Pablo Reyes Jr.
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Pablo Reyes Jr. is a Mexican writer, prankster and contributor to
fake news website Fake news websites (also referred to as hoax news websites) are websites on the Internet that deliberately publish fake news—hoaxes, propaganda, and disinformation purporting to be news, real news—often using social media to drive web traffic ...
s. He is the founder of Huzlers, a fictional news website that attracts about 387,000 unique visitors per month, according to Comscore. That makes it the No. 1 American site tracked by
Comscore Comscore, Inc. is an American-based global media measurement and analytics company providing marketing data and analytics to enterprises, advertising agencies, brand marketers, and publishers. History Comscore was founded in July 1999 in Resto ...
in a new genre that Huzler's founder calls "fauxtire" — not quite The Onion, but not quite PBS.


Future prediction hoax

Reyes created a post on Facebook that was shared over 170,000 times, for good reason: it appears to predict the future. His predictions for 2016 that have already happened include the deaths of Prince, Muhammad Ali and Kimbo Slice, a terrible mass shooting and everyone freaking out about a gorilla. He also goes on to say that Hillary Clinton will be elected, and Donald Trump will die. His hoax was quickly debunked by
BuzzFeed BuzzFeed, Inc. is an American Internet mass media, media, news and entertainment company with a focus on digital media. Based in New York City, BuzzFeed was founded in 2006 by Jonah Peretti and John Seward Johnson III, John S. Johnson III to ...
and Daily Mirror who explained how he edited an old Facebook post.


''Pokemon Go'' crime wave hoaxes

''
Pokémon Go ''Pokémon Go'' (stylized as ''Pokémon GO'') is a 2016 augmented reality (AR) mobile game originally developed and published by Niantic in collaboration with Nintendo and The Pokémon Company for iOS and Android devices. It uses mobile devic ...
'' was a phenomenon. The mobile game inspired a parade of viral hoax stories, many of which came from a single sketchy website CartelPress a website with connections to one of the more notorious faux news organizations Huzlers. Reyes later came clean and said these ''Pokémon Go'' hoaxes went viral by mistake. Many of the published articles on CartelPress were mistaken as real news.


Huzlers

Articles from Huzlers often involve popular restaurants and brands to disgust readers with its gross-out stories. One story by the site falsely reported that
Coors Light Coors Light is a 4.2% ABV light American lager beer sold by Coors (currently Molson Coors) of Chicago, Illinois. It was first produced in 1978 by the Coors Brewing Company. They had briefly produced a different low-alcohol beer by the same n ...
was laced with
cocaine Cocaine is a tropane alkaloid and central nervous system stimulant, derived primarily from the leaves of two South American coca plants, ''Erythroxylum coca'' and ''Erythroxylum novogranatense, E. novogranatense'', which are cultivated a ...
. Another story made up an incident where a person working at a McDonald's restaurant put his mixtapes in Happy Meals. The site describes itself as "fauxtire and fictional news blog".


References

{{DEFAULTSORT:Reyes, Pablo Jr Living people Hoaxers Fake news Year of birth missing (living people)