Jorge Álvarez (1932 – July 5, 2015) was an Argentine

publisher Publishing is the activities of making information, literature, music, software, and other content, physical or digital, available to the public for sale or free of charge. Traditionally, the term publishing refers to the creation and distribu ...

and

record producer A record producer or music producer is a music creating project's overall supervisor whose responsibilities can involve a range of creative and technical leadership roles. Typically the job involves hands-on oversight of recording sessions; ensu ...

, considered one of the most important promoters of

Argentine culture The culture of Argentina is as varied as the country geography and is composed of a mix of ethnic groups. Modern Argentine culture has been influenced largely by the Spanish colonial period and the 19th/20th century European immigration (main ...

in the 1960s and 1970s, first in the world of literature and later in the world of music. In 1963, he founded the publishing house Editorial Jorge Álvarez and later Ediciones de la Flor, from which he released the work of writers like

Rodolfo Walsh Rodolfo Jorge Walsh (January 9, 1927 – March 25, 1977) was an Argentine writer and journalist of Irish descent, considered the founder of investigative journalism in Argentina. He is most famous for his '' Open Letter from a Writer to the Milit ...

, Ricardo Piglia, Manuel Puig, Joaquín Lavado,

David Viñas David Viñas (28 July 1927 – 10 March 2011) was an Argentine dramatist, critic, and novelist. Life and career Viñas was born and raised in Buenos Aires, and enrolled in the University of Buenos Aires, becoming head of the Argentine Univers ...

, Marta Lynch,

Leopoldo Torre Nilsson Leopoldo Torre Nilsson (5 May 1924 – 8 September 1978), also known as Leo Towers and as Babsy, was an cinema of Argentina, Argentine film director, producer and screenwriter. Born as Leopoldo Torres Nilsson (he later changed his paternal s ...

and Juan José Saer, as well as the ''

Mafalda ''Mafalda'' () is an Argentina, Argentine Argentine comics, comic strip written and drawn by cartoonist Quino. The strip features a six-year-old girl named Mafalda, who reflects the Argentine middle class and progressive youth, is concerned abou ...

'' comic strip by cartoonist

Quino Joaquín Salvador Lavado Tejón (17 July 193230 September 2020), better known by his pen name Quino (), was an Argentina, Argentine cartoonist. His comic strip ''Mafalda'' (which ran from 1964 to 1973) is popular in many parts of the Americas ...

. Between 1963 and 1968, he published around three hundred books that marked "a milestone in

Argentine Argentines, Argentinians or Argentineans are people from Argentina. This connection may be residential, legal, historical, or cultural. For most Argentines, several (or all) of these connections exist and are collectively the source of their ...

and

Latin American literature Latin American literature consists of the oral and written literature of Latin America in several languages, particularly in Spanish, Portuguese, and the indigenous languages of Latin America. Latin American literature rose to particular pro ...

." In 1968 he founded the

independent record label An independent record label (or indie label) is a record label that operates without the funding or distribution of major record labels; they are a type of small and medium-sized enterprise, small- to medium-sized enterprise, or SME. The labels ...

Mandioca, nicknamed "the kids' mother", which was a great promoter for the burgeoning Spanish-language rock movement. Through this platform, he produced influential

Argentine rock Argentine rock (known locally as ''rock nacional'' , "national rock" in the sense of "local", "not international") is rock music composed or performed by Argentina, Argentine bands or artists mostly in Spanish. Argentine rock was the earliest inc ...

artists such as

Manal Manal was an Argentine rock group formed in 1968. Together with Almendra and Los Gatos, they are considered founders of Argentine rock. The band members were Claudio Gabis on guitar, Javier Martínez on drums and vocals, and Alejandro Med ...

, Miguel Abuelo, Moris, Vox Dei, Alma y Vida and

Tanguito José Alberto Iglesias (September 16, 1944 – May 19, 1972), better known as Tango or its diminutive Tanguito or Ramses VII, was an Argentine rock singer-songwriter. Born into a working-class family from western Greater Buenos Aires, he began ...

, among others. Later, through the Music Hall and Talent-Microfón labels, he worked with

Pescado Rabioso Pescado Rabioso (Rabid Fish) was an Argentine rock band led by musician Luis Alberto Spinetta from 1971 to 1973. Initially a trio accompanied by drummer Black Amaya and bassist Osvaldo "Bocón" Frascino, it became a quartet with the addition of k ...

Sui Generis ( , ) is a Latin phrase that means "of its/their own kind" or "in a class by itself", therefore "unique". It denotes an exclusion to the larger system an object is in relation to. Several disciplines use the term to refer to unique entities. ...

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, Color Humano, La Cofradía de la Flor Solar and Billy Bond. In 1971, he acted in

Edgardo Cozarinsky Edgardo Cozarinsky (; 13 January 1939 – 2 June 2024) was an Argentine writer and filmmaker. He was best known for his Spanish-language novel ''Vudú urbano''. Life and career Cozarinsky was born to an Argentine family of Ukrainian-Jewish desce ...

's 1971 film ''Puntos suspensivos o Esperando a los bárbaros''. Due to the civil-military dictatorship—which warned him that he was "creating a revolutionary youth"— Álvarez had to go into exile in

Madrid Madrid ( ; ) is the capital and List of largest cities in Spain, most populous municipality of Spain. It has almost 3.5 million inhabitants and a Madrid metropolitan area, metropolitan area population of approximately 7 million. It i ...

in 1977, where he produced Spanish artists such as

Antonio Flores Antonio González Flores (14 November 1961 – 30 May 1995) was a Spanish singer-songwriter and actor. He was Romani people, Romani on his father's side and maternal grandmother's side. Antonio is known for his pop rock style of singing. Hi ...

Mecano Mecano was a Spanish pop band formed in 1981 and active until 1992. Mecano became one of the most successful Spanish pop bands of all time. The band is still the best-selling Spanish band, with over 20 million records worldwide. They were cons ...

, Olé Olé,

Marta Sánchez Marta Sánchez López (born 8 May 1966) is a Spanish singer. She has sold more than 10 million albums. Biography Marta was born in Madrid, Spain. Her father, Antonio Sánchez Camporro, was an Asturian opera singer. She began her musical car ...

and

Joaquín Sabina Joaquín Ramón Martínez Sabina (born 12 February 1949) is a Spanish musician, singer, composer, and poet. His songs usually treat love, heartbreaks and society with significant use of literary figures as in the baroque-literature style. He ha ...

. In 2011 he returned to Argentina and in 2013 he published his memoirs. He died on July 5, 2015, and a wake took place at the

National Library of the Argentine Republic The Mariano Moreno National Library () is the largest national library, library in Argentina. It is located in the barrio of Recoleta, Buenos Aires, Recoleta in Buenos Aires. The library is named after Mariano Moreno, one of the ideologists of th ...

in Buenos Aires.

References

External links

Ediciones de la Flor
official website
Pidamos peras a Jorge Álvarez
catalog of an exhibition at the

{{DEFAULTSORT:Alvarez, Jorge Argentine record producers Businesspeople from Buenos Aires 1932 births 2015 deaths

See also

References

External links