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The GRTC Pulse, often abbreviated as The Pulse, is a bus rapid transit line in
Richmond, Virginia Richmond ( ) is the List of capitals in the United States, capital city of the Commonwealth (U.S. state), U.S. commonwealth of Virginia. Incorporated in 1742, Richmond has been an independent city (United States), independent city since 1871. ...
, United States, operated by the Greater Richmond Transit Company. The line runs along Broad Street and Main Street in central Richmond, between The Shops at Willow Lawn and Rockett's Landing. It opened on June 24, 2018, and is the third bus rapid transit service to be constructed in
Virginia Virginia, officially the Commonwealth of Virginia, is a U.S. state, state in the Southeastern United States, Southeastern and Mid-Atlantic (United States), Mid-Atlantic regions of the United States between the East Coast of the United States ...
. The Pulse is the first regional rapid transit system to serve Richmond since 1949. The
Institute for Transportation and Development Policy An institute is an organizational body created for a certain purpose. They are often research organisations (research institutes) created to do research on specific topics, or can also be a professional body. In some countries, institutes c ...
(ITDP), under its
BRT Standard The BRT Standard is an evaluation tool for bus rapid transit (BRT) corridors around the world, based on international best practices. The Standard establishes a common definition for BRT and identifies BRT best practices, as well as functioning ...
, has given the Pulse corridor a Bronze ranking.


History

Before the bus rapid transit system, the city was served by conventional buses operated by the Greater Richmond Transit Company. Bus service in the city began on February 1, 1923, and replaced the city's streetcar system when it ceased operations in 1949. From 1888 until 1949, the city was also served by streetcars via the
Richmond Union Passenger Railway The Richmond Union Passenger Railway, in Richmond, Virginia, was the first practical electric trolley (tram) system, and set the pattern for most subsequent electric trolley systems around the world. It is an IEEE milestone in engineering. Th ...
. Original plans for rapid transit in Richmond originated as early as the 1990s, with case studies for
light rail Light rail (or light rail transit, abbreviated to LRT) is a form of passenger urban rail transit that uses rolling stock derived from tram technology National Conference of the Transportation Research Board while also having some features from ...
and bus rapid transit being studied by the City of Richmond. In 2003, Richmond's Department of Transportation conducted a two-year feasibility study on
commuter Commuting is periodically recurring travel between a place of residence and place of work or study, where the traveler, referred to as a commuter, leaves the boundary of their home community. By extension, it can sometimes be any regular o ...
and light rail in the Greater Richmond Region. The studies found that the lines would be moderately successful, but population in Richmond was not dense enough to demand either said service. Since the studies, other independent groups have begun their own series of studies given Richmond's higher than expected population growth and the region's expected population growth. In 2010, formal studies began to test the feasibility of a bus rapid transit line, rather than light rail line. The decision to pursue BRT rather than LRT prompted mostly negative reactions from the community, who primarily preferred light rail over bus rapid transit. The Greater Richmond Transit Company has remained open about upgrade the Pulse's initial line to a light rail line in the foreseeable future, should ridership dictate capacity beyond that a BRT system. Feasibility studies, stakeholder analysis, alternative assessments, and environmental impact studies, research was complete in mid-2014. In late 2014, GRTC unveiled the first set of bus rapid transit plans, which involved several stations stretching from Willow Lawn down to Rocketts Landing. The
Main Street Station Main Street station may refer to: Canada * Main Street station (Toronto), a subway station in Toronto, Ontario, Canada * Main Street–Science World station, a SkyTrain station in Vancouver, British Columbia, Canada United Kingdom * Main Street ra ...
would serve as the central transportation hub for the Pulse, linking the line with
Amtrak The National Railroad Passenger Corporation, Trade name, doing business as Amtrak (; ), is the national Passenger train, passenger railroad company of the United States. It operates intercity rail service in 46 of the 48 contiguous United Stat ...
, Transdominion Express, Megabus and Central Virginia Express. On March 17, 2015, GRTC announced that the line would be called the Pulse. The project had an estimated construction cost of $53 million to provide service from Willow Lawn in the west to Rocketts Landing in the east, including fourteen stations and over three miles of dedicated travel lanes. Half of the final design and construction costs came from the federal TIGER grant ($24.9 million). The other half came in the form of a 50% match funded by both state and local sources. The Virginia Department of Rail and Public Transportation (DRPT) provided 34% ($16.9 million) with the remaining 16% provided by the City of Richmond ($7.6 million) and Henrico County ($400,000). Operation of the service was estimated to cost $2.7 million per year. Some of the operating cost would be covered by fares and the remainder to be provided by local funding sources. In August 2016, construction began on the BRT line with a goal to complete the service by October 2017. The opening was delayed by several months due to difficulty in relocating utility lines at the stations. The Pulse began service on June 24, 2018. The opening ceremony was attended by the Mayor of Richmond, Virginia,
Levar Stoney Levar Marcus Stoney (born March 20, 1981) is an American politician who served as the 80th Mayor of Richmond, Virginia, mayor of Richmond, Virginia, from 2017 to 2025. A member of the Democratic Party (United States), Democratic Party, he previou ...
; the Chairperson of the Henrico County Board of Supervisors, Frank Thorton; and the
Governor of Virginia The governor of the Commonwealth of Virginia is the head of government of the Commonwealth (U.S. state), Commonwealth of Virginia. The Governor (United States), governor is head of the Government_of_Virginia#Executive_branch, executive branch ...
,
Ralph Northam Ralph Shearer Northam (born September 13, 1959) is an American physician and former politician who served as the 73rd governor of Virginia from 2018 to 2022. A pediatric Neurology, neurologist by occupation, he was an officer in the Medical Co ...
. Stoney stated that the $65 million project will generate $1 billion in economic activity over the next 20 years, resulting in a $15 return on investment for every dollar invested. Within a year of its opening, the line was averaging around 7,000 daily riders – over double its initially projected ridership. In 2023, it was announced that GRTC would purchase four New Flyer XN60 articulated buses to relieve congestion on the route. GRTC plans to eventually replace all of the buses used on the Pulse with XN60 buses. The new buses were scheduled to go into service in 2025.


