Hallmark Building (Hollywood, California)
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Hallmark Building is a historic two-story commercial building located at 6324 W.
Hollywood Boulevard Hollywood Boulevard is a major east–west street in Los Angeles, California. It runs through the Hollywood, East Hollywood, Little Armenia, Thai Town, and Los Feliz districts. Its western terminus is at Sunset Plaza Drive in the Hollyw ...
in
Hollywood, California Hollywood, sometimes informally called Tinseltown, is a List of districts and neighborhoods in Los Angeles, neighborhood and district in the Central Los Angeles, central region of Los Angeles County, California, within the city of Los Angeles. ...
.


History

Hallmark Building was built in 1922 and throughout the 1920s was home to Albert Witzel's photography studio. In 1931,
Morgan, Walls & Clements Morgan, Walls & Clements was an architectural firm based in Los Angeles, California and was responsible for many of the city's landmarks, dating back to the late 19th century. History Morgan, Walls & Clements earliest precursor, Kysor & Hennes ...
remodeled the building in the Chateauesque style. In 1984, the
Hollywood Boulevard Commercial and Entertainment District The Hollywood Boulevard Commercial and Entertainment District is a historic district that consists of twelve blocks between the 6200 and 7000 blocks of Hollywood Boulevard in Los Angeles, California. This strip of commercial and retail busines ...
was added to the
National Register of Historic Places The National Register of Historic Places (NRHP) is the Federal government of the United States, United States federal government's official United States National Register of Historic Places listings, list of sites, buildings, structures, Hist ...
, with Hallmark Building listed as a
contributing property In the law regulating historic districts in the United States, a contributing property or contributing resource is any building, object, or structure which adds to the historical integrity or architectural qualities that make the historic dist ...
in the district. In 1993, the building was sold for $1.3 million .


Architecture

Hallmark Building was remodeled in the Chateauesque style in 1931. A steep
hipped roof A hip roof, hip-roof or hipped roof, is a type of roof where all sides slope downward to the walls, usually with a fairly gentle slope, with variants including tented roofs and others. Thus, a hipped roof has no gables or other vertical sides ...
is central to the building, as are thin windows in the pedimented
bay A bay is a recessed, coastal body of water that directly connects to a larger main body of water, such as an ocean, a lake, or another bay. A large bay is usually called a ''gulf'', ''sea'', ''sound'', or ''bight''. A ''cove'' is a small, ci ...
. The second story also features numerous
Regency In a monarchy, a regent () is a person appointed to govern a state because the actual monarch is a minor, absent, incapacitated or unable to discharge their powers and duties, or the throne is vacant and a new monarch has not yet been dete ...
details.


See also

*
List of contributing properties in the Hollywood Boulevard Commercial and Entertainment District The properties on this list are contributing properties to the Hollywood Boulevard Commercial and Entertainment District, which was added to the National Register of Historic Places in 1985. References External links National Register ...


References

{{HBCED 1930s architecture in the United States Buildings and structures in Hollywood, Los Angeles Buildings and structures in Los Angeles Hollywood Boulevard Historic district contributing properties in California