Forbush Man (spelled Forbush-Man in his early appearances) is a fictional character appearing in
American comic books published by
Marvel Comics
Marvel Comics is an American comic book publisher and the flagship property of Marvel Entertainment, a divsion of The Walt Disney Company since September 1, 2009. Evolving from Timely Comics in 1939, ''Magazine Management/Atlas Comics'' in 19 ...
. Originally the
mascot
A mascot is any human, animal, or object thought to bring luck, or anything used to represent a group with a common public identity, such as a school, professional sports team, society, military unit, or brand name. Mascots are also used as fic ...
of Marvel's ''
Not Brand Echh
''Not Brand Echh'' is a satiric comic book series published by Marvel Comics that parodied its own superhero stories as well as those of other comics publishers. Running for 13 issues (cover-dated Aug. 1967 to May 1969), it included among its cont ...
'', he is the alter-ego of Irving Forbush, a fictional employee of "Marble Comics" (a parody of Marvel). Forbush was devised in 1955 by Marvel editor
Stan Lee
Stan Lee (born Stanley Martin Lieber ; December 28, 1922 – November 12, 2018) was an American comic book writer, editor, publisher, and producer. He rose through the ranks of a family-run business called Timely Publications which w ...
to refer to an imaginary low-grade colleague who was often the butt of Lee's jokes. In his guise of Forbush-Man, he first appeared in 1967.
According to Marvel Comics' ''
Alternate Universes 2005'', Forbush Man is a native of Earth 665 as opposed to Marvel's regular
Earth-616
In the fictional Marvel Comics multiverse, Earth-616 is the primary continuity in which most Marvel Comics titles take place.
History of the term
The term was first used in "Rough Justice", a story credited to both Alan Moore and Alan Davis ...
.
Publication history
Irving Forbush was introduced in Marvel's short-lived satirical comic book ''
Snafu
SNAFU is an acronym that is widely used to stand for the sarcastic expression Situation normal: all fucked up. It is a well-known example of military acronym slang. It is sometimes bowdlerized to "all fouled up" or similar. It means that the s ...
'' as a mascot. Forbush was given a line in the magazine's content page where he was credited as ''Snafu''
's founder.
[Lee, Stan. "Bullpen Bulletins: Stan's Soapbox," ''Marvel Two-in-One'' #49 (Marvel Comics, Mar. 1979).] Another Forbush family member, Melvin, was mentioned in the letters column reference, "Losted
icby his cousin, Melvin Forbush".
During ''Snafu''
's three-issue run, starting in November 1955, the "actual face" of Irving Forbush was often shown, though this face was of someone not named Irving Forbush.
Forbush-Man first appeared on the cover of the first issue of the satirical ''Not Brand Echh'' (
cover-date
The cover date of a periodical publication is the date displayed on the cover, which is not necessarily the true date of publication (the on-sale date or release date); later cover dates are common in magazine and comic book publishing. More unu ...
d Aug. 1967), drawn by
Jack Kirby
Jack Kirby (born Jacob Kurtzberg; August 28, 1917 – February 6, 1994) was an American comics artist, comic book artist, writer and editor, widely regarded as one of the medium's major innovators and one of its most prolific and influential c ...
and featuring
Doctor Doom
Doctor Victor Von Doom is a supervillain appearing in American comic books published by Marvel Comics. The character was created by Stan Lee and Jack Kirby, and first appeared in '' The Fantastic Four'' #5 in July 1962. The monarch of the f ...
, the
Fantastic Four
The Fantastic Four is a superhero team appearing in American comic books published by Marvel Comics. The team debuted in '' The Fantastic Four'' #1 ( cover dated Nov. 1961), helping usher in a new level of realism in the medium. It was the first ...
and the
Silver Surfer
The Silver Surfer is a fictional character appearing in American comic books published by Marvel Comics. The character also appears in a number of movies, television, and video game adaptations. The character was created by Jack Kirby and first ...
cowering in fear as Forbush Man approaches. Forbush-Man is a wannabe superhero with no superpowers who wears a costume comprising red
long johns
Long underwear, also called long johns or thermal underwear, is a style of two-piece underwear with long legs and long sleeves that is normally worn during cold weather. It is commonly worn by people under their clothes in cold countries.
In t ...
with the letter F on the front, black galoshes and a cooking pot with eye-holes on his head.
