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George Ivy Hunter (August 28, 1940 – October 6, 2022), known as Ivy Jo Hunter, was an American R&B songwriter, record producer and singer, most associated with his work for
Motown Motown Records is an American record label owned by the Universal Music Group. It was founded by Berry Gordy Jr. as Tamla Records on June 7, 1958, and incorporated as Motown Record Corporation on April 14, 1960. Its name, a portmanteau of ''moto ...
in the 1960s.


Life and career

Raised in
Detroit Detroit ( , ; , ) is the largest city in the U.S. state of Michigan. It is also the largest U.S. city on the United States–Canada border, and the seat of government of Wayne County. The City of Detroit had a population of 639,111 at th ...
, Michigan, Hunter was trained in orchestral music — primarily trumpet and keyboards. After a stint in the
United States Army The United States Army (USA) is the land service branch of the United States Armed Forces. It is one of the eight U.S. uniformed services, and is designated as the Army of the United States in the U.S. Constitution.Article II, section 2, cla ...
, Hunter began performing as a singer in the proto-soul venues around Detroit, where he became friends with songwriter
Hank Cosby Henry R. "Hank" Cosby (May 12, 1928 – January 22, 2002) was an American songwriter, arranger, producer and musician who worked for Motown Records from its formative years. Along with Sylvia Moy, Cosby was a key collaborator with Stevie Wonde ...
. Cosby introduced him to Motown's first A&R man,
William "Mickey" Stevenson William "Mickey" Stevenson (born January 4, 1937) is an American former songwriter and record producer for the Motown group of labels from the early days of Berry Gordy's company until 1967. Life and career He was born William Stevenson and, a ...
. Hunter played keyboards on Motown sessions before Stevenson began working with him as a songwriter. He became a principal in the Motown Records house band, and began to write some of the most significant hits of the early Motown years. Hunter's songs included The Spinners' " Truly Yours" and "Sweet Thing";
The Temptations The Temptations are an American vocal group from Detroit, Michigan, who released a series of successful singles and albums with Motown Records during the 1960s and 1970s. The group's work with producer Norman Whitfield, beginning with the Top ...
' " Sorry Is a Sorry Word";
The Isley Brothers The Isley Brothers ( ) are an American musical group originally from Cincinnati, Ohio, that began as a vocal trio consisting of brothers O'Kelly Isley Jr., Rudolph Isley and Ronald Isley in the 1950s. With a career spanning over seven decades, ...
' " Behind a Painted Smile" and "My Love Is Your Love (Forever)"; and " Ask the Lonely" and "
Loving You Is Sweeter Than Ever "Loving You Is Sweeter Than Ever" is a 1966 song written by Ivy Jo Hunter and Stevie Wonder. It was performed by the Four Tops via the Motown label. In addition to co-writing the song, Wonder also instrumentally contributed drums to the trac ...
" for the
Four Tops The Four Tops are an American vocal quartet from Detroit who helped to define the city's Motown sound of the 1960s. The group's repertoire has included soul music, R&B, disco, adult contemporary, doo-wop, jazz, and show tunes. Founded as the ...
. With
Marvin Gaye Marvin Pentz Gay Jr., who also spelled his surname as Gaye (April 2, 1939 – April 1, 1984), was an American singer and songwriter. He helped to shape the sound of Motown in the 1960s, first as an in-house session player and later as a solo ar ...
and Stevenson, he co-wrote the
Martha and the Vandellas Martha and the Vandellas (known from 1967 to 1972 as Martha Reeves & The Vandellas) were an American vocal girl group formed in Detroit in 1957. The group achieved fame in the 1960s with Motown. An act founded by friends Annette Beard, Rosalind ...
hit "
Dancing in the Street "Dancing in the Street" is a song written by Marvin Gaye, William "Mickey" Stevenson and Ivy Jo Hunter. It first became popular in 1964 when recorded by Martha Reeves & The Vandellas whose version reached No. 2 on the ''Billboard'' Hot 100 ...
" which, in the fall of 1964, provided an American counterpart to the
