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Eucerin is a trademarked brand of
In 1911,
Eucerin
Trademarks Emollients and protectives Beiersdorf brands Products introduced in 1902
Beiersdorf AG
Beiersdorf AG is a German multinational company that manufactures and retails personal-care products and pressure-sensitive adhesives. Its brands include Elastoplast, Eucerin (makers of Aquaphor), Labello, La Prairie, Nivea, Tesa SE (Tesa ...
. In addition to body and face care products, Eucerin offers sun protectant and cleansing products.
History
In 1900, Isaac Lifschütz manufactured a non-perishable and sleek ointment base consisting of Eucerit, water and oil, naming it Eucerin. Two years later, in 1902, Lifschütz achieved the patent for his manufacture in Germany.
In 1911, Oscar Troplowitz
Oscar Troplowitz (18 January 1863 – 27 April 1918) was a German pharmacist and entrepreneur.
Troplowitz trained at Heidelberg University and in 1890 he purchased Beiersdorf AG, which at the time was a chemist's shop and laboratory in Hamburg ...
, who took over the Beiersdorf company from its founder Paul C. Beiersdorf in 1890, bought the patent and a few years later the first Eucerin products (iodine creme, loose powder) were introduced on the German market.
In the 1980s the brand was launched by Beiersdorf affiliates globally, including the USA.
Since 1996 the brand also offers facial care products.
References
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Eucerin
Trademarks Emollients and protectives Beiersdorf brands Products introduced in 1902