Exploito is a term generally given to describe cover version or sound-alike recordings that capitalize on the official recordings of artists. Typically they are of the
budget release type of album. Often the buying public would think they are buying an album by the actual artist.
Background
The typical exploito album is aimed at the unsuspecting buyer with the attraction of a budget price. In the United States, Alshire was one label that released this type of album. In
Toronto, Ontario
Toronto ( ; or ) is the capital city of the Canadian province of Ontario. With a recorded population of 2,794,356 in 2021, it is the most populous city in Canada and the fourth most populous city in North America. The city is the ancho ...
, Canada, the label there was
Arc. The current hits of the day would be recorded. Sometimes local musicians would be used. Also some extra original compositions would be added by hired writers or people that worked for the label.
One example of how an exploito album imitates a genuine release is the ''
Mark, Don & Terry'' album which has the layout and cover art and design copies a recent release of a legitimate album. They often ended up being put into stores by
rack jobber
A rack jobber (also known as a rack merchandiser) is a company or trader that has an agreement with a retailer to display and sell products in a store. The outlets for the products would be ones that traditionally do not stock such products such as ...
s. Some of the releases are by unknown or no-name artists and the sound quality and packaging in the early days made for an inferior product.
There seems to almost a subgenre that is referred to as semi-exploito or exploito psychedelic rock. The Animated Egg is one. It was released on budget label
Alshire Records
David Leonard Miller (July 4, 1925May 24, 1985) was an American record producer and the founder of many budget album record companies. Miller is more familiar to some record buyers and collectors as the notorious Leo Muller who produced many ...
and on
Somerset Records
David Leonard Miller (July 4, 1925May 24, 1985) was an American record producer and the founder of many budget album record companies. Miller is more familiar to some record buyers and collectors as the notorious Leo Muller who produced many Ex ...
in 1968. Others that give some info on the musicians are ''Grass, A Rock Musical'' by Sven Libaek,
Producers and labels
;Alshire
In 1969, Alshire Records released an album called ''Famous Songs of Hank Williams: A Return Trip with the Modern Sounds In Modern Rock-Acid Sound'', an album that featured musicians covering
Hank Williams
Hank Williams (born Hiram Williams; September 17, 1923 – January 1, 1953) was an American singer, songwriter, and musician. Regarded as one of the most significant and influential American singers and songwriters of the 20th century, he reco ...
songs, but in the
acid rock
Acid rock is a loosely defined type of rock music that evolved out of the mid-1960s garage punk movement and helped launch the psychedelic subculture. Named after lysergic acid diethylamide (LSD), the style is generally defined by heavy, di ...
genre. The album was a combination of country-style vocals with fuzz guitar and garage rock backing. All Music reviewer Jason Ankeny described the release as "the most absurdly conceived exploito release in the entire Alshire catalog."
;Crown, Custom
One label that is well known for exploito and budget albums is
Crown Records Crown Records was a budget albums record label founded as a subsidiary of Modern Records in 1957. It has been the name of several different record labels, listed below.
Discography
Mono
Stereo
Other Crown Records
* United Kingdom
** Crown Rec ...
. Two collectable exploito albums released on the label are The Firebirds ''Light My Fire'' album and 31 Flavors ''Hair'' album which were both rereleased together on a CD by Gear Fab Records.
Crown's subsidiary Custom put out an album ''More Psychedelic Guitars'' which featured the tracks "Another Trip", "Really Got It Bad", "Out Of Touch", The Letdown", Psychedelic A-Go-Go", "Flower Power", Can You Dig It", "Sit- In", "Lost In Space" and "Psychedelic Venture". The artist playing on the album was guitarist
Jerry Cole
Jerald Edward Kolbrak (September 23, 1939 – May 28, 2008), known professionally as Jerry Cole, was an American guitarist who recorded under his own name, under various budget album pseudonyms and as an uncredited session musician.
Biography ...
.
Crown and Custom were owned by the
Bihari Brothers
The Bihari brothers, Lester, Jules, Saul and Joe, were American businessmen of Hungarian Jewish origins. They were the founders of Modern Records in Los Angeles and its subsidiaries, such as Meteor Records, based in Memphis. The Bihari brothers w ...
.
;
Leo Muller &
Stereo Gold Award
Stereo Gold Award was a budget label record label owned by producer Dave Miller. It released many budget and exploito type recordings during the 1970s. It was one of the last of Muller's major business ventures.
Background
The label was a U.K. b ...
One of the producers that has become well known for exploito records is Leo Muller which in fact was an alias for
Dave Miller. In 1972, he hired
Thin Lizzy
Thin Lizzy are an Irish hard rock band formed in Dublin in 1969. Their music reflects a wide range of influences, including blues, soul music, psychedelic rock and traditional Irish folk music, but is generally classified as hard rock or s ...
musicians
Phil Lynott
Philip Parris Lynott (, ; 20 August 1949 – 4 January 1986) was an Irish singer, bassist, and songwriter. His most commercially successful group was Thin Lizzy, of which he was a founding member, the principal songwriter, lead vocalist and ba ...
