Lamaze Infant Development System is a line of baby toys belonging to

Takara Tomy (trade name, trading as Takara Tomy in Asia and Tomy elsewhere) is a Japanese toy company. It was established in 1924 by Eiichirō Tomiyama as , became known for creating popular toys like the B-29 friction toy and luck-based game Pop-up Pi ...

, which acquired the former owner,

RC2 Corporation The RC2 Corporation, a division of Japan-based firm Takara Tomy, is a toy design, marketing, and distribution company headquartered in Oak Brook, Illinois, United States. Founded in 1992. Overview RC2 markets brands such as The First Years and ...

and its subsidiary

Learning Curve Brands The RC2 Corporation, a division of Japan-based firm Takara Tomy, is a toy design, marketing, and distribution company headquartered in Oak Brook, Illinois, United States. Founded in 1992. Overview RC2 markets brands such as The First Years and ...

, in 2011. The name Lamaze is licensed by

Lamaze International Lamaze International, formerly the American Society for Psychoprophylaxis in Obstetrics or ASPO, is an organization dedicated to promoting the Lamaze technique of natural childbirth. It was co-founded in 1960 by Elisabeth Bing and Marjorie Karm ...

, a

Washington, D.C. Washington, D.C., formally the District of Columbia and commonly known as Washington or D.C., is the capital city and federal district of the United States. The city is on the Potomac River, across from Virginia, and shares land borders with ...

–based nonprofit organization. The toys are developed in collaboration with Jerome and Dorothy Singer, psychologists at

Yale University Yale University is a Private university, private Ivy League research university in New Haven, Connecticut, United States. Founded in 1701, Yale is the List of Colonial Colleges, third-oldest institution of higher education in the United Stat ...

. RC2 company website
"About Our Key Brands and Licenses", accessed 19 June 2010.
''The New York Times'', "Corporation News", accessed 19 June 2010. Lamaze's toys are designed based on a three-step model of infant development which consists of the stages "awakening the senses", "exploring and experimenting", "moving and doing". Although Lamaze toys are marketed as being based on scientific principles, they do not supply any academic research to back these claims.Lamaze Toys website
, "The Lamaze Infant Development System", accessed 19 June 2010. According to the New York Times, "RC2 has emerged in the past few years as a popular link in the toy manufacturing chain, connecting media outlets like Disney, Nickelodeon and Discovery Communications with inexpensive labor in China." In 2006, 91.8 percent of RC2’s products came from China.David Barboza and Louise Story

''The New York Times'', June 19, 2007 (accessed 19 June 2010).

References

Tiny Love Tiny Love is a brand of soft developmental toys and developmental activity gyms for infants and children. In 1993, Tiny Love introduced a product called the "Gymini", a portable, collapsible sensory environment for floor playtime for small babies. T ...

br>Baby Development
Toy brands {{toy-stub

References

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