Forbush-Man's first major appearance was in the lead story of ''Not Brand Echh'' #5 (Dec. 1967): "The Origin of Forbush-Man", which was "conceived, created and cluttered-up" by Lee and Kirby. In this story, Forbush-Man's secret identity is revealed as Irving Forbush, the fictitious office
gofer
A gofer, go-fer or gopher is an employee who specializes in the delivery of special items to their superior(s). Examples of these special items include a cup of coffee, a tool, a tailored suit, or a car. Outside of the business world, the term ...
at Marble Comics. The character has a shrewish maiden aunt (Auntie Mayhem) who is indirectly responsible for her nephew becoming a superhero: In a fit of pique, she slams the fabled cooking pot over Irving's head, inadvertently providing him with the disguise he'd been looking for. The fictional October 13, 1939, edition of the ''
Daily Bugle
The ''Daily Bugle'' (at one time ''The DB'') is a fictional New York City tabloid newspaper appearing as a plot element in American comic books published by Marvel Comics. The ''Daily Bugle'' is a regular fixture in the Marvel Universe, mos ...
'' claims an "Irving Forbush" was born on Friday the 13th, his parents Stan and Jacqueline wanting a daughter instead. Like his better-known Marvel contemporaries, Forbush-Man triumphs over a number of super powered adversaries, starting with 'The
Juggernut' in ''Not Brand Echh'' #5. All of his victories are purely accidental; lacking superhuman powers, dumb luck plays a major role in all his adventures.
Forbush-Man's next appearance came in ''Not Brand Echh'' #8 (June 1968), when he applies for membership with the
Avengers
Avenger, Avengers, The Avenger, or The Avengers may refer to:
Arts and entertainment In the Marvel Comics universe
* Avengers (comics), a team of superheroes
**Avengers (Marvel Cinematic Universe), a central team of protagonist superheroes of ...
parody the Revengers, the
S.H.I.E.L.D.
S.H.I.E.L.D. is a fictional espionage, special law enforcement, and counter-terrorism agency appearing in American comic books published by Marvel Comics. Created by Stan Lee and Jack Kirby in ''Strange Tales'' #135 (August 1965), it often deal ...
parody S.H.E.E.S.H, and finally the
X-Men
The X-Men are a superhero team appearing in American comic books published by Marvel Comics, first appearing in ''The X-Men'' #1 by artist/co-plotter Jack Kirby and writer/editor Stan Lee in 1963. Although initially cancelled in 1970 due to ...
parody The Echhs-Men. His third major appearance came in ''Not Brand Echh'' #13 (May 1969, the comic's final issue), which finds him in a loose parody of ''
Silver Surfer
The Silver Surfer is a fictional character appearing in American comic books published by Marvel Comics. The character also appears in a number of movies, television, and video game adaptations. The character was created by Jack Kirby and first ...
'' #5 (April 1969). Writer Lee himself puts in an appearance as Marble Comics' "Fearless Leader" in the final two panels.
Continued references
On page 3 of
Fantastic Four Annual #3 (1965) while
Patsy Walker
Patricia "Patsy" Walker is a superhero appearing in American comic books published by Marvel Comics. Created by Stuart Little and Ruth Atkinson, Patsy Walker first appeared in ''Miss America Magazine'' #2 (November 1944), published by Marvel p ...
and her rival Hedy Wolfe eye
Tony Stark
Iron Man is a superhero appearing in American comic books published by Marvel Comics. The character was co-created by writer and editor Stan Lee, developed by scripter Larry Lieber, and designed by artists Don Heck and Jack Kirby. The char ...
and search for
Millie the Model
''Millie the Model'' was Marvel Comics' longest-running humor title, first published by the company's 1940s predecessor, Timely Comics, and continuing through its 1950s forerunner, Atlas Comics, to 1970s Marvel. The comic book series deals with ...
as the crowd gathers for the wedding of
Reed Richards
Mister Fantastic (Reed Richards) is a superhero character appearing in American comic books published by Marvel Comics. The character is a founding member, and the leader, of the Fantastic Four. Richards has a mastery of mechanical, aerospace ...
and
Sue Storm
The Invisible Woman (Susan "Sue" Storm-Richards) is a superheroine appearing in American comic books published by Marvel Comics. The character is a founding member of the Fantastic Four and was the first female superhero created by Marvel durin ...
