Gay's The Word (bookshop)
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Gay's the Word is an
independent bookshop An independent bookstore is a retail bookstore which is Small business, independently owned. Usually, independent stores consist of only a single actual store (although there are some multi-store independents). They may be structured as sole prop ...
in
central London Central London is the innermost part of London, in England, spanning the City of London and several boroughs. Over time, a number of definitions have been used to define the scope of Central London for statistics, urban planning and local gove ...
, and the oldest LGBT bookshop in the United Kingdom. Inspired by the emergence and growth of lesbian and gay bookstores in the United States, a small group of people from Gay Icebreakers, a gay socialist group, founded the store in 1979. These included Peter Dorey, Ernest Hole and Jonathan Cutbill. Various locations were looked at, including
Covent Garden Covent Garden is a district in London, on the eastern fringes of the West End, between St Martin's Lane and Drury Lane. It is associated with the former fruit-and-vegetable market in the central square, now a popular shopping and tourist sit ...
, which was then being regenerated, before they decided to open the store in Marchmont Street in
Bloomsbury Bloomsbury is a district in the West End of London, part of the London Borough of Camden in England. It is considered a fashionable residential area, and is the location of numerous cultural institution, cultural, intellectual, and educational ...
, an area of the capital with rich academic and literary associations. Initial reluctance from Camden Council to grant a lease was overcome with help from
Ken Livingstone Kenneth Robert Livingstone (born 17 June 1945) is an English former politician who served as the Leader of the Greater London Council (GLC) from 1981 until the council was Local Government Act 1985, abolished in 1986, and as Mayor of Londo ...
, then a local councillor, later
Mayor of London The mayor of London is the chief executive of the Greater London Authority. The role was created in 2000 after the Greater London devolution referendum in 1998, and was the first directly elected mayor in the United Kingdom. The current ...
. For a period of time, it was the only LGBT bookshop in England.


