Gilbert Harvey Brandt (March 5, 1932 – August 31, 2023) was an American professional
football
Football is a family of team sports that involve, to varying degrees, kick (football), kicking a football (ball), ball to score a goal (sports), goal. Unqualified, football (word), the word ''football'' generally means the form of football t ...
executive who was the vice president of player personnel in the
National Football League
The National Football League (NFL) is a Professional gridiron football, professional American football league in the United States. Composed of 32 teams, it is divided equally between the American Football Conference (AFC) and the National ...
(NFL) for the
Dallas Cowboys
The Dallas Cowboys are a professional American football team based in the Dallas–Fort Worth metroplex. The Cowboys compete in the National Football League (NFL) as a member of the National Football Conference (NFC) NFC East, East division. T ...
from 1960 to 1988. He was inducted into the
Pro Football Hall of Fame
The Pro Football Hall of Fame is the hall of fame for professional football (gridiron), professional American football, located in Canton, Ohio. Opened on September 7, 1963, the Hall of Fame enshrines exceptional figures in the sport of profes ...
in 2019.
Early life and college
Gilbert Harvey Brandt was born in
Milwaukee, Wisconsin
Milwaukee is the List of cities in Wisconsin, most populous city in the U.S. state of Wisconsin. Located on the western shore of Lake Michigan, it is the List of United States cities by population, 31st-most populous city in the United States ...
on March 5, 1932.
He attended
North Division High School where he was a 150-pound starting
defensive back
In gridiron football, defensive backs (DBs), also called the secondary, are the players on the defensive side of the ball who play farthest back from the line of scrimmage. They are distinguished from the other two sets of defensive players, the ...
.
He also lettered in
basketball
Basketball is a team sport in which two teams, most commonly of five players each, opposing one another on a rectangular Basketball court, court, compete with the primary objective of #Shooting, shooting a basketball (ball), basketball (appro ...
and
track.
Brandt enrolled at the
University of Wisconsin
A university () is an institution of tertiary education and research which awards academic degrees in several academic disciplines. ''University'' is derived from the Latin phrase , which roughly means "community of teachers and scholars". Uni ...
, but left after two years.
[
]
Professional career
Brandt worked as a photographer who specialized in newborn babies and was employed as a part-time scout for the Los Angeles Rams
The Los Angeles Rams are a professional American football team based in the Greater Los Angeles, Greater Los Angeles area. The Rams compete in the National Football League (NFL) as a member of the National Football Conference (NFC) NFC West, West ...
based on a recommendation by Elroy Hirsch
Elroy Leon "Crazylegs" Hirsch (June 17, 1923 – January 28, 2004) was an American professional American football, football player, sport executive and actor. He was inducted into the Pro Football Hall of Fame in 1967 and the College Football H ...
.[ In 1958, he was hired as a full-time scout by the ]San Francisco 49ers
The San Francisco 49ers (also written as the San Francisco Forty-Niners and nicknamed the Niners) are a professional American football team based in the San Francisco Bay Area. The 49ers compete in the National Football League (NFL) as a member ...
.
Brandt served as the Dallas Cowboys
The Dallas Cowboys are a professional American football team based in the Dallas–Fort Worth metroplex. The Cowboys compete in the National Football League (NFL) as a member of the National Football Conference (NFC) NFC East, East division. T ...
' chief talent scout from the club's inception in 1960.[ He had served as a part-time scout for the ]Los Angeles Rams
The Los Angeles Rams are a professional American football team based in the Greater Los Angeles, Greater Los Angeles area. The Rams compete in the National Football League (NFL) as a member of the National Football Conference (NFC) NFC West, West ...
under general manager Tex Schramm in the 1950s. When Schramm took command of the newly formed Dallas franchise in 1960, Brandt was one of the first people he hired. Schramm, Brandt and Coach Tom Landry
Thomas Wade Landry ( ; September 11, 1924 – February 12, 2000) was an American professional football coach, player, and World War II veteran. Regarded as one of the greatest head coaches of all time, he was the first head coach of the Dallas ...
formed the triumvirate which guided the Cowboys for their first 29 years.[
Brandt helped pioneer many of the scouting techniques used by NFL clubs today, such as:
* Creating a new scouting and evaluation system for prospects, which would later spread throughout the NFL. In the ]NFL Films
NFL Productions, LLC, doing business as NFL Films, is the film and television production company of the National Football League. It produces advertisement film, commercials, television programs, feature films, and documentary film, documentaries ...