, chants of "We Want Irving Forbush, We Want Irving Forbush" are seen in the background.
He is mentioned by
Spider-Man in ''
The Amazing Spider-Man
''The Amazing Spider-Man'' is an ongoing American comic book series featuring the Marvel Comics superhero Spider-Man as its main protagonist. Being in the Earth 616, mainstream continuity of the franchise, it began publication in 1963 as a bim ...
'' #35 (April 1966) as what Spider-Man calls an in-joke. When
Molten Man
The Molten Man (Mark Raxton) is a fictional character appearing in American comic books published by Marvel Comics. Once a chemical engineer who longed to get rich, Mark Raxton was caught in an accident that saw his body get covered by an experime ...
tells Spider-Man that when he beats him, nobody would stop him, Spider-Man remarks, "There's always Irving Forbush".
In the 1978 instructional paperback ''
How To Draw Comics The Marvel Way
''How to Draw Comics the Marvel Way'' is a book by Stan Lee and John Buscema. The book teaches the aspiring comic book artist how to draw and create comic books. The examples are from Marvel Comics and Buscema artwork. It was first published in 1 ...
'', Chapter Five focuses on drawing a humanoid figure. The introduction states, "...Most anyone can draw a stick figure. (Even Irving Forbush!)"
In the early 1990s, when ''
Comics Buyer's Guide
''Comics Buyer's Guide'' (''CBG''; ), established in 1971, was the longest-running English-language periodical reporting on the American comic book industry. It awarded its annual Comics Buyer's Guide Fan Awards from 1983 to circa 2010. The public ...
'' begin their annual fan awards, Marvel came up with its own award for assistant editors as they were ineligible for the CBG awards. Some ballots, which appeared on Marvel's letters pages, listed Forbush as a choice for top assistant editor.
Later appearances
During the 1980s and 1990s, Forbush Man became the mascot of the
Marvel Age
''Marvel Age'' was a promotional comic book-sized magazine from Marvel Comics published from 1983 to 1994. Basically a comic-length edition of the Bullpen Bulletins page, ''Marvel Age'' contained previews of upcoming Marvel comics, as well as i ...
news magazine for much of its nine-year run. He also was a staple cast member in the satirical title ''
What The--?!
''What The--?!'' is a Marvel Comics comic book series self-parodying the Marvel Universe, similar in vein to the 1960s series ''Not Brand Echh''. It was billed as "The Marvel mag of mirth and mayhem!" The series ran for 26 issues, from August 198 ...
'', an ensemble book that encompassed and poked fun at the
Marvel Universe
The Marvel Universe is a fictional shared universe where the stories in most American comic book titles and other media published by Marvel Comics take place. Super-teams such as the Avengers, the X-Men, the Fantastic Four, the Guardians of ...
. In 1993, ''What The?!--'' published a story chronicling the death of Forbush Man. The story was a parody of
DC Comics
DC Comics, Inc. (doing business as DC) is an American comic book publisher and the flagship unit of DC Entertainment, a subsidiary of Warner Bros. Discovery.
DC Comics is one of the largest and oldest American comic book companies, with their f ...
' "
Death of Superman
Death is the Irreversible process, irreversible cessation of all biological process, biological functions that sustain an organism. For organisms with a brain, death can also be defined as the irreversible cessation of functioning of the whol ...
" story arc, and featured Forbush Man dying in battle against the villain Dumsday, a parody of DC's
Doomsday
Doomsday may refer to:
* Eschatology, a time period described in the eschatological writings in Abrahamic religions and in doomsday scenarios of non-Abrahamic religions.
* Global catastrophic risk, a hypothetical event explored in science and fict ...
.
Forbush Man appeared in the 2006 series ''
Nextwave: Agents of H.A.T.E.'' as a member of "The New Paramounts", a team consisting of ''Not Brand Echh'' characters including The Inedible Bulk. These characters were either misguided or evil. Forbush Man was willing to hurt others for mocking his hat. This Forbush Man was apparently killed by
Tabitha Smith
Tabitha Smith is a fictional character, a mutant superhero appearing in American comic books published by Marvel Comics, commonly in association with The X-Men and related titles. Created by Jim Shooter and Al Milgrom, the character first appea ...
after he failed to mind control her (she apparently had no mind). Nextwave and the
Beyond Corporation©
The comic book stories published by Marvel Comics since the 1940s have featured several noteworthy concepts besides its fictional characters, such as unique places and artifacts. There follows a list of those features.
