Florence, Oregon
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Florence is a coastal city in Lane County, in the U.S. state of
Oregon Oregon ( , ) is a U.S. state, state in the Pacific Northwest region of the United States. It is a part of the Western U.S., with the Columbia River delineating much of Oregon's northern boundary with Washington (state), Washington, while t ...
. It lies at the mouth of the Siuslaw River on the Pacific Ocean and about midway between Newport to the north and
Coos Bay Coos Bay (Hanis language, Coos language: Atsixiis or Hanisich) is an estuary where the Coos River enters the Pacific Ocean, the estuary is approximately 12 miles long and up to two miles wide. It is the largest estuary completely within Oregon sta ...
to the south along
U.S. Route 101 U.S. Route 101, or U.S. Highway 101 (US 101), is a major north–south highway that traverses the states of California, Oregon, and Washington on the West Coast of the United States. It is part of the United States Numbered Highway Syst ...
. As of August 14, 2023, the city had a total population of 9,553.


History

The Florence area was originally inhabited by the Siuslaw tribe of Native Americans. Some claim that the city was named after state senator A. B. Florence, who represented Lane County from 1858 to 1860; another claim is that Florence was named after a French vessel that was wrecked at the mouth of the Siuslaw River on February 17, 1875.


Exploding whale

On November 12, 1970, Florence was the site of a famous scene when the
Oregon Department of Transportation The Oregon Department of Transportation (ODOT) is a department of the state government of the U.S. state of Oregon responsible for systems of transportation. It was first established in 1969. It had been preceded by the Oregon State Highway De ...
used 20 cases of explosives to try to blow up a dead beached whale, with unintended consequences. In 2020, residents voted to name a new park Exploding Whale Memorial Park.


Accidental ban on sex

The Florence City Council brought national attention to Florence after it approved a poorly-worded ordinance at its regular meeting on November 26, 1977. Intending to prevent people from having sexual intercourse in view of bystanders, the council approved a measure that made it illegal to have sex "while in or in view of a public or private place." Days later, a re-reading of the ordinance showed that it applied to sex in private. According to the
United Press International United Press International (UPI) is an American international news agency whose newswires, photo, news film, and audio services provided news material to thousands of newspapers, magazines, radio and television stations for most of the 20th ce ...
report that followed days later, "City officials said they would not enforce the new ordinance until it could be amended."


Geography

Florence is located on the
Oregon Coast The Oregon Coast is a coastal region of the U.S. state of Oregon. It is bordered by the Pacific Ocean to its west and the Oregon Coast Range to the east, and stretches approximately from the California state border in the south to the Columbia ...
, at the mouth of the Siuslaw River, just north of Oregon Dunes National Recreation Area. It is situated at nearly the same latitude as Eugene, and is located roughly midway between the other main central-coast cities of Newport and
Coos Bay Coos Bay (Hanis language, Coos language: Atsixiis or Hanisich) is an estuary where the Coos River enters the Pacific Ocean, the estuary is approximately 12 miles long and up to two miles wide. It is the largest estuary completely within Oregon sta ...
. Florence annexed Driftwood Shores Hotel and Conference Center, north of town, in Heceta Beach, in 2008. To the south of Florence, the unincorporated community of Glenada lies just across the Siuslaw River on U.S. Route 101; the city of Yachats is to the north. According to the
United States Census Bureau The United States Census Bureau, officially the Bureau of the Census, is a principal agency of the Federal statistical system, U.S. federal statistical system, responsible for producing data about the American people and American economy, econ ...
, the city has a total area of , of which is land and is water.


Climate

Like most of Western Oregon, Florence has a
Mediterranean climate A Mediterranean climate ( ), also called a dry summer climate, described by Köppen and Trewartha as ''Cs'', is a temperate climate type that occurs in the lower mid-latitudes (normally 30 to 44 north and south latitude). Such climates typic ...
(
Köppen Köppen is a German surname. Notable people with the surname include: * Bernd Köppen (1951–2014), German pianist and composer * Carl Köppen (1833-1907), German military advisor in Meiji era Japan * Edlef Köppen (1893–1939), German author ...
''Csb'') though cooler and wetter than usual for the type. The cooling effect of the Pacific makes summers as much as cooler than Eugene by daily mean and cooler by afternoon high. Outside of the short dry season in July and August, rainfall in Florence is generally frequent and heavy, totalling almost twice as much as in the Willamette Valley.