History

From the beginning, the bookshop was used as a community and information resource for lesbians and
gay men Gay men are male homosexuals. Some bisexual men, bisexual and homoromantic men may dually identify as ''gay'' and a number of gay men also identify as ''queer''. Historic terminology for gay men has included ''Sexual inversion (sexology), in ...
providing information on gay organisations and forthcoming events. The shop hosted musical evenings and on the piano sat the score for the musical which inspired its name—'' Gay's the Word'' by
Ivor Novello Ivor Novello (born David Ivor Davies; 15 January 1893 – 6 March 1951) was a Welsh actor, dramatist, singer and composer who became one of the most popular British entertainers of the first half of the 20th century. He was born into a musical ...
. Various organisations and community groups used the shop after hours for meetings, including Icebreakers, the Lesbian Discussion Group (still going after 40 years), Gay Black Group and the Gay Disabled Group. These days a number of groups meet at the bookshop including Trans London, a Black Lesbian Discussion Group, an Asexual Reading Group and an LGBT Bookgroup (now meeting online). The cafe and piano are no longer there but the noticeboard is still in use. When the shop was founded in 1979, gay books were not generally available in ordinary bookstores. The early newsletters listed the few radical bookstores in the country where gay books were available and '' Gay News'' had an excellent and pioneering
mail order Mail order is the buying of goods or services by mail delivery. The buyer places an order for the desired products with the merchant through some remote methods such as: * Sending an order form in the mail * Placing an order by telephone call ...
service. The gay movement at this period in the United States was particularly vibrant and stimulated an immense amount of literature with many small publishing houses being established. Gay's the Word had to import a large part of its stock from the US as not enough gay books were published in the UK. Lesbian and gay publishing houses which were later established in the UK include Gay Men's Press, Brilliance Books,
Onlywomen Press Onlywomen Press (briefly known as The Women's Press) was a feminist press based in London. It was the only feminist press to be founded by out lesbians, Lilian Mohin, Sheila Shulman, and Deborah Hart. It commenced publishing in 1974 and was on ...
and Third House. In 1984, Customs and Excise, assuming the shop to be a porn store rather than a serious bookstore, mounted a large-scale raid and seized thousands of pounds' worth of stock. The books seized covered virtually all categories of books stocked by Gay's The Word – newspapers and magazines, history, biography, politics, health, sex and counselling guides, humour, poetry, drama, contemporary gay and lesbian fiction and erotic fiction. Some of the titles seized were ''Querelle'' by Jean Genet, ''Torch Song Trilogy'' by Harvey Fierstein, ''Gay Sunshine Interviews Vols 1 & 2'' which contained interviews with writers such as William Burroughs, Allen Ginsberg, Christoper Isherwood and Tennessee Williams, ''Coming Out to Parents'' by Mary Borhek, ''Enemy'' by Robin Maugham, ''The Joy of Gay Sex'' by Dr Charles Silverstein, ''The Joy of Lesbian Sex'' by Dr Emily Sisley, ''The Front Runner'' by Patricia Nell Warren, ''A Thirsty Evil'' by Gore Vidal, ''Teleny'' attributed to Oscar Wilde and ''Roman Conquests'' by Phil Andros. Directors were eventually charged with conspiracy to import indecent books under the
Customs Consolidation Act 1876 The Customs Consolidation Act 1876 (39 & 40 Vict. c. 36) was an Act of Parliament (United Kingdom), act of the Parliament of the United Kingdom that further consolidated the various enactments relating to Customs law, customs in the United Kingd ...
( 39 & 40 Vict. c. 36). Unlike the situation with the Obscene Publications Act, which governs literature published in the UK, the Customs Consolidation Act 1876 does not provide for a literary or artistic defence of titles. A campaign was set in motion and the charges were vigorously defended. A defence fund was set up and raised over £55,000 from the public. Many well-known writers also gave their support and Gore Vidal donated £3,000. Newspaper articles appeared, various MPs visited the shop and questions were asked in the
House of Commons The House of Commons is the name for the elected lower house of the Bicameralism, bicameral parliaments of the United Kingdom and Canada. In both of these countries, the Commons holds much more legislative power than the nominally upper house of ...
. The charges were eventually dropped in 1986. The shop has hosted many readings and signings by well-known and emerging writers.
Edmund White Edmund Valentine White III (January 13, 1940 – June 3, 2025) was an American novelist, memoirist, playwright, biographer, and essayist. A pioneering figure in LGBTQ and especially gay literature after the Stonewall riots, he wrote with ra ...
,
David Leavitt David Leavitt (; born June 23, 1961) is an American novelist, short story writer, and biographer. Biography Leavitt was born in Pittsburgh, Pennsylvania to Gloria and Harold Leavitt. Harold was a professor who taught at Stanford University and G ...
,
Stella Duffy Stella Frances Silas Duffy (born 1963) is a London-born writer and theatremaker. Born in London, she spent her childhood in New Zealand before returning to the UK. Early life and education Born in London in 1963 to a New Zealand father and an ...
,
Armistead Maupin Armistead Jones Maupin, Jr. ( ; born May 13, 1944) is an American writer notable for '' Tales of the City'', a series of novels set in San Francisco. Early life Maupin was born in Washington, D.C., to Diana Jane (Barton) and Armistead Jones Maup ...
, Jake Arnott, Damian Barr,
Alan Hollinghurst Sir Alan James Hollinghurst (born 26 May 1954) is an English novelist, poet, short story writer and translator. He won the 1989 Somerset Maugham Award and the 1994 James Tait Black Memorial Prize. In 2004, he won the Booker Prize for his novel ...
, Philip Hensher, Charlotte Mendelson,
Patrick Gale Patrick Evelyn Hugh Sadler Gale (born 31 January 1962) is a British novelist. Early life and education Gale was born in 1962 on the Isle of Wight, the youngest of four children. His father was the prison governor of HM Prison Camp Hill on the ...
, Neil Bartlett,
