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The Odeon Cinema, Manchester (originally known as the Paramount Theatre or the Paramount Cinema) was a former
Odeon Cinema Odeon Cinemas Limited, trading as Odeon (stylised in all caps), is a cinema brand name operating in the United Kingdom, Ireland, Norway and Greece, which along with UCI Cinemas and Nordic Cinema Group is part of the Odeon Cinemas Group subsid ...
located on
Oxford Street Oxford Street is a major road in the City of Westminster in the West End of London, running between Marble Arch and Tottenham Court Road via Oxford Circus. It marks the notional boundary between the areas of Fitzrovia and Marylebone to t ...
,
Manchester Manchester () is a city and the metropolitan borough of Greater Manchester, England. It had an estimated population of in . Greater Manchester is the third-most populous metropolitan area in the United Kingdom, with a population of 2.92&nbs ...
, England. It was close to St. Peter's Square, within the Civic Quarter of
Manchester city centre Manchester city centre is the central business district of Manchester, England, within the confines of Great Ancoats Street, A6042 Trinity Way, and A57(M) Mancunian Way, which collectively form an inner ring road. The City Centre ward had a ...
. It was demolished in April 2017, and replaced by Landmark, a 14-storey office building, as part of a major transformation of the area.


Site

The location of the theatre was originally developed near the end of the 18th century. By the 1830s it had been fully developed into a mix of commercial and residential properties. By the start of the 20th century, it was used entirely for commercial purposes, including two
pubs A pub (short for public house) is in several countries a drinking establishment licensed to serve alcoholic drinks for consumption Licensing laws of the United Kingdom#On-licence, on the premises. The term first appeared in England in the ...
. It was cleared by 1930 for the construction of the Paramount Theatre.


