Great Wolf Resorts, Inc. (formerly known as Great Wolf Lodge) is a chain of
resort hotel
A resort hotel is a hotel which often contains full-sized resort facilities with full-service accommodations and luxury amenities. These hotels may attract both business conferences and vacationing tourists and offer more than a convenient plac ...
s and
indoor water park
An indoor water park is a type of water park that is located inside a building. An indoor water park has the ability to stay open year-round, as it is not affected by weather conditions.
History
Some of the first indoor water parks are at Dui ...
s. The company owns and operates its family resorts under the Great Wolf Lodge brand. In addition to a water park, each resort features restaurants,
arcades,
spa
A spa is a location where mineral-rich spring water (sometimes seawater) is used to give medicinal baths. Spa health treatments are known as balneotherapy. The belief in the curative powers of mineral waters and hot springs goes back to pre ...
s, and children's activities.
Great Wolf Resorts is headquartered in
Chicago
Chicago is the List of municipalities in Illinois, most populous city in the U.S. state of Illinois and in the Midwestern United States. With a population of 2,746,388, as of the 2020 United States census, 2020 census, it is the List of Unite ...
,
Illinois
Illinois ( ) is a U.S. state, state in the Midwestern United States, Midwestern United States. It borders on Lake Michigan to its northeast, the Mississippi River to its west, and the Wabash River, Wabash and Ohio River, Ohio rivers to its ...
.
History
Great Wolf Lodge began as a small indoor water park resort called Black Wolf Lodge which was founded in 1997 by brothers Jack and Andrew "Turk" Waterman, the original owners of
Noah's Ark Water Park
Noah's Ark Family Park Inc. is the largest outdoor water park in the United States. It features 51 water slides and dozens of various attractions. The park is located in the village of Lake Delton, Wisconsin.
History
In 1979, the Waterman fam ...
in
Wisconsin Dells, Wisconsin
Wisconsin Dells is a city in Columbia, Sauk, Adams and Juneau counties in the U.S. state of Wisconsin. The city takes its name from the Dells of the Wisconsin River, a scenic gorge that features sandstone formations along the banks of the W ...
.
Black Wolf Lodge was purchased by The Great Lakes Companies Inc. in 1999. In 2000, president and founder, Craig A. Stark, and the team changed the name to Great Wolf Lodge and the company headquarters were established in
Madison, Wisconsin
Madison is the List of capitals in the United States, capital city of the U.S. state of Wisconsin. It is the List of municipalities in Wisconsin by population, second-most populous city in the state, with a population of 269,840 at the 2020 Uni ...
.
In 2001, the company built a second location in Sandusky, Ohio, and named it Great Bear Lodge. When a third location opened in 2003, the decision was made to place all future parks under the Great Wolf Lodge banner. The name of the Ohio location was changed to Great Wolf Lodge in 2004. The chain has since added nineteen additional locations and has one under construction.
On May 1, 2012, Great Wolf Resorts announced it was adding a new amenity or attraction to each of the resorts in time for the summer season. In addition, the company spent more than $4 million renovating the company's first two locations – Wisconsin Dells and Sandusky.
In April 2017, Great Wolf Resorts relocated its corporate headquarters to Chicago, Illinois.
In June 2023, Great Wolf Resorts opened its twentieth and largest resort in
Perryville, Maryland
Perryville is a town in Cecil County, Maryland, United States. The population was 4,361 at the 2010 United States Census, 2010 census. The town is located near an exit for Interstate 95 in Maryland, Interstate 95, on the north side of the outlet ...
.
Apollo acquisition
On March 13, 2012,
Apollo Global Management
Apollo Global Management, Inc. is an American asset management firm that primarily invests in alternative assets. , the company had $548 billion of assets under management, including $392 billion invested in credit, including mezzanine capita ...
announced an agreement to acquire the company for $703 million.
Following the announcement, an investor group filed a complaint in Delaware Chancery Court stating that the deal, in which Apollo would pay $5 a share, undervalued the company. On April 12, 2012, KSL Capital Partners made an unsolicited offer of $6.25 a share, and Apollo followed suit raising its bid to $6.75 a share.
