
Gillian Greenwood, Baroness Greenwood of Rossendale (; 11 April 1910 – 19 July 1995), commonly known as Jill Greenwood, was an English artist, illustrator and designer, co-creator of the
Ministry of Information's ''
Make-Do and Mend'' pamphlet series and an important early member of the
Campaign for Nuclear Disarmament
The Campaign for Nuclear Disarmament (CND) is an organisation that advocates unilateral nuclear disarmament by the United Kingdom, international nuclear disarmament and tighter international arms regulation through agreements such as the Nucl ...
.
Early life
Born ''Gillian Crawshay-Williams'' in London to parents Leslie Crawshay-Williams and
Joyce Collier Kilburn, Greenwood was the younger of their two children (her elder brother being writer
Rupert Crawshay-Williams, born in 1908).
Leslie Crawshay-Williams was the son of Welsh MP
Arthur John Williams, while Joyce was the only child of artists
John Collier John Collier may refer to:
Arts and entertainment
* John Collier (caricaturist) (1708–1786), English caricaturist and satirical poet
*John Payne Collier (1789–1883), English Shakespearian critic and forger
*John Collier (painter) (1850–1934) ...
and
Marian Collier (née Huxley), making Jill's maternal great-grandfather English biologist and "Darwin's Bulldog"
Thomas Henry Huxley
Thomas Henry Huxley (4 May 1825 – 29 June 1895) was an English biologist and anthropologist who specialized in comparative anatomy. He has become known as "Darwin's Bulldog" for his advocacy of Charles Darwin's theory of evolution.
The stor ...
.
Leslie and Joyce married in 1906 and divorced in 1918.
Joyce Collier later remarried automobile retail agent Drysdale Kilburn; she was an accomplished artist in her own right and was a member of
The Royal Society of Miniature Painters, Sculptors & Gravers.
After her parents' divorce, Greenwood was sent to a boarding school near
Bishop's Stortford
Bishop's Stortford is a historic market town and civil parish in the East Hertfordshire district, in the county of Hertfordshire, England. It is in the London metropolitan area, London commuter belt, near the border with Essex, just west of the ...
where she became head girl and a skilled tennis player.
Career
Greenwood attended art school in Chelsea and then joined the fashion brand
Jaeger in 1931, where she known as "Crawshay". Initially employed in retail at their flagship Regent Street store, Greenwood's artistic flair was recognised and she was put in charge of display.
During the Second World War, Greenwood wrote and illustrated ''
Make-Do and Mend'' pamphlets for the
Ministry of Information. These iconic publications provided tips to housewives on harsh rationing, giving advice on how to stay frugal yet chic by reusing old clothing, creating ‘decorative patches’ to cover holes in worn garments; unpicking and re-knitting old jumpers, and protecting one's garments against the ‘moth menace’.
She remained at Jaeger for almost 30 years, playing a role in the design of their distinctive criss-crossed 'J' logo,
and developing a reputation for her innovative and whimsical window dressings:
"Post-war at a time of shortage she famously designed an enormous pair of scales for the window of Jaeger's Regent Street shop balancing sheep, representing cashmere sweaters available only for export, against vital imports such as tea, coffee and New Zealand butter. Underneath in the shop window there was the laconic statement "Britain must balance her budget".
She devised the Regent Street decorations for the Festival of Britain in 1951, and in 1954 was the designer of Regent Street's first Christmas lights. In 1959 she arranged the decoration of Oxford Street's lampposts between Tottenham Court Road and Marble Arch for the first Christmas display. Eventually she was put in charge of Jaeger's window displays across the country, before retiring in 1960.
Personal life
Greenwood married German-born illustrator and cartoonist Walter Goetz in 1938. They divorced shortly afterward but they and their families remained good friends.
In 1940 she married British Labour Party politician
Tony Greenwood (1911–1982), who entered Parliament as member for
Heywood and Radcliffe in
a by-election in February 1946, becoming a prominent Cabinet Minister in the 1950s and 1960s. They had two daughters, Susanna and
Dinah Murray
Dinah Karen Crawshay Murray (27 May 1946 - 7 July 2021) was a writer, educator and campaigner for autistic people. She collaborated in developing the theory of monotropism as a way of explaining autism in terms of a tendency to focus intensely o ...
.

Greenwood died in 1995. She was cremated at
Golders Green Crematorium
Golders Green Crematorium and Mausoleum was the first crematorium to be opened in London, and is one of the oldest crematoria in Britain. The land for the crematorium was purchased in 1900, costing £6,000 (the equivalent of £136,000 in 2021), ...
.
Politics
A committed socialist and pacifist, Greenwood was an important early member of the
Campaign for Nuclear Disarmanent (CND). As a male and prominent politician, her husband Tony was more visible, but Greenwood was the driving force behind their involvement.
Overcoming Tony's initial caution, they were both familiar figures at the head of
Aldermaston marches
The Aldermaston marches were anti-nuclear weapons demonstrations in the 1950s and 1960s, taking place on Easter weekend between the Atomic Weapons Research Establishment at Aldermaston in Berkshire, England, and London, over a distance of fifty-t ...
in the early 1960s, while their daughter Susanna helped to found CND's youth wing.
References
External links
* Jill Greenwood's personal and professional papers are held within the "Arthur William James ('Anthony') Greenwood, Baron Greenwood of Rossendale (1911-82) Papers" at the Bodleian Library, University of Oxford
*A photograph of Jill Greenwood is held by the National Portrait Gallery in London. It features the portrait of her Grandmother (Marian Collier Huxley) by her Grandfather (John Collier) in the backgroun
{{DEFAULTSORT:Greenwood, Jill
1910 births
1995 deaths
20th-century English women artists
Artists from London
English designers
English women illustrators
Greenwood of Rossendale
Campaign for Nuclear Disarmament activists
Spouses of life peers