,
Eric Bell
Eric Robin Bell (born 3 September 1947 in Belfast, Northern Ireland) is a Northern Irish rock and blues musician, best known as a founding member and the original guitarist of the rock group Thin Lizzy from 1969 to 1973. After his time in Th ...
and
Brian Downey to record an album that would be released as ''Funky Junction Play A Tribute to Deep Purple''. The name of Funky Junction would be used again by Muller for the misleadingly titled ''Especially For You…Gladys Knight and The Pips'' with guests Funky Junction, released in 1973. The album didn't feature
Gladys Knight & the Pips
Gladys Knight & the Pips were an American R&B, soul and funk family music group from Atlanta, Georgia, that remained active on the music charts and performing circuit for over three decades starting from the early 1950s.
Starting out as simpl ...
. It featured covers of Gladys Knight songs and two numbers credited to Funky Junction, "Talking Trash" and "Roads End". "Talking Trash" also appeared on ''Tamla Hits'' by Dianne And The New Worlds, an album supposedly in the
soul
In many religious and philosophical traditions, there is a belief that a soul is "the immaterial aspect or essence of a human being".
Etymology
The Modern English noun '':wikt:soul, soul'' is derived from Old English ''sāwol, sāwel''. The ea ...
genre. "Roads End" would appear on two
Jimi Hendrix exploitation albums, ''Tribute To Jimi Hendrix'' by Jeff Cooper And The Stoned Wings, and ''Tribute To Jimi Hendrix'' by The Purple Fox.
;
Deacon
A deacon is a member of the diaconate, an office in Christian churches that is generally associated with service of some kind, but which varies among theological and denominational traditions. Major Christian churches, such as the Catholic Chur ...
Deacon was another budget label that was sold via supermarkets and gas stations. A good deal of its catalogue consisted of orchestral and middle of the road type albums. The label released an album in 1970 called ''The Golden Hits From The Legend That Was Hank Williams''. The credited artist Tex Williams & The Sundowners was displayed on the front cover positioned in the song list column in much smaller writing than the subject that was
Hank Williams
Hank Williams (born Hiram Williams; September 17, 1923 – January 1, 1953) was an American singer, songwriter, and musician. Regarded as one of the most significant and influential American singers and songwriters of the 20th century, he reco ...
. In 1972 the label issued ''Tribute To Johnny Cash''. Like the ''Golden Hits From The Legend That Was Hank Williams'' release, the credited artist had one part of the name the same as the subject artist. The label even issued a single-sided 45RPM single aimed at bingo halls with the songs "Let's Play Bingo" and "Bingo Goes Pop".
;
Sutton
Sutton (''south settlement'' or ''south town'' in Old English) may refer to:
Places
United Kingdom
England
In alphabetical order by county:
* Sutton, Bedfordshire
* Sutton, Berkshire, a location
* Sutton-in-the-Isle, Ely, Cambridgeshire
* S ...
Sutton was founded in 1963 by
Bob Blythe
Bob Blythe was a ball point pen manufacturer and owner of BB pens. Later he was president of a record company, Tops Records, as well as founder of budget record label Sutton Records.
Background
Blythe was a former vaudevillian who drove around in ...
, formerly of
Tops Records
Tops Records was a Los Angeles-based record label owned by Tops Music Enterprises, both founded in 1947 by Carl L. Doshay and Sam Dickerman. After a prolific and profitable run, Tops merged with PRI Records
PRI Records was an American, Los Ang ...
, was a label known for budget exploito albums. One band that had records released under its own name but destined straight for the cut out bins to be filled by the rack jobbers was the New Dimension. Surf music producers
Tony Hilder
Anthony J. Hilder (1935 - April 26, 2019) was an American author, film maker, talk show host, broadcaster, news correspondent and former actor. In the late 1950s to the mid-1960s he was also a record producer, producing music mainly in the sur ...
and
Bob Hafner
Robert Hafner (April 8, 1932 – October 12, 2013) was an American record producer and songwriter who, along with Tony Hilder, was responsible for many of the surf records that came out in California in the 1960s including "Vesuvius" and "Intoxica ...
provided the material. One album to meet this fate was ''Soul with The New Dimensions'', released on Sutton SSU 336. Another one by the same group was Surf'n Bongos that years later would end up be auctioned under the heading of THE New Dimensions Surf'n Bongos ~ Fuzz Garage Surf Exploito 1963 Sutton LP. As announced by ''Billboard'' in 1965,
Pat Collins aka the "Hip Hypnotist" was to do a couple of albums for the label.
Exploiting mainstream artists
There have been releases made to cash in on the success of
Tom Jones
Tom Jones may refer to:
Arts and entertainment
*Tom Jones (singer) (born 1940), Welsh singer
* Tom Jones (writer) (1928–2023), American librettist and lyricist
*''The History of Tom Jones, a Foundling'', a novel by Henry Fielding published in ...