Places
Certain places fe ...
exist within the mainstream
Marvel Universe
The Marvel Universe is a fictional shared universe where the stories in most American comic book titles and other media published by Marvel Comics take place. Super-teams such as the Avengers, the X-Men, the Fantastic Four, the Guardians of ...
.
Forbush Man later appeared in the 2010 one-shot "Captain America: Who Won't Wield the Shield". Several Marvel employees are attacked and injured because they have turned comics grim and dark. In defense of the injured people, Forbush is slain. Moments later, he returns as a flesh-hungry zombie.
Powers and abilities
While the original Forbush Man had no superpowers, the Forbush Man who appeared in ''Nextwave'' (who may or may not have been a Broccoli Man) had the power to project utterly realistic visions (credited as "Forbush-vision") into the minds of others when he removed the cast-iron pot on his head. The hallucinations typically depicted a reality that was hellish to each victim, slowly killing them as they struggled against it. This power had no effect on
Tabitha Smith
Tabitha Smith is a fictional character, a mutant superhero appearing in American comic books published by Marvel Comics, commonly in association with The X-Men and related titles. Created by Jim Shooter and Al Milgrom, the character first appea ...
as, in ''Nextwave'', she has no apparent mind at all. It is also possible that he has powers far beyond this: he cites during his recruitment to the New Paramounts several occasions on which he claims to have saved the Earth from certain doom so quickly and efficiently that nobody realized he'd done anything. He also purports to be "mighty with women," though whether this is one of his many powers is debatable. Forbush Man even goes so far as to purport that he is "the greatest power in human history", although the veracity of these claims is unverified, and Tabitha Smith defeated him with apparently very little effort.
Other versions
During the DC/Marvel
Amalgam Universe
Amalgam most commonly refers to:
* Amalgam (chemistry), mercury alloy
* Amalgam (dentistry), material of silver tooth fillings
** Bonded amalgam, used in dentistry
Amalgam may also refer to:
* Amalgam Comics, a publisher
* Amalgam Digital, an i ...
crossover
Crossover may refer to:
Entertainment
Albums and songs
* ''Cross Over'' (Dan Peek album)
* ''Crossover'' (Dirty Rotten Imbeciles album), 1987
* ''Crossover'' (Intrigue album)
* ''Crossover'' (Hitomi Shimatani album)
* ''Crossover'' (Yoshino ...
, Irving Forbush was fused with DC's AL to form Al Forbush, proprietor of Lobo the Duck's favorite diner in the series' parody installment. He wears Forbush Man's trademark cooking pot with eye holes on his head.
In other media
Television
* Forbush Man is referenced in ''
The Super Hero Squad Show
''The Super Hero Squad Show'' is an American superhero animated series produced by Marvel Animation. It is based on the Marvel Super Hero Squad action figure line from Hasbro, which portray the Avengers, the X-Men, and various other characters ...
'' episode "Tales of Suspense". The Mayor of Super Hero City accidentally calls
Iron Man
Iron Man is a superhero appearing in American comic books published by Marvel Comics. The character was co-created by writer and editor Stan Lee, developed by scripter Larry Lieber, and designed by artists Don Heck and Jack Kirby. The charact ...
by the name Forbush Man.
* In the ''
Ultimate Spider-Man
''Ultimate Spider-Man'' is a superhero comic book series that was published by Marvel Comics from 2000 to 2011. The series is a modernized re-imagining of Marvel's long-running Spider-Man comic book franchise as part of the company's Ultimate ...
'' episode "Why I Hate Gym", Stan the Janitor invokes Irving Forbush upon setting off one of
S.H.I.E.L.D.
S.H.I.E.L.D. is a fictional espionage, special law enforcement, and counter-terrorism agency appearing in American comic books published by Marvel Comics. Created by Stan Lee and Jack Kirby in ''Strange Tales'' #135 (August 1965), it often deal ...
's traps. Stan the Janitor also mentions that he once had an argument with Irving Forbush, when he accused Stan of treating him like a doormat.
