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Invisible Children, Inc., founded in 2004, is an organization to increase awareness of the activities of the
Lord's Resistance Army The Lord's Resistance Army (LRA) is a Christian extremist organization operating in Central Africa and East Africa. Its origins were in the War in Uganda (1986–1994), Ugandan insurgency (1986–1994) against Yoweri Museveni, during which Jo ...
(LRA) in Central
Africa Africa is the world's second-largest and second-most populous continent after Asia. At about 30.3 million km2 (11.7 million square miles) including adjacent islands, it covers 20% of Earth's land area and 6% of its total surfac ...
, and its leader,
Joseph Kony Joseph Rao Kony (born September 1961) is a Ugandan militant and warlord who founded the Lord's Resistance Army (LRA), designated as a terrorist group by the MONUSCO, United Nations Peacekeepers, the European Union, and various other governments ...
. Specifically, the group seeks to put an end to the practices of the LRA, which include abductions and abuse of children, and forcing them to serve as soldiers. To this end, Invisible Children urges the United States government to take military action in the central region of Africa. Invisible Children also operates as a charitable organization, soliciting donations and selling merchandise to raise money for its cause. The organization promotes its cause by dispensing films on the internet and presenting in high schools and colleges around the United States. When the organization was founded, the LRA was active in
Uganda Uganda, officially the Republic of Uganda, is a landlocked country in East Africa. It is bordered to the east by Kenya, to the north by South Sudan, to the west by the Democratic Republic of the Congo, to the south-west by Rwanda, and to the ...
. The rebel group left Uganda in 2006 and continues to operate in the
Democratic Republic of the Congo The Democratic Republic of the Congo (DRC), also known as the DR Congo, Congo-Kinshasa, or simply the Congo (the last ambiguously also referring to the neighbouring Republic of the Congo), is a country in Central Africa. By land area, it is t ...
, the
Central African Republic The Central African Republic (CAR) is a landlocked country in Central Africa. It is bordered by Chad to Central African Republic–Chad border, the north, Sudan to Central African Republic–Sudan border, the northeast, South Sudan to Central ...
, and
South Sudan South Sudan (), officially the Republic of South Sudan, is a landlocked country in East Africa. It is bordered on the north by Sudan; on the east by Ethiopia; on the south by the Democratic Republic of the Congo, Uganda and Kenya; and on the ...
. Invisible Children advocated for the passing of the Lord's Resistance Army Disarmament and Northern Uganda Recovery Act, a piece of legislation which led to the deployment of 100 combat-equipped US soldiers to the region for the purpose of advising the local forces in tracking and capturing Joseph Kony. The
United Nations Security Council The United Nations Security Council (UNSC) is one of the six principal organs of the United Nations (UN) and is charged with ensuring international peace and security, recommending the admission of new UN members to the General Assembly, an ...
met in November of that year to discuss the LRA. Internationally, journalists began to seek more information about the conditions in Central Africa at that time. The group has received both praise and criticism for its methods. While the organization's films have won several awards, its use of funds, projection of facts, and support of the SPLA and the
Uganda People's Defence Force The Uganda People's Defence Force (UPDF), previously known as the National Resistance Army, is the armed forces of Uganda. From 2007 to 2011, the International Institute for Strategic Studies estimated the UPDF had a total strength of 40,000–4 ...
have come into question as these two groups have been known to commit similar atrocities to those blamed on the LRA. In March 2012, Invisible Children began an online video campaign called ''
Kony 2012 ''Kony 2012'' is a 2012 American Short film, short documentary film produced by Invisible Children, Inc. The film's purpose was to make Ugandan cult leader, war criminal, and International Criminal Court, ICC fugitive Joseph Kony globally know ...
'', the purpose being to promote the charity's 'Stop Kony' movement to make indicted Ugandan war criminal Joseph Kony internationally known in order to arrest him in 2012. Invisible Children underwent restructuring in late 2014. ''
Foreign Policy Foreign policy, also known as external policy, is the set of strategies and actions a State (polity), state employs in its interactions with other states, unions, and international entities. It encompasses a wide range of objectives, includ ...
'' in 2017 reported that Invisible Children had become closely connected with military operations, including intelligence gathering.