Service

The Pulse runs along
U.S. Route 250 U.S. Route 250 (US 250) is a route of the United States Numbered Highway System, and is a spur of U.S. Route 50. It currently runs for from Richmond, Virginia, to Sandusky, Ohio. It passes through the states of Virginia, West Virginia, and Ohi ...
(Broad Street) before shifting south to Main Street downtown via 14th Street. The initial Pulse line links suburban Willow Lawn to Rocketts Landing, both in suburban Henrico, with at least a dozen stations within the city limits of Richmond. During the morning peak, midday, and evening peak on weekdays, buses come to each station every 10 minutes, with off-peak evening and weekend service every 15 minutes and late night service every 30 minutes.


List of stations


Proposed expansion

In 2022, studies began on a North-South BRT corridor, travelling along U.S 1 In October 2023, the GRTC Board of Directors approved the recommended route for the proposed North-South BRT. The North-South Pulse project aims to introduce 12 miles of high-capacity rapid transit, connecting northern and southern parts of the Richmond region via downtown. The route will run from Azalea in Henrico County, down U.S. Route 1, through downtown Richmond, and across the 9th Street Bridge to Southside Plaza. It will then continue along Belt Boulevard and the Midlothian Turnpike, terminating at Springline & Stonebridge. Studies on this Bus Rapid Transit (BRT) corridor began in 2022, and by October 2023, the GRTC Board of Directors approved the recommended route. Currently in Phase 2, focusing on station location and environmental assessments, the project is slated to begin construction in 2029.


References


External links


GRTC Pulse
{{USBRT Transportation in Richmond, Virginia Bus rapid transit in Virginia 2018 establishments in Virginia Transport infrastructure completed in 2018