' documentary series '' Finding Giants'', Ernie Accorsi mentioned how then-general manager George Young built the New York Giants
The New York Giants are a professional American football team based in the New York metropolitan area. The Giants compete in the National Football League (NFL) as a member of the National Football Conference (NFC) NFC East, East division. The ...
scouting process based on the Cowboys system.
* Using computers for scouting and talent evaluations. To achieve this level of automatization, the Cowboys had to systematically define which were the traits, measurable qualities and skills that could be expressed into numbers and formulas in order for a computer to understand them. Different traits were prioritized for different positions.
* Finding potential prospects in other sports such as: Bob Hayes, Cornell Green, Peter Gent, Toni Fritsch, Percy Howard, Ken Johnson, Ron Howard
Ronald William Howard (born March 1, 1954) is an American filmmaker and actor. Howard started his career as a child actor before transitioning to directing films. Over his six-decade career, Howard has received List of awards and nominations r ...
, Wade Manning, Manny Hendrix, Mac Percival, and Colin Ridgway. The Cowboys also set up hospitality suites for coaches at the NCAA basketball tournaments.[
* Brandt was one of the first talent scouts to look outside of the ]United States
The United States of America (USA), also known as the United States (U.S.) or America, is a country primarily located in North America. It is a federal republic of 50 U.S. state, states and a federal capital district, Washington, D.C. The 48 ...
and Canada
Canada is a country in North America. Its Provinces and territories of Canada, ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocean, making it the world's List of coun ...
for potential players.[ ]Placekicker
In gridiron football, the placekicker (PK), or simply kicker (K), is the player responsible for attempts at scoring Field goal (football), field goals and extra points. In most cases, the placekicker also serves as the team's kickoff specialist ...
Fritsch, was discovered during a European scouting tour.
* Made unconventional draft choices in lower rounds based on potential, even though at the time it wasn't known if the players would ever be a part of the National Football League
The National Football League (NFL) is a Professional gridiron football, professional American football league in the United States. Composed of 32 teams, it is divided equally between the American Football Conference (AFC) and the National ...
. For example: Roger Staubach, Herschel Walker
Herschel Junior Walker (born March 3, 1962) is an American former professional football running back who played in the National Football League (NFL) for 12 seasons. He was also the Republican nominee in the 2022 United States Senate election ...
, and Chad Hennings.
* The use of psychology tests to identify the mental and personality make-up of prospects.
* Finding players in the undrafted free agent
In professional sports, a free agent is a player or manager who is eligible to sign with other clubs or franchises; i.e., not under contract to any specific team. The term is also used in reference to a player who is under a contract at present ...
and small college talent pool, such as Drew Pearson, Cliff Harris
Clifford Allen Harris (born November 12, 1948) is an American former professional American football, football player who was a Safety (American football position), safety for the Dallas Cowboys of the National Football League (NFL) for ten seas ...
, and Everson Walls.
* Helped to create the NFL Scouting Combine
The NFL Scouting Combine is a week-long showcase occurring every February at Lucas Oil Stadium (and formerly at the RCA Dome until 2008) in Indianapolis, where college football players perform physical and mental tests in front of National Foot ...
as a centralization of the scouting evaluation process.[
* Contributed to introduce ]Pro Day
The NFL draft, officially known as the Annual Player Selection Meeting, is an annual event which serves as the most common source of player recruitment in the National Football League. Each team is given a position in the drafting order in reve ...
s at schools in 1977.
He also made a reputation of acquiring high draft choices by making impactful trades, which were used to select players like Randy White, Ed "Too Tall" Jones, and Tony Dorsett
Anthony Drew Dorsett Sr. (born April 7, 1954) is an American former professional American football, football running back who played in the National Football League (NFL) for the Dallas Cowboys and Denver Broncos.
Raised in western Pennsylvani ...
.
Brandt's dismissal from the Cowboys on May 2, 1989, completed a purge that began with Jerry Jones
Jerral Wayne Jones Sr. (born October 13, 1942) is an American billionaire businessman who is the owner, president, and General manager (American football), general manager of the Dallas Cowboys of the National Football League (NFL). He bought t ...
