Marc O’Polo is a

Swedish Swedish or ' may refer to: Anything from or related to Sweden, a country in Northern Europe. Or, specifically: * Swedish language, a North Germanic language spoken primarily in Sweden and Finland ** Swedish alphabet, the official alphabet used by ...

German German(s) may refer to: * Germany, the country of the Germans and German things **Germania (Roman era) * Germans, citizens of Germany, people of German ancestry, or native speakers of the German language ** For citizenship in Germany, see also Ge ...

fashion label The term "fashion brand" (or "fashion label") includes all the brands that operate within the fashion industry. A fashion brand combines symbolism, style, and experiential elements, and it needs to differentiate its products and coordinate its supp ...

founded in 1967 by Rolf Lind, Göte Huss and Jerry O'Sheets.Marc O’Polo: ''The History of Marc O’Polo''
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History

Founding

Marc O’Polo was founded in

Stockholm Stockholm (; ) is the Capital city, capital and List of urban areas in Sweden by population, most populous city of Sweden, as well as the List of urban areas in the Nordic countries, largest urban area in the Nordic countries. Approximately ...

in 1967 by Rolf Lind, Göte Huss, and Jerry O'Sheets. In 1972, the label introduced logo-imprinted cotton t-shirts, and launched a

unisex Unisex is an adjective indicating something is not sex-specific, i.e. is suitable for any type of sex. The term can also mean gender-blindness or gender neutrality. The term 'unisex' was coined in the 1960s and was used fairly informally. The co ...

sweatshirt A sweatshirt is a long-sleeved pullover shirt or jacket fashioned out of thick, usually cotton, cloth material. Sweatshirts are almost exclusively casual attire and hence not as formal as some sweaters. Sweatshirts may or may not have a hood. A s ...

.‘Die Väter des Casual Looks: Marc O’Polo’
''Elle'': Portraits The first Marc O’Polo store opened in

Düsseldorf Düsseldorf is the capital city of North Rhine-Westphalia, the most populous state of Germany. It is the second-largest city in the state after Cologne and the List of cities in Germany with more than 100,000 inhabitants, seventh-largest city ...

in 1979.Marc O'Polo: ''History''
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Expansion

In 1997, the company's original distribution partner for Germany, Werner Böck, expanded his shareholdings founding Marc O’Polo International GmbH, which is responsible for all the company operations including design, production, distribution and marketing. On the same year Marc O’Polo relocated its headquarters from Stockholm to

Stephanskirchen Stephanskirchen () is a municipality in the district of Rosenheim (district), Rosenheim, Upper Bavaria in Germany. Geography Stephanskirchen is located on a glacially formed plateau. The Inn (river), Inn river on the west and the lake Simssee ...

in the district of Rosenheim. From 1997 Marc O’Polo began to produce bags and small leather goods, the next year in 1998 they launched beachwear and children's clothing. In 2003, a flagship Marc O’Polo store opened in Munich's

Theatinerstraße Theatinerstraße is a street in Munich's old town. It connects the Odeonsplatz with the southern Marienhof and houses a number of Neoclassical architecture, classical buildings and several shops. The street received its name due to the adjoining T ...

and simultaneously opened an online store. Since 2008, and the opening of the first Marc O’Polo store in

Asia Asia ( , ) is the largest continent in the world by both land area and population. It covers an area of more than 44 million square kilometres, about 30% of Earth's total land area and 8% of Earth's total surface area. The continent, which ...

(in

Singapore Changi Airport Singapore Changi Airport ( ; ) is the primary international airport that serves the country of Singapore, and is one of the largest transportation hubs in Asia. More than 100 airlines operate from the airport, with flights to destinations in A ...

), the company has invested in international expansion. The first Marc O’Polo stores in

China China, officially the People's Republic of China (PRC), is a country in East Asia. With population of China, a population exceeding 1.4 billion, it is the list of countries by population (United Nations), second-most populous country after ...

opened in 2014.

Ethical sourcing

In 2025, Marc O'Polo signed a brand letter of intent calling on the Australian wool industry to end the practice of

mulesing Mulesing is the removal of strips of wool-bearing skin from around the breech (buttocks) of a sheep to prevent the parasitic infection flystrike (myiasis). The wool around the buttocks can retain feces and urine, which attracts flies. The scar t ...