*
Stan Lee
Stan Lee (born Stanley Martin Lieber ; December 28, 1922 – November 12, 2018) was an American comic book writer, editor, publisher, and producer. He rose through the ranks of a family-run business called Timely Publications which w ...
's photographic cameo appearances in ''
Daredevil
Daredevil may refer to:
* A stunt performer
Arts and media Comics
* Daredevil (Lev Gleason Publications), a fictional 1940s superhero popularized by writer-artist Charles Biro
* Daredevil (Marvel Comics character), a Marvel comic book superhe ...
'', ''
Jessica Jones
Jessica Campbell Jones Cage is a superheroine appearing in American comic books published by Marvel Comics. The character was created by writer Brian Michael Bendis and artist Michael Gaydos and first appeared in '' Alias'' #1 (November 2001), ...
'', ''
Luke Cage
Lucas "Luke" Cage, born Carl Lucas and also known as Power Man, is a fictional character appearing in American comic books published by Marvel Comics. He first appeared in ''Luke Cage, Hero for Hire'' #1 (June 1972) and was created by Archie ...
'', ''
Iron Fist
Iron Fist, Iron fist or Ironfist may refer to:
Military
* Iron Fist (exercise), an Indian Air Force exercise held in 2013 and 2016
* Iron Fist (countermeasure), an Israeli counter-weapon system
* 20th Armoured Brigade (United Kingdom) or The Iron ...
'', ''
The Defenders'', and ''
The Punisher
The Punisher (Francis "Frank" Castle, born Castiglione) is an antihero appearing in American comic books published by Marvel Comics. The character was created by writer Gerry Conway and artists John Romita Sr. and Ross Andru. The Punisher mad ...
'' identified it as
NYPD
The New York City Police Department (NYPD), officially the City of New York Police Department, established on May 23, 1845, is the primary municipal law enforcement agency within the City of New York, the largest and one of the oldest in ...
Captain Irving Forbush.
** In
season 2 Season 2 may refer to:
* ''Season 2'' (Infinite album)
* '' 2econd Season''
See also
*
{{disambig ...
of ''Jessica Jones'', Irving Forbush has become an attorney at "Forbush and Associates".
** In season 2 of ''Luke Cage'' Luke passes a billboard with Stan Lee's image, depicting a legal advertisement for Forbush: "Call Forbush....get what you deserve".
Video games
* Irving Forbush is mentioned in ''
Spider-Man: Shattered Dimensions.''
* Forbush Man is a playable character in ''
Lego Marvel Super Heroes 2
''Lego Marvel Super Heroes 2'' is a Lego-themed action-adventure video game developed by Traveller's Tales and published by Warner Bros. Interactive Entertainment for Microsoft Windows, PlayStation 4, Nintendo Switch and Xbox One on 14 November ...
.''
Forbush Man revealed in more gameplay during SDCC 2017, at 5:52 of the video
/ref> In a bonus mission narrated by Gwenpool
Gwenpool (Gwendolyn "Gwen" Poole; colloquial: "GwenPool" or "Pink Slayer") is a fictional character appearing in American comic books published by Marvel Comics
Marvel Comics is an American comic book publisher and the flagship property ...
, Forbush Man accompanies Howard the Duck
Howard the Duck is a fictional character appearing in American comic books published by Marvel Comics. The character was created by writer Steve Gerber and artist Val Mayerik. Howard the Duck first appeared in ''Adventure into Fear'' #19 (cover-d ...
to Timely Comics
Timely Comics is the common name for the group of corporations that was the earliest comic book arm of American publisher Martin Goodman, and the entity that would evolve by the 1960s to become Marvel Comics. "Timely Publications became the name ...
HQ where Chrono-Con is held in order to help Howard the Duck promote a video game that he stars in.
See also
* Red Tornado
Red is the color at the long wavelength end of the visible spectrum of light, next to orange and opposite violet. It has a dominant wavelength of approximately 625–740 nanometres. It is a primary color in the RGB color model and a seconda ...
References
External links
Forbush Man
at the Marvel Database Project
at Don Markstein's Toonopedia
Archived
from the original on August 26, 2015.
{{DEFAULTSORT:Forbush Man
Characters created by Jack Kirby
Characters created by Stan Lee
Forbush
Forbush, Irving
Comics characters introduced in 1967
Male characters in advertising
Mascots introduced in 1955
Marvel Comics male superheroes
Magazine mascots
Parody superheroes