Licensing International, formally known as (LIMA), founded in 1985, is the industry trade group of the $80 billion licensing industry. With over 1,000 member companies representing everything from major movie and TV studios and mega corporate brands down to individual artists, LIMA pioneered the annual Licensing Show in
New York City
New York, often called New York City or NYC, is the most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the most densely populated major city in the U ...
and conducts seminars at the show in all aspects of licensing. Originally twelve members, it now has offices in New York,
London
London is the capital and List of urban areas in the United Kingdom, largest city of England and the United Kingdom, with a population of just under 9 million. It stands on the River Thames in south-east England at the head of a estuary dow ...
,
Munich
Munich ( ; german: München ; bar, Minga ) is the capital and most populous city of the German state of Bavaria. With a population of 1,558,395 inhabitants as of 31 July 2020, it is the third-largest city in Germany, after Berlin and Ha ...
,
Tokyo
Tokyo (; ja, 東京, , ), officially the Tokyo Metropolis ( ja, 東京都, label=none, ), is the capital and List of cities in Japan, largest city of Japan. Formerly known as Edo, its metropolitan area () is the most populous in the world, ...
and
Shanghai
Shanghai (; , , Standard Mandarin pronunciation: ) is one of the four direct-administered municipalities of the People's Republic of China (PRC). The city is located on the southern estuary of the Yangtze River, with the Huangpu River flowin ...
.
See also
*
Dan MacKenzie, director of the Canadian LIMA
References
{{Reflist
Licensing organizations
Marketing organizations
Trademarks