KSL then raised its cash offer to $7 a share on April 8, 2012, beginning a rare public bidding war.
After Apollo upped its offer again to $7.85 a share on April 20, 2012, KSL Capital Partners later announced it would not be making additional offers.
The company's shares traded as low as $2.18 in October 2011, but climbed above $5 following the announcement in March 2012 and reached a 52-week high of $7.50 during trading in April 2012.
Centerbridge acquisition
On March 24, 2015,
Centerbridge Partners
Centerbridge Partners, L.P. is a multi-strategy private investment firm focused on leveraged buyouts and distressed securities.
The firm manages over $56 billion of assets reached an agreement with Apollo to acquire the Great Wolf chain for $1.35 billion. The acquisition was finalized on May 12, 2015.
Blackstone and Centerbridge joint venture
In September 2019,
Blackstone Group
Blackstone Inc. is an American alternative investment management company based in New York City. It was founded in 1985 as a mergers and acquisitions firm by Peter Peterson and Stephen Schwarzman, who had previously worked together at Lehman ...
made a deal to purchase 65% controlling interest in Great Wolf Resorts from Centerbridge Partners. The two firms agreed to form a $2.9 billion joint venture to own the company.
Properties
Great Wolf Lodge locations:
Previous locations:
*
Sheboygan, Wisconsin
Sheboygan () is a city in Sheboygan County, Wisconsin, United States, and its county seat. The population was 49,929 at the 2020 census. It is the principal city of the Sheboygan Metropolitan statistical area, metropolitan area, which has a pop ...
(2004–2011 as operator of Blue Harbor Resort; never carried any Great Wolf Lodge branding)
Locations under construction:
*
Bicester
Bicester ( ) is a market town and civil parish in the Cherwell district of Oxfordshire, England, north-west of Oxford. The town is a notable tourist attraction due to the Bicester Village shopping centre. The historical town centre � ...
,
Oxfordshire
Oxfordshire ( ; abbreviated ''Oxon'') is a ceremonial county in South East England. The county is bordered by Northamptonshire and Warwickshire to the north, Buckinghamshire to the east, Berkshire to the south, and Wiltshire and Glouceste ...
- A proposal to build a Great Wolf Lodge location in
Chesterton near
Bicester
Bicester ( ) is a market town and civil parish in the Cherwell district of Oxfordshire, England, north-west of Oxford. The town is a notable tourist attraction due to the Bicester Village shopping centre. The historical town centre � ...
,
Oxfordshire
Oxfordshire ( ; abbreviated ''Oxon'') is a ceremonial county in South East England. The county is bordered by Northamptonshire and Warwickshire to the north, Buckinghamshire to the east, Berkshire to the south, and Wiltshire and Glouceste ...
was submitted in 2019. The proposal was accepted by planning inspectors in 2021. Work on remodelling the plot of land acquired for the site began on December 30, 2021, with construction of the location itself beginning in 2022.
*
Jackson, Tennessee
Jackson is a city in and the county seat of Madison County, Tennessee, United States. Located east of Memphis, Tennessee, Memphis and 130 Miles Southwest of Nashville, it is a regional center of trade for West Tennessee. Its total population wa ...
Locations under consideration:
*
Squamish, British Columbia
Squamish (; , ; 2021 census population 23,819) is a community and a district municipality in the Provinces and territories of Canada, Canadian province of British Columbia, located at the north end of Howe Sound on the British Columbia Highway 99 ...
*
Little Egg Harbor, New Jersey
*
Chester, New York
*
Pompano Beach, Florida
Pompano Beach ( ) is a city in Broward County, Florida, United States. It is located along the coast of the Atlantic Ocean, just north of Fort Lauderdale, Florida, Fort Lauderdale and 36 miles north of Miami. The nearby Hillsboro Inlet forms part ...
*
Cornwall, Ontario
Cornwall is a city in Eastern Ontario, Canada, situated where the provinces of Central Canada, Ontario and Quebec and the U.S. state of New York (state), New York converge. It is Ontario's easternmost city. Although it is the seat of the United ...