Background

In 1985, Ugandan dictator
Apolo Milton Obote Apollo Milton Obote (28 December 1925 – 10 October 2005) was a Ugandan politician who served as the second prime minister of Uganda from 1962 to 1966 and the second president of Uganda from 1966 to 1971 and later from 1980 to 1985. A Lango, ...
(28 December 1925 – 10 October 2005) was overthrown by his own military commanders. Although he was from the Lango ethnic group, the soldiers who made up his army were primarily from the Acholi region, in northern Uganda. He was replaced by
Tito Okello Tito Lutwa Okello (15 October 1914 – 3 June 1996) was a Ugandan military officer and politician who served as the eighth president of Uganda from 29 July 1985 until 26 January 1986. Background Tito Okello was born into an ethnic Acholi fami ...
(1914–1996), the
president of Uganda The president of the Republic of Uganda is the head of state and the head of government of Uganda. The President (government title), president leads the Executive (government), executive branch of the government of Uganda and is the commander- ...
who was Acholi. Okello was deposed in 1986 and the leader of the
National Resistance Army The National Resistance Army (NRA) was a guerilla army and the military wing of the National Resistance Movement (NRM) that fought in the Ugandan Bush War against the government of Milton Obote, and later the government of Tito Okello. NRA wa ...
,
Yoweri Museveni Yoweri Kaguta Museveni Tibuhaburwa (born 15 September 1944) is a Ugandan politician and Officer (armed forces), military officer who is the ninth and current president of Uganda since 1986. As of 2025, he is the third-List of current state lead ...
, became president, after questionable elections. The Acholi were resistant to the authority of the new president who "launched a brutal search-and-destroy mission against former government soldiers throughout the north, which swept up many innocent Acholi in its wake. Several resistance groups emerged and most were put down, but the LRA survived. In the early 2000s, media attention was drawn to the region when thousands of children affected by the LRA activities took refuge in Gulu, Uganda. The government of Uganda forced the Acholi into "what were effectively concentration camps". These camps were ridden with disease and the inhabitants were not able to continue farming. The attention the conditions in Uganda received revealed that over the previous 20 years the LRA was abducting children and using them as ''kadogo'' (child soldiers), a practice in which the Museveni government had also engaged. In 2005, an arrest warrant was issued for Joseph Kony by the
International Criminal Court The International Criminal Court (ICC) is an intergovernmental organization and International court, international tribunal seated in The Hague, Netherlands. It is the first and only permanent international court with jurisdiction to prosecute ...
"for crimes against humanity and war crimes". After failed peace negotiations with the Ugandan government in 2006, the LRA left
Uganda Uganda, officially the Republic of Uganda, is a landlocked country in East Africa. It is bordered to the east by Kenya, to the north by South Sudan, to the west by the Democratic Republic of the Congo, to the south-west by Rwanda, and to the ...
retreating to southern Sudan, the Democratic Republic of the Congo and the Central African Republic, where they continued to "wreak havoc". In May 2010,
President President most commonly refers to: *President (corporate title) * President (education), a leader of a college or university *President (government title) President may also refer to: Arts and entertainment Film and television *'' Præsident ...
Barack Obama Barack Hussein Obama II (born August 4, 1961) is an American politician who was the 44th president of the United States from 2009 to 2017. A member of the Democratic Party, he was the first African American president in American history. O ...
signed the "Lord's Resistance Army Disarmament and Northern Uganda Recovery Act". This law led to the deployment of US troops in the region in October 2011. Shortly thereafter, the United Nations Security Council met to discuss the LRA. Internationally, journalists set out to inform themselves about the conditions in the region.


