''Jyrki'' (sometimes stylised as ''JYRK:.'') is a Finnish music television program that aired on the

MTV3 MTV3 (, ) is a Finnish commercial television channel owned and operated by the media company MTV Oy, originally launched on 13 August 1957 as a programming block, becoming its own channel on 1 January 1993. It had the biggest audience share ...

channel from 1995 to 2001. It was an afternoon program about

popular music Popular music is music with wide appeal that is typically distributed to large audiences through the music industry. These forms and styles can be enjoyed and performed by people with little or no musical training.Popular Music. (2015). ''Fun ...

for youths. The idea for the program came from the

Canadian Canadians () are people identified with the country of Canada. This connection may be residential, legal, historical or cultural. For most Canadians, many (or all) of these connections exist and are collectively the source of their being ''C ...

MuchMusic Much is a Canadian English language discretionary specialty channel owned by BCE Inc. through its Bell Media subsidiary that airs programming aimed at teenagers and young adults. It is headquartered at 299 Queen Street West in what was o ...

'' program by the CHUM network, whose material ''Jyrki'' borrowed and cooperated with to improve the concept. ''Jyrki'' was produced by Funny-Films Oy.

Overview

''Jyrki'' began airing on 1 September 1995. It aired five days a week for one and a half hours and broadcast live from the Lasipalatsi in central

Helsinki Helsinki () is the Capital city, capital and most populous List of cities and towns in Finland, city in Finland. It is on the shore of the Gulf of Finland and is the seat of southern Finland's Uusimaa region. About people live in the municipali ...

. When the Lasipalatsi was under renovation, the program was broadcast from . The program consisted mostly of

music video A music video is a video that integrates a song or an album with imagery that is produced for promotion (marketing), promotional or musical artistic purposes. Modern music videos are primarily made and used as a music marketing device intended to ...

s and artist interviews. The last episode of ''Jyrki'' was on 21 December 2001. There were a total of 2901 episodes and they showed approximately four thousand music videos. The first music video shown on ''Jyrki'' was Veikko Lavi's "Löysin rantein". In the final years from 2000 to 2001, the program was also broadcast on the TVTV! channel (currently known as Sub). Side shows of ''Jyrki'' included the dance music oriented ''Jyrki Electric Circus'', the one-artist spotlight show ''Intimate & Interactive'', the video list ''Jyrki Countdown'', ''Jyrki Spotlight'' containing foreign artist interviews, ''Jyrki+'' containing older music videos and interviews, the

movie A film, also known as a movie or motion picture, is a work of visual art that simulates experiences and otherwise communicates ideas, stories, perceptions, emotions, or atmosphere through the use of moving images that are generally, sinc ...

show ''Jyrki Goes Movies'' and the

live music A concert, often known informally as a gig or show, is a live performance of music in front of an audience. The performance may be carried by a single musician, in which case it is sometimes called a recital, or by a musical ensemble such as an ...

show ''Live@Jyrki''. Also the traditional Finnish

rock'n'roll Rock and roll (often written as rock & roll, rock-n-roll, and rock 'n' roll) is a genre of popular music that evolved in the United States during the late 1940s and early 1950s. It originated from African American music such as jazz, rhythm and ...

championship was renamed "Jyrki Hit Challenge". The Jyrki Video Awards celebration rewarded the best music artists and music videos from 1997 to 2001. The show brought many new faces to publicity. Hosts included Mikko Silvennoinen, Marika Makaroff, Raymond Ebanks, Vera Olsson, Jaana Pelkonen, , , , , , Minna O (Ojala/Ottavainen), , Tiina Kylmälä, , , , and the editor-in-chief . From December 2005, started publicising the best interviews and live performances of ''Jyrki'' on

DVD The DVD (common abbreviation for digital video disc or digital versatile disc) is a digital optical disc data storage format. It was invented and developed in 1995 and first released on November 1, 1996, in Japan. The medium can store any ki ...

under the title of ''Jyrki: Lost Tapes''. The program was planned to consist of six episodes, but it was stopped after the third episode, which consisted of live performances from autumn 1997 to spring 1998.

References

External links

*{{IMDb title, 0411000, Jyrki
''Jyrki'' at archive.org
Finnish music television series MTV3 original programming 1995 Finnish television series debuts 2001 Finnish television series endings Finnish television series based on non-Finnish television series