Theatre and cinema

The Paramount Theatre on Oxford Street opened on 6 October 1930, showing ''
The Love Parade ''The Love Parade'' is a 1929 American Pre-Code Hollywood, pre-Code musical comedy film, directed by Ernst Lubitsch and starring Maurice Chevalier and Jeanette MacDonald, involving the marital difficulties of Queen Louise of Sylvania (MacDonal ...
'', and featuring a
variety show Variety show, also known as variety arts or variety entertainment, is entertainment made up of a variety of acts including musical performances, sketch comedy, magic, acrobatics, juggling, and ventriloquism. It is normally introduced by a comp� ...
on stage. The theatre was built for the Paramount Film Company of America, and was designed by
Frank Verity Francis Thomas Verity (1864–1937) was an English cinema architect during the cinema building boom of the years following World War I. Early life Verity was born in London, educated at Cranleigh and joined Thomas Verity, his father, in hi ...
and S. Beverley (now known as Verity & Beverley), who had also built the Plaza Theatre in
London London is the Capital city, capital and List of urban areas in the United Kingdom, largest city of both England and the United Kingdom, with a population of in . London metropolitan area, Its wider metropolitan area is the largest in Wester ...
. It was one of 50 proposed Paramount Theatres, and was one of the first open, and the first in the UK to bear the company's name; others included Paramount
Leeds Leeds is a city in West Yorkshire, England. It is the largest settlement in Yorkshire and the administrative centre of the City of Leeds Metropolitan Borough, which is the second most populous district in the United Kingdom. It is built aro ...
, Paramount
Newcastle upon Tyne Newcastle upon Tyne, or simply Newcastle ( , Received Pronunciation, RP: ), is a City status in the United Kingdom, cathedral city and metropolitan borough in Tyne and Wear, England. It is England's northernmost metropolitan borough, located o ...
, Paramount
Glasgow Glasgow is the Cities of Scotland, most populous city in Scotland, located on the banks of the River Clyde in Strathclyde, west central Scotland. It is the List of cities in the United Kingdom, third-most-populous city in the United Kingdom ...
, Paramount
Liverpool Liverpool is a port City status in the United Kingdom, city and metropolitan borough in Merseyside, England. It is situated on the eastern side of the River Mersey, Mersey Estuary, near the Irish Sea, north-west of London. With a population ...
, Paramount
Birmingham Birmingham ( ) is a City status in the United Kingdom, city and metropolitan borough in the metropolitan county of West Midlands (county), West Midlands, within the wider West Midlands (region), West Midlands region, in England. It is the Lis ...
and Paramount
Tottenham Court Road Tottenham Court Road (occasionally abbreviated as TCR) is a major road in Central London, almost entirely within the London Borough of Camden. The road runs from Euston Road in the north to St Giles Circus in the south; Tottenham Court Road tu ...
, London. A single-screen cinema, it was capable of seating 2,920 people on two levels (the Stalls and the Balcony), and the building also contained a fully equipped stage, a
fly tower A fly system, or theatrical rigging system, is a system of ropes, pulleys, counterweights and related devices within a theater (structure), theater that enables a stage crew to fly (hoist) quickly, quietly and safely components such as curtains, ...
,
dressing room Dressing commonly refers to the activity of putting on clothing. Dressing may also refer to: Technique * Dressing (medical), a medical covering for a wound, usually made of cloth * Dressing (knot), the process of arranging a knot * Dressing, the ...
s, an
orchestra pit An orchestra pit is an area in a theatre (usually located in a lowered area in front of the stage) in which musicians perform. The orchestra plays mostly out of sight in the pit, rather than on the stage as for a concert, when providing music fo ...
, an organ and a cafe. The cinema was designed to operate in the cine-variety era; it was mostly used to show films (such as those featuring
Maurice Chevalier Maurice Auguste Chevalier (; 12 September 1888 – 1 January 1972) was a French singer, actor, and entertainer. He is best known for his signature songs, including " Livin' In The Sunlight", " Valentine", " Louise", " Mimi", and " Thank Heaven f ...
and
Jeanette MacDonald Jeanette Anna MacDonald (June 18, 1903 – January 14, 1965) was an American soprano and actress best remembered for her musical films of the 1930s with Maurice Chevalier (''The Love Parade'', ''Love Me Tonight'', ''The Merry Widow (1934 film) ...
) but it also put on live stage shows (including those by Francis A Mangan, which were accompanied by a full orchestra). It was purchased in November 1939 by Oscar Deutsch as part of Odeon Theatres Ltd, and was renamed as the ''Odeon'' in 1940. It became a Rank cinema in 1941. Its piano lounge subsequently hosted
Bruce Forsyth Sir Bruce Joseph Forsyth-Johnson (22 February 1928 – 18 August 2017) was an English entertainer and television presenter whose career spanned more than 75 years. Forsyth came to national attention from the late 1950s through the Associated Te ...
among others. The building featured a stone-faced façe with four bays, and a full-width
canopy Canopy may refer to: Plants * Canopy (biology), aboveground portion of plant community or crop (including forests) * Canopy (grape), aboveground portion of grapes Religion and ceremonies * Baldachin or canopy of state, typically placed over an a ...
, both facing Oxford Street. The cinema had three levels, one of which was a
mezzanine A mezzanine (; or in Italian, a ''mezzanino'') is an intermediate floor in a building which is partly open to the double-height ceilinged floor below, or which does not extend over the whole floorspace of the building, a loft with non-sloped ...
. The foyers and auditorium were decorated in a
Baroque The Baroque ( , , ) is a Western Style (visual arts), style of Baroque architecture, architecture, Baroque music, music, Baroque dance, dance, Baroque painting, painting, Baroque sculpture, sculpture, poetry, and other arts that flourished from ...
style; the building also had a large rounded
proscenium A proscenium (, ) is the virtual vertical plane of space in a theatre, usually surrounded on the top and sides by a physical proscenium arch (whether or not truly "arched") and on the bottom by the stage floor itself, which serves as the frame ...
and an illustration of the sky on the ceiling. The theatre was divided in 1973 to become a twin screen cinema, at which time the organ was removed. It gained a third screen in 1979, and four more screens were added in 1992 using the basement and stage areas; it opened as a seven-screen cinema on 8 May 1992. The cinema had a private car park with a small number of parking spaces to the rear. In 1992, it hosted the premiere of ''
A Few Good Men ''A Few Good Men'' is a 1992 American legal drama film based on Aaron Sorkin's 1989 play, produced by Castle Rock Entertainment, financed and distributed by Columbia Pictures. It was written by Sorkin, directed by Rob Reiner, and produced ...
''. The theatre originally had a
Wurlitzer The Rudolph Wurlitzer Company, usually referred to as simply Wurlitzer, is an American company started in Cincinnati in 1853 by German immigrant (Franz) Rudolph Wurlitzer. The company initially imported stringed, woodwind and brass instruments ...
Publix One
theatre organ A theatre organ (also known as a theater organ, or, especially in the United Kingdom, a cinema organ) is a type of pipe organ developed to accompany silent films from the 1900s to the 1920s. Theatre organs have horseshoe-shaped arrangements of ...
with four manuals and 20 ranks of pipes, specified by Jesse Crawford. This was the only Publix One to leave the United States. When the theatre was divided, the organ was acquired by the Lancastrian Theatre Organ Trust, loaned to the
City of Manchester Manchester () is a city and the metropolitan borough of Greater Manchester, England. It had an estimated population of in . Greater Manchester is the third-most populous metropolitan area in the United Kingdom, with a population of 2.92&nbs ...
and relocated to the
Free Trade Hall The Free Trade Hall on Peter Street, Manchester, England, was constructed in 1853–56 on St Peter's Fields, the site of the Peterloo Massacre. It is now a Radisson Hotels, Radisson hotel. The hall was built to commemorate the repeal of the Corn ...
(a process which took four years); and was first used there in September 1977. When the Free Trade Hall closed, it was subsequently moved to
Stockport Town Hall Stockport Town Hall is a building in Stockport, Greater Manchester, England, that houses the government and administrative functions of Stockport Metropolitan Borough Council. Stockport Town Hall is a Grade II* listed building. History The bui ...
's Great Hall. The cinema closed in September 2004 after 74 years in use, due to competition from the AMC Great Northern. After its closure, it was occasionally used as a church. In 1999, the building was considered for
listed building In the United Kingdom, a listed building is a structure of particular architectural or historic interest deserving of special protection. Such buildings are placed on one of the four statutory lists maintained by Historic England in England, Hi ...
status as part of a thematic survey of cinemas. It was rejected as too many of the original features had been removed. When the cinema closed in 2004, the orchestra pit, stage, proscenium, ceiling and foyer areas were still partly intact (although hidden), and could have been restored. It was thought to be the oldest cinema in Manchester's city centre. Another assessment in February 2007 also rejected the listing.
English Heritage English Heritage (officially the English Heritage Trust) is a charity that manages over 400 historic monuments, buildings and places. These include prehistoric sites, a battlefield, medieval castles, Roman forts, historic industrial sites, Lis ...
explained that this was due to the extensive removal of its original features and the extensive interior damage. It said this damage had been "systematic and methodical", which the owners attributed to "limited and entirely lawful exposure works". It was certified as immune from listing on 25 July 2007 (renewed 28 November 2012). Permission to demolish the building was given in September 2016. The building was demolished in April 2017.