History

With the intent to film a documentary about the
War in Darfur The War in Darfur, also nicknamed the Land Cruiser War, was a major armed conflict in the Darfur region of Sudan that began in February 2003 when the Sudan Liberation Movement/Army, Sudan Liberation Movement (SLM) and the Justice and Equalit ...
, college students Jason Russell, Bobby Bailey, and Laren Poole traveled to Africa in 2003. Russell had recently graduated from film school at the
University of Southern California The University of Southern California (USC, SC, or Southern Cal) is a Private university, private research university in Los Angeles, California, United States. Founded in 1880 by Robert M. Widney, it is the oldest private research university in ...
, and after hearing from locals that gunmen had shot at the truck in front of him while driving in northern Uganda, he learned about Joseph Kony and the Lord's Resistance Army. After the incident, the group decided instead to focus on the civil war affecting the region. After returning home to the United States, the group created a documentary titled '' Invisible Children: The Rough Cut'', which aims to expose the plight of child soldiers and night commuters of northern Uganda. The film was originally shown to the group's friends and family, but eventually reached millions. The three believed that the world was unaware of the conditions in Uganda and the plight of the children they met there. The young men set out on a mission to expose what they had witnessed in Uganda, screening their film at hundreds of high schools, colleges, and churches throughout the United States. In 2004 the group founded Invisible Children, Inc. as a non-profit charitable organization. They solicit donations and sell merchandise such as bracelets, T-shirts, and posters to raise money for their cause. The money they raise is used in part, to produce awareness films, and for humanitarian aid to northern Uganda. In April 2007, the group organized an event called "Displace Me", in which 67,000 activists throughout the United States slept in the streets in makeshift cardboard villages, hoping to raise awareness about those displaced by the Ugandan government. Later in 2007, American rock band
Fall Out Boy Fall Out Boy is an American Rock music, rock band formed in Wilmette, Illinois, a suburb of Chicago, in 2001. The band consists of lead vocalist and rhythm guitarist Patrick Stump, bassist Pete Wentz, lead guitarist Joe Trohman, and drummer A ...
filmed a music video for the song " I'm Like a Lawyer with the Way I'm Always Trying to Get You Off (Me & You)" in Uganda after hearing of the organization's cause. Fall Out Boy originally intended to create a documentary-style film, but decided to focus on a love story between two Ugandan children, opining that the treatment "seemed a lot more dangerous and compelling. I mean, have you ever seen a love story between Ugandan people—especially with a rock band—on 'TRL'?" Invisible Children co-founder Bobby Bailey referred to the video as "groundbreaking". Although the LRA left Uganda in 2006 after failed peace negotiations with the government, in March 2012, Invisible Children, Inc. continued to create new awareness programs. In May 2010, President
Barack Obama Barack Hussein Obama II (born August 4, 1961) is an American politician who was the 44th president of the United States from 2009 to 2017. A member of the Democratic Party, he was the first African American president in American history. O ...
signed the "Lord's Resistance Army Disarmament and Northern Uganda Recovery Act". Invisible Children was one of the advocacy groups that influenced the passing of the bill. Representatives of Invisible Children and other groups were present in the Oval Office when the President Barack Obama signed the law. The President told those in attendance "We have seen your reporting, your websites, your blogs, and your video postcards. You have made the plight of the children visible to us all." In March 2012, Invisible Children began an internet video campaign called ''
Kony 2012 ''Kony 2012'' is a 2012 American Short film, short documentary film produced by Invisible Children, Inc. The film's purpose was to make Ugandan cult leader, war criminal, and International Criminal Court, ICC fugitive Joseph Kony globally know ...
'', the premise of which was to heighten awareness of the actions of Kony and the LRA in order to put further pressure on the U.S. government to intervene militarily in Central Africa. The campaign focused on "making Kony famous" in order to awaken people to his crimes and the pressure the government into military actions. The production value of the film was praised and it was suggested that the methodology used would be a trend in activism in the future. The video went viral, reaching more than 40 million views in three days after being tweeted by celebrities such as
Rihanna Robyn Rihanna Fenty ( ; born February 20, 1988) is a Barbadian singer, businesswoman, and actress. One of the List of music artists by net worth, wealthiest musicians in the world, List of awards and nominations received by Rihanna, her vario ...
,
Oprah Winfrey Oprah Gail Winfrey (; born Orpah Gail Winfrey; January 29, 1954) is an American television presenter, talk show host, television producer, actress, author, and media proprietor. She is best known for her talk show, ''The Oprah Winfrey Show' ...
, and
Ryan Seacrest Ryan John Seacrest (born December 24, 1974) is an American television presenter and producer. Seacrest is the host of '' Wheel of Fortune'', having hosted since replacing long-time host Pat Sajak in September 2024. Seacrest co-hosted and ser ...
. Immediately following the release and success of the internet films in the Kony 2012 program, criticism of the organization's activities and finances surfaced.


