2016191213532 2016-07-09 La Ola Mannheim - Sven - 1D X II - 1534 - AK8I5503 mod

Harley Benton is the

house brand A private label, also called a private brand or private-label brand, is a brand owned by a company, offered by that company alongside and competing with brands from other businesses. A private-label brand is almost always offered exclusively by th ...

for stringed instruments, their amplifiers, and harmonicas of Musikhaus Thomann, a large trader for instruments and audio equipment from

Bavaria Bavaria ( ; ), officially the Free State of Bavaria (german: Freistaat Bayern, link=no ), is a state in the south-east of Germany. With an area of , Bavaria is the largest German state by land area, comprising roughly a fifth of the total lan ...

. The brand generally targets the budget market, trying to provide higher quality instruments than usually found at the respective price points. For the lower mid-price range (the high end of the price bracket Harley Benton covers), this is achieved by offering features usually reserved for higher-priced instruments, such as torrified (roasted or heat treated) necks, special finishes, or

stainless steel Stainless steel is an alloy of iron that is resistant to rusting and corrosion. It contains at least 11% chromium and may contain elements such as carbon, other nonmetals and metals to obtain other desired properties. Stainless steel's corros ...

frets. Most Harley Benton products are guitars of various kinds, including bass guitars. Outside of its main business of guitars, the Harley Benton line of instruments also includes

banjo The banjo is a stringed instrument with a thin membrane stretched over a frame or cavity to form a resonator. The membrane is typically circular, and usually made of plastic, or occasionally animal skin. Early forms of the instrument were fashi ...

mandolin A mandolin ( it, mandolino ; literally "small mandola") is a stringed musical instrument in the lute family and is generally plucked with a pick. It most commonly has four courses of doubled strings tuned in unison, thus giving a total of 8 ...

ukulele The ukulele ( ; from haw, ukulele , approximately ), also called Uke, is a member of the lute family of instruments of Portuguese origin and popularized in Hawaii. It generally employs four nylon strings. The tone and volume of the instrumen ...

diatonic harmonica The harmonica, also known as a French harp or mouth organ, is a free reed wind instrument used worldwide in many musical genres, notably in blues, American folk music, classical music, jazz, country, and rock. The many types of harmonica inclu ...

electric violins An electric violin is a violin equipped with an electronic output of its sound. The term most properly refers to an instrument intentionally made to be electrified with built-in pickups, usually with a solid body. It can also refer to a violin fi ...

, electric violas, and

lap steel guitar The lap steel guitar, also known as a Hawaiian guitar, is a type of steel guitar without pedals that is typically played with the instrument in a horizontal position across the performer's lap. Unlike the usual manner of playing a traditional ...

s. Harley Benton also sells

amplifiers An amplifier, electronic amplifier or (informally) amp is an electronic device that can increase the magnitude of a signal (a time-varying voltage or current). It may increase the power significantly, or its main effect may be to boost the v ...

and

pedals A pedal (from the Latin '' pes'' ''pedis'', "foot") is a lever designed to be operated by foot and may refer to: Computers and other equipment * Footmouse, a foot-operated computer mouse * In medical transcription, a pedal is used to control p ...

. Harley Benton guitars are manufactured in around 20 factories in the Far East in China, Indonesia and Vietnam.

References

{{reflist, refs= "Thomann Musikhaus: How A Small-Town Upbringing, Relentless Drive, And A Belief That The Customer Is Always Right (even when he's wrong) Propelled Germany-Based Thomann Musik To The Top Of The European Market; And According To Hans Thomann, He's Just Getting Started,"
''

The Music Trades ''The Music Trades'' is a -year-old American trade magazine that covers a broad spectrum of music and music commerce, domestically and abroad. Founded in New York City in 1890, it has been based in Englewood, New Jersey, since the mid-1970s. ''Th ...

,'' Vol. 157, No. 8, September 2009, pps. 50–57; {{ISSN, 0027-4488 (accessed 24 April 2012) {{Subscription required, via=

HighBeam HighBeam Research was a paid search engine and full text online archive owned by Gale, a subsidiary of Cengage, for thousands of newspapers, magazines, academic journals, newswires, trade magazines, and encyclopedias in English. It was headquart ...

Musikhaus Thomann

External links

Guitar manufacturing companies Online retailers of Germany Musical instrument manufacturing companies of Germany