Klondike Bar
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A Klondike bar is a
Good Humor-Breyers Good Humor-Breyers (Ice Cream USA) is the American ice cream division of Unilever and includes the formerly independent Good Humor, Breyers, Klondike bar, Klondike, Popsicle (brand), Popsicle, Dickie Dee and Sealtest brands. Based in Englewood Cl ...
ice cream novelty. The product is made with frozen dairy dessert and a chocolatey coating.


History

The Klondike bar was created by the Isaly Dairy Company of
Mansfield, Ohio Mansfield is a city in Richland County, Ohio, United States, and its county seat. The population was 47,534 at the 2020 United States census, 2020 census. Located approximately from Cleveland and Columbus, Ohio, Columbus via Interstate 71, it i ...
in the early 1920s and named after the Klondike River of
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, Canada. Rights to the name were eventually sold to
Good Humor-Breyers Good Humor-Breyers (Ice Cream USA) is the American ice cream division of Unilever and includes the formerly independent Good Humor, Breyers, Klondike bar, Klondike, Popsicle (brand), Popsicle, Dickie Dee and Sealtest brands. Based in Englewood Cl ...
, a division of
Unilever Unilever PLC () is a British multinational consumer packaged goods company headquartered in London, England. It was founded on 2 September 1929 following the merger of Dutch margarine producer Margarine Unie with British soap maker Lever B ...
. The first recorded advertisement for the Klondike was on February 5, 1922, in the ''
Youngstown Vindicator ''The Vindicator'' is a daily newspaper serving Youngstown, Ohio, United States and the Mahoning County region as well as southern Trumbull County and northern Columbiana County. ''The Vindicator'' was established in 1869. As of September 1, ...
''. The bars are generally wrapped with a silver-colored wrapper depicting a
polar bear The polar bear (''Ursus maritimus'') is a large bear native to the Arctic and nearby areas. It is closely related to the brown bear, and the two species can Hybrid (biology), interbreed. The polar bear is the largest extant species of bear ...
mascot for the brand. Unlike a traditional frozen
ice pop An ice pop is a liquid/cream-based frozen dessert on a stick. Unlike ice cream or sorbet, which are whipped while freezing to prevent ice crystal formation, an ice pop is frozen while at rest, becoming a solid block of ice with an icy textur ...
, or traditional
ice cream bar An ice cream bar is a frozen dessert featuring ice cream on a stick. The confection was patented in the US in the 1920s, with one invalidated in 1928. Description An ice cream bar is a frozen dessert on a stick. It features ice cream, disti ...
, the Klondike bar does not have a stick due to its size, a point often touted in advertising. In 1976, Henry Clarke, owner of the Clabir company, purchased the rights to the Klondike bar, which had been manufactured and sold by the Isaly's restaurant chain since the 1930s. Clarke introduced Klondike bars to consumers throughout the United States during the 1980s. Under Clarke, sales of the Klondike bar increased from $800,000 annually at the time of the 1976 acquisition by Clabir to more than $60 million. In 1986, the US 11th Circuit Court of Appeals prohibited
Kraft Foods Kraft Foods Group, Inc. was an American food manufacturing and processing conglomerate (company), conglomerate, split from Kraft Foods Inc. on October 1, 2012, and was headquartered in Chicago, Illinois. It became part of Kraft Heinz on July ...
from using a wrapper resembling the distinctive Klondike bar wrapper (its "
trade dress Trade dress is the characteristics of the visual appearance of a product or its packaging (or even the design of a building) that signify the source of the product to consumers. Trade dress is an aspect of trademark law, which is a form of intelle ...
") for Kraft's "Polar B'ar" brand ice cream bars. The following year, the
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declined to hear an appeal of the lower court ruling. In 1988, Kraft settled a
trademark A trademark (also written trade mark or trade-mark) is a form of intellectual property that consists of a word, phrase, symbol, design, or a combination that identifies a Good (economics and accounting), product or Service (economics), service f ...
dispute with Ambrit Inc., as the former Isaly Company, Inc. was then known, for $8.5 million.


See also

* Choc ice, the British English name for this type of product *
List of ice cream brands This is a list of notable ice cream brands. Ice cream is a frozen dessert, usually made from dairy products such as milk and cream, and often combined with fruits or other ingredients and flavors. However, not all frozen desserts can be called ice ...


References


External links

* {{Unilever Ice cream brands Products introduced in 1922 Unilever brands Youngstown, Ohio