Alison Bechdel Alison Bechdel ( ; born September 10, 1960) is an American cartoonist. Originally known for the long-running comic strip ''Dykes to Watch Out For'', she came to critical and commercial success in 2006 with her Graphic novel, graphic memoir ''Fun ...
,
Jake Shears Jason Sellards (born October 3, 1978), known professionally by the stage name Jake Shears, is an American singer, songwriter, musician and actor. He is best known as the co-lead vocalist of New York City pop-rock band Scissor Sisters, who achi ...
, Emily M. Danforth,
Ali Smith Ali Smith CBE FRSL (born 24 August 1962) is a Scottish author, playwright, academic and journalist. Sebastian Barry described her in 2016 as "Scotland's Nobel laureate-in-waiting". Early life and education Smith was born in Inverness on 24 A ...
,
Jackie Kay Jacqueline Margaret Kay (born 9 November 1961) is a Scottish poet, playwright, and novelist, known for her works ''Other Lovers'' (1993), ''Trumpet'' (1998) and ''Red Dust Road'' (2011). Kay has won many awards, including the Somerset Maugham A ...
,
Alex Bertie Alex Bertie (born 2 November 1995) is a British author, LGBTQ, LGBTQ+ advocate, Game art designer, and former YouTube personality. He is best known for his YouTube channel, ''TheRealAlexBertie'', where he openly documented his experiences as a ...
and Thomas Page McBee have read or done signings at the bookshop. It is a popular venue for poetry readings and has attracted poets such as Andrew McMillan, Richard Scott, Kate Foley, Sophia Blackwell, Keith Jarrett, Mary Jean Chan, Gregory Woods and John McCullough. It has also hosted talks by biographers Neil McKenna (''The Secret Life of
Oscar Wilde Oscar Fingal O'Fflahertie Wills Wilde (16 October 185430 November 1900) was an Irish author, poet, and playwright. After writing in different literary styles throughout the 1880s, he became one of the most popular and influential playwright ...
''), Sheila Rowbotham (''
Edward Carpenter Edward Carpenter (29 August 1844 – 28 June 1929) was an English utopian socialist, poet, philosopher, anthologist, an early activist for gay rights and prison reform whilst advocating vegetarianism and taking a stance against vivise ...
''); historians Matt Cook (''A Gay History of Britain'') and Matt Houlbrook (''Queer London''): Dennis Altman, Jeffrey Weeks and many other leading lesbian and gay academics and activists. A documentary on the bookstore by Douglas Belford was shown in 2006 at the London Lesbian and Gay Film Festival and can be viewed on YouTube.
Lesbians and Gays Support the Miners Lesbians and Gays Support the Miners (LGSM) was an alliance of lesbians and gay men who supported the National Union of Mineworkers (Great Britain), National Union of Mineworkers during the year-long UK miners' strike (1984–1985), strike of 1 ...
used to meet at the bookshop and collect money for the striking miners in 1984/85. When the meetings grew too large for the space they moved their meetings to the Fallen Angel pub. The 2014 film ''
Pride Pride is a human Emotion, secondary emotion characterized by a sense of satisfaction with one's Identity (philosophy), identity, performance, or accomplishments. It is often considered the opposite of shame or of humility and, depending on conte ...
'', directed by
Matthew Warchus Matthew Warchus (born 24 October 1966) is an English theatre director, playwright, and filmmaker. He has been the Artistic Director of London's The Old Vic since September 2015. Early life and education Warchus grew up in Selby, North Yorkshir ...
, featured the group as they campaigned and raised money for striking Welsh miners and depicts the shop being a target for several instances of
homophobic Homophobia encompasses a range of negative attitudes and feelings toward homosexuality or people who identify or are perceived as being lesbian, Gay men, gay or bisexual. It has been defined as contempt, prejudice, aversion, hatred, or ant ...
aggression and vandalism. Filming actually took place in a building on Kingsgate Road,
West Hampstead West Hampstead is an area in the London Borough of Camden. Neighbouring areas includes Childs Hill to the north, Frognal to the east, Swiss Cottage to the south-east, South Hampstead to the south and Kilburn to the south-west. The neighbourh ...
. In 2017 a
blue plaque A blue plaque is a permanent sign installed in a public place in the United Kingdom, and certain other countries and territories, to commemorate a link between that location and a famous person, event, or former building on the site, serving a ...
was unveiled above the bookshop in honour of Mark Ashton,
gay rights activist A list of notable LGBTQ social movements, LGBTQ rights activists who have worked to advance LGBTQ rights by political change, legal action or publication. Ordered by country, alphabetically. Albania * Xheni Karaj, founder of Aleanca LGBT org ...
and co-founder of LGSM. In 2018, Gay's the Word loaned part of their archive to
Senate House Library Senate House is the administrative centre of the University of London, situated in the heart of Bloomsbury, London, immediately to the north of the British Museum. The Art Deco building was constructed between 1932 and 1937 as the first phase ...
for the Queer Between the Covers Exhibition. They gave a talk on the 1984 customs raid and subsequently were invited to repeat the talk at the Houses of Parliament. The 40th anniversary of Gay's the Word was marked by a special event at the
British Library The British Library is the national library of the United Kingdom. Based in London, it is one of the largest libraries in the world, with an estimated collection of between 170 and 200 million items from multiple countries. As a legal deposit li ...
. Gay's the Word has been subjected to a number of homophobic attacks over the years and the windows have been replaced many times. There was much relief when the last time the window was broken it was due to a burglary rather than homophobia. The store was broken into on 9 February 2020. The two burglars ransacked the bookshop, stole change from a charity collection tin and were arrested within the store when they stopped to drink a bottle of
prosecco Prosecco (, ) is an Italian wine, Italian Denominazione di origine controllata#Denominazione di origine controllata (DOC), DOC or Denominazione di origine controllata#Denominazione di origine controllata e garantita (DOCG), DOCG white wine pro ...
belonging to one of the staff. Gay's the Word re-opened the next day.


