The Men's Dress Reform Party (MDRP) was a reform movement in
interwar Britain
In the United Kingdom, the interwar period (1918–1939) entered a period of relative stability after the Partition of Ireland, although it was also characterised by economic stagnation. In politics, the Liberal Party collapsed and the Labo ...
.
While the party's main concerns were the impact of clothes on men's health and hygiene, their mission also aimed to increase the variety and choice in men's clothing.
Background
The injuries and casualties of
World War I
World War I or the First World War (28 July 1914 – 11 November 1918), also known as the Great War, was a World war, global conflict between two coalitions: the Allies of World War I, Allies (or Entente) and the Central Powers. Fighting to ...
shifted the public's focus to the capabilities and general health of the human body,
and a general concern for the social and medical impacts of clothing grew. The New Health Society, an entity formed to effectuate change in these areas, was composed of a group of professionals led by Alfred Charles Jordan who wanted to improve the overall health of adults and children. They pushed for more exercise and fresh air, improved diets, and improved conditions in homes and workplaces. In 1927,
Sir Arbuthnot Lane, a co-founder of the New Health Society, formed the Clothing Subcommittee, a subcommittee within the society focused on the health impacts of dress.
On 12 June 1929 this subcommittee officially separated from the New Health Society to form the Men's Dress Reform Party
through an address to the public in London, England. It read:
"Men and women, old and young, rich and poor… interested in healthier and better clothes for men…
nd toreform their clothes with as much profit to health and appearance as women have recently achieved."
Leadership
Alfred Charles Jordan, Sir Arbuthnot Lane and
Dr. Caleb Williams Saleeby served as the leaders of the Clothing Subcommittee and led the charge to form their own party, with Williams as the Chairman of the Council of the Party. Founding members also included the members of the former Clothing Subcommittee, the Very Revd
William Ralph Inge (the
Dean of St Paul's Cathedral
The dean of St Paul's is a member of, and chair of the Chapter (religion), Chapter of St Paul's Cathedral in London in the Church of England. The dean of St Paul's is also ''ex officio'' dean of the Order of the British Empire.
The current dean ...
), Guy Kendall,
Richard Sickert,
Ernest Thesiger
Ernest Frederic Graham Thesiger (15 January 1879 – 14 January 1961) was an English stage and film actor. He is noted for his performance as Doctor Septimus Pretorius in James Whale's film ''Bride of Frankenstein'' (1935).
Early life
Ernes ...
, and
Leonard Williams.
[Sadar, John Stanislav. (2016). ''Through the Healing Glass: Shaping the Modern Body through Glass Architecture, 1925-1935''. Routledge. p. 106. ]
Ideology
John Flügel, a psychologist and member of the MDRP, claimed since the end of the 18th century men had been ignoring the colorful, elaborate, and varied forms of "masculine ornamentation."
He called this time the
Great Masculine Renunciation. "Man," Flügel claimed, had "abandoned his claim to be considered beautiful. He henceforth aimed at only being useful."
This view aligned with that of founding member of the Men's Dress Reform Party, William Ralph Inge. Inge believed that the democratic movements of the
French Revolution had led to the increasingly dull male look: "to escape the guillotine, dress as bourgeois as possible."
The party's goals were largely reactions to circumstances brought on by World War I. They saw the everyday man as "oppressed by capitalist labor"
and saw his clothes as "depressing"
and lacking in creativity. The military-style uniformity
of the interwar period had created a culture of men who were happy to see others dressed like them, as opposed to seeing those who craved individuality. World War I also brought increased unemployment, which caused state intervention, which the Men's Dress Reform Party saw as the "oppression of professionals".
Lastly, the status of women in society was changing.
Feminism
Feminism is a range of socio-political movements and ideology, ideologies that aim to define and establish the political, economic, personal, and social gender equality, equality of the sexes. Feminism holds the position that modern soci ...
was developing in the interwar period, as women had taken over for men during World War I in jobs, schools, and social life. This threatened men, causing some to feel "like accessories to women".
The MDRP sought to improve the health and hygiene of men by changing their dress, as they saw the typical male styles and materials growing more restrictive and harmful, while women's clothing was increasingly becoming more "emanicipating"
Their goals included "freeing the neck" by wearing the "Byron collar"
which was an open-front collar, and gaining approval of the kilt
as everyday wear for men. They also preferred blouses instead of shirts, sandals over shoes, and shorts or breeches to trousers. The party felt that hats and coats were only acceptable in appropriate weather, and that underclothing should be loose. Most of these rules were already acceptable for occasions such as vacation, but the party looked to make these the standard for town, professional, and evening dress.
1929–1937
Unlike other organizations of the time, the MDRP had no formal journal. Instead, the group published articles about their reform ideas in ''Sunlight'', a quarterly journal produced by
The Sunlight League. MDRP member Dr. Caleb Saleeby chaired the Sunlight League, and thus incurred the league's support of the Men's Dress Reform Party. A Design Committee was organized to construct designs of "acceptable" clothing, and received national attention for their recommendations. Members claimed that branches were forming in all corners of the world, including India, China, Australia, South Africa, the USA, New Zealand, Canada, and Europe in addition to the approximately 200 branches in the UK.
These groups held social events, rallies, and debates, but the prevalence of such events decreased with the onset of World War II.
In 1937, the Men's Dress Reform Party lost the support of the New Health Society due to financial trouble and eventual bankruptcy.
Then, in 1940, the Sunlight League also dissipated after a bomb destroyed their offices and the death of its founder, Dr. Saleeby. After this period, the Men's Dress Reform Party largely ceased to exist.
References
Further reading
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{{DEFAULTSORT:Men's Dress Reform Party
1929 establishments in the United Kingdom
1930s fashion
1930s in the United Kingdom
British fashion
Clothing-related organizations
Fashion organizations
Men's health organizations
Men's fashion