Office building

In 2013, the cinema was scheduled to be replaced with an office building named Landmark, matching the adjacent One St Peter's Square. The building was proposed to have of office floor space over 14 storeys, as well as a three-level 116-space basement car park, in a site. The developers were Hines UK Limited and Manchester & Metropolitan Properties Limited, with designs by Squire and Partners. Planning permission was originally obtained on 15 February 2007, and was due to be completed in 2009. At the time, the building aimed to hold 2,000 workers, and would cost £45 million. The permission was extended in September 2010 and renewed in August 2013, with some tweaks to meet
BREEAM The Building Research Establishment Environmental Assessment Method (BREEAM), first published by the Building Research Establishment in 1990, is touted as the world's longest established method of identifying the sustainability of buildings. Ar ...
'excellent' standards. Construction was planned to start when market conditions were suitable – in particular, when pre-let deals were arranged with the first occupants. Following the cinema's demolition in April 2017, the replacement building was subsequently constructed in 2018-19. As of January 2023, occupants within the building include
Santander UK Santander UK plc (, ) is a British bank, wholly owned by Banco Santander, a Spanish bank. Santander UK plc manages its affairs autonomously, with its own local management team, responsible solely for its performance. Santander UK is one of th ...
,
Allianz Allianz SE ( , ) is a German Multinational corporation, multinational financial services company headquartered in Munich, Germany. Its core businesses are insurance and asset management. Allianz is the world's largest List of largest insurance ...
, JLL, RSM,
HSBC HSBC Holdings plc ( zh, t_hk=滙豐; initialism from its founding member The Hongkong and Shanghai Banking Corporation) is a British universal bank and financial services group headquartered in London, England, with historical and business li ...
,
Grant Thornton Grant Thornton is a multinational professional services network based in London, United Kingdom. It is the seventh-largest in the world by revenue and the sixth-largest by number of employees. The network consists of independent accounting an ...
, and flexible workspace provider
Industrious Industrious is a workplace experience company headquartered in New York City, that provides coworking and creates flexible office spaces for companies and individuals. It was founded in 2012 and operates in more than 200 locations and 65 cities i ...
.


References

{{Odeon Cinemas, state=expanded Proposed buildings and structures in Manchester Buildings and structures in Manchester Odeon Cinemas Former cinemas in Manchester Demolished buildings and structures in Manchester Buildings and structures demolished in 2017