*
Basingstoke
Basingstoke ( ) is a town in Hampshire, situated in south-central England across a valley at the source of the River Loddon on the western edge of the North Downs. It is the largest settlement in Hampshire without city status in the United King ...
,
Hampshire
Hampshire (, ; abbreviated to Hants.) is a Ceremonial counties of England, ceremonial county in South East England. It is bordered by Berkshire to the north, Surrey and West Sussex to the east, the Isle of Wight across the Solent to the south, ...
*
Bolsover
Bolsover is a market town and the administrative centre of the Bolsover District, Derbyshire, England. It is from Sheffield, from Nottingham and from Derby. It is the main town in the Bolsover district.
The civil parish for the town is c ...
,
Derbyshire
Derbyshire ( ) is a ceremonial county in the East Midlands of England. It borders Greater Manchester, West Yorkshire, and South Yorkshire to the north, Nottinghamshire to the east, Leicestershire to the south-east, Staffordshire to the south a ...
The corporate headquarters, the "Great Wolf Den,"
is at
350 North Orleans,
[ (The quote shows that the ]NBC Chicago
WMAQ-TV (channel 5) is a television station in Chicago, Illinois, United States, serving as the market's NBC outlet. It is owned and operated by the network's NBC Owned Television Stations division alongside Telemundo station WSNS-TV (channel 4 ...
"Great Wolf Resorts Opens New Chicago Headquarters" is talking about the same building.) in River North,
[ in the ]Near North Side, Chicago
The Near North Side is one of Chicago's 77 community areas. It is the northernmost of the three areas that constitute central Chicago, the others being the Loop and the Near South Side. The community area is located north and east of the Chi ...
.[ - Use the address and match it to Chicago community areas.] The facility, the "Great Wolf Den," began operations in 2017.[ Previously, the headquarters were in ]Madison, Wisconsin
Madison is the List of capitals in the United States, capital city of the U.S. state of Wisconsin. It is the List of municipalities in Wisconsin by population, second-most populous city in the state, with a population of 269,840 at the 2020 Uni ...
. According to the company, the headquarters move occurred so the company could be closer to various sites of business operation. Rahm Emanuel
Rahm Israel Emanuel (; born November 29, 1959) is an American politician, advisor, diplomat, and former investment banker who most recently served as List of ambassadors of the United States to Japan, United States ambassador to Japan from 2022 ...
, Mayor of Chicago
The mayor of Chicago is the Chief executive officer, chief executive of city Government of Chicago, government in Chicago, Illinois, the List of United States cities by population, third-largest city in the United States. The mayor is responsib ...
, attended the ribbon cutting of the facility.[
]
Other brands
Great Wolf Lodge also owns MagiQuest.
In other media
Great Wolf's previous CEO Kim Schaefer was featured in the U.S. version of TV's ''Undercover Boss'', which included visits to several lodges where she worked alongside a lifeguard supervisor, front desk clerk, and restaurant waitstaff as well as participated in the children's program.
Great Wolf Entertainment and 6 Point Harness produced an animated film, called ''The Great Wolf Pack: A Call to Adventure'', which premiered at Great Wolf Resorts on Labor Day
Labor Day is a Federal holidays in the United States, federal holiday in the United States celebrated on the first Monday of September to honor and recognize the Labor history of the United States, American labor movement and the works and con ...
, September 5, 2022. The film, directed by former Disney animator Chris Bailey (''Runaway Brain
''Runaway Brain'' is a 1995 American animated comedy horror short film produced by Walt Disney Feature Animation. Featuring Mickey Mouse and Minnie Mouse, the short centers on Mickey attempting to earn money to pay for an anniversary gift for ...
''), follows the adventure of five newly-redesigned versions of mascot characters Wiley Wolf, Violet Wolf, Oliver Raccoon, Brinley Bear and Sammy Squirrel.
Notes
:1.The project was announced in December 2015 and there has been no new information on the project since 2018.
References
External links
*
''The Great Wolf Pack: A Call to Adventure'' on YouTube
Official trailer
{{CNL attractions
1997 establishments in Wisconsin
Apollo Global Management companies
Companies based in Chicago
Hotels established in 1997
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Great Wolf Lodge, Niagara Falls
Water parks in Arizona
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