Demographics


2010 census

As of the census of 2010, there were 8,466 people, 4,226 households, and 2,374 families living in the city. The population density was . There were 5,103 housing units at an average density of . The racial makeup of the city was 92.5%
White White is the lightest color and is achromatic (having no chroma). It is the color of objects such as snow, chalk, and milk, and is the opposite of black. White objects fully (or almost fully) reflect and scatter all the visible wa ...
, 1.4%
Pacific Islander Pacific Islanders, Pasifika, Pasefika, Pacificans, or rarely Pacificers are the peoples of the list of islands in the Pacific Ocean, Pacific Islands. As an ethnic group, ethnic/race (human categorization), racial term, it is used to describe th ...
, 1.3% Native American, 1.0% Asian, 0.3%
African American African Americans, also known as Black Americans and formerly also called Afro-Americans, are an Race and ethnicity in the United States, American racial and ethnic group that consists of Americans who have total or partial ancestry from an ...
, 0.3%,
Pacific Islander Pacific Islanders, Pasifika, Pasefika, Pacificans, or rarely Pacificers are the peoples of the list of islands in the Pacific Ocean, Pacific Islands. As an ethnic group, ethnic/race (human categorization), racial term, it is used to describe th ...
, 1.4% from other races, and 3.2% from two or more races.
Hispanic The term Hispanic () are people, Spanish culture, cultures, or countries related to Spain, the Spanish language, or broadly. In some contexts, Hispanic and Latino Americans, especially within the United States, "Hispanic" is used as an Ethnici ...
or Latino of any race were 5.4% of the population. There were 4,226 households, of which 15.8% had children under the age of 18 living with them, 43.7% were married couples living together, 9.2% had a female householder with no husband present, 3.3% had a male householder with no wife present, and 43.8% were non-families. 37.0% of all households were made up of individuals, and 21.9% had someone living alone who was 65 years of age or older. The average household size was 1.98 and the average family size was 2.51. The median age in the city was 57 years. 13.9% of residents were under the age of 18; 5.9% were between the ages of 18 and 24; 15.5% were from 25 to 44; 28.4% were from 45 to 64; and 36.4% were 65 years of age or older. The gender makeup of the city was 46.4% male and 53.6% female.


2000 census

Per the census of 2000, there were 7,263 people, 3,564 households, and 2,145 families living in the city. The 2007 population estimate was 8,270. The population density was . There were 4,174 housing units at an average density of . The racial makeup of the city was 95.88% White, 0.28% African American, 0.92% Native American, 0.55% Asian, 0.14%
Pacific Islander Pacific Islanders, Pasifika, Pasefika, Pacificans, or rarely Pacificers are the peoples of the list of islands in the Pacific Ocean, Pacific Islands. As an ethnic group, ethnic/race (human categorization), racial term, it is used to describe th ...
, 0.56% from other races, and 1.67% from two or more races. 2.37% of the population were Hispanic or Latino of any race. There were 3,564 households, out of which 16.9% had children under the age of 18 living with them, 48.6% were married couples living together, 9.3% had a female householder with no husband present, and 39.8% were non-families. 34.4% of all households were made up of individuals, and 21.7% had someone living alone who was 65 years of age or older. The average household size was 2.02 and the average family size was 2.52. In the city, the population dispersal was 16.8% under the age of 18, 5.0% from 18 to 24, 16.0% from 25 to 44, 23.9% from 45 to 64, and 38.2% who were 65 years of age or older. The median age was 56 years. For every 100 females, there were 84.8 males. For every 100 females age 18 and over, there were 82.1 males. The median income for a household in the city was $30,505, and the median income for a family was $36,784. Males had a median income of $30,962 versus $23,878 for females. The per capita income for the city was $18,008. 14.4% of the population and 10.0% of families were below the poverty line. 25.9% of those under the age of 18 and 8.3% of those 65 and older were living below the poverty line.


Economy

The former mainstays of Florence's economy were logging,
commercial fishing Commercial fishing is the activity of catching fish and other seafood for Commerce, commercial Profit (economics), profit, mostly from wild fisheries. It provides a large quantity of food to many countries around the world, but those who practice ...
, and agriculture, but today tourism is increasingly significant. Some local businesses include Sand Master Park, Mo's Restaurants and Three Rivers Casino Resort, which is run by the Confederated Tribes of Coos, Lower Umpqua and Siuslaw Indians. The Port of Siuslaw promotes commercial fishing, shipping and tourism. About one-third of Florence's population consists of
retirees A pensioner is a person who receives a pension, most commonly because of retirement from the workforce. This is a term typically used in the United Kingdom (along with OAP, initialism of old-age pensioner), Ireland and Australia where someone of p ...
.


Arts and culture


Annual cultural events

Florence has held an annual ''
Rhododendron ''Rhododendron'' (; : ''rhododendra'') is a very large genus of about 1,024 species of woody plants in the Ericaceae, heath family (Ericaceae). They can be either evergreen or deciduous. Most species are native to eastern Asia and the Himalayan ...
'' festival, flower and garden show since 1908. Florence has also hoste
The Power of Florence
an annual volunteer event, since 2013. According to the group's Facebook page, the event is a "proclaimed city-wide day dedicated to volunteering and giving back".