. In 1973, Arc Records released an album, ''Smash Hits Tom Jones Style'' which included the songs "A Minute Of Your Time", " Delilah", " Green Green Grass Of Home " and "It's Not Unusual". Arc also issued an album called ''The Golden Ring Sing The Best Hits Of Tom Jones''. There were also other releases on Arc by the so called The Golden Ring which include ''Tribute To Glen Campbell'', ''A Tribute To Johnny Cash '', ''Tribute To Elvis'' and ''Nat King Cole's Golden Hits'' etc..
Sam Sorono A Tom Jones impersonator is someone who impersonates or imitates the look and sound of musician Tom Jones. Professional Tom Jones impersonators or Tom Jones tribute artists, perform all over the world as entertainers. Similarly to Elvis Presley and ...
recorded an album ''Sam Sorono Sings Tom Jones' Greatest Hits'', produced by
Chris Babida
Chris Babida is a composer, arranger, conductor, music director and record producer. He has also done numerous film soundtracks. His film work includes '' Dragon Force'' which was released in 1982, '' Happy Sixteen'' also released in 1982, '' Swo ...
and released on
EMI
EMI Group Limited (originally an initialism for Electric and Musical Industries, also referred to as EMI Records Ltd. or simply EMI) was a British transnational conglomerate founded in March 1931 in London. At the time of its break-up in 2012, ...
in 1978. The difference with Sorono was that he was a real singer who eventually moved to the
UK. He was based in
Bramley, Rotherham
Bramley is a village and civil parish of the Metropolitan Borough of Rotherham in South Yorkshire, England.
The village is situated approximately from central Rotherham and from Sheffield city centre, both to the west south-west.
Bramley is ...
. A former actor in Martial arts films, he had been an entertainer in the Philippines. He had played with artists such as
Count Basie
William James "Count" Basie (; August 21, 1904 – April 26, 1984) was an American jazz pianist, organist, bandleader, and composer. In 1935, he formed the Count Basie Orchestra, and in 1936 took them to Chicago for a long engagement and th ...
and
Ike and Tina Turner
Ike or IKE may refer to:
People
* Ike (given name), a list of people with the name or nickname
* Dwight D. Eisenhower (1890–1969), Supreme Commander of the Allied forces in Europe during World War II and President of the United States Surname
* ...
. He died in 2008. Similarly
Tony Warren
Anthony McVay Simpson (8 July 1936 – 1 March 2016) publishing under pen name Tony Warren, was an English television screenwriter and actor, best known for creating the ITV soap opera ''Coronation Street''. He created other television dramas ...
has released covers of Tom Jones' material but he has performed professionally for decades as a
Tom Jones impersonator A Tom Jones impersonator is someone who impersonates or imitates the look and sound of musician Tom Jones. Professional Tom Jones impersonators or Tom Jones tribute artists, perform all over the world as entertainers. Similarly to Elvis Presley and ...
.
Exploitation
Behavior and pastimes
One album that capitalized on human behavior was ''Music To Strip For Your Man'' by Teddy Phillips And His Orchestra. In 1963,
Sutton
Sutton (''south settlement'' or ''south town'' in Old English) may refer to:
Places
United Kingdom
England
In alphabetical order by county:
* Sutton, Bedfordshire
* Sutton, Berkshire, a location
* Sutton-in-the-Isle, Ely, Cambridgeshire
* S ...
released the ''Surf 'n Bongos'' album by the New Dimensions. The cover featured swimsuit clad girls with shirtless surfing boys at the beach.
Television shows
In 1966, a record label called Tifton released an album called ''Batman And Robin'' by The Sensational Guitars Of Dan & Dale. The guitars were actually by
Danny Kalb
Daniel Ira Kalb (September 9, 1942 – November 19, 2022) was an American blues guitarist and vocalist. He was an original member of the 1960s group the Blues Project.
Life and career
Kalb was a protégé of Dave Van Ronk and became a solo perfo ...
and
Steve Katz.
Sun Ra
Le Sony'r Ra (born Herman Poole Blount, May 22, 1914 – May 30, 1993), better known as Sun Ra, was an American jazz composer, bandleader, piano and synthesizer player, and poet known for his experimental music, "cosmic" philosophy, prolific ou ...
and
Al Kooper
Al Kooper (born Alan Peter Kuperschmidt; February 5, 1944) is a retired American songwriter, record producer and musician, known for organizing Blood, Sweat & Tears, although he did not stay with the group long enough to share its popularity. ...
played organ.
Quality
Some exploito albums have been of better-than-average quality with their musical arrangements. One example is the ''Mariano and the Unbelievables'' album that was released in 1967. An album by a group called ''The Blues Train'' that was released in 1970 on a budget exploito label called Condor is now valued by collectors.
[Canehdian.co]
Blues Train Biography
/ref>
References
{{reflist
Music industry
Music genres
Music mass media
Recorded music
Album types