Partnerships

In 2013, Marc O’Polo introduced a new claim, ‘Follow your Nature,’ and began featuring celebrities in its campaigns. The actor

Jeff Bridges Jeffrey Leon Bridges (born December 4, 1949) is an American actor. He is known for his Leading actor, leading man roles in film and television. In a career spanning over seven decades, he has received List of awards and nominations received by ...

was featured in campaigns for the company's menswear collections. In 2013 and Spring 2014, the campaign introduced

Amber Valletta Amber Evangeline Valletta (born February 9, 1974) is an American model and actress. She began her career as a fashion model, landing her first of 17 American '' Vogue'' covers in February 1993. During the 1990s, Valletta reached the status of su ...

, followed by

Uma Thurman Uma Karuna Thurman (born April 29, 1970) is an American actress. She has performed in a variety of films, from romantic comedies and dramas to science fiction and action films. Following her appearances on the December 1985 and May 1986 cover ...

in Fall/Winter 2014 in campaigns photographed by

Mario Sorrenti Mario Sorrenti (born October 24, 1971) is an Italian-American photographer best known for his spreads of nude models in the pages of ''Vogue'' and ''Harper's Bazaar''. Early life Sorrenti was born in Naples, Italy, and moved to New York City at ...

. For the Fall/Winter 2013 and Spring/Summer 2014 seasons, Marc O’Polo co-created collections with the fashion illustrator Garance Doré, and for the Fall/Winter 2014 season with the graffiti artist André Saraiva. Since 2011, the company has sponsored the Marc O’Polo Design Award which honors innovative approaches to design among the students of Beckmans College of Design in Stockholm, Sweden. Marc O'Polo has also supported specific creative ventures by a range of international artists, such as the 2013 publication of a bilingual (German-English) edition of photographer Werner Eisele's chronicle of

auto racing Auto racing (also known as car racing, motor racing, or automobile racing) is a motorsport involving the racing of automobiles for competition. In North America, the term is commonly used to describe all forms of automobile sport including non ...

in the '60s and '70s, ''Formula 1 Legends''; floral artist Thierry Boutemy's installation ‘A Piece of Art’ exhibited in the Marc O'Polo store in

Brussels Brussels, officially the Brussels-Capital Region, (All text and all but one graphic show the English name as Brussels-Capital Region.) is a Communities, regions and language areas of Belgium#Regions, region of Belgium comprising #Municipalit ...

during the 2014 ''Art Brussels'' contemporary art fair; the 2014 ''photo::vienna'' exhibition of contemporary

Austria Austria, formally the Republic of Austria, is a landlocked country in Central Europe, lying in the Eastern Alps. It is a federation of nine Federal states of Austria, states, of which the capital Vienna is the List of largest cities in Aust ...

n photography at

Vienna Vienna ( ; ; ) is the capital city, capital, List of largest cities in Austria, most populous city, and one of Federal states of Austria, nine federal states of Austria. It is Austria's primate city, with just over two million inhabitants. ...

’s Museum of Applied Arts (MAK); and artist Stefan Gbureck's 2014

motorcycle A motorcycle (motorbike, bike; uni (if one-wheeled); trike (if three-wheeled); quad (if four-wheeled)) is a lightweight private 1-to-2 passenger personal motor vehicle Steering, steered by a Motorcycle handlebar, handlebar from a saddle-style ...

ride from

Berlin Berlin ( ; ) is the Capital of Germany, capital and largest city of Germany, by both area and List of cities in Germany by population, population. With 3.7 million inhabitants, it has the List of cities in the European Union by population withi ...

Rio de Janeiro Rio de Janeiro, or simply Rio, is the capital of the Rio de Janeiro (state), state of Rio de Janeiro. It is the List of cities in Brazil by population, second-most-populous city in Brazil (after São Paulo) and the Largest cities in the America ...

.'Mit dem Motorrad zum Endspiel nach Rio'
, ''

Interview An interview is a structured conversation where one participant asks questions, and the other provides answers.Merriam Webster DictionaryInterview Dictionary definition, Retrieved February 16, 2016 In common parlance, the word "interview" re ...

'' (June 16, 2014)

External links

Official site

References

{{reflist, 2 Clothing brands of Sweden Clothing brands of Germany 1967 establishments in Sweden 1960s establishments in Stockholm