Museums and other points of interest

The Siuslaw Pioneer Museum is located in a historic 1905 schoolhouse. Old Town Florence is located on the Siuslaw riverfront. The Port of Siuslaw marina is to the east, and the
Art Deco Art Deco, short for the French (), is a style of visual arts, architecture, and product design that first Art Deco in Paris, appeared in Paris in the 1910s just before World War I and flourished in the United States and Europe during the 1920 ...
1936 Siuslaw River Bridge is to the west. The boardwalk promenade was built along the marina to improve the area. Many businesses are on US101 itself, which runs through the town, north to south. North of Florence on
U.S. Route 101 U.S. Route 101, or U.S. Highway 101 (US 101), is a major north–south highway that traverses the states of California, Oregon, and Washington on the West Coast of the United States. It is part of the United States Numbered Highway Syst ...
are the Sea Lion Caves, a
tourist attraction A tourist attraction is a place of interest that tourists visit, typically for its inherent or exhibited natural or cultural value, historical significance, natural or built beauty, offering leisure and amusement. Types Places of natural beaut ...
that features a
sea cave A sea cave, is also known as a littoral cave, a type of cave formed primarily by the wave action of the sea. The primary process involved is erosion. Sea caves are found throughout the world, actively forming along present coastlines and as re ...
that is the year-round home of a population of Steller sea lions.


Historic buildings

Historic buildings on the
National Register of Historic Places The National Register of Historic Places (NRHP) is the Federal government of the United States, United States federal government's official United States National Register of Historic Places listings, list of sites, buildings, structures, Hist ...
in the Florence area include the Edwin E. Benedict House, a deteriorating house on the Siuslaw River that is said to have been
Ken Kesey Ken Elton Kesey (; September 17, 1935 – November 10, 2001) was an American novelist, essayist and Counterculture of the 1960s, countercultural figure. He considered himself a link between the Beat Generation of the 1950s and the hippies o ...
's inspiration for the Stamper House in his novel '' Sometimes a Great Notion'', Heceta Head Lighthouse and Keepers Quarters, Jessie M. Honeyman Memorial State Park Historic District, the Siuslaw River Bridge, and the William Kyle and Sons Building in Old Town.


Parks and recreation

There are several parks and other sites managed by the Oregon Parks and Recreation Department near Florence, including Darlingtonia State Natural Site and Heceta Head Lighthouse at Devil's Elbow to the north, and Jessie M. Honeyman Memorial State Park to the south. The Oregon Dunes National Recreation Area, managed as part of the Siuslaw National Forest, begins south of Florence.


Education

Florence is served by the three-school Siuslaw School District, which includes Siuslaw Elementary School, Siuslaw Middle School, and Siuslaw High School. Lane Community College has a center in Florence.


Media

* The '' Siuslaw News'' is a weekly newspaper published in Florence. ''
The Register-Guard ''The Register-Guard'' is a daily newspaper in the northwestern United States, published in Eugene, Oregon. It was formed in a 1930 merger of two Eugene papers, the ''Eugene Daily Guard'' and the ''Morning Register''. The paper serves the Eugene ...
'', published in Eugene, is also distributed in Florence. * KXCR, 90.7 FM, is a 501(c)(3), non-profit, non-commercial, community radio station. * Locally owned and operated radio stations KCST-FM and KCFM (AM) provide music, news, local and regional sports, and emergency public service programming 24 hours a day. * Radio translator K211BP rebroadcasts KRVM-FM from Eugene. * Non-profit organization West Lane Translator, Inc. maintains licenses and transmission facilities for five High Definition television translators, as well as 6 FM radio translators providing free over-the-air programming to the Florence area.


Transportation


Highways

*
U.S. Route 101 U.S. Route 101, or U.S. Highway 101 (US 101), is a major north–south highway that traverses the states of California, Oregon, and Washington on the West Coast of the United States. It is part of the United States Numbered Highway Syst ...
* Oregon Route 126


Air

* Florence Municipal Airport


Healthcare

Peace Harbor Hospital serves western Lane County. It is also one of the area's largest employers.


Sister city

Florence had one
sister city A sister city or a twin town relationship is a form of legal or social agreement between two geographically and politically distinct localities for the purpose of promoting cultural and commercial ties. While there are early examples of inte ...
: * Yamagata, Japan: Yamagata-shi was established in 2003 by the merger of Ijira (Florence's former sister city), Takatomi, and Miyama.


See also

* '' Kyllo v. United States'', a Supreme Court case involving a Florence resident


References


External links


Entry for Florence
in the '' Oregon Blue Book''
Florence Travel Guide & Sandboarding
{{Authority control 1893 establishments in Oregon Cities in Lane County, Oregon Cities in Oregon Oregon Coast Populated coastal places in Oregon Populated places established in 1893 Port cities in Oregon