HOME

TheInfoList



OR:

A floor model is a piece of equipment placed in a
retail shop Retail is the sale of goods and services to consumers, in contrast to wholesaling, which is sale to business or institutional customers. A retailer purchases goods in large quantities from manufacturers, directly or through a wholesaler, and ...
's sales area for display purposes. Floor models are taken out of their packaging and displayed how they would be used. In the case of
furniture Furniture refers to movable objects intended to support various human activities such as seating (e.g., stools, chairs, and sofas), eating ( tables), storing items, eating and/or working with an item, and sleeping (e.g., beds and hammocks) ...
, stores will arrange pieces as they may be placed in the home. Appliances, such as
microwaves Microwave is a form of electromagnetic radiation with wavelengths ranging from about one meter to one millimeter corresponding to frequencies between 300 MHz and 300 GHz respectively. Different sources define different frequency ran ...
, refrigerators, and
washing machine A washing machine (laundry machine, clothes washer, washer, or simply wash) is a home appliance used to wash laundry. The term is mostly applied to machines that use water as opposed to dry cleaning (which uses alternative cleaning fluids and ...
s, are typically put into rows so customers may compare the different models.
Consumer electronics Consumer electronics or home electronics are Electronics, electronic (Analogue electronics, analog or digital electronics, digital) equipment intended for everyday use, typically in private homes. Consumer electronics include devices used for ...
are typically plugged into an
electric outlet AC power plugs and sockets connect electric equipment to the alternating current (AC) mains electricity power supply in buildings and at other sites. Electrical plugs and sockets differ from one another in voltage and current rating, shape, s ...
,
cable Cable may refer to: Mechanical * Nautical cable, an assembly of three or more ropes woven against the weave of the ropes, rendering it virtually waterproof * Wire rope, a type of rope that consists of several strands of metal wire laid into a hel ...
or
satellite television Satellite television is a service that delivers television programming to viewers by relaying it from a communications satellite orbiting the Earth directly to the viewer's location. The signals are received via an outdoor parabolic antenna commo ...
feed, or
local area network A local area network (LAN) is a computer network that interconnects computers within a limited area such as a residence, school, laboratory, university campus or office building. By contrast, a wide area network (WAN) not only covers a larger ...
as appropriate. In all cases, floor models allow customers to test the quality of the displayed merchandise, or compare between different models of a certain type. Not all floor models are literally on the floor, but may be placed on a stock table. Because floor models see considerably more use and are subject to more
wear and tear Wear and tear is damage that naturally and inevitably occurs as a result of normal wear or aging. It is used in a legal context for such areas as warranty contracts from manufacturers, which usually stipulate that damage from ''wear and tear'' ...
than they would if they were not used for display, stores may sometimes discount them when selling them.
Mattress A mattress is a large, usually rectangular pad for supporting a lying person. It is designed to be used as a bed, or on a bed frame as part of a bed. Mattresses may consist of a quilted or similarly fastened case, usually of heavy cloth, con ...
floor models are typically manufactured to be softer on one side than the other. This is done for comparison's sake, and does not reflect the actual merchandise.


References

Selling techniques {{Marketing-stub