Criticism

In an article analyzing why the
Obama administration Barack Obama's tenure as the 44th president of the United States began with his first inauguration on January 20, 2009, and ended on January 20, 2017. Obama, a Democrat from Illinois, took office following his victory over Republican nomine ...
sent US troops to
Central Africa Central Africa (French language, French: ''Afrique centrale''; Spanish language, Spanish: ''África central''; Portuguese language, Portuguese: ''África Central'') is a subregion of the African continent comprising various countries accordin ...
in October, 2011, the
Council on Foreign Relations The Council on Foreign Relations (CFR) is an American think tank focused on Foreign policy of the United States, U.S. foreign policy and international relations. Founded in 1921, it is an independent and nonpartisan 501(c)(3) nonprofit organi ...
(CFR) criticized groups like Invisible Children for "manipulat ngfacts for strategic purposes, exaggerating the scale of LRA abductions and murders". Resolve, one of Invisible Children's partner organizations, addressed the CFR's accusation as a "serious charge...published with no accompanying substantiation." Jedidiah Jenkins, the director of idea development for Invisible Children, asserted that the numbers of child abductions the charity uses "are often the same numbers as the ones used by
Human Rights Watch Human Rights Watch (HRW) is an international non-governmental organization that conducts research and advocacy on human rights. Headquartered in New York City, the group investigates and reports on issues including War crime, war crimes, crim ...
and the
United Nations The United Nations (UN) is the Earth, global intergovernmental organization established by the signing of the Charter of the United Nations, UN Charter on 26 June 1945 with the stated purpose of maintaining international peace and internationa ...
". The CFR article went on to say that organizations such as Invisible Children "rarely refer to the Ugandan atrocities or those of Sudan's People's Liberation Army." These ideas were echoed in the ''
Huffington Post ''HuffPost'' (''The Huffington Post'' until 2017, itself often abbreviated as ''HPo'') is an American progressive news website, with localized and international editions. The site offers news, satire, blogs, and original content, and covers ...
'' by Michael Deibert, author of ''Democratic Republic of Congo: Between Hope and Despair''. Deibert further explained that the Ugandan government itself used child soldiers to gain power. The ''
Washington Post ''The Washington Post'', locally known as ''The'' ''Post'' and, informally, ''WaPo'' or ''WP'', is an American daily newspaper published in Washington, D.C., the national capital. It is the most widely circulated newspaper in the Washington m ...
'' brought up criticism of the organization for its role in the passing of the Lord's Resistance Army Disarmament and Northern Uganda Recovery Act. The law was designed to help bring peace and stability to the region, however, according to the article, " ritics sayit has strengthened the hand of the Ugandan president, whose security forces have a human rights abuse record of their own". In response, Jenkins said, "If we had the purity to say we will not partner with anyone corrupt, we couldn't partner with anyone." The organization has been criticized for oversimplifying a complex and multi-faceted issue. Of major concern is that US troops are already deployed in an operation that should be secret. The attention that is being brought the region now may actually do harm. It is assumed that
Joseph Kabila Joseph Kabila Kabange ( , ; born 4 June 1971) is a Congolese politician and former military officer who served as the fourth President of the Democratic Republic of the Congo from 2001 to 2019. He took office ten days after the assassination o ...
, the President of the Congo, would not respond favorably to foreign troops crossing his borders. For this reason, the attention that the ''
Kony 2012 ''Kony 2012'' is a 2012 American Short film, short documentary film produced by Invisible Children, Inc. The film's purpose was to make Ugandan cult leader, war criminal, and International Criminal Court, ICC fugitive Joseph Kony globally know ...
'' film is bringing could incite violence. "If you want to catch Kony, I can't think of a dumber thing to do", said Africa expert Peter Pham. Following the release of the film ''Kony 2012'', the group asserted that it hoped to explain the conflict in "an easily understandable format", with CEO Ben Keesey adding that "There are few times where problems are black and white. There's lots of complicated stuff in the world, but Joseph Kony and what he's doing is black and white." Scrutiny of the distribution of the organization's funds have also emerged, specifically due to information reported by charity watch group
Charity Navigator Charity Navigator is a charity assessment organization that evaluates more than 230,000 charitable organizations based in the United States, operating as a 501(c)(3) organization. It provides insights into a nonprofit's financial stability, adh ...
. Charity Navigator currently has Invisible Children rated three out of four stars overall (two out of four in the category of "financial" and four out of four in the category of "accountability and transparency"). Other critics claimed that the group spends most of the money they collect from their charity on staff salaries and "making films that attract much publicity, but don't do much to help people on the ground." The organization responded to critiques of its spending by providing a breakdown of its finances on its website, which claimed that 80.46% of its money raised was spent on "its mission", with 16% going to administration and management costs. Another focus for criticism of the organization has been a photograph of the three founders holding weapons and posing with armed members of the SPLA. Invisible Children responded on their website with founder Jason Russell explaining that it was a joke photo taken at the 2008 Juba peace talks in the Democratic Republic of the Congo that would have been "funny to bring back to our friends and family". Glenna Gordon, the photographer who took the picture, is not associated with the organization and was on assignment for the
Associated Press The Associated Press (AP) is an American not-for-profit organization, not-for-profit news agency headquartered in New York City. Founded in 1846, it operates as a cooperative, unincorporated association, and produces news reports that are dist ...
at the time. Gordon explained the context of the photograph as the Invisible Children founders being bored at the stalled peace talks and deciding to have some fun posing with weapons and SPLA members. Gordon later published a story about what she saw as their questionable practices. A documentary made by Jean-Baptiste Renaud, aired on
Arte Arte (, , ; ' ('), sometimes stylised in lowercase or uppercase in its logo) is a European Union, European public service Television channel, channel dedicated to culture. It is made up of three separate companies: the Strasbourg-based Europea ...
, claimed multiple issues concerning the aims and methods of Invisible Children. It was alleged that the NGO cooperated with the Army of Uganda by monitoring rebel movements and collecting reconnaissance from remote villages via radio. The film makers further alleged that the organization deliberately named a former local supporter as a coup plotter, leading to his arrest and torture at the hand of the state. Additionally, the claim of the organization being a grassroots movement was questioned by the film makers by exposing numerous financial links with US evangelical fundamentalists.