' purchase of the franchise just over nine weeks prior on February 25 and also resulted in Landry's ouster and Schramm's resignation.
Dwayne Haskins comments
Following the death of Pittsburgh Steelers
The Pittsburgh Steelers are a professional American football team based in Pittsburgh. The Steelers compete in the National Football League (NFL) as a member of the American Football Conference (AFC) AFC North, North division. Founded in 1933 P ...
quarterback
The quarterback (QB) is a position in gridiron football who are members of the offensive side of the ball and mostly line up directly behind the Lineman (football), offensive line. In modern American football, the quarterback is usually consider ...
Dwayne Haskins on the morning of April 9, 2022, during an interview on a Sirius XM
Sirius XM Holdings Inc. is an American broadcasting corporation headquartered in Midtown Manhattan, New York City, that provides satellite radio and online radio services operating in the United States. The company was formed by the 2008 merge ...
NFL radio show later that same day, a host asked Brandt for his thoughts. Brandt replied that Haskins was "living to be dead, so to speak," and claimed that draft evaluators had criticized Haskins for his work ethic during his transition from college football to the NFL, stating, "It was always something. It was one of those, 'I'm not offsides, but they keep calling me for offsides.' It's a tragic thing. Anytime somebody dies it's tragic, especially when you're 24 years old and you've got your whole life ahead of you. Maybe if he'd have stayed in school an xtrayear, he wouldn't do silly things."
Brandt's comments generated significant controversy, including from several other current and former NFL players like Haskins's former teammate Cameron Heyward, who called Brandt's comments "disgraceful," and former Dallas Cowboys wide receiver Dez Bryant, who called Brandt's comments "unacceptable." Several called for Brandt to lose his job in NFL radio over the comments. Brandt later apologized for the comments in a statement on Twitter
Twitter, officially known as X since 2023, is an American microblogging and social networking service. It is one of the world's largest social media platforms and one of the most-visited websites. Users can share short text messages, image ...
, saying he "reacted carelessly and insensitively" and apologizing for his "poor choice of words."
Personal life
After a few years out of football, Brandt returned as a print analyst and draft expert. He contributed to NFL.com as a senior analyst and was a major contributor in selecting the Playboy
''Playboy'' (stylized in all caps) is an American men's Lifestyle journalism, lifestyle and entertainment magazine, available both online and in print. It was founded in Chicago in 1953 by Hugh Hefner and his associates, funded in part by a $ ...
All-American
The All-America designation is an annual honor bestowed on outstanding athletes in the United States who are considered to be among the best athletes in their respective sport. Individuals receiving this distinction are typically added to an Al ...
football team. Brandt had also been responsible for inviting collegiate players to the NFL Draft
The NFL draft, officially known as the Annual Player Selection Meeting, is an annual event which serves as the most common source of player recruitment in the National Football League. Each team is given a position in the drafting order in reve ...
every year. He was a regular on SiriusXM NFL Radio as a commentator on "Late Hits", "The Endzone", and the "SiriusXM NFL Tailgate Show".
Brandt was inducted into the Texas Sports Hall of Fame on April 9, 2015.
Brandt was announced as the 22nd member of the Cowboys' Ring of Honor on November 2, 2018.
On February 2, 2019, it was announced at the annual NFL Honors Awards that Brandt was elected to the Pro Football Hall of Fame
The Pro Football Hall of Fame is the hall of fame for professional football (gridiron), professional American football, located in Canton, Ohio. Opened on September 7, 1963, the Hall of Fame enshrines exceptional figures in the sport of profes ...
, and his bust was sculpted by Scott Myers.
Brandt and his wife Sara were married for 34 years.[ He died in Dallas on August 31, 2023, at the age of 91.]
References
External links
Gil Brandt's NFL.com archive
A Shuttle Shakes Up The Pros
The Dallas Cowboys Dynasty
Gil Brandt From Photog To Super Scout
{{DEFAULTSORT:Brandt, Gil
1932 births
2023 deaths
Dallas Cowboys executives
Dallas Cowboys scouts
Los Angeles Rams scouts
NFL general managers
San Francisco 49ers scouts
Sportspeople from Milwaukee
University of Wisconsin–Madison alumni
Pro Football Hall of Fame inductees
North Division High School (Milwaukee) alumni