British Invasion The British Invasion was a cultural phenomenon of the mid-1960s, when rock and pop music acts from the United Kingdom and other aspects of British culture became popular in the United States and significant to the rising "counterculture" on b ...
. Hunter also produced and wrote songs for Motown artists like
The Velvelettes The Velvelettes were an American singing girl group, signed to Motown in the 1960s. Their biggest chart success occurred in 1964, when Norman Whitfield produced "Needle in a Haystack", which peaked at number 45 on the ''Billboard'' Hot 100, an ...
(their single "That's a Funny Way"),
The Contours The Contours is one of the early American soul singing groups signed to Motown Records. The group is best known for its classic chart-topping 1962 hit, "Do You Love Me", which sold over 1 million copies and became a major hit again in 1988. His ...
(their 1964 hit, "
Can You Jerk Like Me "Can You Jerk Like Me" (Gordy G7037) is a 1964 R&B song by Motown Records group The Contours, issued on its Gordy Records subsidiary. It charted on the Billboard Hot 100, reaching #47, and a Top 20 hit on its R&B chart, reaching #15. A single-on ...
"),
The Marvelettes The Marvelettes were an American girl group that achieved popularity in the early to mid-1960s. They consisted of schoolmates Gladys Horton, Katherine Anderson, Georgeanna Tillman, Juanita Cowart (now Cowart Motley), and Georgia Dobbins, who wa ...
(their hits "Danger Heartbreak Dead Ahead" and "
I'll Keep Holding On "I'll Keep Holding On" is a song composed by Mickey Stevenson and Ivy Jo Hunter and recorded by Motown singing group The Marvelettes, who released the single on the Tamla imprint in 1965. Peaking at #34 on the Billboard Hot 100 (and #11 on the ...
"),
Gladys Knight & the Pips Gladys Knight & the Pips were an American R&B, soul and funk family music group from Atlanta, Georgia, that remained active on the music charts and performing circuit for over three decades starting from the early 1950s. Starting out as simpl ...
(the album track "The Stranger") and Gaye, for whom he produced the Top 40 hit single "
You In Modern English, ''you'' is the second-person pronoun. It is grammatically plural, and was historically used only for the dative case, but in most modern dialects is used for all cases and numbers. History ''You'' comes from the Proto- ...
" in 1968. Hunter continued to write, produce, serve as session musician, and perform. As a vocalist he recorded a great deal of material with Motown during the 1960s, including demos of his own compositions, but nothing was released until 1970, when Motown issued an Ivy Jo single on their soon to be discontinued
VIP A very important person or personage (VIP or V.I.P.) is a person who is accorded special privileges due to their high social status, influence or importance. The term was not common until sometime after World War 2 by RAF pilots. Examples inc ...
label entitled "I Remember When (Dedicated to Beverly)". The following year another single on VIP was issued entitled "I'd Still Love You". An album was also planned with the title ''Ivy Jo is in this Bag'', but was shelved. Shortly after this he left Motown. In 1970, he contributed to
Funkadelic Funkadelic was an American funk rock band formed in Plainfield, New Jersey in 1968 and active until 1982. The band and its sister act Parliament, both led by George Clinton, pioneered the funk music culture of the 1970s.John, Bush. Funkadeli ...
's "Mommy, What's A Funkadelic?" on that band's eponymous first album. He also co-produced an album for Wee Gee (William Howard), the former lead singer of
The Dramatics The Dramatics are an American soul music vocal group, formed in Detroit, Michigan, in 1964. They are best known for their 1970s hit songs " In the Rain" and "Whatcha See Is Whatcha Get", both of which were Top 10 Pop hits, as well as their late ...
, which included the hit "Hold On (To Your Dream)", which has become a favorite in graduation ceremonies. In 2009, he took part in celebrations to mark Motown's 50th anniversary. Hunter died on October 6, 2022, at the age of 82.


References


External links


Rob Moss, "The Ivy Jo Hunter Story"
* * {{DEFAULTSORT:Hunter, Ivy Jo 1940 births 2022 deaths 20th-century African-American musicians 21st-century African-American musicians Motown artists Record producers from Michigan Songwriters from Michigan American soul musicians American session musicians Musicians from Detroit