Awards

* In 2007, Progressive Source Awards, awarded Invisible Children's TRI podcast as the Best Fundraising * In 2008, Invisible Children was awarded the Human Security Award. * In 2008, Invisible Children was awarded the People's Voice
Webby Award The Webby Awards (colloquially referred to as the Webbys) are awards for excellence on the Internet presented annually by the International Academy of Digital Arts and Sciences, a judging body composed of over three thousand industry experts a ...
. * In 2008, Invisible Children received an award from the
American Advertising Federation The American Advertising Federation (AAF) is the nation's oldest national advertising industry trade association. It is headquartered in Washington, D.C. AAF has 15 district operations, each located in and representing a different region of the na ...
. * In 2008, Invisible Children received one of the Summit Awards, specifically in the category of Summit Creative Award, for its Schools for Schools website and its Displace Me website. * In 2009, in collaboration with Digitaria, Invisible Children received an award for The Rescue website from the Interactive Media Awards. * In 2009, Invisible Children was nominated for the Think Social Award. * In 2010 and 2011, Invisible Children won the Stay Classy Award for Most Effective Awareness Campaign. * In 2011, The LRA Crisis Tracker (a joint project between Invisible Children, Resolve, and Digitaria) was awarded Best in Show at the 2011 MediaPost Creative Media Awards. * In 2013, Kony 2012 was awarded "Digital Campaign of the Year" under Interactive Awards at
SXSW South by Southwest (SXSW) is an annual conglomeration of parallel film, interactive media, and music festivals and Convention (meeting), conferences organized jointly that take place in mid-March in Austin, Texas. It began in 1987 and has conti ...
.


Filmography

The organization's founding was catalyzed by '' Invisible Children'', the documentary that the founders filmed and edited in 2003.


References


External links


Invisible Children
{{Invisible Children Inc. 501(c)(3) organizations Invisible Children Non-profit organizations based in San Diego Organizations established in 2004 2004 establishments in California Organizations for child soldiers