Campaigns

In 2007, with rising rents and the effect of Internet book-buying, the bookshop faced possible closure. It launched a campaign to stay open which got huge press coverage in newspapers like ''
The Guardian ''The Guardian'' is a British daily newspaper. It was founded in Manchester in 1821 as ''The Manchester Guardian'' and changed its name in 1959, followed by a move to London. Along with its sister paper, ''The Guardian Weekly'', ''The Guardi ...
'', ''
The Times ''The Times'' is a British Newspaper#Daily, daily Newspaper#National, national newspaper based in London. It began in 1785 under the title ''The Daily Universal Register'', adopting its modern name on 1 January 1788. ''The Times'' and its si ...
'' and ''
The Independent ''The Independent'' is a British online newspaper. It was established in 1986 as a national morning printed paper. Nicknamed the ''Indy'', it began as a broadsheet and changed to tabloid format in 2003. The last printed edition was publis ...
'' as well as the gay press like '' QX'' and '' Boyz''. The shop workers were taken aback by the public response to the appeal with news on the crisis featuring in blogs from Russia to Australia, to America and Europe. Enough money was raised to pay bills and help the bookshop retrench.


See also

*
Silver Moon Bookshop The Silver Moon Women's Bookshop was a feminist bookstore at 68 Charing Cross Road in London, England, founded in 1984 by Jane Cholmeley, Sue Butterworth, and Jane Anger. Redclift and Sinclair (1991) p. vii, They established Silver Moon Booksho ...
, a women's bookshop in London * LGBT culture in London *
List of LGBT bookstores The following list article contains the names and locations of LGBTQ+ bookstores, sorted by location. The bookstores listed are Brick and mortar, brick and mortar stores with a focus on the LGBT community and literature. Open bookstores Asia ...
* Category Is Books, LGBT bookshop in Glasgow * Lavender Menace Bookshop, former LGBT bookshop in Edinburgh


Footnotes


References

* * * * *


External links

* {{Authority control Bookshops in London LGBTQ bookstores LGBTQ culture in London LGBTQ organisations in London Bookstores established in the 20th century Retail companies established in 1979 1979 establishments in England Independent bookshops of the United Kingdom