street View ...
. The site's goal was to allow Google Earth users to learn more about a given area by viewing the photos that other users had taken at that location. Panoramio was acquired by
Google Google LLC (, ) is an American multinational corporation and technology company focusing on online advertising, search engine technology, cloud computing, computer software, quantum computing, e-commerce, consumer electronics, and artificial ...
in 2007. In 2009 the website was among the 1000 most popular websites worldwide. Panoramio was launched in 2005, and closed on November 4, 2016, although the layer in Google Earth was available until January 2018. Image source URLs are still available. After the acquisition of Panoramio by Google, the headquarters were located in Zurich, in the office building of Google Switzerland, but subsequently were moved to Mountain View, California, US.


History

Panoramio was started in the summer of 2005 by
Spanish Spanish might refer to: * Items from or related to Spain: **Spaniards are a nation and ethnic group indigenous to Spain **Spanish language, spoken in Spain and many countries in the Americas **Spanish cuisine **Spanish history **Spanish culture ...
entrepreneurs Joaquín Cuenca Abela and Eduardo Manchón Aguilar. It was officially launched on October 3, 2005, and by March 19, 2007 it had archived over 1 million user submitted photographs. Three months later, on June 27, 2007 the number of photos reached two million. After a further four months, on October 25, 2007 the number of archived photos reached five million. In October 2006
Google Google LLC (, ) is an American multinational corporation and technology company focusing on online advertising, search engine technology, cloud computing, computer software, quantum computing, e-commerce, consumer electronics, and artificial ...
began approaches to acquire the company, but these were rebuffed. However, on May 30, 2007 Google announced plans to acquire the website, and it was acquired by Google in July 2007. Manchón left the company in January 2010 to focus on a new project. He was replaced by Gerard Sanz Viñas. Cuenca left the company in May 2010. In May 2015 the number of uploaded photos (including deleted objects) exceeded 120 million. By October 8, 2016, 94,370,531 photos had been uploaded by 4,159,004 users, resulting in a total of 75,640,891,592 image views.


Further developments

On September 16, 2014, Google announced that it intended to close Panoramio and migrate it to Google Maps Views. During the migration, features such as comments, favorite photographers and groups would disappear. On September 23, 2014, Panoramio's founders launched a petition entitled "Google: Keep The Panoramio Community Alive", requesting that Google refrain from closing Panoramio. It received 10,512 supporters. On June 2, 2015, Google announced that it would continue to operate Panoramio until a better solution could be developed. The announcement, by Google's James Therrien, stated: On January 30, 2016 another petition was launched by Stuart Smith, a Panoramio user from Australia, to request Google to maintain the site. It received over 1,500 supporters. Despite the continuing popularity of the site and both petitions, Google announced on October 5, 2016 that they had decided to close Panoramio on November 4, 2016. Users were able to access their photos in Panoramio for a year, but were unable to add new photos, likes, or comments.


Closure

On 4 November 2016, Google removed all user facilities from the site apart from the ability to delete photos, connect/disconnect with Google+, and delete an account. Google said it left uploaded images on display for 12 months before Panoramio was completely retired. Most photos remain stored in the
Wayback Machine The Wayback Machine is a digital archive of the World Wide Web founded by Internet Archive, an American nonprofit organization based in San Francisco, California. Launched for public access in 2001, the service allows users to go "back in ...
. About 2.3 million images published under a
Creative Commons Creative Commons (CC) is an American non-profit organization and international network devoted to educational access and expanding the range of creative works available for others to build upon legally and to share. The organization has release ...
license have been transferred to the
Wikimedia Commons Wikimedia Commons, or simply Commons, is a wiki-based Digital library, media repository of Open content, free-to-use images, sounds, videos and other media. It is a project of the Wikimedia Foundation. Files from Wikimedia Commons can be used ...
project by Panoramio Upload Bot.


Organization

Panoramio asked users to organize images using tags (a form of
metadata Metadata (or metainformation) is "data that provides information about other data", but not the content of the data itself, such as the text of a message or the image itself. There are many distinct types of metadata, including: * Descriptive ...
), which allow searchers to find images concerning a certain topic such as
place name Toponymy, toponymics, or toponomastics is the study of '' toponyms'' (proper names of places, also known as place names and geographic names), including their origins, meanings, usage, and types. ''Toponym'' is the general term for a proper nam ...
or subject matter. Panoramio was also an early website to implement
tag cloud A tag cloud (also known as a word cloud or weighted list in visual design) is a visual representation of text data which is often used to depict tag (metadata), keyword metadata on websites, or to visualize free form text. Tags are usually singl ...
s, which provided access to images tagged with the most popular keywords. The website also hosted a list of world-famous sites. , 1 million photos were uploaded to the site in about 20 days. Images that had (or were perceived to have had) as their central subject people, machines, vehicles or anything within the interiors of structures, or depict public events such as fairs or concerts, were excluded from the Google Earth layer, as were any potentially controversial images. No waivers were granted even if the images were historical or otherwise vintage in nature, since copyright had to be held by the uploader. Images judged to be too creative or artistic in concept, such as
Photoshop Adobe Photoshop is a raster graphics editor developed and published by Adobe for Windows and macOS. It was created in 1987 by Thomas and John Knoll. It is the most used tool for professional digital art, especially in raster graphics editin ...
constructions, were also excluded from
Google Earth Google Earth is a web mapping, web and computer program created by Google that renders a 3D computer graphics, 3D representation of Earth based primarily on satellite imagery. The program maps the Earth by superimposition, superimposing satelli ...
regardless of other requirements met. However a pervasive problem was thousands of misplaced photos, typically manifested by cities and towns seemingly located in the oceans, which required action on the part of the photographer before anything could be done. Users could create and join
Google Groups Google Groups is a service from Google that provides discussion groups for people sharing common interests. Until February 2024, the Groups service also provided a gateway to Usenet newsgroups, both reading and posting to them, via a shared user ...
. Photos could then be added to a group. This feature was removed as part of the winding down of the site.


Others

Panoramio had an official
iPhone The iPhone is a line of smartphones developed and marketed by Apple that run iOS, the company's own mobile operating system. The first-generation iPhone was announced by then–Apple CEO and co-founder Steve Jobs on January 9, 2007, at ...
app, which was deprecated in June 2012. Third party developers released a
Windows Phone Windows Phone (WP) is a discontinued mobile operating system developed by Microsoft Mobile for smartphones as the replacement successor to Windows Mobile and Zune. Windows Phone featured a new user interface derived from the Metro design languag ...
7 version of Panoramio that allowed users to browse through the various images posted to www.panoramio.com. In response to the announcement that Panoramio would shut down, the photo-sharing service
Mapillary Mapillary is a service for open-source sharing of crowdsourced geotagged photos, developed by remote company Mapillary AB, based in Malmö, Sweden. Mapillary was launched in 2013 and acquired by Meta Platforms, Inc. in 2020. It offers street lev ...
set up a process for transferring one's Panoramio pictures to their service. Data published in Panoramio has been used by scientists, local and governmental authorities as a proxy for the evaluation of aesthetic values, the appreciation of different landscape types and identifying frequently photographed locations.


See also

*
Landscape photography Landscape photography (often shortened to landscape photos) captures the world's outdoor spaces, sometimes vast and unending and other times microscopic. Landscape photographs typically capture the presence of nature but can also focus on human-ma ...


References


External links

*
ArchiveTeam archive of the entire Panoramio website
{{use mdy dates, date=November 2016 Image-sharing websites American photography websites Internet properties established in 2005 Internet properties disestablished in 2016 Google acquisitions Defunct websites 2007 mergers and acquisitions Google Maps