Máquina de Vendas is the one of largest Brazilian retail company together with

GPA Grading in education is the application of standardized measurements to evaluate different levels of student achievement in a course. Grades can be expressed as letters (usually A to F), as a range (for example, 1 to 6), percentages, or as num ...

, Viavarejo,

Lojas Americanas Lojas Americanas is a Brazilian retail chain founded in 1929 in the city of Niterói, Rio de Janeiro, by the Austrian-Brazilian Max Landesmann and Americans John Lee, Glen Matson, James Marshall and Batson Borger. Currently, the company has 1, ...

and others. The company was founded in 2010 through the merges of two retail companies, being the

Belo Horizonte Belo Horizonte is the List of largest cities in Brazil, sixth-largest city in Brazil, with a population of around 2.3 million, and the third largest metropolitan area, containing a population of 6 million. It is the List of cities in Sout ...

-based Ricardo Eletro and Salvador-based Insinuante. Currently the company has more than 490 stores in 442 cities in 20 Brazilian states. The company offers through its subsidiaries 4,5 thousand items in their stores and over 50 thousand items through their websites for electronic commerce. The company competitors includes Viavarejo, Magazine Luiza,

and others.

Operations

The company has 7 distribution centers and 660 stores through Ricardo Eletro brand. Formerly the company had 1.050 stores divided into 6 brands: Ricardo Eletro, Insinuante, City Lar, Eletro Shopping, Salfer and MV Conect. Máquina de Vendas also operates as online retailer through the Ricardo Eletro brand. In October 2017, Máquina de Vendas reached an accord with its banks ( Banco Itaú Unibanco,

Banco Bradesco Banco Bradesco S.A. is a Brazilian financial services company headquartered in Osasco, in the state of São Paulo, Brazil. It is the third largest banking institution by assets in Brazil and Latin America. It is also one of fifty most valuable ba ...

and

Banco Santander Banco Santander S.A. trading as Santander Group ( , , ), is a Spanish multinational financial services company based in Santander, with operative offices in Madrid. Additionally, Santander maintains a presence in most global financial centres ...

) to essentially transfer all its debt (R$1.5 billion) to its shareholders without recourse to the company. In mid-2018, Starboard Capital invested $131 million via the purchase of convertible bonds giving Starboard at 72.5% ownership interest. As part of Starboard's investment, their suppliers provided $800 million in new credit.

Brands

Current: * :pt:Ricardo Eletro - HQ;

- 660 stores Former: * :pt:Insinuante - HQ; Salvador - 228 stores * :pt:City Lar - HQ;

Cuiabá Cuiabá () is the capital city and the largest city of the Brazilian state of Mato Grosso. It is located near the geographical centre of South America and also forms the metropolitan area of Mato Grosso, along with the neighbouring town of Várz ...

- 224 stores * :pt:Eletro Shopping - HQ;

Recife Recife ( , ) is the Federative units of Brazil, state capital of Pernambuco, Brazil, on the northeastern Atlantic Ocean, Atlantic coast of South America. It is the largest urban area within both the North Region, Brazil, North and the Northeast R ...

- 138 stores * :pt:Salfer - HQ;

Joinville Joinville () is the largest city in Santa Catarina (state), Santa Catarina, in the Southern Brazil, Southern Region of Brazil. It is the third largest municipality in the southern region of Brazil, after the much larger state capitals of Curitib ...

- 181 stores * MV Conect - HQ;

São Paulo São Paulo (; ; Portuguese for 'Paul the Apostle, Saint Paul') is the capital of the São Paulo (state), state of São Paulo, as well as the List of cities in Brazil by population, most populous city in Brazil, the List of largest cities in the ...

- 4 store

Operations

Brands

References