Homeopathy Plus! is an Australian company run by

homeopath Homeopathy or homoeopathy is a pseudoscientific system of alternative medicine. It was conceived in 1796 by the German physician Samuel Hahnemann. Its practitioners, called homeopaths or homeopathic physicians, believe that a substance that ...

Fran Sheffield in Tuggerah,

New South Wales New South Wales (commonly abbreviated as NSW) is a States and territories of Australia, state on the Eastern states of Australia, east coast of :Australia. It borders Queensland to the north, Victoria (state), Victoria to the south, and South ...

. It is known for the claim that homeopathy is an effective, and safer, alternative to

vaccination Vaccination is the administration of a vaccine to help the immune system develop immunity from a disease. Vaccines contain a microorganism or virus in a weakened, live or killed state, or proteins or toxins from the organism. In stimulating ...

for conditions including

whooping cough Whooping cough ( or ), also known as pertussis or the 100-day cough, is a highly contagious, Vaccine-preventable diseases, vaccine-preventable Pathogenic bacteria, bacterial disease. Initial symptoms are usually similar to those of the common c ...

, along with claims that homeopathy is superior to

chemotherapy Chemotherapy (often abbreviated chemo, sometimes CTX and CTx) is the type of cancer treatment that uses one or more anti-cancer drugs (list of chemotherapeutic agents, chemotherapeutic agents or alkylating agents) in a standard chemotherapy re ...

for cancer. The claims for "homeoprophylaxis" were assessed as misleading by the Complaints Resolution Panel of the

Therapeutic Goods Administration The Therapeutic Goods Administration (TGA) is the medicine and therapeutic regulatory agency of the Australian Government. As part of the Department of Health, Disability and Ageing, the TGA regulates the safety, quality, efficacy and advertisi ...

and a retraction demanded; this was ignored. The prophylaxis claims were referred to the

Australian Competition & Consumer Commission The Australian Competition and Consumer Commission (ACCC) is the chief competition regulator of the Government of Australia, located within the Department of the Treasury. It was established in 1995 with the amalgamation of the Australian Tra ...

(ACCC), and although this was stated to have resulted in their removal, legal proceedings continued, culminating in a ruling by Justice Perry of the

Federal Court of Australia The Federal Court of Australia is an Australian superior court which has jurisdiction to deal with most civil disputes governed by federal law (with the exception of family law matters), along with some summary (less serious) and indictable (mo ...

in December 2014 that: :2) The First Respondent and the Second Respondent have in trade or commerce: ::a) engaged in conduct that was misleading and deceptive or was likely to mislead and deceive, in contravention of section 18 of the ACL; ::b) in connection with the supply or possible supply of Homeopathic Treatments, and in connection with the promotion of the supply of Homeopathic Treatments, made false or misleading representations that the Homeopathic Treatments are of a particular standard or quality in contravention of section 29(1)(a) and (b) of the ACL; and ::c) in connection with the supply or possible supply of Homeopathic Treatments, and in connection with the promotion of the supply of Homeopathic Treatments, made false or misleading representations that Homeopathic Treatments have a use or benefit in contravention of section 29(1)(g) of the ACL. The Federal judge concluded that: "there is no reasonable basis, in the sense of an adequate foundation, in medical science to enable the First Respondent and the Second Respondent to state that Homeopathic Treatments are safe and effective as an alternative to the Vaccine for the Prevention of Whooping Cough".Australian Competition and Consumer Commission v. Homeopathy Plus! Australia Pty. Ltd. and another,

, no. (P)NSD256/2013, 22 December 2014. Sheffield was also the originator of a controversial change.org petition to the

World Health Organization The World Health Organization (WHO) is a list of specialized agencies of the United Nations, specialized agency of the United Nations which coordinates responses to international public health issues and emergencies. It is headquartered in Gen ...

calling on the WHO to use homeopathy in the 2014

Ebola virus epidemic in West Africa The 2013–2016 epidemic of Ebola virus disease, centered in West Africa, was the most widespread outbreak of the disease in history. It caused major loss of life and socioeconomic disruption in the region, mainly in Guinea, Liberia and S ...

; a New Zealand MP who signed the petition was demoted from his position as a result. The New Zealand Prime Minister

John Key Sir John Phillip Key (born 9 August 1961) is a New Zealand retired politician who served as the 38th prime minister of New Zealand from 2008 to 2016 and as leader of the National Party from 2006 to 2016. Following his father's death when ...

called the idea of homeopathy for Ebola "barking mad". The sentence was announced on 14 October 2015: Fran Sheffield was fined $23,000 and banned from selling the products for five years, and Homeopathy Plus fined $115,000.

References

{{reflist Companies based in New South Wales Medical and health organisations based in Australia Homeopathic organizations Anti-vaccination organizations